Sponsorship Packages. The Chill & Charge Lounge. Retailers Lounge. Champagne Bar. Innovation Trail & Awards.

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1 Sponsorship Packages The Chill & Charge Lounge Champagne Bar Retailers Lounge Innovation Trail & Awards Payments Theatre Speakers Lounge Information Desk Big Party Staircase You Are Here Boards Lanyards Registration Area Daily Handout Offical Event Bag Flyer in Event Bag Floor Tiles

2 The Chill & Charge Lounge - Situated centrally to RBTE this exclusive area is the perfect place for retailers to relax and catch up with s. With coffee and snacks available within the lounge is ideal for those visitors looking to take a brief time out! CHAMPAGNE BAR - Perfectly situated between both RBTE and RDE, The Champagne Bar is the prestigious main bar where visitors and exhibitors have the opportunity to network. There is an exclusive opportunity for one company to be the main sponsor which includes not only full branding, but also an exclusive private reserved area within the bar. HAPPY HOUR Do you want to draw a crowd and invite visitors to come and meet your team to network? This opportunity will encourage attendees to visit your stand to have a drink and you can offer them a choice of beer, wine or soft drinks. This is a great opportunity for your team to engage with visitors and to educate them about your latest products, services and solutions in a more informal setting. Package includes refreshments. Draw a crowd to your stand for networking Benefit from additional promotion Educate visitors about your products and services in an informal setting Sponsorship cost - 4,250 OFFICIAL EVENT GUIDE The RBTE Event Catalogue is extremely popular among visitors and distributed to all attendees upon arrival. Don t miss out on this outstanding promotional opportunity and make sure you reserve your space early! Our partner, Showtime Media Services, can offer you a wide range of promotional opportunities in the catalogue. From display advertising and belly band to section sponsorship and inserts, there is certainly an opportunity to cater for your needs. Sponsorship cost - POA +VAT

3 RETAILERS LOUNGE - This dedicated lounge is provided for retailers only and is situated on the main exhibition floor. This private lounge offers excellent networking opportunities for both retailers and the company sponsoring the lounge. One sponsor will have sole branding and have unrestricted access to the lounge at all times. You will also have a private VIP area within the lounge to allow you to have other members of the company and will have the area branded accordingly. ONSITE SIGNAGE - INTERNAL GALLERY BANNERS The gallery banners (9mx1m) are large horizontal banners that are placed around the gallery level, providing a prominent and highly visible display advertising opportunity inside the venue. Are you located on the gallery level or just below? Use this opportunity for some creative marketing messages to draw attention to your stand and brand. Banners are available all around the gallery level, so don t miss on securing your prime location by reserving your banner now. Boost brand awareness Improve navigation to your stand and book a gallery banner nearyour stand Generate interest and traffic to your stand Sponsorship cost - 2,450 ONSITE SIGNAGE - INTERNAL GABLE END BANNER This is by far the most prominent branding opportunity at RBTE. Secure a commanding presence by showcasing your brand on this large display banner at Olympia, offering over 300m² of prime advertising space. No visitor will be able to miss you and your brand will be included in most of the official event photographs that are made available in the resource centre after the event. If you really want to be the brand that everyone notices, then this exclusive opportunity is for you. Most dominant branding opportunity of the event 300m² of prime advertising space Position your brand as industry leader Sponsorship cost - 35,000 SPONSORED EDM S An opportunity for branding on s sent out by RBTE in the run up the show. Your company logo and 50 word company overview will be included Sponsorship cost - 2,500

4 Innovation Trail & Awards - Full and unique sponsorship of RBTE Innovation Trail and Awards PRESS OFFICE SPONSORSHIP Access Europe s leading industry journalists and become a sponsor of the RBTE Press Office. This sponsorship will enable you to engage with international press face-to-face during the event. This is a great opportunity to meet with members of press in an exclusive environment, to which no other vendors have permitted access. Benefit from having a press briefing as part of the package, which we will promote to the press on your behalf. Gain access to national and international RBTE press Gain brand exposure with members of press Benefit from a press briefing and promotional support Sponsorship cost - 7,000 Speakers Lounge - This dedicated lounge is provided for all RBTE speakers before and after their seminars and is situated on the main exhibitor floor. Presenters include many of the industries top retailers this private lounge gives them the opportunity to relax away from the exhibition. One sponsor will have sole branding and have unrestricted access to the lounge at all times. RBTE Big Party Sponsor - Taking place from 4:30 to 6pm on the first day of RBTE on the champagne bar. The party is open to exhibitors and retailers. We have an opportunity for 1 company to be sole sponsor of the party.

5 Payments Theatre - A dedicated conference programme for all things payments related. Stay up to date with this ever changing industry. Information Desk Situated at the front of the show, The Information Desk provides details of all attractions at RBTE, including stand locations, restaurants and seminar theatres. Its also where show guides and show bag are given out. Since its inception in 2012 The Information Desk has been used as the first port of call by thousands of retailers. Complete company branding including name, logo and stand number on The Information Desk Sponsors company information to be given out from the desk (no other exhibitor information can be given out from here) Logo and information on the sponsor to be featured in the show guide Opportunity for staff to wear sponsors branded uniform (sponsor to supply) Logo and company name to appear on RBTE home page as a key sponsor Sponsorship cost - 5,000 ONSITE SIGNAGE - EXTERNAL: Apex Corner Poster (Size: 3580mm high x 4380mm) The Apex Corner poster site provides the ultimate external signage at Olympia. Located above the entrance to the Pizza Express restaurant, it is exposed to main traffic and reaches all attendees that travel via the main road. A great opportunity if you want to appeal to a broader audience, while aligning yourself with RBTE. This opportunity works perfectly when combined with the Lampost Penants, so that the visitor follows your brand message to the entrance. Most prominent and highly visible external signage Exposed to mass audience and road traffic Grow your brand awareness and be the first brand attendees see Sponsorship cost - 10,300

6 Tree Wraps Benefit from brand promotion towards the entrance of RBTE, using compelling messaging to drive traffic to your stand. The 7 tree wraps offer a prominent display advertising space outside the main entrance to RBTE and will draw the attention of all attendees arriving, queueing and leaving. This is the perfect opportunity to address visitors prior to entering RBTE and to ensure that anyone interested in your services will drop by your stand. Boost your brand awareness Promote your presence at the event Generate interest and traffic to your stand Sponsorship cost - 10,000 Lamp Post Pennants Be one of the first brands to be seen by visitors as they arrive at RBTE. A series of Lamp post Pennants are available outside of the venue and can be used to display high-impact colourful banners to promote your brand. Place a creative and compelling message outside the venue and be the first brand that visitors engage with on their arrival. A great opportunity to drive traffic to your stand and to increase your brand awareness. Works well when combined with the Apex Corner Poster. Be one of the first brands attendees see before entering RBTE Generate interest and traffic to your stand Increase your brand awareness Sponsorship cost - 1,290 per post

7 Planters Benefit from brand promotion right at the entrance of RBTE, using compelling messaging to drive traffic to your stand. The three-sided white planters offer a prominent display advertising space outside the main entrance to RBTE and will draw the attention of all attendees arriving, queuing and leaving. This is the perfect opportunity to address visitors prior to entering RBTE and to ensure that anyone interested in your services will drop by your stand. Boost your brand awareness Promote your presence at the event Generate interest and traffic to your stand Sponsorship cost - 2,100 per planter Staircase Sponsor With the launch of Retail Design Expo, that will run alongside RBTE, the event has grown significantly leading us to put various design lounges and theatres upstairs. A grand staircase will be installed that will come down the central aisle of RBTE (in-between where HP and Oracle are located, floor plan attached ) and will be incredibly visible by everyone walking the show. This will also be the main entrance from RBTE to these various features. Sole and unique sponsorship of entire staircase Logo / stand number or message from sponsor to appear on every stair Logo and company name to appear on RBTE homepage as a key sponsor Banner ad to appear on ER website 1 month before the show Sponsorship cost - 6,000 REGISTRATION AREA - Sole sponsor of the RBTE registration area. NETWORKING EVENTS AT RBTE RBTE provides the ideal platform for unique networking opportunities with your key prospects. We are able to offer a range of events during the show, such at breakfast briefings, roundtables, lunches and drinks receptions in a number of areas around the show providing you with face to face time with key industry contacts from your top prospect list. Brief us what you want to achieve and who you want to meet and we do all the hard work to realise your objectives. Prices vary depending on number of attendees and catering requirements, but an indicative price for a networking lunch is 9,000 (inclusive of venue hire and catering).

8 YOU ARE HERE BOARDS Positioned throughout the show the You Are Here boards provide a floor plan and exhibitor listing to help visitors find their way around the event. Complete company branding including name, logo and stand number on You are Here boards Highlighted stand with sponsor logo Logo and company name on the RBTE homepage as a key sponsor Sponsorship cost - 5,000 Sponsorship will be limited to one RDE and one RBTE sponsor. Daily Hand Out Sheet Situated on The Information Desk, the Daily Hand Out Sheet is the ultimate guide to everything going on at RBTE that day. This includes seminar schedule, floor plan and other attractions. It s this sheet that thousands of retailers use to organise their day at RBTE. Complete branding on The Daily Hand Out sheet. Stand number listed and highlighted on the floor plan Company logo on the front cover of the hand out sheet Logo and company name to appear on RBTE home page as a key sponsor Sponsorship cost - 5,000 Official Event Bag One of the top on site branding opportunities is the sponsorship of the official visitor s bag. Handed to every visitor this provides excellent visibility throughout the show. The bags are on display at The Information Desk at the front of the show. Logo and sponsors message on one side of the bag (RBTE logo on the reverse) An insert in the bag from the sponsor Logo and company name to appear on the RDE home page as a key sponsor Sponsorship cost - 4,000

9 LANYARD SPONSORSHIP - Sole sponsor of both the visitor and exhibitor lanyards. Flyer in the Official Event Bag A great cost-effective way to place promotional material in front of all visitors. There are a limited amount of inserts allowed. Sponsorship Cost- 1,000 per item Floor Tiles Direct traffic to your stand with branded floor tiles throughout the venue. Sponsorship cost - 1,000 for 5 DIGITAL SPONSORSHIP Web page Full banner, run of site 468x80 RBTE 2017 Prices Leaderboard (Top or Bottom) 728x90 Medium Rectangle 300x250 Billboard x1 week run of site 970x250 Homepage 5,000 3,500 3,500 5,000 Exhibitor Directory 2,500 Visit section 1,350 1,350 Registration 1,350 1,350 Sessions section 1,350 1,350 Exhibit section 1,350 1,350 Speakers section 1,350 1,350 Contact section 1,350 1,350 *Prices are for tenancy - from point of booking until end of show section means it includes all subpages as well Banner names match industry standard, for reference please see Showcase your brand and products to thousands of decision-makers as they visit the RBTE website

10 RBTE Sponsorship Costs Sponsored EDM s Onsite Signage External a. Apex Corner Poster b. Tree Wraps c. Lamp Post Pennants d. Planters Onsite Signage Internal a. Gallery Banners b. Gable End Banner 2,500 10,300 10,000 1,290 2,100 2,450 35,000 Champagne Bar Chill & Charge Lounge Lounges Big Party Information Desk You Are Here Boards Floor Tiles RBTE Staircase Daily Handout Showguide Lanyards Registation area Show Bags Flyer in show bag Press Office Sponsorship Conference Theatre sponsorship Payments Speaker Lounge Innovation Trail & Awards Lunches in Dark Room Happy Hour Breakfast Round Table in Henley 5,000 5,000 1,000 6,000 5,000 POA 4,000 1,000 7,000 POA 4,250 POA