OPPORTUNITIES 60TH ANNIVERSARY
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1 2016 IAPD CONVENTION SPONSORSHIP OPPORTUNITIES 60TH ANNIVERSARY IAPD INTERNATIONAL ASSOCIATION OF PLASTICS DISTRIBUTION
2 WHY BECOME A SPONSOR OF THE 2016 IAPD CONVENTION AND PLASTICS SHOWCASE? It s our 60th Anniversary, and IAPD marketing has been building all year long for this big event Leverage the excitement of IAPD s Annual Convention and our 60th Anniversary Reach IAPD s most active plastics professionals Over 500 IAPD Attendees are expected at the 2016 IAPD Convention Build your brand and increase loyalty Make your company stand out Position your company as a plastics leader with key decision-makers Receive Additional Priority Points to increase your IAPD Top 30 Ranking Become a Level 1-4 Convention Sponsor and offer a premium promotional gift branded with your company information for lasting impact (Sponsors assume additional gift costs) Promotional products can boost response rates by as much as 75% according to a Baylor University Study 39% of people who receive a promotional product can recall the name of the advertiser as long as six months after they received it Using promotional products can give you an advantage over tradeshow exhibitors for buyer attention. (According to Georgia Southern University study) 2 SPONSORSHIP OPPORTUNITIES
3 SPONSORSHIPS AND PROMOTIONS Support The Premier Performance Plastics Convention! Becoming an IAPD Convention sponsor is easy. We offer sponsorships and promotions at many price-points, and they include brand-building exposure platforms in person, in print, and online. Full IAPD Convention Sponsorship packages. Levels 1-4 Convention Custom Event Branding Plastics Showcase promotions Sponsor a popular social event like the Anniversary Dinner or the Closing Party Print Advertise in the official th Anniversary Program Guide Digital Advertise on the IAPD Convention website and direct online convention traffic to you Sponsor A Premium Gift Giveaway IAPD CONVENTION & EXPO 3
4 CONVENTION SPONSORSHIPS / PROMOTIONAL LEVELS ALL LEVEL 1-LEVEL 4 CONVENTION SPONSORS RECEIVE THE STANDARD RECOGNITION PACKAGE STANDARD RECOGNITION PACKAGE INCLUDES Sponsor Recognition in the Program Guide given to all delegates Sponsor Recognition on the IAPD Convention website sponsorship page Sponsor Recognition Signage to be displayed at your exhibit booth (Exhibitors only) Sponsor Recognition in the sponsorship section of the A/V presentation during general session (Company logo included for Level 2, 3 and Level 4 sponsors) Badge ribbons identifying delegates as a sponsor Sponsor Recognition in convention coverage in Dec. 2016/Jan issue of The IAPD Magazine Featured in sponsorship section of the Convention Mobile App Option to provide premium gift at Convention Registraton Desk (Sponsor assumes additional gift costs) INTERESTED IN PROVIDING A PROMOTIONAL ITEM AT THE IAPD REGISTRATION AREA? HERE ARE SOME IDEAS: Tote Bags** Lanyards** Hotel Key Card Branding** USB Flash Drives** Cell Phone Portable Charger** Golf Tees Golf Balls Chapstick Sunscreen Can Cooler Koozies Pens/Sharpies Notebooks/Journals Stylus Pens Car USB Charger Cell Phone Credit Card Holder Dashboard Grips Mints / Chocolates Hand Sanitizer Recycling Bin Glasses Cleaner Plastic Drinking Tumbler Smart Phone Stand I-Pad / Cell Phone Holders Must be a Level 1 - Level 4 sponsor to provide registration desk premium items **Must be a Level 2 or higher to provide these items** Other promotional items are available. Call for details. 4 SPONSORSHIP OPPORTUNITIES
5 LEVEL 1 CONTRIBUTING CONVENTION SPONSOR - $1,500 (PLUS PREMIUM GIFT COSTS) Receives Standard Recognition Package LEVEL 4 WORLD CLASS CONVENTION SPONSOR - $15,000 (PLUS PREMIUM GIFT COSTS) Receives Standard Recognition Package -PLUS- Company logo and direct link to your website on IAPD Convention update s LEVEL 2 ELITE CONVENTION SPONSOR - $3,500 (PLUS PREMIUM GIFT COSTS) Receives Standard Recognition Package -PLUS- Company logo and direct link to your website on IAPD Convention update s Company Logo in Convention Program Guide sponsorship section Company Logo in the sponsorship section of the A/V presentation during general session 2 Priority Points Company Logo in Convention Program Guide sponsorship section Company Logo in the sponsorship section of the A/V presentation during general session Company logo listed on convention pocket agenda given to all attendees Company logo on IAPD Convention website landing page with direct link to your website Digital ad 150 pixels x 150 pixels on the IAPD Convention website Welcome banner or signage prominently displayed at convention registration site Complimentary full-page ad in the 2016 Program Guide given to all attendees LEVEL 3 PREMIERE CONVENTION SPONSOR - $6,000 (PLUS PREMIUM GIFT COSTS) Receives Standard Recognition Package -PLUS- Company logo and direct link to your website on IAPD Convention update s Discounted rental for 2017 exhibition booth (25% discount) Includes $1,500 credit towards premium promotional item 4 Priority Points Company Logo in Convention Program Guide sponsorship section Company Logo in the sponsorship section of the A/V presentation during general session Company logo listed on convention pocket agenda given to all attendees Company logo on IAPD Convention website landing page with direct link to your website Digital ad 150 pixels x 150 pixels on the IAPD Convention website 3 Priority Points IAPD CONVENTION & EXPO 5
6 CONVENTION REGISTRATION DESK / PLASTICS SHOWCASE SPONSORSHIPS CONVENTION REGISTRATION DESK SPONSORSHIP LOGO ON SIGNAGE $250 IAPD s most affordable convention sponsorship Your company logo prominently displayed throughout the convention at the IAPD Convention Registration area on high quality impactful signage Premium visibility throughout the entire IAPD Convention LINKEDIN GENIUS BAR SPONSOR $1,000 Held during Plastics Showcase Showcase attendees can receive advice on how to utilize LinkedIn to enhance their personal and company profiles Includes promotional signage in the lounge area, exposure on the convention website, in the convention program guide, and on the mobile app Exclusive Sponsorship IAPD 60TH ANNIVERSARY PLASTICS SHOWCASE SCRATCH - OFF SPONSORSHIP $1,500 Exciting new way to interact with Plastics Showcase delegates Affordable way to build brand awareness, capitalize on the excitement of IAPD s 60th Anniversary, and/or drive incremental traffic to your exhibit booth. Showcase attendees receive a custom, branded scratch-off playing card Scratch off & match 3 of a kind to win designated prize Everyone s a winner with smaller prizes and several larger prize winning options (Prizes not included in sponorshp price) Includes announcements during the Plastics Showcase, exposure on the convention website, in the convention program guide, booth signage if applicable, and on the mobile app Exclusive Sponsorship CONVENTION REGISTRATION LOUNGE AREA AND CHARGING STATION SPONSORSHIP $2500 Provides an upscale lounge area and charging station in high traffic area within the Convention Registration area Area moves to Coffee / Donut Bar lounge area for the Plastics Showcase Premium visibility throughout the entire IAPD Convention Sponsorship exclusivity Allows conventioneers to sit, gather, and connect and recharge their electronics Includes signage in the lounge area, exposure on the convention website, in the convention program guide, and on the mobile app Exclusive Sponsorship PROFESSIONAL HEAD SHOT PHOTOS PLASTICS SHOWCASE SPONSORSHIP $2,500 Available during the Plastics Showcase in the Coffee Break / Lounge area Professional photographer taking complimentary professional headshots Photos to be used for professional applications like business cards, LinkedIn profiles, etc. 6 SPONSORSHIP OPPORTUNITIES
7 Subjects will receive link to a digital download to retrieve their picture Includes Step & Repeat backdrop with your company logo Includes exposure on the convention website, in the convention program guide, and on the mobile app Exclusive Sponsorship COFFEE BREAK / COFFEE & DONUT / PRETZEL BAR SPONSORSHIP $4,000 GENERAL SESSION AND PLASTICS SHOWCASE Includes two Coffee Break sponsorships -During Convention General Session Intermission and Coffee / Donut Bar during the Plastics Showcase Provides a comfortable upscale coffee and lounge area within the Lounge of the 2016 IAPD Plastics Showcase Includes signage in the lounge area, exposure on the convention website, in the convention program guide and on the mobile app Dounuts / Pretzels made fresh on site during the Plastics Showcase Connect with Plastics Showcase attendees in an informal setting offering premium drinks Coffee cups and napkins will be branded with your company logo and / or name Exclusive Sponsorship 2 priority points CUSTOM EVENT BRANDING PRICING BASED ON CUSTOMIZED PLATFORM Reach conventioneers in unique places like escalators, hallways, floors, windows, stairs columns, in delegates hotel rooms or in outdoor locations Contact Dave Blackhurst for options and pricing dblackhurst@iapd.org (913) GIVEAWAY SPONSORSHIPS Provide a giveaway item for the Plastics Showcase! Companies must provide an item worth US $250 or more and send it to IAPD by Friday, August 29th. IAPD staff will automatically enter attendees and select the winner(s) during the Plastics Showcase event. Entries are complimentary for all attendees Employees of companies donating items are not eligible to win the prize their company provides. They are eligible to win all other prizes. Some suggested items include American Express or Visa gift cards, ipads, tablets, noise-cancelling headphones, video game console, etc. Sponsoring companies will receive premium exposure during the giveaway by having their name announced to the audience before the drawing. IAPD CONVENTION & EXPO 7
8 SOCIAL MARKETING IAPD 60TH ANNIVERSARY CELEBRATION EVENT SPONSORSHIP - $8,000 Formal dinner and celebration event held at J. W. Marriott Desert Ridge 5-Star Resort Gobo signage with company logo throughout the event Branded napkins, cocktail glasses, balloons / party decorations Band Sponsor Signage Includes drinks and dinner buffet unlimited beer, wine and cocktails Recognition in the preliminary convention materials, (IAPD website and The IAPD Magazine, on-site and within the official Program Guide and on the IAPD Event Mobile App) Sponsor Exclusivity by member category 4 Priority Points IAPD 60TH ANNIVERSARY CELEBRATION EVENT DECADE SPONSORSHIP - $3,500 IAPD s 60th Anniversary Celebration will feature (Six) 30 minute decades. One decade for each of IAPD s 60 years Sponsor the decade of your choice The 50 s, 60 s, 70 s, 80 s, 90 s, or the new millennium & future decade Each decade will feature a custom audio-visual presentation with sights and sounds from that sponsored era on decade video wall Each decade sponsor will have their name shown repeatedly throughout their decade Recognition in the preliminary convention materials, (IAPD website and The IAPD Magazine, on-site and within the official Program Guide and on the IAPD Event Mobile App) One Sponsor per decade 2 Priority Points CLOSING PARTY SPONSORSHIP - $2,500 GOLD OR $5,000 PLATINUM LEVELS $2,500 GOLD SPONSORSHIP INCLUDES: Online exposure displaying company name under Gold Level Closing Party Sponsor category, logo not included (sign up early to receive maximum exposure) The IAPD Magazine August/September issue will feature sponsors and exhibitors of the 60th Annual Convention & Expo. Closing Party Gold Sponsors who sign up by July 29, 2016 will have company name listed, no logo Exposure in the Convention Program Guide company name and sponsoring level included, no logo Recognition in preliminary convention materials as Gold Level Sponsor Exposure in the December 2016/January 2017 issue of The IAPD Magazine Onsite signage, listing only - no logo Opportunity to provide giveaway item Includes open bar for one hour and food stations 2 Priority Points $5,000 PLATINUM SPONSORSHIP INCLUDES: Branded napkins, cocktail glasses, balloons / party decorations Official Band Sponsorship with signage Online exposure displaying company name under Platinum Level Closing Party Sponsor category, logo/link included (sign up early to receive maximum exposure) The IAPD Magazine August/September issue will feature sponsors and exhibitors of the 60th Annual Convention & Expo. Closing Party Platinum Sponsors who sign up by July 29, 2016 will have company name listed along with complementary logo 8 SPONSORSHIP OPPORTUNITIES
9 Exposure in the Convention Program Guide company name, sponsoring level and logo included Recognition in preliminary convention materials as Platinum Level Sponsor Exposure in the December 2016/January 2017 issue of The IAPD Magazine Onsite signage listing with logo Opportunity to provide giveaway item Includes open bar for one hour and food stations 3 Priority Points BRANDED BAR SPONSOR - $2,500 Anniversary Celebration or Closing Party Impactful visibility Company branding on bar Sponsor recognition in the Program Guide, Convention website sponsorship page Featured in sponsorship section of the Convention Mobile App BRANDED BARTENDER FLAIR SPONSOR - $1,500 Anniversary Celebration or Closing Party Impactful visibility Company branding / logo on bartender(s) Sponsor Recognition in the Program Guide, Convention website sponsorship page Featured in sponsorship section of the Convention Mobile App SPECIAL EVENT SPONSORSHIPS - $1,500 Support these important IAPD events Noteworthy visibility Includes event signage Exposure on convention sponsorship page of The IAPD Magazine, Convention Program Guide, Convention Mobile App OPTIONS INCLUDE New Member and First-Timer Reception (Wednesday) Distributor Council Meeting (Friday) Small Distributors Council (Friday) Manufacturer Council Meeting (Friday) Manufacturers Representatives CIG Meeting (Friday) PVF CIG Meeting (Friday) Canadian CIG (Friday) Future Leaders Meeting (Friday) Networking Luncheons (2 available Thursday and Friday) Women in Plastics Meeting (Friday) Water Cooler Sponsor (in all meeting rooms) IAPD CONVENTION & EXPO 9
10 PRINT MARKETING CONVENTION PROGRAM GUIDE ADVERTISING SPONSORSHIP CONVENTION PROGRAM GUIDE TAB ADS - $1,500 Full page Display Advertisements (7 ¾ x 10 ) Only 14 Positions available Distributed as part of the convention delegates registration packages Located on daily agenda colored tabs leading into each section Your ad will be seen every time convention delegates flip to that section Premium Positions Available Inside Front Cover - $2,500 Inside Back Cover - $2,000 Back Cover - $3,000 Closes July 22, 2016 CONVENTION PROGRAM GUIDE PLASTICS SHOWCASE MAP BANNER - $2,500 Exclusive printed banner ad located across the top of the Plastics Showcase floor map 1 x 17 printed banner ad Include your most current branding message, company logo / company contact information, product photos, bullet point copy about your business or an invitation to visit your booth Closes July 22, 2016 LOGO PACKAGE EXHIBITOR LOGO LISTING IN THE IAPD MAGAZINE & CONVENTION PROGRAM GUIDE - $500 All exhibitors receive a complimentary listing in these frequently used reference books Includes August/September Convention Preview of The IAPD Magazine and Convention Program Guide Make sure your exhibitor listing stands out by publishing your company logo next to your information Price includes logo in both publications Closes July 22, 2016 IAPD 60TH ANNIVERSARY CONGRATULATORY ADS - $300 - $700 Quarter Page IAPD Anniversary Congratulatory Ads will run in a special anniversary section in the 2016 IAPD 60th Convention Program Guide and the June / July The IAPD Magazine Includes up to 15 words of your IAPD anniversary congratulatory copy Includes your company logo Includes your company signatur ing address, phone number, and url address Includes color to match your logo Please no branding messages in this section Program Guide Only - $300 June The IAPD Magazine Only - $500 Program Guide / June Magazine combo - $700 (Save $100) Closes July 22, SPONSORSHIP OPPORTUNITIES
11 DIGITAL MARKETING CONVENTION PROGRAM GUIDE ADVERTISING SPONSORSHIP MOBILE PHONE APP SPONSORSHIP - $5,000 Connect with IAPD s active convention audience on their mobile devices including smartphones and tablets IAPD Convention Mobile App sponsored by on the Mobile App home/landing page Link to the app sponsors website Sponsors logo on every mobile app page IAPD Convention Mobile App sponsored by and click here to download Mobile App on IAPD website Recognition in the preliminary convention materials, (IAPD convention website and The IAPD Magazine, and in the official Program Guide) Sponsorship Exclusivity 2 Priority Points CONVENTION WEBSITE BUTTON ADS - $1,500 Prominent placement on the IAPD convention website IAPD website unque visitors go from approximately 3,000 to 5,000 per month approaching the convention Ad size pixels x 150 pixels Customize a convention message Includes link to your website-draw traffic from the convention website directly to you! IAPD CONVENTION & EXPO 11
12 2016 IAPD CONVENTION IAPD INTERNATIONAL ASSOCIATION OF PLASTICS DISTRIBUTION 6734 W. 121ST STREET OVERLAND PARK, KS USA SPONSORSHIP OPPORTUNITIES
13 IAPD SPONSORSHIP AGREEMENT 2016 IAPD ANNUAL CONVENTION & PLASTICS SHOWCASE View an up-to-date list of all sponsors and sponsorships at *IAPD Non-Members - please add 40% to all prices* COMPANY INFORMATION Company Name Street Address State/Province Phone Contact Name City ZIP/Postal Code Country Fax Website 1. IAPD LEVEL 1-4 CONVENTION SPONSORSHIPS p Level 1 Contributing ($1,500) p Level 2 Elite ($3,500) p Level 3 Premiere ($6,000) p Level 4 World Class ($15,000) Choose Your Promotional Item (if applicable) 2. CONVENTION REGISTRATION DESK / PLASTICS SHOWCASE SPONSORSHIP PROMOTIONS p Conv. Reg. Desk Logo $250 p Linked In Genius Bar $1,000 p Scratch Off Promotion $1,500 p Lounge Charge Station $2,500 p Head Shot Photo $2,500 p Coffee Bars $4,000 p Coffee Bars $4,000 p Custom Event Branding $ p Branding Item(s) Contact Dave Blackhurst for specific opportunities and pricing dblackhurst@iapd.org or (913) p Plastics Showcase Giveaway Item(s) $ 3. SOCIAL MARKETING p Anniversary Celebration Sponsor $8,000 p Anniversary Celebration Decade Sponsor $3,500 p Closing Party $2,500 $5,000 p Branded Bar Sponsor Anniversary Celebration or Closing Party $2,500 p Bartender Flair Sponsor Anniversary Celebration or Closing Party $1,500 p Social Events $1,500 p Choose Social Event to Sponsor (from p. 9)
14 4. PRINT MARKETING p Program Guide Display Ad Tabbed Full Pages $1,500 p Program Guide Display Ad Premium Positions (circle one) Inside Front Cover $2,500 Inside Back Cover $2,000 Back Cover $3,000 p Program Guide Map Banner Ad (Exclusive) $2,500 p Logo sponsorship in Program Guide and The IAPD Magazine Convention Preview $500 p Congratulatory Ad Sponsorship (1/4 Page) p Program Guide $300 p IAPD June Magazine $500 p Program Guide/June Magazine Combo $ DIGITAL MARKETING p Mobile Phone App $5,000 p Convention Website Button Ad $1,500 Total Sponsorship Amount Due: $ IAPD SPONSORSHIP AGREEMENT 2016 IAPD ANNUAL CONVENTION & PLASTICS SHOWCASE Full payment must accompany the sponsorship contract form as sponsorships will not be finalized without payment. METHOD OF PAYMENT (PLEASE CHECK ONE) p AMEX p MasterCard p Visa p Discover p Check enclosed (U.S. funds from a U.S. bank) p Wire Transfer CREDIT CARD NUMBER Expiration Date Cardholder s Name Cardholder s Signature Billing Address, if Different from Above Sponsorship Approved by Date Giveaway items costs are not included in the sponsorship fee. Sponsors are responsible for all costs. IAPD will provide assistance with creative ideas as well as reputable printing companies for items. Sponsoring companies will be in charge of their own shipping. All shipping information will be provided by IAPD. All sponsored items must be approved by IAPD to ensure we do not have duplicate items. All sponsored items that include the IAPD logo must be approved by IAPD. IAPD does not get involved with room drops and sponsors must work out all details with the participating hotels. Please refer to the event opportunities for details on when/where items may be distributed. If you are interested in placing your item at the IAPD registration area, items must be present NO LATER than 8 a.m., Monday, September 12, Any items left at the IAPD registration area will be shipped back to the sponsor at the sponsor s expense. Companies receive first right of refusal on products and/or services they had the preceding year through (April 19, 2016). If the company opts not to provide the same product or service again the following year, it will then become available to member and non-member companies. If no other company provides the product or service, the first right of refusal will extend to the original company in which the product or service was provided the previous year. If another company chooses to provide the available product or service, that company will then receive first right of refusal the following year. PLEASE RETURN SIGNED CONTRACT WITH PAYMENT TO: David Blackhurst, Sales Manager IAPD 6734 W. 121st Street Overland Park, KS USA Phone: Fax: dblackhurst@iapd.org
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