2016 Sponsorship and Exhibit Opportunities

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1 2016 Sponsorship and Exhibit Opportunities apscu.org

2 Introducing the Association of Private Sector Colleges and Universities (APSCU) APSCU lifts up the value and excellence of career-focused postsecondary education through strong advocacy, critical research and compelling public engagement. Vision We envision a future in which the focus of higher education is to develop a globally competitive workforce and enable all students to achieve their education and career goals. Our Core Values Passionate commitment to our members and the students they serve. Dedication to integrity, accountability, and excellence in career and professional higher education.

3 Convening Higher Education Leaders in APSCU HILL DAY March 15 16, 2016 Washington, DC The Omni Shoreham Hotel Expected Attendance: 130 C-Level leaders of institutions and workforce thought leaders Meetings with members of Congress and congressional staff members provide an opportunity to educate Congress on the critical role APSCU institutions play within higher education. Through these meetings, APSCU member institutions engage and advance the issues critical to private sector institutions and our students ANNUAL CONVENTION & EXPOSITION June 5-8, 2016 Orlando, FL Rosen Shingle Creek Orlando Expected Attendance: 1,400 Decision makers and employees within the Sector Imagine some of the most inspiring and provocative thought leaders today ranging from various fields in postsecondary education, government, business, and economics gathered in one place for three days. Education at the convention will outline for attendees the action they need to succeed as a postsecondary education professional. Attendees will leave with tangible ideas to take back to their institutions and organizations that will help drive thought to action. Exhibit at the 2016 convention and be a resource for attendees. apscu.org 2016 Sponsorship and Exhibit Opportunities 1

4 STRATEGIC SPONSORSHIPS Chairman - President - Director - Advocate APSCU s Strategic Sponsors play a vital year-long role in successfully executing APSCU s many programs, events and communication initiatives. Strategic sponsors are present throughout all APSCU s programs on a year-round basis including webinars, the Annual Convention, communication vehicles, marketing programs, Hill Day, and the APSCU Leadership Institute. As a Strategic Sponsor, your organization has high-profile exposure with top education leaders in the field. This prospectus serves as our initial thinking about how we can work together to support your work with our institutions. We want to be flexible and innovative in working with you to create a sponsorship package that is best for your organization. View this prospectus as a starting point of a discussion, not a final destination. SPONSOR LEVEL: CHAIRMAN - $75,000 The Chairman level provides the ability to gain high-profile exposure and reach top education leaders and partners in the sector. Sponsor listed as presenting sponsor of marquee event. Logo and listing in all event promotional s. Direct blast to APSCU membership personalized by sponsoring company. Opportunity for company principal to introduce event speakers. Photo opportunity for two company executives with event keynote speaker. Opportunity for company representative to participate in a concurrent session. Opportunity to host a reception with the event keynote speaker if speaker agrees to terms. Reserved seating for ten guests of the sponsoring company in the front row of plenary sessions. Sponsoring company recognized as donor of a prize drawing at the event for two future full conference registrations. ADDITIONAL BENEFITS Opportunity to meet with APSCU s leadership in sponsoring organization s office to discuss the future of private sector colleges and universities. Membership on the APSCU Professional Development Committee to help guide the programming that supports the sector. Sponsor will work closely with the APSCU professional development team to create high interest content. Opportunity to co-brand a webinar series with APSCU. Sponsor logo placed in sponsored webinar promotional s. Opportunity for company executive to introduce webinar educational experts and greet participants. Three opportunities to introduce speakers at APSCU official events in Behind the Scenes discussion with sponsoring company principal on high-interest topic. Video to be posted on apscu.org and social media. Letter to members announcing education sponsor partnership from APSCU s CEO Steve Gunderson. Logo on APSCU website. Logo placement with hyperlink positioned in the Government Relations, Professional Development, CEO s and Membership segmented eblasts. Two complimentary 10x10 booth spaces at the 2016 annual convention. Opportunity to select booth space four weeks prior to official release of expo floor plan. Access to convention attendee mailing list. Week long partnership recognition of APSCU Morning News, a daily featuring media clips. Company principal interview conducted and placed in an APSCU member newsletter and placed on apscu.org. First opportunity to create and work with APSCU on new opportunities for membership engagement Sponsorship and Exhibit Opportunities apscu.org

5 SPONSOR LEVEL: PRESIDENT - $50,000 Participate at the presidential level of APSCU s sponsorship program and be recognized as a presenting sponsor of a marquee educational event in Sponsor listed as presenting sponsor of marquee educational event. Logo and listing in all event promotional s. Direct blast to APSCU membership personalized by sponsoring company. Opportunity for company principal to introduce speakers at sponsored events. Opportunity to meet with APSCU s leadership in sponsoring organization s office to discuss the future of private sector colleges and universities. ADDITIONAL BENEFITS Three additional opportunities to introduce speakers at APSCU official events in Behind the Scenes discussion with sponsoring company principal on high-interest topic. Video to be posted on apscu.org and social media tools. Letter to members announcing education sponsor partnership from APSCU s CEO Steve Gunderson. Logo on APSCU website. Logo placement with hyperlink positioned in the Government Relations, Professional Development, CEO s and Membership segmented eblasts. Two complimentary 10x10 booth spaces at the 2016 annual convention. Opportunity to select booth space three weeks prior to official release of expo floor plan. Access to convention attendee mailing list. Week long partnership recognition of APSCU Morning News, a daily featuring media clips. Company principal interview conducted and placed in an APSCU member newsletter and placed on apscu.org. APSCU is the ONLY convener of all stakeholders involved in private sector education. apscu.org 2016 Sponsorship and Exhibit Opportunities 3

6 SPONSOR LEVEL: DIRECTOR - $30,000 The Director level of APSCU s sponsorship program allows for education to be delivered through a digital platform. Sponsor would work closely with the professional development team of APSCU to create high interest content for members and non-members. Opportunity to co-brand a webinar with APSCU. Sponsor logo placed in sponsored webinar promotional s. Opportunity for company principal to introduce webinar educational experts and greet participants. ADDITIONAL BENEFITS Letter to members announcing education sponsor partnership from APSCU s CEO Steve Gunderson. Logo on APSCU website placed on page dedicated to webinar promotions. Logo placement with hyperlink positioned in the Government Relations, Professional Development, CEO s and Membership segmented eblasts. One complimentary 10x10 booth space at the 2016 annual convention. Opportunity to select booth space two weeks prior to official release of expo floor plan. Access to convention attendee mailing list. Week long partnership recognition of APSCU Morning News, a daily featuring media clips. Company principal interview conducted and placed in a APSCU member newsletter and placed on apscu.org. SPONSOR LEVEL: ADVOCATE (ALLIED PLUS) - $15,000 Logo on APSCU website. One complimentary 10x10 booth space at the 2016 annual convention. Opportunity to select booth space one week prior to official release of expo floor plan. Access to convention attendee mailing list. Week long partnership recognition of APSCU Morning News, a daily featuring media clips CONVENTION FINAL PROGRAM ADVERTISING OPPORTUNITIES BACK COVER $3,800 INSIDE FRONT/BACK $3,700 FULL PAGE $2,700 HALF PAGE $1,500 QUARTER PAGE $ Sponsorship and Exhibit Opportunities apscu.org

7 ANNUAL CONVENTION SPONSORSHIPS NETWORKING RECEPTION - $25,000 (THREE AVAILABLE) Your organization will have the opportunity to host one of three networking receptions. The receptions take place in the Expo hall. These evening events will provide opportunities for networking, connecting, sharing, and introductions. Each networking event will provide opportunities to build on the activities taking place at the convention. Your organization name and logo will appear throughout the event and in all marketing materials as the primary host for the networking reception. EXPO DRAFT HOUSE- $25,000 The Expo Draft House in 2015 was a big success and we are bringing it back! The Draft House became a central meeting place during exhibit hall hours and evening receptions. Sponsorship includes customized signage and logo placement. WI-FI CONNECTIVITY - $20,000 Get everyone connected as the official convention Wi-Fi sponsor. Logo recognition will be included in all locations where the Wi-Fi password is listed including the final program. CHARGING STATION - $20,000 Provide charging stations with your logo in strategic locations at the convention for attendees to charge their mobile devices. APSCU CENTRAL - $20,000 This space will be home to Learning Lab sessions which are 30 minute learning segments and networking events presented by convention exhibitors and located in the Expo hall. The sponsor of APSCU Central will also be guaranteed one Learning Lab presentation. Furnishings are not included with sponsorship investment. *Please note additional exhibitors have the opportunity to host a presentation in the space. The APSCU Membership experience and networking opportunities will also take place in APSCU Central. apscu.org 2016 Sponsorship and Exhibit Opportunities 5

8 APSCU TECH CAFÉ - $15,000 Your opportunity to sponsor the APSCU Tech Café. Staffed with your own go-to experts with their fingers on the pulse of the tech industry, and solutions for productivity, travel and other interests, attendees will be able to ask the experts at any time their specific questions, or book one-on-one times with the experts to discuss: Emerging tech solutions Practical and real-time applications of best practices How-to s on everything from creating a twitter handle to creating a paperless work environment Testing and hands-on trials of tech solutions In addition, 30 minute Tech sessions will be offered. Topics discussed and promoted in the Café will revolve around: Social Media Content Websites Mobile apps Tablet and mobile devices Productivity apps Note taking and dictation Wearable technologies & marketing management The Tech Café is a tech resource hub with hands on answers to attendee technology questions Leveraging Twitter Evaluating your LinkedIn Profile/Company Page Evaluations and recommendations on web technologies & CMS Get started on Google+ Evaluating your Facebook Business/Group Page ipad shortcuts, tips, tricks, and usage Mobile & tablet business productivity solutions Sponsorship and Exhibit Opportunities apscu.org

9 NAME BADGE HOLDERS - $12,000 Company logo will be displayed on the name badge holder which all registrants will receive. (Name badge required for entrance at all convention events.) MOBILE APP - $10,000 Company name and logo will be included in the convention s official mobile app available for all attendees to download. The app includes schedule and session information. The sponsors receives special recognition in the final program. SOCIAL MEDIA SPONSOR - $10,000 Social media feeds will be streamed on monitors throughout the convention for all attendees to view and respond. The social media monitors will be co-branded with APSCU and the social media sponsor. EDUCATION TRACK SPONSOR - $10,000 Become a partner for a concurrent session with an opportunity to connect your organization to a specific issue. The session moderator will acknowledge your partnership. A display of sponsor provided promotional materials and signs with your organization s name and logo will be located near the session room. Sponsor will have one three minute introductory remark during one session. CONFERENCE PORTFOLIO - $8,000 Proudly display your organization name and logo by sponsoring the attendee portfolio. COFFEE BREAK - $7,500 Sponsor a coffee break in the exhibit hall during the annual convention. Sponsorship includes logo placement on beverage stations and napkins. APSCU brings together over 1,000 leaders in higher education at its events. apscu.org 2016 Sponsorship and Exhibit Opportunities 7

10 NOTEBOOKS AND PENS - $5,000 Each attendee will receive a notebook with a pen as part of their convention portfolio. Sponsoring company s logo will be on the cover of the notebook. DESTINATION STOP $3,000 Drive traffic to your booth space by being a destination stop in the scavenger hunt around the exhibit hall. Attendees participate to collect point by performing tasks and challenges outlined in the Convention app. Last year, the Convention app had more than 800 individual users from Convention attendees, many of which participated in the gamification features offered. LEARNING LAB - $3,000 EACH A Learning Lab is a sponsored presentation that takes place in APSCU Central during program breaks. Audiovisual equipment included in sponsorship. PORTFOLIO INSERT - $2,500 EACH Opportunity for one flyer or give away displaying your company message included in the convention portfolio. WHAT S NEW BLAST - $1,500 APSCU will send a one-time pre-convention blast to all registered attendees. This eblast will feature up to eight exhibiting companies Sponsorship and Exhibit Opportunities apscu.org

11 THE EXPO HALL This year, APSCU attendees have the opportunity to engage, network, and collaborate as they explore the Expo Hall. EXPO HALL ATTENDEES WILL EXPERIENCE: Future trends in distance learning. Insight into new technologies. What the classrooms of the future hold. Experts discussing critical marketing strategies for success EXHIBITOR RATES AND BENEFITS HERE IS WHAT EVERY EXPO HALL PACKAGE FOR THE ANNUAL CONVENTION INCLUDES: Company logo, contact information and a 50-word description on the convention website and mobile app with a link to the company website. Company listed in the final convention program. Your company listed on entrance signage. EACH BOOTH INCLUDES: Each booth package includes the physical items listed below. There will be a form within the exhibitor kit for each participating exhibitor to complete that confirms which items in the package are needed in the exhibit booth. 8 High back Wall 3 High side drape 6 Skirted Table 2 Chairs 1 Wastebasket 7 x 44 ID sign Two Full Convention Registrations Registration for Expo Hall additional booth staff Three additional full convention registrations are available for $500 each prior to May 2, 2016 and $575 each after May 2, Additional full conference registrations are available at $825 each prior to May 2, 2016 and $875 each after May 2, PRICE STRUCTURE - COST PER 10 X 10 BOOTH Members Regular Corner Space If received by March 18, 2016 $2,500 $2,800 If received after March 18, 2016 $2,700 $3,000 Non-Members Regular Corner Space If received by March 18, 2016 $3,200 $3,500 If received after March 18, 2016 $3,400 $3,700 INSURANCE: APSCU requires every exhibitor include APSCU as additionally insured on their policy. In addition every exhibiting company must carry the following coverage and provide a certificate of insurance on or before March 1, 2016: General Aggregate $2,000,000 Each Occurrence $1,000,000 Exhibitor Insurance for the APSCU Convention is available through Rainprotection.net. For detailed coverage information and pricing visit apscu.org 2016 Sponsorship and Exhibit Opportunities 9

12 IMPORTANT DATES 2016 ANNUAL CONVENTION & EXPOSITION JUNE 5 8, 2016 Orlando, FL Rosen Shingle Creek Orlando Reservations and payment due no later than Friday, May 6, 2016 SCHEDULE AS OF DECEMBER 1, SUBJECT TO CHANGE EXHIBITOR MOVE IN: Saturday, June 4, 2016 Sunday, June 5, 2016 EXPO HALL HOURS: Sunday, June 5, 2016 Monday, June 6, 2016 Tuesday, June 7, 2016 EXHIBITOR MOVE OUT: Tuesday, June 7, 2016 Wednesday, June 8, :00 a.m. 6:00 p.m. 8:00 a.m. 11:00 a.m. 6:00 p.m. 8:00 p.m. 8:30 a.m. 7:00 p.m. 11:00 a.m. 7:00 p.m. 7:30 p.m. 9:30 p.m. 8:00 a.m. 11:00 a.m. PAYMENT INFORMATION An agreement will be sent to each conference sponsor and exhibitor for review and signature to confirm the partnership/campus space. APSCU accepts credit cards, check or money order for payment. Please make checks payable to the Association of Private Sector Colleges and Universities (US dollars only). Mail to: Attention Conference Partnerships Association of Private Sector Colleges and Universities 1101 Connecticut Ave. N.W. Suite 900 Washington, D.C Or Secure Fax line: Attention Conference Partnerships To reserve a convention partnership or exhibit booth contact Michelle Mobley at or Register online at apscu.org. ALL SPONSORSHIPS AND EXHIBIT BOOTHS ARE SOLD ON A FIRST-COME, FIRST-SERVED BASIS Sponsorship and Exhibit Opportunities apscu.org

13 Association of Private Sector Colleges and Universities 1101 Connecticut Ave. N.W. Suite 900 Washington, D.C apscu.org

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