Sponsorship Package 2016: MOVING FORWARD TOGETHER

Transcription

1 Sponsorship Package 2016: MOVING FORWARD TOGETHER 8th National Farm to Cafeteria Conference June 2-4, 2016 Madison, Wisconsin

2 CONTENTS About Us Event Sponsorships Social Opportunities Learning Content Opportunities Interactive Opportunities Exhibits Meeting Space Tchotchkis Scholarships In-Kind Donations Key Contacts Sponsorship Opportunities Anupama Joshi (NC) anupama@farmtoschool.org Sheri Kurdakul (NJ) sheri@farmtoschool.org Exhibitor Opportunities Sheri Kurdakul (NJ) sheri@farmtoschool.org Event Management Team Tracey Starkovich (IL) tracey@farmtoschool.org Olga Moriarty (OR) olga@farmtoschool.org Sheri Kurdakul (NJ) sheri@farmtoschool.org Scholarships Bryant Sanders (DC) bryant@farmtoschool.org Marketing and Outreach Stacey Malstrom (OR) staceymalstrom@farmtoschool.org Conference Program Helen Dombalis (CO) helen@farmtoschool.org The National Farm to Cafeteria Conference is hosted by the National Farm to School Network, in collaboration with local host organizations and several partner organizations from accross the country. Conference planning committees consist of individuals from more than 50 organizations who bring a rich and diverse perspective to the conference planning. Page ii

3 MOVING FORWARD TOGETHER ABOUT THE NATIONAL FARM TO SCHOOL NETWORK The National Farm to School Network (NFSN) is an information, advocacy and networking hub for communities working to bring local food sourcing and food and agriculture education into school systems and preschools. Farm to school empowers children and their families to make informed food choices while strengthening the local economy and contributing to vibrant communities. NFSN provides vision, leadership and support at the state, regional and national levels to connect and expand the farm to school movement, which has grown from a handful of schools in the late 1990s to approximately 40,000 schools in all 50 states as of Our network includes national staff, eight Regional Lead Agencies, 51 State leads, an advisory board and thousands of farm to school supporters. NFSN was launched in 2007 by a collaborative of more than 30 organizations seeking to shape the burgeoning farm to school movement. Initially led by staff from the Community Food Security Coalition (CFSC) and the Urban & Environmental Policy Institute (UEPI) at Occidental College, NFSN is now a project of the Tides Center. ABOUT THE 8 th NATIONAL FARM TO CAFETERIA CONFERENCE The 8 th National Farm to Cafeteria Conference: Moving Forward Together, is hosted by the National Farm to School Network and local Madison, WI hosts Community GroundWorks, the Wisconsin Department of Agriculture Trade and Consumer Protection (DATCP), and the Center for Integrated Agricultural Systems (CIAS) at the University of Wisconsin-Madison. It is the premier event for individuals and organizations working to source local food for institutional cafeterias while also fostering a culture of food and agricultural literacy across America. Cafeterias in schools, universities, hospitals, childcare centers, corporate offices, and prisons serve tens of millions of Americans everyday, placing the farm to cafeteria movement at the forefront of the fight to end obesity and strengthen local food systems. Page 1

4 ABOUT THE 8 th NATIONAL FARM TO CAFETERIA CONFERENCE The 8 th National Farm to Cafeteria Conference will take place June 2-4, 2016 in beautiful Madison, Wisconsin. Events will be held at Monona Terrace ( a 250,000-square foot conference facility designed by famed architect Frank Lloyd Wright. The conference will host approximately 1,500 professionals from various institutions, food service, education and research, public policy and public health backgrounds. Page 2

5 SPONSORSHIP Whatever your marketing needs, the 8 th National Farm to Cafeteria Conference sponsorship opportunities are designed to meet them. Take advantage of exclusive or non-exclusive (shared sponsorship of a single event opportunity) sponsorships, as well as unique branding opportunities and access to conference attendee lists. Why Sponsor the 8 th National Farm to Cafeteria Conference? You will have the opportunity to: REACH approximately 1,500 attendees who are leaders in the fields of child nutrition, education and early care, as well as agriculture, food distribution systems, food policy and research. BUILD public awareness of your organization s involvement and support for healthy food and food systems change. ENGAGE in unique networking opportunities with prominent decision makers of companies, organizations, school districts and agencies. RESERVE meeting spaces to hold networking and business meetings. ACCESS conference attendee information pre-conference. AVAIL of tax-deductable sponsorship opportunities tailored to meet your marketing and outreach needs. Page 3

6 Social Opportunities Meals/Breaks Non-Exclusive or Exclusive Breakfast, Morning Break, Lunch and Regional Breakfast Sponsor Be recognized at any* of the food related social opportunities. Branded signage on food and beverage tables Marketing in mobile app/web guide and recognition in general session to conference attendees Attendee pass(es): Number varies based on sponsorship. Short courses and field trips additional Breakfast: $43,000 Exclusive $15,000 Non-Exclusive (3) Morning Break: $18,000 Exclusive $ 9,500 Non-Exclusive (2) Lunch: $54,000 Exclusive $12,000 Non-Exclusive (5) Afternoon Break: $22,000 Exclusive $12,000 Non-Exclusive (2) Regional Breakfast: $ 3,500 Exclusive by Region (8) *Each sponsorship is per event. Page 4

7 Social Opportunities Local Reception Non-Exclusive or Exclusive Local Foods Reception Sponsor Be recognized at the largest social function at the conference, open to all attendees. Branded signage Recognition and introduction at the event Marketing in mobile app/web guide and recognition in general session to conference attendees Exclusive Sponsor: Opportunity for your representative to briefly address reception attendees, as well as company branded cocktail napkins and table signage Attendee pass(es): Exclusive (3); Non-Exclusive (1) - Short courses and field trips additional Local Foods Reception: $63,000 Exclusive $11,000 Non-Exclusive (6) Welcome Reception Non-Exclusive or Exclusive Reception Sponsor Be recognized at the welcome reception the evening before the official conference dates. Branded signage Recognition ind introduction at the event Marketing in mobile app/web guide and recognition in general session to conference attendees Exclusive Sponsor: Opportunity for your representative to briefly address reception attendees, as well as company branded cocktail napkins and table signage. Attendee pass: Exclusive (1) - Short courses and field trips additional Welcome Reception: $30,500 Exclusive $ 9,000 Non-Exclusive (4) Page 5

8 Learning Content Opportunities Sponsor a track of workshops, short course, or field trip that aligns with your company or organization s interests in the farm to cafeteria movement. Tracks, courses, and field trip information will be shared as developed. Session Tracks Exclusive* Workshop Tracks Below is a list of track topics and themes for the 2016 conference: Communities Building Partnerships (SOLD) Local and Sustainable Procurement Farmers, Food Hubs and Supply Chains School Gardens and On-Site Farms (SOLD) Education, Training and Professional Development Connecting Institutions within the Farm to Cafeteria Movement Advocating for Change Measuring and Reporting Impact (SOLD) Farm to Preschool/Early Care and Education Equity and Justice in Farm to Cafeteria Innovating the Movement Moving Forward Together *Each of the 12 tracks will have an exclusive sponsorship that includes: Branded signage in each room where workshops occur Verbal recognition of sponsorship in each workshop Logo and enhanced company/organizational profile included on mobile app/conference guide List of conference attendees pre-conference Attendee pass: Exclusive (1) - Short courses and field trips additional Workshop Tracks: $ 6,500 Exclusive for each track Page 6

9 Field Trips and Short Courses Exclusive* Field Trips and Short Courses Below is a list of field trips for the 2016 conference: Milwaukee Youth Empowerment (field trip) (SOLD) Growing Power (field trip) Follow the Snack (field trip) Farm to College (field trip) Farm to Early Child Education (field trip) Farm to Hospital (field trip) Growing Community with Youth Gardens (field trip) Madison Farm to Institution Walking Tour (field trip) Dairy Tour (field trip) (SOLD) All About Aquaculture and Hydroponics (field trip) *Each of the field trips and short courses will have an exclusive sponsorship that includes: Branded recognition in room where short courses occur or in form of small gift for field trip participants (your choice of small gift) Verbal recognition of sponsorship at short course or field trip Logo and enhanced company/organizational profile included on mobile app/conference guide List of conference attendees pre-conference Attendee pass: Exclusive (1) - Short courses and field trips additional Field Trips: Short Courses: $ 4,100 Exclusive for each of the 5 field trips $ 1,500 Exclusive for each of the 3 short courses Page 7

10 Communications and Connectivity Opportunities New this year! The Connectivity Lounge sponsorship allows you to provide attendees with a comfortable lounge area to charge up and get connected! The Mobile App sponsorship allows you branding throughout the web-based guide, as well as alert and messaging capabilities, all in each attendees own device. Connectivity Lounge Exclusive Wireless Access and Branded Charging Stations Attendees will have wireless access throughout the conference area and be able to recharge their devices at charging stations branded with your company s messaging. Sponsor branded signage throughout conference Marketing in mobile app/web guide and recognition in general session to conference attendees Sponsor branded charging station(s) in the sponsor branded Charging Station Lounge area Attendee pass: Exclusive (1) - Short courses and field trips additional Connectivity Sponsor: $10,000 Exclusive Electronic Conference Guide Exclusive Mobile App and Web-Based Conference Guide Completely searchable and cross-referenced web-based application. Access it through the web or via the itunes and Google Play app store. Promotion as exclusive sponsor in all pre, on-site and web-based event marketing Extended profile on conference app, including banner ads, daily alert messaging, enhanced profile information and document uploads Follow-up analytics covering event activity Attendee pass: Exclusive (1) - Short courses and field trips additional Mobile/Web Conference Guide: $8,000 Exclusive Enhanced Conference Guide Profile Listing Enhance your profile with social media links, external web links and PDF document uploads. Mobile/Web Enhanced Listing: $250 Page 8

11 Exhibit Opportunities Nothing beats getting your message across like a product and service display and a personal handshake. Exhibit Space Non-Exclusive Booth Package You will receive the following with your exhibit package: 8 x 10 Exhibit Space 6 draped table (linen and clip-on skirt) 2 chairs trash can electric hook-up* Company logo and basic profile in the electronic conference guide (enhanced profiles, including option to upload PDF documents - additional cost) Signage throughout conference recognizing exhibitors List of registered attendees prior to the event Attendee pass: Exclusive (2) - Short courses and field trips additional *Electric is available in your booth at an additional charge and will be serviced through the venue. + Booth sharing is allowed, but must be disclosed prior to commitment. Exhibit Space + : $3,000 Kiosk Pavilion Non-Exclusive Kiosk Package You will receive the following with your kiosk package: Hightop draped table 1 stool/chair Space for one pull-up banner stand (to be supplied by exhibitor) One full conference attendee pass Company logo and basic profile in the electronic conference guide (enhanced profiles, including option to upload PDF documents - additional cost) Signage throughout conference recognizing exhibitors List of registered attendees prior to the event Attendee pass: Exclusive (1) - Short courses and field trips additional Electric is available in your kiosk at an additional charge and will be serviced through the venue. Kiosk Space: $2,000 Page 9

12 Meeting Room Opportunities Need a private area to hold meetings? We offer private meeting rooms in packages to fit your needs. Private Meeting Room: 1/2 Day Non-Exclusive Meeting Room Package You will receive the following with your meeting room package: Private access (Pre-scheduled access) Conference room set-up (Alternative set-ups available - charges may apply) Single internet connection Projector and screen Pads, pens and water for each seat Catering* (*Additional Charge - call to discuss availability, menu and pricing) Small Room (10-60 attendees): Large Room ( attendees): $1,200 Per Day $2,400 Per Day Private Meeting Room: Full Day Exclusive Meeting Room Package You will receive the following with your meeting room package: Private access Conference room set-up (Alternative set-ups available - charges may apply) Single internet connection Projector and screen Pads, pens and water for each seat Catering* (*Additional Charge - call to discuss availability, menu and pricing) Small Room (10-60 attendees): Large Room ( attendees): $1,800 Per Day $3,000 Per Day Page 10

13 Conference Tchotchkes Get your organization s brand in the hands of every attendee that comes to the conference. Hotel Key Cards Exclusive Full Color Branded Hotel Key Cards Attendees staying at the conference hotel(s) will receive two branded hotel key cards. Everytime they utilize hotel facilities, they will be reminded of your brand and your services. Hotel Key Cards: $5,500 Exclusive Water Bottles and Stations Exclusive Water Stations and BPA Free Water Bottles Sponsoring organization branded BPA free water bottles* and branded refilling water stations, located in all conference rooms and the exhibit hall. Attendees will receive the branded BPA free water bottles with their conference materials at registration *Organization will provide the bottles or NFSN will provide the branded bottles at an additional cost. Branding must also include reference to the conference. Water Bottles & Stations: $2,000 Exclusive Page 11

14 Name Badge Holders Exclusive One Color Branded Name Badge Holders Attendees will wear their name badges with your organization s logo on the front of these multi-use name badge holders*. *Organization will provide the badges or the National Farm to School Network will provide the branded holders at an additional cost. Badge style requirements must accomodate a 4 x 3 name badge window, as well as a pocket. Name Badge Holders: $1,000 Exclusive Tote Bags Exclusive Conference Tote Bags Sponsor branded tote bag* received by all attendees at registration for their use during the conference and beyond. *Organization will provide the bags or the National Farm to School Network will provide the branded bags at an additional cost. Tote Bags: $1,000 Exclusive Page 12

15 SCHOLARSHIPS The National Farm to Cafeteria Conference has grown from 200 participants at the inaugural conference in 2002, to over 1,100 at the 2014 conference in Austin, Texas. In 2016, we anticipate hosting over 1,500 participants from around the country, creating space for rich discussion, learning and collaboration between early career and seasoned farm to cafeteria professionals, farmers, food service providers and companies, and various government and nonprofit supporters. Because many on-the-ground stakeholders lack the financial resources to participate in a national conference, the National Farm to School Network offers and coordinates scholarships to cover registration and fees for as many as possible. Scholarship Support Opportunities Benefits of supporting our scholarships include: Recognition on conference website Mobile app profile as sponsor Recognition and promotion through social media and blog posts by, or with, scholarship recipient. Scholarship support is valued at the following: Base Scholarship: Extended Scholarship: Full Scholarship: State Lead Scholarship: General Scholarship: $ 475 Covers one early bird registration $ 550 Covers one early bird registration and one short course or field trip $1,900 Covers extended scholarship plus travel and lodging for three (3) nights $2,100 Covers extended scholarship plus travel and lodging for four (4) nights $2,500 Covers extended scholarship plus travel and lodging. Page 13

16 DONATIONS In-Kind Donations The 8th National Farm to Cafeteria Conference welcomes in-kind donations to offset the cost of providing food, basic services and supplies to conference attendees. We accept the following: Store credits Office supplies Tote bags Seed packets and other small gifts for conference participants Food (preferably in amounts to serve 1,500 individuals) Coffee/tea/beverages Locally made breads and baked goods Locally grown fruits and vegetables Local dairy products Locally made snacks If you would like to make an in-kind donation, particularly of a product or service that falls outside of the above categories, please contact Olga Moriarty. When making your in-kind donation, please provide a written estimate or confirmation of the financial value of your donation. This will help facilitate your tax documentation, receipt and sponsor acknowledgement. In-kind donations are accepted on a first-come basis. Payment Instructions: Please make checks payable to National Farm to School Network/Tides Center (Tides is the fiscal sponsor for NFSN) and send to: National Farm to School Network P.M.B. #104, 8770 West Bryn Mawr Avenue Suite 1300 Chicago, IL You may also provide credit card information to conference staff who will process payment and provide you with a receipt and confirmation of sponsorship. Page 14

17 SPONSORSHIP TERMS AND CONDITIONS To ensure acknowledgment of your sponsorship through all conference communication applicable to your sponsorship level, please submit your pledge and payment no later than May 13, Additional sponsorship pledges will be accepted through May 15, Acceptance of any sponsorship funding is at the discretion of the National Farm to School Network. We reserve the right to decline a sponsorship. Page 15

18 8th National Farm to Cafeteria Conference June 2-4, 2016 Madison, Wisconsin