Carrie Doll & Stephen Petasky from the Celebrity Wellness feature in WELLNESS Spring MEDIA KIT. WellnessAlbertaMag.com
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1 Carrie Doll & Stephen Petasky from the Celebrity Wellness feature in WELLNESS Spring WellnessAlbertaMag.com 2015
2 OUR MESSAGE IMPACTING LIVES WELLNESS addresses women and men from age 25 to 65 who are interested in learning how to live life in a more positive way! We feature stories of ordinary individuals, from various walks of life, highlight the lifestyles, challenges, and successes that take place in the journey towards a more rewarding way of life. WELLNESSALBERTAMAG.COM 2
3 PROFILE DEMOGRAPHICS WellnessAlbertaMag.com Babies for GLOBAL S CAROLE ANNE DEVANEY & JENNIFER CROSBY! CELEBRITY WELLNESS WITH EDMONTON OILERS ANDREW FERENCE SAGE S SHANE CHARTRAND ON INDIGENOUS CUISINE SPECIAL SECTION BE CHOPPED JUDGE MARC MURPHY on Healthy Eating BROWSING HISTORY TROUBLES? Trim Your THANKSGIVING TROUBLES FIND YOUR WORK LIFE BALANCE ARE YOU PREPARED TO CARE FOR YOUR PARENTS? FALL 2014 MAGAZINE PROFILE Language: English Published: Monthly Distribution: Edmonton Alberta and surrounding area Single Issue Reach: 120,000 OUR READERS ARE... Age: Sex: Male and Female Interests: Health, Education, Fitness, Lifestyle, Sex, Food, Nutrition, Beauty, Fashion & Travel. EDITORIAL BREAKDOWN Food & Nutrition 13% Beauty & Fashion 12% Health 21% AGE % AGE % AGE % OTHER 10% Sex 4% Lifestyle 16% Education 19% 65% FEMALE Fitness 16% 35% MALE WELLNESSALBERTAMAG.COM 3
4 SUBMIT YOUR AD Celebrity Chef Marc Murphy, Judge on the Food Network s Chopped from the Crusader for Healthy Eating feature in WELLNESS Fall ADVERTISE WITH US WELLNESS magazine presents an excellent marketing opportunity to reach thousands of readers through our Magazine, Social Media & Website. Topics of interest include Celebrity Wellness, Health, Business & Education, Fitness, Lifestyle, Relationships, Sex, Fertility, Food & Nutrition, Beauty and Fashion, Travel, and Community Events. This is a great chance for you to connect with Alberta and your local community! WELLNESSALBERTAMAG.COM 4
5 THE POWER OF PARTNERSHIP WHY WELLNESS MAGAZINE: THE POWER OF PARTNERSHIP 1. WELLNESS Magazine s clean and sophisticated design allow our advertising partners messages to truly stand out and gain attention throughout the entire Capital Region. 2. With the strength and quality of our 125,000 plus readership per issue, WELLNESS attracts readers of all demographics and ages, but a majority are affluent and influential, live a healthier lifestyle, are engaged and loyal to the magazine and reactive with advertisements that resonate with them. 3. Our high-profile local celebrity covers and features attract an enormous amount of local buzz each issue. WELLNESS Magazine is also strongly connected to and embraced by regional media, offering a higher profile and awareness on city airwaves. 4. WELLNESS Magazine has had incredible growth in the past year. Thanks to our success and demand for more issues, starting in May 2015, WELLNESS Magazine will move from a bi-monthly publication to a monthly publication. 5. WELLNESS Magazine has had an incredible pick up rate of 98 per cent within the first two to three weeks of release on hundreds of newsstands throughout the Capital Region. 6. WELLNESS digital edition is now available through online subscription with ISSUU, furthering you re advertising reach. 7. WELLNESS Magazine has been designed as a high-gloss, modern coffee table piece so that it is displayed in many offices and waiting areas for long periods of time. On average, each issue is read by up to four people. This results in increased readership and frequency of your ad been viewed. 8. WELLNESS is carried in many waiting areas including, banking establishments, car dealerships, medical, cosmetic and dental offices around the city, ultimately offering unlimited exposure opportunities. 9. WELLNESS Magazine s active promotional calendar offers our advertising partners opportunities for cross promotion at events and with the media. 10. WELLNESS Magazine has a proven and effective advertising platform through our planned and controlled distribution system where our advertisers see results. Here s just a few recent testimonials! Dear WELLNESS, Thank you for being so great to work with over the past few months! We appreciate your creativity, attentiveness and thoughtful advice. We love the content and quality of your publication. We are absolutely thrilled with the success of our advertising with you as we experienced unprecedented response. Our Fall Issue advertisement garnered over 50 inquiries for membership on the first weekend after WELLNESS dropped; s are continuing to fill our Inbox! Congratulations on creating a superb product. We look forward to a continued healthy, prosperous relationship with you! Sincerely, Royal Glenora Club Marketing Team Dear WELLNESS. Let me start by thanking you immensely for the article you posted in your WINTER 2015 issue of WELLNESS Magazine. The exposure to the masses has helped my credibility and opened the doors to many opportunities for myself and my company. I have had various offers to network and work with several companies because of your magazine. I cherish our partnership. I can t thank you enough. Taurean Wellman, Owner WELLMAN WELLNESS TRAINING WELLNESSALBERTAMAG.COM 5
6 RATES Image from the Find Your Balance feature in WELLNESS Spring ADVERTISING RATES AD AD SIZE RATE Full Page x inches Please contact Double Page Spread x inches Please contact TO ADVERTISE CONTACT Donna Zazulak Publisher, WELLNESS Magazine Phone: (587) donna@wellnessalbertamag.com Inside Front Cover x inches Please contact Inside Back Cover x inches Please contact Outside Back Cover x inches Please contact Full Page next to Table of Contents Full Page next to Editor s notes 1/4 Page below Editor s Notes x inches Please contact x inches Please contact x inches Please contact Advertorial Please contact Please contact Web Banner Leaderboard 728 x 90 pixels Please contact Big Box ad 300 x 250 pixels Please contact WELLNESSALBERTAMAG.COM 6
7 PRINT ADS PRODUCTION REQUIREMENTS A) TRIM SIZE B) LIVE AREA C) BLEED SIZE All colours must be converted to CMYK. Minimum resolution of 300 dpi for all images and logos at 100%. Completed ad must be submitted as a press-ready, high-resolution PDF. All bleeds must extend in on each side The live area should be 0.5 in from the trim size Do not submit ads with crop marks DEFINITIONS A) TRIM AREA: The actual physical size of the printed advertisement. ADVERTISING SPECIFICATIONS B) LIVE AREA: The area of the page occupied by the ad s images and text. All images and text must be within the boundaries of this area, except images which are intended to bleed off the page. C) BLEED AREA: The area used for ink to bleed off the edges of the page so that no white edges occur when the publication is cut to Trim Size. AD A) TRIM SIZE B) LIVE AREA C) BLEED SIZE Full Page x inches x inches x inches Double Page Spread x inches x inches 17 x inches Inside Front Cover x inches x inches x inches Inside Back Cover x inches x inches x inches Outside Back Cover x inches x inches x inches Full Page next to Table of Contents Full Page next to Editor s notes 1/4 Page below Editor s Notes x inches x inches x inches x inches x inches x inches x inches x inches x inches WELLNESSALBERTAMAG.COM 7
8 WEB ADS Jamie Salé from the Celebrity WELLNESS feature in WELLNESS Holiday WEB BANNER LEADERBOARD 728 x 90 pixels WEB ADVERTISING REQUIREMENTS WEB AD BIG BOX 300 x 250 pixels Maximum file size 40kb, RGB, 72 dpi. File types: jpeg, png or gif. Please include URL separartely with file submission. WELLNESSALBERTAMAG.COM 8
9 ADVERTISE WITH US Donna Zazulak Publisher, WELLNESS Magazine Phone: (587) WELLNESSALBERTAMAG.COM 9
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