SPONSORSHIP OPPORTUNITIES 2016

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2 SPONSORSHIP OPPORTUNITIES 2016 SPONSORSHIP KEY OPPORTUNITIES PRICE$ PER SHOW AVAILABILITY Principal Sponsor 2016 Shows $150,000 Available 4 Muscle & Model Stage Sponsorship PAGE $12,500 SOLD 5 Arena Sponsorship $12,500 Available 5 Celebrity Training Arena $9,500 Available 6 Healthy Living Stage $9,500 Available 6 Powerlifting Stage $7,500 SOLD 7 Spartan Challenge $5,000 SOLD 7 Industry Lounge *Melbourne Only $5,000 SOLD 8 Preview Night *Melbourne Only $5,000 SOLD 8 AT SHOW OPPORTUNITES Trade Registration Sponsor $10,000 Available 9 Ticketing Sponsor $10,000 Available 9 Jumbo Digital Screens x 4 $15,000 SOLD 10 Stand Alone Digital Screens x 4 $8,000 Available 10 Water Sponsor $15,000 SOLD 11 Charge bar Sponsorship $5,000 Available 11 Branded Banners On Enquiry Available 12

3 SPONSORSHIP OPPORTUNITIES 2016 SPONSORSHIP AT SHOW OPPORTUNITES PRICE$ PER SHOW AVAILABILITY PAGE Product Placement (Concourse) $2,000 Available 13 Show Bag Sponsorship from$2000 Available 13 Show Bag Inserts From$1000 Available 13 Show Guide Advertising From $600 Available 14 At Show Opportunities 14 DIGITAL OPPORTUNITES EDM Sponsorship $7,000 Available 15 Website Advertising $1,500 Available 15 Social Media Activation $10,000 Available 16 Social Media Posts From $400 Available 16

4 KEY OPPORTUNITIES 2016 PRINCIPAL SPONSOR $150,000 NAMING RIGHTS 2016 SHOW CYCLE 2016 SHOW CYCLE $150,000 PRINCIPAL SPONSOR NAMING RIGHTS Naming rights to the 2016 Expos. Fitness & Health Expo presented by Entrance Feature incorporating your brand Show Bag Sponsorship A Shell Scheme Stand (6x3 18sqm) Logo on all EDM s sent to the visitor database for the expo Logo and link on the Fitness & Health website Six Social Media Posts Content to be discussed and approved by the Fitness & Health Expo marketing team. Full Page Ad in the official show guide Your logo to appear on the front of the official show guide Exhibitor sponsor listing in the official show guide 20 single admission tickets for all three expos Fitness & Health Expo to provide special ticket offer for your clients. eg. 20% off tickets.

5 KEY OPPORTUNITIES 2016 Main Stage Sponsorship $12,500 The Natural Bodybuilding/Sports Modelling competition facilitated by INBA will attract over 300 athletes and an estimated 3,000 high spending visitors as the expos present the only opportunity for Natural Bodybuilders to obtain their pro card. Naming rights to the Muscle & Model Stage Logos on back wall and around the stage where applicable TVC advertisement played on Digital Screen located above the stage Acknowledgement as naming rights sponsor in: EDM communications, dedicated web page for the sponsor feature area. Logo on all EDM s sent to the visitor database Logo and link on website Three Social Media Posts Content to be provided by Sponsor Exhibitor sponsor listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 20 single admission tickets Special ticket offer to be offered to your clients provided by the Fitness & Health Expo Arena Sponsorship $12,500 This action-packed area will feature a range of sessions and competitions including CrossFit, Strongman and Olympic Weightlifting. We are expecting over 500 participating athletes and these sessions have proven to provide mass inspiration and appeal to the Fitness market place with a strong emphasis on high performance Naming rights to The Arena Logos on fences around the arena where applicable TVC advertisement played on Digital Screen located above the arena Acknowledgement as naming rights sponsor in: EDM communications, dedicated web page for the sponsor feature area. Logo on all EDM s sent to the visitor database Logo and Link on website Three Social Media Posts Content to be provided by Sponsor Exhibitor sponsor listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 20 single admission tickets Special ticket offer to be offered to your clients provided by the Fitness & Health Expo

6 KEY OPPORTUNITIES 2016 Celebrity Arena Sponsorship $9,500 Providing visitors with the chance to be trained by or spectate the fitness industries favourite trainers, celebrities and world class athletes who will be conducting group Training Sessions and open workouts. Naming rights to the Celebrity Arena Logos on back wall and fences around the arena where applicable Acknowledgement as naming rights sponsor in: EDM communications, dedicated web page for the sponsor feature area. Logo on all EDM s sent to the visitor database Logo and link on website Three Social Media Post s Content to be provided by Sponsor Exhibitor Sponsor Listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 20 single admission tickets Special ticket offer to be offered to your clients provided by the Fitness & Health Expo Healthy Living Stage Sponsorship $9,500 The Healthy Living stage encompasses all things health and wellbeing, from cooking demonstrations, yoga, pilates and celebrity presentations through to the latest trends in the industry. Naming rights to The Healthy Living Stage Logos on back walls and stage where applicable Acknowledgement as naming rights sponsor in: EDM communications,, dedicated web page for the sponsor feature area. Logo on all EDM s sent to the visitor database Logo and link on website Three Social Media Post s Content to be provided by Sponsor Exhibitor Sponsor Listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 20 single admission tickets Special ticket offer to be offered to your clients provided by the Fitness & Health Expo

7 KEY OPPORTUNITIES 2016 Powerlifting Stage Sponsorship $7,500 Three days of competitions run by Powerlifting Australia are sure to provide entertainment for those with an interest in strength and performance. The Powerlifting Championships will attract over 300 athletes and 900 affiliated visitors Naming rights to the Powerlifting Stage Logos on back wall of the stage where applicable Acknowledgement as naming rights sponsor in: EDM communications,, dedicated web page for the sponsor feature area. Logo on all EDM s sent to the visitor database Logo and link on website Three Social Media Post s Content to be provided by Sponsor Exhibitor Sponsor Listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 10 single admission tickets Special ticket offer to be offered to your clients provided by the Fitness & Health Expo Spartan Race Sponsorship $5,000 The type of people that compete in a Spartan race are people looking to live life to the fullest. Anyone who wants to take their life to the next level can race, and see if they have what it takes to become a Spartan! Our indoor Spartan Arena will present a series of obstacles for all visitors to tackle as they compete for the crown of Australia s first ever Fitness & Health Expo Spartan Champion! Naming rights to The Spartan Challenge Logos on fencing and stage where applicable Acknowledgement as naming rights sponsor in: EDM communications, sponsors page on website, dedicated web page for the sponsor feature area. Logo on all EDM s sent to the visitor database Logo and link on website Three Social Media Post s Content to be provided by Sponsor Exhibitor sponsor listing on website Full Page Ad in Show Guide Exhibitor Sponsor Listing in the official show guide 10 single admission tickets Special ticket offer to be offered to your clients provided by the Fitness & Health Expo

8 KEY OPPORTUNITIES 2016 Industry Lounge Sponsorship $5,000 *Melbourne Only Facilitated by a number of key associations, the Industry Lounge will attract buyers from vertical markets including sporting clubs, strength & conditioning and rehabilitation facilities whilst also providing networking opportunities and free business advice for industry professionals such as traditional Gym Owners. Naming rights to Industry Lounge Logos on branded panels throughout lounge Acknowledgement as naming rights sponsor in: EDM communications, sponsors page on website, dedicated web page for the sponsor feature area. Logo on EDM s sent to the visitor database Logo and Link on website Exhibitor Sponsor Listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 10 single admission tickets The exclusive rights to data capture from within the area Preview Night Sponsorship $5,000 *Melbourne Only Following the conclusion of the Business and PT Summit, delegates are invited to attend an exclusive preview function for the Fitness & Health Expo which is being held prior to the official open of the Expo. The evening will showcase a selection of the latest fitness equipment being launched in to Australia for the first time, along with the opportunity to network with industry peers over drinks and canapés." This will be a high end networking event with an exclusive list of Fitness professionals and over 300 conference delegates. Naming rights to The Preview Night Up to 6 pull up banners (To be provided by sponsor) Logo on EDM s sent to the visitor database Logo and link on website Exhibitor Sponsor Listing on website Full Page Ad in Show Guide Exhibitor sponsor listing in the official show guide 10 single admission tickets The exclusive rights to data capture from within the area

9 AT SHOW OPPORTUNITIES 2016 Industry Registration Sponsorship $10,000 *Melbourne Only This exclusive sponsorship opportunity provides maximum exposure for your brand throughout the industry visitor registration process. Sponsorship package inclusions: Your logo and link on the industry visitor online registration page and e-ticket Your logo on the entrance feature Your logo included on the industry visitor registration desk signage Your logo in the Fitness & Health Expo show guide Full page advertisement in the Fitness & Health Expo official show guide Ticketing Sponsorship $10,000 *Melbourne Only This exclusive sponsorship opportunity provides maximum exposure as your company name and logo appears on all printed and electronic consumer tickets. Sponsorship package inclusions: Your logo and link on the online ticketing page and e-ticket Your logo on the entrance feature Your logo included on the ticketing desk signage Your logo in the Fitness & Health Expo show guide Full page advertisement in the Fitness & Health Expo show guide

10 AT SHOW OPPORTUNITIES 2016 JUMBO SCREENS ABOVE FEATURES - $15,000 Advertise on our Jumbo Screens placed directly above the feature of your choice. Jumbo screens will be displaying the action that is happening on the feature below it while cutting to your advertisement during down time and breaks. Branding inclusions: Located directly above Feature Up to 200 views per day Graphics to be supplied by client Video options available Full colour high definition screens AT SHOW OPPORTUNITIES 2016 DIGITAL SCREEN ADVERTISING $8,000 4 SCREENS 4 SCREENS PER SHOW - LIMITED TO 6 EXHIBITORS Advertise on our interactive Digital Signage and ensure multiple points of exposure for your brand throughout the event. Digital Signage at the Fitness & Health Expo is designed to aid visitor navigation, featuring interactive floor plans, exhibitor profiles, the stage timetables, general show information and various adverts. Your advert will be displayed on four large interactive digital kiosks situated at high traffic areas around the show floor. Branding inclusions: Located in high traffic high dwell areas Up to 200 views per day Graphics to be supplied by client Video options available Full colour high definition screens

11 AT SHOW OPPORTUNITIES 2016 WATER SPONSOR - $15,000 The Expo bottled water is an excellent, highly visible marketing tool where your company name and logo is in the hands of visitors and athletes at the expo. The production and distribution of the labelled bottles will be handled by the organisers. Sponsorship package inclusions: Production of the bottled water, printed label in full colour with your company logo Your bottled water available to all visitors and athletes at the Expo Bottled water replenished throughout the day AT SHOW OPPORTUNITIES 2016 CHARGEBAR SPONSOR - $5,000 each. A chargebar is a mobile/tablet-charging kiosk that supports up to 95% of devices. Chargebars will provide high visibility and exposure to those wishing to stay connected. Each chargebar will be placed in a highly visible area at the expo. Sponsorship package inclusions: Your logo and link on the sponsors page of the Fitness & Health Expo website Mention of your chargebar sponsorship in the map and show guide One, two or three charge bars with logo branding in a highly visible location on the show floor (artwork supplied by the sponsor)

12 AT SHOW OPPORTUNITIES 2016 BRANDED BANNERS Cost to be confirmed on enquiry* The perfect opportunity for your brand! Throughout the centre lies an array of excellent signage opportunities for your company to maximise your impact at the 2016 Fitness & Health Expo. Make a strong impression as attendees walk through the Exhibition Centre. The concourse bulkhead banners are available in two sizes (refer to specifications*) and five separate locations along the exhibition centre concourse. CLARENDON ST EXTERNAL GLASS FACADE Melbourne Only* Prominent position for all major events, this advertising space is located at the main entrance of the Melbourne Exhibition Centre, which stands proudly as the focus of the newly developed South Wharf Promenade. Difficult to ignore, this location will grab the attention of all visitors entering the Exhibition Centre, from motorists to tram passengers, to pedestrians travelling along Clarendon Street and Southbank. CONCOURSE BULKHEAD BANNER *Side A 7000 x 4200mm Side B 5400 x 4200mm CONCOURSE OVERHEAD BANNERS Located opposite each set of main entry doors from the concourse, these double sided overhead banners demand the attention of attendees entering and exiting the Expo. Two banners 2600 x 4000mm each CONCOURSE GLASS WINDOW PANEL The concourse glass window panels stretch almost half a kilometre along the Yarra. This location to filled with an abundance of natural light, and the Melbourne city skyline makes for the perfect backdrop. Window Panel 2460 x 910mm

13 AT SHOW OPPORTUNITIES 2016 PRODUCT PLACEMENT - $2,000 Attract attention and showcase your brand with a product placement on the highly trafficked concourse of the Expo. This space includes an A1 (59.4cm x 84.1cm) sized sign including frame, tensabarrier to protect your product and A4 brochure holder for potential visitors or buyers to know who you are and where you are located within the Expo. AT SHOW OPPORTUNITIES 2016 SHOWBAGS This exclusive opportunity allows your company to get your logo on the bag and product into the hands of the thousands of visitors to the Expo. These bags will be available at the main entry to each expo Melbourne 15,000 bags $6,000 + GST Perth 5,000 bags $2,000 + GST Brisbane 5,000 bags $2,000 + GST Sponsor to supply the above quantity with the Fitness & Health Expo logo on one side and your logo on the other. AT SHOW OPPORTUNITIES 2016 SHOWBAG INSERTS This is an exciting opportunity which allows your company to get a sample product or A5 advertisement into the hands of the thousands of visitors at the Expo. These bags will be available at the main entry to each Expo. Melbourne 15,000 samples $3,000 + GST Perth 5,000 samples $1,000 + GST Brisbane 5,000 samples $1,000 + GST Sponsor must supply the above quantity

14 AT SHOW OPPORTUNITIES 2016 ONSITE VIDEOS - $3,000 Our videographer will be onsite at the Expo providing exhibitors with the opportunity to be filmed. The video will be edited over a 4 week period following the Expo and will be sent to you for use in your own marketing. AT SHOW OPPORTUNITIES 2016 SHOW GUIDE ADVERTISMENT The official show guide is an essential for all attendees to navigate the show floor. Be one of the exclusive exhibitors to have an advertisement inside the official show guide the easiest way to be in the hands of all the attendees at the show! Full page $1,000 + GST Half page $600+ GST Back page $1,500 + GST AT SHOW OPPORTUNITIES 2016 FLOOR TILES - $600 Minimum 5 Floor Tiles* Get your brand, booth number & company logo placed on 1m x 1m graphic floor tile that will be placed in a high traffic area throughout the Expo, reinforcing your presence and driving traffic to your stand. WIFI SPONSOR pricing available on request* Free Wifi will be available throughout the exhibition and will be widely promoted to all attendees Signage around the venue promoting wifi and you as the sponsor WIFI instruction inserted into visitor show bags acknowledging you as sponsor Use of your company name required to log in.

15 DIGITAL OPPORTUNITIES 2016 EDM Sponsorship Sponsored Content - $1500 per EDM Branded Banner - $1000 per EDM A chance to provide content for EDMs sent to the visitor database leading into the show, with link to lead back to exhibitor webpage. Reach up to 88,000 fitness enthusiasts or professionals. Content is to be provided by the exhibitor two weeks prior to EDM dates, full show schedule provided on request. DIGITAL OPPORTUNITIES 2016 Website Advertising $1,500 Limited to four exhibitors This opportunity allows your company prime banner advertising for one week on the Fitness & Health Expo website Sponsor to provide final artwork to supplied specs, subject to Diversified creative approval 1, views over a 12 month period. Melbourne: Tuesday 29 th Mar Monday 4 th Apr Tuesday 5 th Apr Monday 11 th Apr Tuesday 12 th Apr Monday 18 th Apr Tuesday 19 th Apr Monday 25 th Apr Brisbane: Tuesday 27 th Sep Monday 3 rd Oct Tuesday 4 th Oct Monday 10 th Oct Tuesday 11 th Oct Monday 17 th Oct Perth: Tuesday 26 th Jul Monday 1 st Aug Tuesday 2 nd Aug Monday 8 th Aug Tuesday 9 th Aug Monday 15 th Aug

16 DIGITAL OPPORTUNITIES 2016 SOCIAL MEDIA ACTIVATION - $10,000 Harnessing the popularity of social media, the Social Media activation bridges the gap between the online and offline worlds through live digital experiences. With the real time Instagram printer, attendees can snap, tag and print branded photo s instantly. Sponsorship package inclusions: Your logo and messaging on every printed photo Your logo included on the feature signage Your logo and link on the Fitness & Health Expo website Mention of your Social Media Activation sponsorship in the show guide Full page advertisement in the Fitness & Health Expo show guide DIGITAL OPPORTUNITIES 2016 SOCIAL MEDIA FACEBOOK, TWITTER / INSTAGRAM, BLOG With over 86,000 Facebook fans, 4,000 Twitter, 10,800, Instagram followers and 10,000+ unique Blog page views, monthly opportunities exist to promote your business on our social platforms. Facebook - $1000 Twitter - $400 Instagram - $500 Blog - $1000

17 FOR MORE INFORMATION Dale Prescott Event Sales Manager T: M: E: dprescott@divcom.net.au Shaun Krenz Event Director T: M: E: skrenz@divcom.net.au