2015 Annual Meeting April 12-15, 2015 Atlanta, GA NAEP Executive Circle: Sponsorship Prospectus
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- Coral Fleming
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1 EXPLORE. ENGAGE. INNOVATE Annual Meeting April 12-15, 2015 Atlanta, GA NAEP Executive Circle: Sponsorship Prospectus
2 Know Your Audience: NAEP Membership NAEP Mission Statement The mission of the National Association of Educational Procurement is to facilitate the development, exchange and practice of effective and ethical procurement principles and techniques within higher education and associated communities, through continuing education, networking, public information and advocacy. About NAEP Members: Of our approximately 1,000 members, it's an even split of public vs private schools. 81% are small/medium schools (less than 20k students). The majority of our membership is in the 5,000 9,999 range of full time students category. Nearly half of our Members have purchasing authority of $100 million dollars or more 30% has more than $250 Million in purchasing authority. 51% maintain vendor databases of over 5,000 vendors 30% have more than 10,000 vendors in their databases. Only 20% of our Members belong to NACUBO, 25% belong to NIGP to reach higher ed procurement you need to be a Business Affiliate in NAEP.
3 2015 Sponsorships: EXECUTIVE CIRCLE Whether you are looking to maximize your investment in NAEP s face- to- face events or extend your reach to members throughout the year, the 2015 Executive Circle offers opportunities that get results. Think creatively! Does your company have proven expertise in leadership development, training, succession planning, risk management, multi- generational management in the workplace or some current or special interest topic? You may be a perfect candidate for our program! EXECUTIVE CIRCLE members enjoy the following advantages over traditional event- based sponsorships: Increased visibility to NAEP membership throughout the year with memorable brand recognition Creative opportunities aligned with specific content development and delivery Appreciative relationships with NAEP leadership SPONSORSHIP PACKAGES AT- A- GLANCE President s Level- $20,000 Opportunities include research studies, webinars, white papers, conference sessions, articles or another mutually agreed upon delivery model. Director s Level- $10,000 This package gives you several touch points to drive awareness and offer solutions! Speak at the Annual Meeting and promote your company to NAEP membership. Associate s Level - $5,000 The introductory sponsorship gives you the opportunity to provide more visibility to the attendees and a booth package.
4 PRESIDENT S LEVEL BENEFITS Are you interested in: Working with NAEP leadership An exclusive speaking opportunity at the Annual Meeting Executing a plan to showcase that expertise throughout the calendar year If so, choose one of these benefits: Exclusive sponsor of an NAEP Institute or Academy Your logo will be branded on materials sent to our member list of over 6,500 constituents, onsite signage and two complimentary invitations to attend and network. Logo will be included on invitation s promoting the event. (Currently, only 4 Institutes available) Co- sponsor a research study or survey with NAEP NAEP will produce (or co- brand) a white paper to showcase content and distribute to NAEP members (NAEP reserves the right to approve content) Webinar Series (3-6 Webinars) Showcase your content to NAEP s membership. NAEP will promote your Webinar/ Webcast and host it for up to 1 year. (NAEP reserves the right to approve content) Now choose your Marketing Opportunity: Opening Reception Co- Sponsor in Exhibit Hall (Monday) Be the co- sponsor of the opening of the Exhibit Hall Registration Lanyard Sponsor Your logo will appear around the necks of all NAEP attendees and exhibitors Exclusive Mobile App sponsor Host company icon with information in the NAEP conference mobile app and include an ad on the app Advertising on Exhibit Hall Columns Columns will be wrapped with custom advertisments of your choice (approved by NAEP) Introduce the Closing Keynote Speaker Introduce one of the Keynote Speakers (Opening keynote, John Spence or Closing Keynote, Dr Bernice King) Include marketing material on all of the attendee seats Hotel Card Key Almost finished! ALL President Level Sponsors will receive: 950 x 120 pixel digital ad on NAeProcure search results page for 3 months Opportunity to author an editorial post in the Purchasing Link, an online purchasing newsletter, to reinforce your learning outcomes and mindshare from research webcast ½ page insertion advertisement in the Educational Procurement Journal prior to the annual meeting An invitation to attend the NAEP Annual Meeting Board reception to network with board members 10x10 exhibit space with option to upgrade to a 10x20 exhibit space. Option to upgrade to a premium 20X20 exhibit space at the Annual Meeting at no additional cost Recognition as a sponsor on Annual Meeting event signage, program and website One Year Business Affiliate Membership Sponsor recognition and thank you in the NAEP Journal Sponsor thank you recognition on Facebook and Twitter handle within one week after the Annual Meeting
5 DIRECTOR S LEVEL BENEFITS Are you interested in: Face- to- face time with the NAEP Board Expanding networking with key buyers Generating a better return on investment Creating several touch points to drive awareness and offer solutions If so, choose one of these marketing benefits: Exhibit Hall Meal Sponsor Logo on table tents, napkins and signage Door Drop at the Host Hotel (Sponsor to provide item/collateral and hotel costs) Exhibit Hall Game Sponsor (within the Mobile App) Game will be sponsorsed with your logo on the Mobile App and higher recognition then other sponsors We will call the raffle prizes right in front of your booth! (Signage included) Water Bottle Sponsor (Includes fruit fusion water stations) Sponsor all of our "Fruit Fusion" water stations and be the official water bottle sponsor Provide entertainment or marketing material at the event (to be approved by NAEP) We re not finished! All Director s Level Sponsors receive: Webinar mini series to showcase the content of your choice to NAEP members. NAEP will promote your Webinar or Webcast to the NAEP member base and hosted on association website for up to six months (NAEP reserves the right to approve the content) 950 x 120 pixel digital ad on NAeProcure search results page for 3 months Opportunity to author an editorial post in the Purchasing Link, an online purchasing newsletter, to reinforce your learning outcomes and mindshare from research webcast 10x10 exhibit space with option to upgrade to a 10x20 exhibit space. 1/2 page advertisement in the NAEP Educational Procurement Journal Recognition as a sponsor on Annual Meeting event signage, program and Web site One Year Business Affiliate Membership Sponsor recognition and thank you in the NAEP Journal Sponsor thank you recognition on Facebook and Twitter handle within one week after the Annual Meeting
6 ASSOCIATE LEVEL BENEFITS Are you interested in: Recognition as a sponsor Marketing opportunities outside of your booth 10x10 exhibit space Access to the pre- event attendee List (including phone and address of attendees) Recognition as a sponsor on Annual Meeting event signage, program and Web site One Year Business Affiliate Membership Sponsor recognition and thank you in the NAEP Journal Sponsor thank you recognition on Facebook and Twitter handle within one week after the Annual Meeting This package includes: Now choose one of the marketing opportunities: Break Sponsor (two available each day) ½ page advertisement space in the NAEP Procurement Journal 150x150 pixel advert on the main search page of NAeProcure, NAEP's new contract library portal Interested in learning more? Ready to sponsor? Contact Ashley Kmiecik at (443) or ashleyk@naepnet.org
7 NAEP 2015 Annual Meeting Sponsorship Agreement Company Name: (as it should appear on signage) Contact Name: Phone # $20,000: President's Level Sponsorship $12,500: Director's Level Sponsorship $5,000: Associate Level Sponsorship Signature Date: Payment Information Please charge my (Amex, MasterCard, Visa) Card # Expiration Date Security Code Name on Card Signature Check Enclosed: Check # Please Invoice Me Return this form via mail or to: Ashley Kmiecik NAEP 8840 Stanford Blvd, Suite 2000 Columbia, MD ashleyk@naepnet.org
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