PROMOTIONAL OPPORTUNITIES
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1 PROMOTIONAL OPPORTUNITIES 5 PITTCON 2015 INCREASE YOUR COMPANY S VISIBILITY ENHANCE YOUR EXHIBITING EXPERIENCE DRIVE TRAFFIC TO YOUR BOOTH GIVE YOUR ADVERTISING EFFORTS A BOOST MAXIMIZE YOUR REACH STRENGTHEN YOUR BRAND INCREASE YOUR ROI
2 PITTCON 2015 PROMOTIONAL OPPORTUNITIES The right combination of advertising and sponsorships will help you get the most out of your Pittcon 2015 experience and ensure you stand out from the competition. By participating in the Pittcon 2015 Promotional Program, you will be extending your sales message beyond the borders of your booth to reach conferees before, during and/or after Pittcon Please note, all promotions must be reserved and paid in full by Monday, January 19, If you have any questions, please contact Jenna Dober at x 202 or dober@pittcon.org. SPONSORSHIP LEVELS Purchase the specified amounts listed below in promotional opportunities (including hanging banners on the exposition floor) and qualify for Platinum, Gold or Silver Sponsorship Level at Pittcon The benefits of each sponsorship level are listed below: Platinum - $20,000 Dedicated Blast A dedicated blast will be sent on your behalf to over 40,000 contacts in the Pittcon database Thank You banner displayed in a prominent area in the convention center Link to your website listed on the Pittcon 2015 website Thank You page in the Pittcon 2015 Final Program Sponsor tag in the Pittcon 2015 Final Program next to exhibitor listing Recognition in the Pittcon 2015 Mobile App GOLD - $15,000 Product Spotlight enewsletter Your company will be highlighted in a newsletter sent to over 40,000 contacts in the Pittcon database Thank You banner displayed in a prominent area in the convention center Link to your website listed on the Pittcon 2015 website Thank You page in the Pittcon 2015 Final Program Sponsor tag in the Pittcon 2015 Final Program next to exhibitor listing Recognition in the Pittcon 2015 Mobile App SILVER - $10,000 Thank You banner displayed in a prominent area in the convention center Link to your website listed on the Pittcon 2015 website Thank You page in the Pittcon 2015 Final Program Sponsor tag in the Pittcon 2015 Final Program next to exhibitor listing Recognition in the Pittcon 2015 Mobile App First right of refusal for Pittcon 2016 on the promotional opportunities reserved in K & UNDER Booth Drop Conferee e-newsletter Banner Ad Pittcon 2015 Mobile App: Highlighted Exhibitor Press Room Promotion Short Course Coffee Break Shuttle Bus Ribbons Website Banner Ad 5K & UNDER Attendee Registration Package Product Spotlight Floor Plan Promotion Lanyards Pittcon 2015 Mobile App Sponsor Pittcon Passport Escalator Clings 10K & UNDER Hotel Key Cards Relaxation Station Souvenir Bag Inserts Text Message Blasts Column Wraps Slot Machine Sponsor Wifi Sponsor/Internet Cafe SCIENCE WEEK SPONSORSHIPS SW Registration Sponsor Demonstration Lecture Workshop(s) Sponsor First right of refusal for Pittcon 2016 on the promotional opportunities reserved in 2015 First right of refusal for Pittcon 2016 on the promotional opportunities reserved in 2015
3 TEXT MESSAGE BLASTS Exclusive offer to a select number of exhibitors for text access during Pittcon. Text message will be delivered to over 7,000 conferees that have provided cell phone numbers during the registration process. Each message is required to include an opt-out option. Select which date and time you would like your message to be sent. Dates will be reserved on a first come, first served basis. Research indicates that 95% of text messages are opened within 15 minutes, thus, you can be sure your message will come across loud and clear. All text messages must be approved by Pittcon 2015 Marketing. We recommend using these messages for unique and/or special offers to our attendees. WIFI/INTERNET CAFE SPONSOR Sponsor a buzzing hot spot at Pittcon, attracting conferees who want to check their or catch up on the latest headlines. Your 4-color logo and booth number will be featured prominently on a banner hanging over one of the two Internet Café areas located on the exposition floor. As the Wifi sponsor, your landing page will appear after each user logs on to the complimentary Wifi. Cost: $5,500 per text message blast Availability: 8 participants (2 text messages per day) RELAXATION STATION Provide a place for relaxation during Pittcon 2015, all while increasing your booth traffic! The Relaxation Station will include one greeter and four licensed massage therapists providing short, stress relieving massages. Conferees will need to visit your booth to pick up a coupon in order to receive a free massage at the Relaxation Station. Your company will be prominently featured on signage as the sponsor of the Relaxation Station at Pittcon Your company will be identified as the Relaxation Station sponsor in the Final Program distributed to conferees on-site. Relaxation Station hours will be Monday through Wednesday from 10:00 AM to 4:00 PM and Thursday from 10:00 AM to 2:00 PM. You may provide company shirts to therapists (must be short sleeve t-shirts or polo style shirt. No oxford style shirts). Your company literature will be distributed to all participating conferees. Participation automatically qualifies you for Silver Sponsorship level. SOLD OUT $10,000 & UNDER Company will be recognized in the Final Program as the official sponsor of the Internet Cafe and WiFi. SOLD OUT You will be permitted to supply literature, catalogs, flyers, brochures, or giveaway items for distribution to conferees using the Internet Cafe. Cost: $10,000 s Cost: $10,000
4 COLUMN WRAPS Use a column in the convention center as your own advertising! SLOT MACHINE SPONSOR Promote your company on a sponsored slot machine and dispense prizes of your choice! $10,000 & UNDER Your artwork will be displayed as a wrap-around cling. This advertising is sure to get attendees attention on a column in a populated area of the convention center. You supply the artwork, and we ll take care of the rest! NEW! HOTEL KEY CARDS Direct in-hand advertising that cannot be discarded during Pittcon Your artwork and marketing message will appear on the front and back of the key cards used in hotels in the official Pittcon block located in proximity to the convention center. (Front: 4-color CMYK. Back: 2-color Pantone.) Simply submit your artwork, and we do the rest! Promote a new product, outline successes or achievements, list key meetings or events. Cost: $6,000 Availability: 8 participants Cost: $8,000 Availability: 3 participants What better way to promote your company then to display your artwork on a slot machine on the expo floor! You provide the artwork for the symbols on the slot machine and control the amount of prizes to be dispersed each day. Winning attendees will be given a ticket to visit your booth to pick up their prize! Your prize can be anything from a USB to a ipad - you control the winnings! NEW! SOUVENIR INSERTS Place your brochure in the official Pittcon 2015 Souvenir Bag. You create and print the promotional piece of your choice, and we ll insert it into the souvenir bag distributed to conferees at Pittcon Examples of acceptable pieces are, but not limited to, a brochure, pamphlet, die-cut piece, and booklet containing up to six pages. Insert must be approved by Pittcon Marketing prior to final production. Cost: $8,000 Availability: 3 participants Cost: $1.50 per bag/minimum of 5,000 bags Availability: 3 participants
5 PITTCON 2015 MOBILE APP SPONSOR Take advantage of the surge in smart phone usage by sponsoring the official Pittcon 2015 Mobile App! Your company will be listed in the Final Program and on the Pittcon website as the sponsor of the official Pittcon 2015 Mobile App. SOLD OUT Sponsorship includes a 640 x 160 banner ad that will be placed on the home screen and internal sections of the app. Your company name and logo will be displayed towards the top of the exhibitor listing. You may also include two media files in your mobile app exhibitor profile profile (PDF, link to YouTube video or HTML). Cost: $4,000 PRODUCT SPOTLIGHT Put the spotlight on your company s products and/or services. If you are launching a new product and looking to drive traffic to your booth, the Product Spotlight is a great way to deliver your message to over 40,000 potential customers. You provide the 250 x 250 image saved as a JPG or GIF, 100 word description and URL of your choice. Product Spotlight s will be sent out in January and February PITTCON PASSPORT Guarantee that conferees take a trip to your booth. Your 4-color company logo and booth number will be printed on the inside of the Pittcon 2015 Passport. Conferees must get their Passport stamped (stamps provided by Pittcon) by all exhibitors listed on the card. Once the Passport is completed, conferees must take it to the Pittcon booth to be entered into several prize drawings. The prize drawings will take place at the Pittcon booth on the exposition floor on Thursday, March 12. Passports will be distributed to conferees in the Registration area, as well as strategic locations on the expo floor. Cost: $3,000 Availability: 10 participants $5,000 & UNDER Cost: $3,000 Availability: 6 participants
6 ATTENDEE REGISTRATION PACKAGE Announce your presence at Pittcon 2015 to all pre-registered conferees. Your banner ad with a link to your web site will be included in every registration confirmation to pre-registered conferees (nearly 90% of all conferees). ESCALATOR CLING Advertise to a captive audience on a highly populated escalator! Your company s artwork will be displayed along the median of an escalator bank in a populated area in the convention center, giving you a huge chunk of advertising space! $5,000 & UNDER Your logo and booth number will also be included on a customized landing page that conferees view when going through the registration process. An extra bonus - your logo and booth number will also appear on every conferee housing and transportation confirmation from PittconHousing.com. FLOOR PLAN PROMOTION Stand out from the competition. SOLD OUT Your company will be listed as the Floor Plan Sponsor in the Final Program. Your booth location will be highlighted along with a company description (50 words or less) that will display on the side of the floor plan. Cost: $3,000 Cost: $3,000 You supply the artwork, and we take care of everything else! ONLY 4 LEFT! LANYARDS Allow conferees to promote your company as they navigate Pittcon Your company name will be featured on the official Pittcon 2015 badge lanyard. Lanyards will be distributed to registered conferees. Cost: $5,000 per cling OR $8,000 for set of 2 Availability: 8 participants Participants may use any vendor to produce the lanyards and are responsible for production and shipping costs. SOLD OUT Lanyard design must be submitted to Pittcon Marketing for approval before final production. Cost: $5,000 plus production and shipping costs
7 PRESS ROOM PROMOTION Looking to increase your visibility in the Pittcon 2015 Press Room? The Press Room resources assist the media with covering new products, company announcements, and special events at Pittcon Your logo and booth number will be listed as the sponsor of the Press Room refreshments. Recognition for your patronage will be displayed on a 22 x 28 sign. Your literature will also be distributed on tables throughout the Press Room. WEBSITE BANNER AD Advertise your company and booth number to nearly 300,000 visitors. Cost: $600 Availability: 2 participants You create the 300 x 100 animated GIF or static JPG banner ad (Pittcon reserves the right to approve artwork) to post on the Pittcon home page and select inside pages. Choose the month(s) you would like to post, or get a discount on the eight-month program. Participation in the eight-month program (July 2014-February 2015) automatically qualifies you for Silver Sponsorship Level. SHORT COURSE COFFEE BREAK Invite Short Course registrants to your booth. Your logo and booth number will be listed as the sponsor of the Short Course Coffee Break Area for the entire week. Recognition for your patronage will be displayed on a 22 x 28 sign. Your literature will also be distributed on tables throughout the Short Course Break Room. Cost: $1,000/month (July - Aug), $2,000/month (Sept - Feb) and $10,000 for eight-month program. Availability: 5 banner ads/month Banner ad positioning is first-come, first-served. Cost: $600 Availability: 2 participants $2,000 & UNDER
8 PITTCON 2015 APP: HIGHLIGHTED EXHIBITOR BOOTH DROP Promote your product or service to fellow Pittcon exhibitors. Expand your presence on the NEW Pittcon 2015 Mobile App Provide a one page handout that will be distributed to all exhibitors during Conference Week. Handout must be approved by Pittcon Marketing prior to final production. As a highlighted exhibitor, your company name and logo will be displayed towards the top of the exhibitor listing. Cost: $2,000 $2,000 & UNDER Availability: 2 participants You may also submit two media files to display in your highlighted exhibitor profile (PDF, link to YouTube video or HTML). ENHANCED FEATURE! Availability: 15 participants Your company will also participate in the gaming feature of the mobile app (we will provide you with a QR code and players can visit your booth to scan your company code and receive points)! CONFEREE E-NEWSLETTER BANNER AD Advertise your booth number alongside the latest information on Pittcon SHUTTLE BUS RIBBONS Showcase your company before conferees reach the convention center. You provide the 120 x 600 pixel banner ad (Pittcon reserves the right to approve artwork) with a link to your website to be included in an issue of the monthly conferee e-newsletter sent to more than 40,000 potential customers. Select which month(s) you would like to sponsor. Cost: $2,000 You provide the artwork for the 2 x 36 ribbon that will be displayed on the door side of an official Pittcon 2015 shuttle bus. Cost: $1,000 per month Availability: 8 participants Using the list of Pittcon 2015 shuttle bus routes, you will be able to select which route(s) your sponsored bus(s) will travel. Cost: $2,000 per shuttle Availability: 24 shuttle bus ribbons
9 NEW AT PITTCON 2015 Science Week Sponsorship Opportunities Science Week is now offering sponsorship opportunities at Pittcon 2015! All proceeds will go to enhancing science education in the New Orleans area in SCIENCE WEEK REGISTRATION SPONSOR Announce your presence to all pre-registered Science Week attendees! You provide the banner with a link of your choice to be included in every Science Week registration confirmation . Your company logo will be displayed in the final program and preliminary program as the official sponsor of Science Week. SOLD OUT Your company logo will be displayed on the Science Week section of the Pittcon website as the official sponsor of Science Week, along with any related press. DEMONSTRATION LECTURE SPONSOR Advertise your company to the hundreds of Science Week lecture attendees! As the sponsor for the demonstration lecture at Pittcon 2015, your company logo will be shown on all signage for the 2015 demonstration lecture. Your company logo will appear on the appropriate screens of the Pittcon website as the sponsor of the lecture, along with any press associated with the lecture. You can supply short pre-roll to be shown on big screens inside the lecture hall before the event starts. TEACHER & STUDENT WORKSHOPS SPONSOR Gain exposure by sponsoring the teacher or student workshop of your choice! Pick the workshop you would like to sponsor, and your company logo will be featured on the signage for the workshop. Your company will also be included on any press for that particular workshop. You can also supply literature to be displayed in the workshop room. Cost: $1,000 Cost: $2,000 Cost: $500
10 POLICIES & PROCEDURES Please make your reservations early to avoid sell outs. Promotional opportunities are available to all exhibitors; however, a company achieving Platinum, Gold or Silver Sponsorship level (spending $10,000 or more in promotional opportunities) will have the first right of refusal for the following year on the same opportunities. To reserve a promotion, please send a completed reservation form accompanied by a 50% non-refundable deposit (by check or credit card) to the following address: Jenna Dober The Pittsburgh Conference 300 Penn Center Boulevard Suite 332 Pittsburgh, PA or if paying by credit card, you can send form and payment by dober@pittcon.org FINAL PROGRAM ADVERTISING In addition to the promotional opportunities in this brochure, advertising space is available in the Pittcon 2015 Final Program. For more information on advertising in the 2015 Final Program, please contact Dean Baldwin, ACS Publications, (732) or baldwin@acs.org. The balance is due on or before January 19, If the balance is not paid by January 19, 2015, the company will forfeit the promotional opportunity. Any requests made after the deadline must be paid in full and will be reviewed on a case-by-case basis. Promotional opportunities will be assigned on a first-come, firstserved basis. If multiple applications are received on the same day, a drawing will be held to determine the winner. All exhibitors participating in the promotional opportunity program must comply with all relevant policies concerning advertising and exhibiting with Pittcon. Please note The Pittsburgh Conference is a non-profit organization. The cost of purchasing a promotional opportunity may be tax deductible to your company. Please check with your tax department.
11 5 PROMOTIONAL OPPORTUNITIES ARE ONLY AVAILABLE TO PITTCON 2015 EXHIBITORS. To reserve your promotion(s), please return this completed form with a 50% non-refundable, deposit to: The Pittsburgh Conference c/o Jenna Dober, 300 Penn Center Boulevard, Suite 332, Pittsburgh, PA Phone: (412) Fax: (412) dober@pittcon.org OR marketing@pittcon.org COMPANY NAME MAILING ADDRESS CITY STATE ZIP COUNTRY CONTACT PERSON ADDRESS CONTACT PHONE CONTACT FAX SIGNATURE DATE Please reserve the following advertising opportunities for my company: Promotions 2K & Under Price Per Promotion QTY Total Booth Drop $2,000 Conferee e-newsletter Banner Ad $1,000/month Pittcon App: Highlighted Exhibitor $2,000 Press Room Promotion $600 Short Course Coffee Break $600 Shuttle Bus Ribbon $2,000/ribbon Website Banner Ad $1,000/mo. (July-Aug.) $2,000/mo. (Sept.-Feb.) $10,000 (8 mo. program) Promotions 5K & Under Price Per Promotion QTY Total Attendee Registration Package $3,000 (sold out) Product Spotlight $3,000 Floor Plan Promotion $3,000 Lanyards $5,000 (sold out) Pittcon 2015 Mobile App Sponsor $4,000 (sold out) Pittcon Passport $3,000 Escalator Clings $5,000 Promotions 10K & Under Price Per Promotion QTY Total Hotel Key Cards $8,000 Relaxation Station (sold out) $10,000 Souvenir Bag Inserts $1.50/bag (min. 5,000) Text Message Blast $5,500 Column Wraps $6,000 Slot Machine Sponsor $8,000 Internet Cafe/Wifi Sponsor (sold out) $10,000 Science Week Promotions Price Per Promotion QTY Total SW Registration Sponsor (sold out) $1,000 Demonstration Lecture Sponsor $2,000 Workshop(s) Sponsor $500 Grand Total -50% Deposit Total Amount Due Promotions must be reserved and paid in full on or before January 19, Any requests made after the deadline will be reviewed on a case-by-case basis. RESERVATION FORM I wish to pay by: Credit Card Check (Please make checks payable to The Pittsburgh Conference) Card Holders Name Card Number Expiration Date Signature Date MASTERCARD VISA AMERICAN EXPRESS DISCOVER
12 5 PITTCON 2015 PROMOTIONAL OPPORTUNITIES 2K & UNDER 5K & UNDER 10K & UNDER SCIENCE WEEK Booth Drop Attendee Registration Package Hotel Key Cards SW Registration Sponsor Conferee e-newsletter Banner Ad Product Spotlight Relaxation Station Demonstration Lecture Sponsor Pittcon 2015 Mobile App: Floor Plan Promotion Souvenir Bag Inserts Workshop(s) Sponsor Highlighted Exhibitor Lanyards Text Message Blasts Press Room Promotion Pittcon 2015 Mobile App Sponsor Column Wraps Short Course Coffee Break Pittcon Passport Slot Machine Sponsor Shuttle Bus Ribbons Escalator Clings Internet Cafe/ Website Banner Ad Wifi Sponsor PROMOTIONAL OPPORTUNITIES AVAILABLE FOR PITTCON SIGN UP TODAY!
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