Media Pack magazine. Reaching your customers in North America, Europe & Worldwide

Transcription

1 Media Pack 2015 Print, Digital and Online Reaching your customers in North America, Europe & Worldwide

2 Introduction From private and state air ambulance operators, both fixed-wing and rotary, to the coast guard and armed forces providing SAR and CSAR and ancillary suppliers to this vital industry, AirMed & Rescue offers an unmatched monthly resource to the senior decision makers at these organisations on a truly global scale. Our primary readership focuses on medical directors, operations directors, chief pilots and CEOs on the private side, as well as the top brass, commanding officer, logistics officers and procurement officers for the state/armed forces. Cover images depict 2014 and 2015 issues What does it look like? Oversized A4 in format AirMed & Rescue is a comfortable reference file size, while its glossy, semi-hard backed finish provides an air of aesthetic quality that reflects the strength of the editorial content. This journal has a comprehensive, yet easy-to-digest structure that allows readers to swap swiftly from cover-to-cover reading of the various sections and features, to quickly finding and absorbing key news pieces and analysis. Unrivalled coverage for the international air medical and rescue community. 6 years and counting, the only industry title printing 10 issues per year. What does it contain? Combining a mix of news, features, spotlights, industry debates and technical papers, AirMed & Rescue offers its readers a one-stop-shop for up-to-the-minute knowledge on all things air rescue medical equipment, best practice, real-life case studies from industry thought leaders and much, much more. With a named only, straight to desk, worldwide distribution model, readers will rest assured they have access to the cutting-edge knowledge that forms the backbone of any successful operation. 2

3 Circulation Mainland Europe 17% Asian Continent 8% South America 7% Asia 18% Americas 44% Europe, Middle East & Africa 38% Worldwide Circulation UK 6% Middle East 6% Congratulations to the entire team at Voyageur Publishing for producing a fresh, insightful and informative packed with thoroughly researched articles. North America 32% Indochina 6% Patrick Schomaker European Air Ambulance (EAA) Central America & Mexico 8% ONUS CIRCULATION Africa 5% AirMed & Rescue is distributed at all major industry events, including HeliTech, AMTC and Heli-Expo; for a full list of the events AirMed & Rescue will be attending in 2015, contact James Miller on +44 (0) ext. 217 or Australasia 5% 3

4 Readership HEMS Air Ambulance 36% Military 22% (SAR/CSAR/MEDEVAC/ CASEVAC) Government 8% Primary Coast Guard 10% State & National Law Enforcement Agencies 12% Fixed Wing Air Ambulance 7% Fire Fighting Departments and Organisations 5% PPE & SAR Equipment Suppliers 4% Mountain Resue 8% MRO S / Engine Manufacturers 8% NVG Providers 12% Secondary Hospitals/Emergency Medical Departments & Trauma Centres 22% Commercial Airlines / Medical Escorts 13% Having followed Waypoint AirMed & Rescue since its launch, my colleagues and I have come to find that it is an invaluable source of who is doing what and where in the air medical field Eddie Callachan ADA/UAE Air Force SAR Air Medical Program Primary (accounts for approx 71%) Secondary (accounts for approx 23%) Tertiary (accounts for approx 6%) Academic / Private Medical Equipment Manufacturers 16% Onboard Systems Manufacturers 14% Aircraft Manufacturers 10% 4

5 2015 Special Editions & Features Schedule February US Coast Guard rescue swimmer training March Interprovider brokering in fixed-wing ambulance missions April Issue 66 Military SAR Special Is Italy s SAR cover encouraging more migrants to cross the Med? May Are helicopter autopilots a help or a danger? June Issue 68 Police Aviation Special UAVs for police work July Medevac in the offshore industry Aug/Sep Coping with flat light conditions October Meeting the FAA s HEMS Final Rule November Equipment for transporting obese patients Dec/Jan etter patient handovers Issue 64 Issue 65 Issue 67 Issue 69 Issue 70 Issue 71 Issue 72 Issue 73 /forwardfeatures PLEASE NOTE: Deadline to receive content is the previous month For example: content for April issue must be received 1 March. 5 Distribution touches virtually every air ambulance operator in the world Angie Plummer eechcraft Corporation Images depict 2014 Special Editions

6 Mechanical Data & Rate Card print COPY REQUIREMENTS Preferred formats are as follows: PDF INDD A1 A2 C D E1 E2 PSD AI TIFF EPS JPEG The minimum resolution of pixel based artwork accepted is 300dpi at actual artwork size. Advertisers should include all fonts with the artwork (preferably embedded or pathed) if supplying the original development file. All images must be linked and included upon submission of the artwork. Description Orientation Price GP Dimensions A1 Single Page - TEXT AREA Portrait 2,200 W = 190mm / 7.5 inches H = 267mm / 10.6 inches A2 Single Page - FULL LEED (inc. 3mm overlap) Portrait 2,200 Half Page Horizontal Landscape 1,500 C Half Page Vertical Portrait 1,500 D Solus (junior page) Portrait 1,800 E1 Double Page Spread - TEXT AREA Landscape POA W = 221mm / 8.7 inches H = 296mm / 11.7 inches W = 190mm / 7.5 inches H = 125mm / 5 inches W = 94mm / 3.7 inches H = 237mm / 9.4 inches W = 125mm / 5 inches H = 169mm / 6.7 inches W = 405mm / 16 inches H = 267mm / 10.6 inches We were impressed with the equal hand for global coverage, as opposed to the more typical UK only or US only focus we see David illstrom National Interop Inc. SENDING FILES Internet Transfer Large files can be sent to us using a file transfer programme we recommend WeTransfer, go to: Files under 10Mb can be sent via to: advertising@airmedandrescue.com Digital media Alternatively, files can be supplied on US memory stick, CD or DVD sent to Voyageur Publishing & Events, Voyageur uildings, 43 Colston Street, ristol, S1 5AX, UK E2 Double Page Spread - FULL LEED (inc. 3mm overlap) Special Positions Landscape Description Orientation Price GP Dimensions Wrap Around Cover Portrait 5,000 Contact for details Centre Pages (as insert) Portrait 4,800 Contact for details POA Inside Front Cover Portrait 2,500 Inside ack Cover Portrait 2,500 W = 436mm / 17.2 inches H = 296mm / 11.7 inches W = 221mm / 8.7 inches H = 296mm / 11.7 inches W = 221mm / 8.7 inches H = 296mm / 11.7 inches A s p Outside ack Cover Portrait 3,000 W = 221mm / 8.7 inches H = 296mm / 11.7 inches 6

7 Products & Suppliers - print /web Description Orientation Price GP Dimensions A - Print Format - 50mm x 93mm A Display Window FOR PRINT Horizontal 500 W = 93 mm H = 50 mm Preferred print formats are as follows: Display Window FOR WE Horizontal FOC with print W = 350 pixels H = 188 pixels Each edition of AirMed & Rescue contains traditional display advertising as well as our dedicated Products and Suppliers pages. This highlighted area of the provides uniform 1/8 of a page display spaces which allow highly cost effective branding and provide one handy reference point for our readers to refer to niche but essential products in the aeromedical industry. PDF INDD AAMS PSD TIFF JPEG AI EPS USA I see it fulfilling a much needed role of drawing a lot of information together in the same place, and providing up-to-date news on the emergency aviation sector Lyn Paver Thames Valley & Chiltern Air Ambulance Trust - Web Format pixels x 350 pixels Preferred print formats are as follows: GIF JPEG PNG 7 Maximum file size for any type of advert banner or button is 30k..gif animations and.jpg s must be rendered to: 72 dpi and RG colour.

8 Web banner advertising FILE REQUIREMENTS We can accept the following file types: SWF GIF JPEG Maximum file size for any type of advert banner or button is 30k.gif animations,.png s and.jpg s must be rendered to: 72 dpi and RG colour TRACKING LINK PNG Please note: A tracking link must be utilised in order to collect reliable clickthrough data without a tracking link the banner advertisement will still appear but function and click-through results may not be accurate. For Flash banner advertising: Please be sure to use a clicktag tracking link. Description Orientation Price GP Dimensions A Leaderboard Horizontal p.o.a W = 728 pixels H = 90 pixels Square utton Square p.o.a W = 125 pixels H = 125 pixels A - Leaderboard - Square utton Having a dedicated to air ambulance and search and rescue activities is both compulsory reading and offers professional air ambulance companies the forum to discuss new issues Sean Culligan AMREF Flying Doctors 8

9 Mechanical Data & Rate Card for alerts FILE REQUIREMENTS We can accept the following file types: GIF JPEG PNG Description Orientation Price GP Dimensions A Full anner Horizontal p.o.a Square utton Square p.o.a W = 600 pixels H = 60 pixels W = 125 pixels H = 125 pixels Maximum file size for any type of advert banner or button is 30k..gif animations,.png s and.jpg s must be rendered to: 72 dpi and RG colour Every subscriber to AirMed & Rescue is kept up to date via our portal. Each and every month thousands of vetted addresses are therefore accessible to advertisers via these all important mailers. Whether it be our dedicated News Alerts, New Issue Alerts or Industry Promotions, these highly targeted campaigns provide tremendous reach and marketing potential to our advertising partners. A -Full anner Square utton Square utton A -Full anner A A Square utton Square utton 9

10 Design Services The AirMed & Rescue design crew Whether you want to develop a brand new marketing campaign or simply want to update an existing piece of artwork, you can trust us to understand what your products and services are all about, and to communicate your message clearly and effectively. We ve been providing visual innovation and marketing strategy to the aeromedical industry for over 10 years. We re confident we can create an entire range of products that suit your services, from a one off print advert to a full multimedia campaign. Steve Annette, Head of Design With prices starting from only 250, we can supply artwork to suit any budget. CONTACT US TO DISCUSS YOUR PROJECT: Print Adverts 10 Website Construction rand Concept Exhibition Spaces Corporate Literature Telephone: +44 (0) jamesm@airmedrescue.com

11 Contact Us James Miller Contact James for sales enquiries, design requests or content information: Postal Address Voyageur Publishing & Events, Voyageur uildings, 19 Lower Park Row, ristol, S1 5N, UK 11