DISCOVER BEAUTY AFFILIATE PROGRAM OUTLINE

Transcription

1 DISCOVER BEAUTY AFFILIATE PROGRAM OUTLINE

2 PROGRAM DESCRIPTION THIS ALL-INCLUSIVE PROGRAM OFFERS A COMPREHENSIVE PACKAGE THAT FEATURES: Ready-stand modern lounge Preferred access to our pr and marketing team to maximize your exposure Limited number of spots available* *Please note that brands are pre-selected to ensure retailer criteria needs are met. Limited space availability. Space assignment is done by the organizers one month prior to event date.

3 PACKAGE DESCRIPTION PRESHOW PROMOTION: 1 dedicated blast featuring DB exhibitors to US retailer database Inclusion in the Press Release introducing all DB exhibitors distributed to the CPNA media list Automatic enrollment in the Discover Beauty Awards Brand promotion on the Cosmoprof North America website SHOWTIME PROMOTION: 12 sqm special decorated lounge space One full page 4-color advertising page placed in Cosmoprof North America show directory distributed complementary to all show attendees Two tickets to Discover Beauty Award Cocktail Reception Participation in the After Dark Cocktail Reception Brand promotion on the Cosmoprof North America smart phone app VIP Bag distribution to select media and buyers 50 full / deluxe size products PACKAGE TOTAL COST: $ 6,489 [Please note that brands are pre-selected to ensure retailer profile fit is met. Limited space availability.] * OFFICIALSPACE ASSIGNMENT IS DONE BY THE ORGANIZERS ONE MONTH PRIOR TO EVENT DATE. ALL SPACE ASSIGNMENTS PROVIDED BEFOREHAND ARE SUBJECT TO CHANGE. CONTACT: If interested in learning more about this program please contact us: [email protected] or phone

4 HOW IS IT IMPLEMENTED? Discover Beauty Exhibit Space It all starts out with a special dedicated show floor area strategically located to allow maximum visibility and foot traffic. Signage and special floor markers are posted to draw visitors to this area. Each stand is tastefully designed and fully furnished as a clean white modern lounge-type setting to distinguish the area from the rest of the show floor. Discover Beauty Lounge Includes*: 1 glass tall showcase 1 white free-standing shelving unit 1 long white table 1 standing lamp 1 table lamp 2 sets of stackable corner tables 1 white leather seating couch 1 white leather ottoman White carpet Electric outlet / consumption included 1 Vertical fascia name To see more images from CPNA 2015 go online to *2016 booth design will change from above, actual furnishings to be announced in June Please note that removal / addition of furniture is not permitted and the use of displays or props is limited and major displays must be authorized prior to event.

5 HOW TO QUALIFY? EXHIBITORS: Participating companies enjoy exposure in this high-end show within a show area in addition to receiving prime real estate placement on the show floor. To qualify a brand must be: New to US market or with limited retail footprint Financially secure to ensure distribution rollout costs Sophisticated, unique, innovative Ready to launch and able to submit finished products by February 2016 RETAILERS: This innovative program is created specifically for fashion forward retailers seeking new comers to beauty poised to become the next it brand National or local specialty store prestige retailers who understand what it takes to build a new brand, who can work with small companies to build their volume, fine tune marketing & merchandising strategies 2015 RETAILERS IN ATTENDANCE: 5

6 VALUE ADDED BENEFIT Discover Beauty Award Discover Beauty is the incubator where today s great ideas and tomorrow s up-and-coming brands unveil their products. All brands participating in the 2016 Discover Beauty program will be automatically enrolled and judged on packaging, product, and overall concept. The voting process will take place onsite at the show by specialty retailers as well as various beauty bloggers in attendance. Voting is done on the first day of event. The winner will be announced at the Discover Beauty Award Cocktail Party, Sunday evening, July 24 th, Winner gets award certificate and logo rights use on all promotional marketing materials post show. PAST WINNERS INCLUDE:

7 WHY? DISCOVER BEAUTY SUCCESS NEVER STOPS! NOW SOLD IN MAJOR RETAILERS NATIONWIDE!

8 REASONS FOR PARTICIPATION PARTICIPATION ENABLES YOU TO TUNE INTO MANY UNIQUE VALUE ADDED PROGRAMS: TV SHOPPING LIVE AUDITIONS BOUTIQUE, THE ONSITE SAMPLING BAR INTERNATIONAL BUYER PROGRAM PUBLIC RELATIONS OUTREACH MARKETING CAMPAIGN PRESHOW & ONSITE ONLINE MATCHMAKING PLATFORM 1TO1BEAUTYMATCHMAKING.COM What they say DISCOVER BEAUTY TESTIMONIALS: CONTACT: If interested in learning more about this program please contact us: phone: "Discovery Beauty was the perfect inviting platform for neulash Cosmetics to exhibit during Cosmoprof North America. Since we are a prestige brand that is sold in both retail and professional channels, buyers from both channels expected us to exhibit here." - Skin Research Laboratories, Exhibitor 2015 We were so happy with CPNA and have formed relationships with a few retailers since meeting them at the show. - JUARA Skincare, Exhibitor Discover Beauty success stories include: Exhibitor: ClariSEA launching at Beauty.com, Chalhoub Group Exhibitor: Daily Concepts launching at Pharmaca Exhibitor: Static Nails launching at Murale Canada, Beauty.com

9 COSMOPROF NORTH AMERICA, THE PREMIERE B2B EVENT THE B2B PLATFORM FACILITATING REAL BUSINESS CONNECTIONS Cosmoprof North America is the only international show recognized as the gathering point of key business decision makers and influencers for the North American beauty industry. Cosmoprof North America is the only US beauty trade show that is all inclusive and covers all beauty sectors under one roof. No other trade show in US can provide this successful formula the presence of all industry sectors guarantees exhibitors a wide base of buyers from across many different channels of distribution. Cosmoprof North America attracts national retail organizations as well as indie boutique retail store owners, major salon and spa owners and international buyers who come to scout and find new resources to launch into their establishments CPNA - FACTS & FIGURES: Net Exhibition Area: 23,496 SQM / 252,908 SQF Number of Exhibitors: 1,015 exhibitors from 39 countries Number of Visitors: 30,000 quality visitors from 109 countries