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1 INVITATION TO SPONSOR 2015 AFTA TRADE SHOW JULY 2015 GOLD COAST CONVENTION AND EXHIBITION CENTRE PROTECTING FISHING S FUTURE AUSTRALIAN FISHING TRADE ASSOCIATION AFTA

2 PROTECTING FISHING S FUTURE AUSTRALIAN FISHING TRADE ASSOCIATION AFTA The Australian Fishing Trade Association would like to extend an invitation for your organisation to partner with us as a sponsor of the 2015 AFTA Trade Show. The AFTA Trade Show is Australia s only official trade show solely dedicated to the Fishing, Marine and Outdoors industries. The AFTA Trade Show will be held from the 26th-28th July 2015 at the Gold Coast Convention and Exhibition Centre. Contributing as a sponsor of the AFTA Trade Show provides your organisation with a fantastic opportunity to engage with key decision makers from Australia s recreational fishing manufacturing, wholesale and retail sectors. The Australian Fishing Trade Association thanks you for your consideration of support for the 2015 AFTA Trade Show and looks forward to the opportunity to develop a mutually beneficial partnership. 2

3 ABOUT THE AFTA TRADE SHOW The AFTA Trade Show is Australia s only official trade show solely dedicated to the Fishing, Marine and Outdoors industries. The AFTA Trade Show is the only showcase event for Australia s wholesalers to unveil new products from around the world to the Australian market. In 2014 more than 500 attendees representing over 200 tackle stores across Australia came to the AFTA Trade Show to do business, when combined with exhibitors the AFTA Trade Show provides access to over 1000 key Fishing Industry representatives in one place at one time. DATES and TIMES: Saturday 25th July 2015 Event Move In Sunday 26th July am to 5pm Monday 27th July am to 5pm Tuesday 28th July am to 2pm VENUE: Gold Coast Convention and Exhibition Centre Gold Coast Hwy, Broadbeach Q 4218 WEBSITE: EVENT ORGANISER: Australian Fishing Trade Association P: M: PO Box 118, Deakin West ACT 2600 TRADE SHOW KEY DETAILS AFTA TRADE SHOW FEATURES Product Demonstrations at the Casting Pool - Measuring 7m long x 1m wide and holding 6,000L of water, the Casting Pool is ideal for demonstrating new release lures and fishing products. Coffee Lounge - A qualified barista will prepare coffee to order at the Coffee Lounge. Media Centre - The Media Centre is reserved for accredited media representatives. Each year Australia s leading fishing industry media cover the Trade Show and the new products released by exhibitors. Gala Dinner- The AFTA Gala Dinner is highlight of the Trade Show event. The AFTA Gala Dinner is a celebration of the industry s achievements including best in show product awards, Australia s best fishing magazines, Australia s best tackle stores and the recognition of individual achievements and services to the industry through inductions to the AFTA Hall of Fame. EVENT CONTACT: Nicholle Smith P: E: nicholle.smith@afta.net.au M: PO Box 3119, Loganholme QLD

4 AT SHOW SPONSORSHIP OPPORTUNITIES Naming Rights Sponsor of the Casting Demonstrations Pool Investment: $ inc GST Display signage surrounding the Casting Demonstrations Pool. Recognition as the naming sponsor in all marketing communications to both event attendees and exhibitors. 2 x complimentary tickets to the AFTA Gala Dinner. 1 x 1/3 Page Advertisement in the AFTA Annual magazine produced in conjunction with the Trade Show. and links to company website/social media. Naming Rights Sponsor of the Coffee Lounge Investment: $ inc GST Display signage surrounding the Coffee Lounge Opportunity to place promotional material/merchandise on tables within the Coffee Lounge precinct. Recognition as the naming sponsor in all marketing communications to both event attendees and exhibitors. 2 x complimentary tickets to the AFTA Gala Dinner. 1 x 1/3 Page Advertisement in the AFTA Annual magazine produced in conjunction with the Trade Show. Branded disposable coffee cups used at the Coffee Lounge. Naming Rights Sponsor of the Media Centre Investment: $ inc GST Display signage surrounding the Media Centre. Opportunity to place promotional material/merchandise on tables within the Media Centre precinct. Recognition as the naming sponsor in all marketing communications to both event attendees and exhibitors. 2 x complimentary tickets to the AFTA Gala Dinner. 1 x 1/3 Page Advertisement in the AFTA Annual magazine produced in conjunction with the Trade Show. 4

5 GALA DINNER SPONSORSHIP OPPORTUNITIES Naming Rights Sponsor of the Gala Dinner Investment: $10, inc GST Display signage both on stage and around the room. Recognition as the naming sponsor in all Gala Dinner marketing communications. 1 x table at the AFTA Gala Dinner (seats 10). 1 x Full page advertisement in the AFTA Annual magazine produced in conjunction with the Trade Show. Opportunity to speak at the Gala Dinner (5 minute speaking spot). Visual and verbal recognition by the Gala Dinner MC throughout the dinner. Logo recognition on Gala Dinner menus. Logo recognition on Gala Dinner entry tickets. Opportunity to include promotional material/merchandise on the tables (type and style to be approved by AFTA). A company representative to present 2 x awards. Pre-Dinner Reception Sponsor Investment: $3, inc GST Display signage around the foyer Recognition of sponsorship in Gala Dinner marketing communications. 4 x tickets to the AFTA Gala Dinner. Opportunity to speak at the Gala Dinner (5 minute speaking spot). Visual and verbal recognition by the Gala Dinner MC at the beginning of the night. Opportunity to set up a display in the foyer including products and merchandise. Gala Dinner Drinks Sponsor Investment: $2, inc GST OR in-kind product contribution 4 x tickets to the AFTA Gala Dinner. Opportunity to speak at the Gala Dinner (5 minute speaking spot). Visual and verbal recognition by the Gala Dinner MC at the beginning of the night. Display Signage placed at the Bar Area during the Gala Dinner. 5

6 OTHER SPONSORSHIP OPPORTUNITIES Show Attendee Lanyards Investment: $1, inc GST Sponsor the supply of lanyards for all retailers attending the 2015 AFTA Trade Show. Lanyards will feature the sponsor logo. Best In Show Trophy Sponsor Investment: $3, inc GST Sponsor the AFTA Best in Show Awards trophies - 15 x Product Categories plus Australia s best Magazines and Retail Stores. As part of the Trophy Sponsorship you will have 2 x complimentary tickets to the AFTA Gala Dinner and be able to assist with presenting the 15 x Best in Show Product Awards. Host of Happy Hour Networking Drinks - Close of Day (3 available) Investment: $1, inc GST each Be the host of happy hour networking drinks at the conclusion of each day of the trade show (4:45pm to 5:45pm). As part of your sponsorship you will receive exclusive naming rights of the day s Happy Hour Networking Drinks with singage opportunities around the bar areas, the opportunity for serving staff to wear branded t-shirts, your brand on printed stubby coolers (250 printed) and the opportunity for staff representatives to be present during Happy Hour AFTA Trade Show - Sponsorship Contact To discuss any of the sponsorship options outlined in this document further please contact: Nicholle Smith AFTA Events and Marketing Manager P: E: nicholle.smith@afta.net.au 6

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