JULY TH - 26TH LAS VEGAS. M A N D A L A Y B A Y CONVENTION CENTER

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1 JULY TH - 26TH LAS VEGAS M A N D A L A Y B A Y CONVENTION CENTER

2 FACTS & FIGURES 2015 EXHIBITORS EXHIBITOR GEOGRAPHIC BREAKDOWN UNITED STATES REMAINING COUNTRIES EXHIBITORS RCOUNTRIES OF O 61% 39% 1, IGIN 9 COUNTRY PAVILIONS % EXHIBITORS PER SECTOR COSMETICS & PERSONAL CARE 30% PACKAGING, CONTRACT MANUFACTURING & PRIVATE LABEL 15% PROFESSIONAL BEAUTY 55% VISITORS 109 COUNTRIES OF ORIGIN VISITORS TOP 10 COUNTRIES: United States, Canada, Mexico, China, Australia, Japan, United Kingdom, Brazil, Colombia, South Korea DOMESTIC 78% 22% INTERNATIONAL 428 JOURNALISTS MEDIA 259 OUTLETS TYPE OF VISITORS 36,4% 24,4% 21,9% 17,3% DISTRIBUTORS/BUYERS (Distributors, Retail Buyers, Importers & Exporters, International Buyers) PROFESSIONAL OPERATORS (Chain Salons, Salon or Spa Owners, School Owners, Consultants, Students, Salons, Spa Managers, Hairstylists, Estheticians, Nail Artists, Massage Therapists) MANUFACTURERS/SERVICE SUPPLIERS (Manufacturers Non-Exhibiting, Suppliers to the Industry) OTHER (OTC, N/A, Other)

3 EVENT OVERVIEW Cosmoprof North America (CPNA) is the leading B2B beauty event in North America, recognized for its dynamic growth and unique programs. The event offers the entire industry an opportunity to come together, make new relationships and foster collaboration. The show is a powerful platform that has the ongoing support and presence of leading beauty associations and key industry entities. WHY TAKE PART 1 CONNECT with importers, distributors, and leading retail buyers to develop your business and create new partnerships 4 EXPLORE North America s largest presentation of beauty brands covering all industry sectors from across the globe under one roof 2 Find INSPIRATION from product displays, educational conferences, and special events that provide a wealth of knowledge that you can adopt to gain a competitive advantage 5 EXPERIENCE a multisensorial area that will not only heighten your senses, but will also help you connect with consumers on a more personal level 3 TREND DIRECTION insights found inside various curated areas where you will be able to discover the best, most comprehensive array of cosmetics and personal care items from around the world THE AWARD WINNING EVENT:»» Named as one of the top 100 largest US Shows by TSE»» Named as one of the top 250 trade shows by TSNN»» Winner of TSE Gold "Grand Marketing Genius Award»» Winner of Most Innovative Trade Show Organization CONNECT CPNA SPENDS CONSIDERABLE AMOUNT OF TIME AND EFFORT TO SECURE THE PRESENCE OF QUALIFIED BUYERS AND DISTRIBUTORS DOMESTIC PROGRAM DOMESTIC BUYER PROGRAM A free program open to international exhibitors allowing them to meet one-on-one with pre-qualified US distributors as part of pre-scheduled appointments. INTERNATIONAL BUYER PROGRAM PROGRAM A free program open to all exhibitors allowing them to meet one-on-one with pre-qualified importers and distributors from international markets as part of pre-scheduled appointments. TV SHOPPING AUDITIONS Leading TV shopping channels EVINE Live!, HSN and QVC participate in an open see casting call to review products from exhibitors in their quest to find the next multi-million dollar idea.

4 INSPIRATION EDUCATION A rich program of conferences and seminars brings business and industry leaders as well as experts from fields of marketing, branding and online marketing in roundtable discussions and panels to share their knowledge and insights. PBA BEAUTY WEEK PBA Beauty Week is North America s largest, most inclusive beauty event, offering unlimited networking, education, and professional growth opportunities to all sectors of the beauty industry. PBA BEAUTY WEEK features Beauty Pitch, the North American Hairstyling Awards (NAHA), PBA Business Forum, Salon Professional Experience, PBA Beacon, and City of Hope. Conferences organized in cooperation with leading trade magazines and associations: Cosmetics BEAUTY PITCH A first of its kind competition, Beauty Pitch offers up-andcoming and established entrepreneurial companies alike the unique opportunity to present their brand, products or ideas to a panel of top investors including renowned entrepreneurs. THE DIELINE AWARDS Inspiration on innovative package design is as the heart of what The Dieline is; a one-of-a-kind online platform that showcases best design ideas regardless of industry. For the first time at Cosmoprof North America, The Dieline Awards 2015 winners, celebrating the best in package design, were displayed with a pop-up installation. With special participation from: In collaboration with: Mark Cuban Entrepreneur & Owner, Dallas Mavericks John Paul DeJoria CEO & Co-Founder, John Paul Mitchell Systems Co-Founder, Patron Tequila and Spirits

5 TREND DIRECTION DISCOVER BEAUTY A recognized show within a show area that remains one of the best ways companies unveil innovations and connect with specialty retailers. The program combines the concept of a traditional exhibition format with that of hosted buyer program to deliver outstanding results for the selected chosen few! DISCOVER BEAUTY SPOTLIGHTS A high-end department store like presentation featuring exhibitors from around the world with prestige and masstige inspired products. This area serves as a great presentation of innovative labels that have a smaller range of products but deliver ingenuity and artisan craftsmanship. DISCOVER SCENT Situated in a prime location down the main aisle, this personalized and curated display area features sophisticated fragrance brands with a small retail footprint. This is a special collaboration with Sniffapalooza who helps curate the area. EMERGING BEAUTY A dedicated section assigned exclusively to companies who ve never exhibited at the event before to allow them to experience the powerful business opportunities afforded by Cosmoprof North America. INTERNATIONAL BUSINESS FORUM & EXHIBITION - FOCUS ON THE BEAUTY SUPPLY CHAIN Far more than a new exhibition area, this curated business platform welcomes top packaging suppliers, contract manufacturers, and OEM/raw materials providers that exemplify innovative techniques, novel capabilities and/or unique decoration processes and/or technologies. TONES OF BEAUTY This special area is conceptually dedicated to the evolving shades & types of beauty of the multicultural consumer. To ensure only the most innovative products are on display, love, Aunt Bonnie carefully selects each brand.

6 EXPLORE COSMETICS & PERSONAL CARE Showcasing the best in beauty cosmetics, skincare, toiletries, fragrances, organic beauty products and accessories specialized for retail channel distribution. PACKAGING, CONTRACT MANUFACTURING & PRIVATE LABEL This section is dedicated to the entire beauty industry production supply chain from raw materials to machinery, formulation to packaging, including contract manufacturing, private label, as well as business tools and POS systems. PROFESSIONAL BEAUTY Dedicated to the professional distribution channel, this section showcases everything found in the salon and spa world, including professional hair or nail care, styling products, accessories, implements, tools, equipment, furniture, and attire. COUNTRY PAVILIONS Beauty products showcasing authentic elements and innovation from countries recognized for strong heritage in beauty are represented as part of cohesive national presentations.

7 EXPERIENCE The onsite sampling bar allows attendees to personalize their own beauty box. This novel concept gives visitors the ability to select from 20 different products and pick 7 for their own customized box. Donations provided onsite are given to charity organizations; over $15,000 was donated in 2015 to City of Hope. The keepsake tin box was created in collaboration with HCT Packaging. The Interactive Experience Area created a total immersion mood-altering sensorium that married the visual (chromatheraphy) with scent (fragrances to match the color moods) as well as the auditory sense (music to match the color moods). Attendees got to take an interactive test to get personalized color, sound and scent, creating an experience that is unlike anything else! A special collaboration with Drom & mycoocoon. This area is a showcase for unique digital platforms and tools that seek to help brands connect with consumers online. This past edition featured solutions from: FaceCake Marketing Technolgies, Inc., Good Apple Digital, and Hone.

8 SOCIAL MEDIA PRESENCE FIND US Blog - cpnanewsflash.com Cosmoprof North America Group youtube.com/user/cosmoprofna Cosmoprof North America YouTube Channel Content: CPNA Beaut-E Reviews: Beauty manufacturers present their unique new products introduced at the previous edition See CPNA: See product reviews of select past exhibitors presented by leading online influencers cosmoprofnorthamerica.com ORGANIZER Cosmoprof North America is organized by North American Beauty Events LLC a joint-venture company between BolognaFiere and the Professional Beauty Association ABOUT BOLOGNAFIERE GROUP BolognaFiere Group, the world s leading trade show organizer in the cosmetics, fashion, architecture, building, art and culture sectors, features in its portfolio more than 80 exhibitions, both domestic and international. Bologna Fiere Cosmoprof spa, a company of BolognaFiere Group, is the organizer of Cosmoprof, an international platform, with events in Bologna (established 1967), Hong Kong (established 1996) and Las Vegas (established 2003). ABOUT THE PROFESSIONAL BEAUTY ASSOCIATION The Professional Beauty Association (PBA) advances the professional beauty industry by providing our members with education, charitable outreach, government advocacy, events and more. PBA is the largest organization of industry professionals with members representing salons and spas, distributors, manufacturers and beauty professionals/nca. Visit probeauty. org or call ( ) to learn more. Organizer - North American Beauty Events LLC: Sales Office US, Canada, Mexico: PBA - Scottsdale, AZ - USA - ph fax info@cosmoprofnorthamerica.com Sales Office Europe, Africa, Middle East, Asia and South America: BolognaFiere S.p.a. - Bologna - Italy - international@bolognafiere.it - for info: ph fax international@cosmoprof.it Marketing and Promotion: BolognaFiere Cosmoprof S.p.a. - Milan - Italy - ph fax info@cosmoprof.it CONTACT US TO RESERVE YOUR SPACE! Europe, Africa, Middle East, Asia, South America: international@cosmoprof.it Ph US, Canada, Mexico: info@cosmoprofnorthamerica.com Toll-free: Ph

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