Meet the most influential government marketing decision makers by becoming a sponsor at GAIN 2016!

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1 GROW ACCELERATE INNOVATE NETWORK SPONSORSHIP PROSPECTUS GROW / ɡrō to become better or improved; make progress; advance ACCELERATE / əkˈseləˌrāt to cause faster or greater activity, development, progress, advancement INNOVATE / ˈinəˌvāt to introduce something new; make changes in anything established NETWORK / ˈnetˌwərk to cultivate people who can be helpful to one professionally Meet the most influential government marketing decision makers by becoming a sponsor at GAIN 2016! This 2-day cutting-edge, informative and highly interactive conference will focus on the hot topics that government marketers are facing as well as advanced marketing best practices. GAIN 2016 has an agenda that will ensure our sponsors have interactive networking with all attendees guaranteeing you are meeting the prospects and customers that you want to engage with. We will work with you prior to the event to ensure you have the best sponsorship experience possible and that your offerings will be well known within the government marketing community. Don t miss out on being a GAIN 2016 Sponsor. Sponsorships sold out at GMarkU s Mashup! DATE & LOCATION Thursday, September 22 Friday, September 23 National Conference Center Upper Belmont Place, Leesburg, VA

2 SPONSORSHIP PROSPECTUS WHY SPONSOR? What our February 2016 Mashup sponsors are saying: Sponsoring the University Mashup 2016 event has been one of the best sponsorship decisions I have ever made. As a direct result, my company has developed lasting partnerships and has acquired major business projects of more than $50k in profit already! I have been so pleased with the outcomes from Mashup 2016 that I have decided to sponsor every event moving forward! Thank you, Lou Anne, and to the entire GMarkU team! The marketing mashup was an awesome use of time. It saved me over a month of lunch appointments. One of the most valuable things I have done all year. University enables sponsors to showcase your offerings to an audience of top decision makers within the government marketing space. My company was able to get up close and personal with some of the biggest IT companies while sponsoring the GMarkU Mashup event in February My company has had several follow-up appointments with marketing managers we met at a recent GMarkU event. Well worth our time and money! There has been no one place that my company can go to exhibit our offerings to an audience of top decision makers within the government marketing space all in one spot University does an excellent job of filling this need. We definitely got business out of being a Mashup sponsor. We generated a lot of interest at the event and prospects actually asked us to follow-up with them. 2

3 SPONSORSHIP PROSPECTUS / WHY SPONSOR? Team Lead Chief Content Officer, Field Specialist Digital Communications Program Director Global Brand Coordinator Alliance our attendees Chief Officer Director FROM PAST EVENTS Channel Director of Public Sector Field Senior Advisor Product Director Director, Vertical and Field Vice President, Field Vice President Sr., Vendor Sponsorship & Advertising Social Media Coordinator 3

4 SPONSORSHIP PROSPECTUS / WHY SPONSOR? 150+ Marketers all in one place! marketing decision-makers from OEM s, Solution Providers and Systems Integrators will be in attendance. 100% of our attendees are government marketers. ENGAGE Be a part of the conversation thru our Headline and Keynote addresses, Q&A s sessions, workshops and networking activities to ensure you re a part of the tight knit government marketing IT community. SHOWCASE Opportunity to showcase your offerings to an audience of top government marketing decision-makers. NETWORK Optimized networking through Power Talks, training workshops, breaks and our Black Olive networking reception. DISCOVER Improve your market approach by gaining first hand insight into government marketers top challenges so you can better craft your solutions to fit their needs. BE A TRUSTED VENDOR By being a sponsor of a University initiative you will be seen as a dependable and recommended vendor. Standing out in the crowd by being a GMarkU sponsor with a captive audience will accelerate your selling process.»build» RELATIONSHIPS Opportunities to engage with new prospects and to build stronger relationships with your existing customers. MAXIMIZE YOUR TIME Who needs 10 meetings when you can get in front of 150+ government marketers at one conference? The best part they are in the process of building out their 2017 government marketing plans. GAIN 2016 attendance is limited to government marketing professionals only. Vendors have the opportunity to attend as a sponsor. 4

5 SPONSORSHIP PROSPECTUS PACKAGES Multiple levels of sponsorship packages are available for GAIN 2016 Conference. Each of these packages has been created with various objectives and price points in mind, recognizing that each of our valued sponsors have different goals and budgets. Please note there are a limited number of sponsorships and add-ons available. We are open to new sponsorship promotions too, so let us know if you have creative ideas! FIRST RIGHT OF REFUSAL All GAIN 2016 Sponsors will have first right of refusal at our GMarkU Mashup 2017 Speed Dating event coming up in February EARLY BIRD DISCOUNT Sign your contract by July 29th and you will receive a 10% discount on your GAIN 2016 Sponsorship. MULTI-CONFERENCE SPONSORSHIP DISCOUNT We have a wide range of GMarkU events planned for If you would like to participate in and support more than GAIN 2016, contact us at GAIN2016@GMarkU.com. PACKAGE OPTIONS Premiere VIP Black Olive Reception»Platinum»»Silver» Bronze A La Carte»Gold» 5

6 Sponsorship Benefits Premiere $20,000 Reception $15,000 Platinum $10,000 Gold $7,500 Silver $5,000 Bronze $2,500 GAIN 2016 Mobile App (Broad visibility) Headliner Apollo Robbins Introduction at General Session Secret Room with Wine Tasting VIP Exclusivity Power Talk (5 minute talks at General Session) Keynote Introduction or Workshops Introduction GMarkU Website Banner Ad 60 Days 45 Days 30 Days Full Conference Passes Black Olive Reception Passes Online Sponsor Directory with Company Contact + Description 100 Words 100 Words 100 Words 50 Words 25 Words Full Registration List of all Marketers Full Attendee List of all Marketers Logo on all GAIN 2016 Conference Communications (pre/post) 6 Foot Tabletop Display during evening reception (optional) Collateral in Attendee bags Room Drop (with branded giveaway provided by sponsor) 6

7 PREMIERE VIP SPONSORSHIP $20,000 (1 spot available) Have your company take Top Billing at GAIN 2016 with Premier VIP Status! PREMIER VIP STATUS TOP BILLING! SPONSOR GMARKU GAIN 2016 MOBILE APP When attendees use our event App for information and interactive engagement during sessions your logo will be prominently displayed. INTRODUCTION OF HEADLINER APOLLO ROBBINS Front and center visibility at the opening of GAIN 2016 by the opportunity to introduce our event Headliner Apollo Robbins, The Gentleman Thief! 6-FOOT TABLETOP DISPLAY Located in registration/networking break area (the only one!) MARKETING & PROMOTION LOGO REPRESENTATION Pre/Post recognition on all communications Sponsorship listing on GAIN 2016 event website Onsite signage (and there will be a lot of signage!) 60 DAY WEBSITE BANNER AD on GMarkU.com ONLINE VENDOR DIRECTORY 100 word company description (hosted on GMarkU for 6 months) COLLATERAL IN ATTENDEE BAG»ROOM» DROP of branded giveaway ATTENDEE INTERACTION ATTENDANCE at General Sessions & Training Workshops»NETWORKING» LUNCH Thursday, September 22 You will be placed at a strategic table with government marketing attendees of your choosing to ensure you have quality interaction. BLACK OLIVE NETWORKING RECEPTION 4 FULL CONFERENCE PASSES and additional unlimited passes at $150/registration FULL REGISTRATION LIST 7

8 Black Olive Networking Reception Sponsorship BLACK OLIVE SPONSORSHIP $15,000 (1 spot available) Your company will be the cool company attendees think of when they remember how fun the Networking Reception was! We promise to make that very well known! BLACK OLIVE NETWORKING RECEPTION VIP STATUS In addition to owning signage at the Black Olive Network Reception you also get exclusive use of the Secret Room and the Wine Tasting bar this is an amazing room that only your company will have access to and we will drive attendees to you as we entice them with wine tasting! The Secret Room is located next to the Black Olive bar where reception will take place (which you also have full access to!). MARKETING & PROMOTION LOGO REPRESENTATION Pre/Post recognition on all communications Sponsorship listing on GAIN 2016 event website Onsite signage (and there will be a lot of signage!) 45 DAY WEBSITE BANNER AD on GMarkU.com ONLINE VENDOR DIRECTORY 100 word company description (hosted on GMarkU for 6 months) COLLATERAL IN ATTENDEE BAG»ROOM» DROP of branded giveaway 6-FOOT TABLETOP DISPLAY during evening reception (with the best possible location) ATTENDEE INTERACTION ATTENDANCE at General Sessions & Training Workshops»NETWORKING» LUNCH BLACK OLIVE NETWORKING RECEPTION 3 FULL CONFERENCE PASSES and additional unlimited passes at $150/registration FULL REGISTRATION LIST 8

9 PLATINUM SPONSORSHIP $10,000 (5 spots available) Be set apart from other sponsors at GAIN 2016 with Power Talks! PLATINUM - POWER TALK PRESENTER! 5 MINUTE POWER TALK Promote your offerings in front of 150+ attendees during one of our general sessions. MARKETING AND PROMOTION LOGO REPRESENTATION Pre/Post recognition on all communications Sponsorship listing on GAIN 2016 event website Onsite signage (and there will be a lot of signage!) 30 DAY WEBSITE BANNER AD on GMarkU.com ONLINE VENDOR DIRECTORY 100 word company description (hosted on GMarkU for 6 months) COLLATERAL IN ATTENDEE BAG ROOM DROP of branded giveaway 6-FOOT TABLE DISPLAY during evening reception (optional) ATTENDEE INTERACTION ATTENDANCE at General Sessions & Training Workshops»NETWORKING» LUNCH BLACK OLIVE NETWORKING RECEPTION 2 FULL CONFERENCE PASSES and additional unlimited passes at $150/registration FULL REGISTRATION LIST 9

10 GOLD SPONSORSHIP $7,500 (8 spots available) Be front and center at our GAIN 2016 by introducing the workshop, panel or keynote speakers. GOLD TRAINING WORKSHOP, PANEL OR KEYNOTE INTRODUCTION! TRAINING WORKSHOP, PANEL OR KEYNOTE INTRODUCTION Garner face-to-face visibility with 150+ government marketers while introducing a training workshop, panel or keynote speaker. MARKETING AND PROMOTION LOGO REPRESENTATION Pre/Post recognition on all communications Sponsorship listing on GAIN 2016 event website Onsite signage (and there will be a lot of signage!) ONLINE VENDOR DIRECTORY 50 word description (hosted on GMarkU for 6 months) COLLATERAL IN ATTENDEE BAG 6-FOOT TABLE DISPLAY during evening reception (optional) ATTENDEE INTERACTION ATTENDANCE at General Sessions & Training Workshops NETWORKING LUNCH BLACK OLIVE NETWORKING RECEPTION 2 FULL CONFERENCE PASSES and additional unlimited passes at $395/registration FULL REGISTRATION LIST 10

11 MARKETING AND PROMOTION SILVER SPONSORSHIP $5,000 (20 spots available) LOGO REPRESENTATION Pre/Post recognition on all communications Sponsorship listing on GAIN 2016 event website Onsite signage (and there will be a lot of signage!) ONLINE VENDOR DIRECTORY 25 word description (hosted on GMarkU for 6 months) COLLATERAL IN ATTENDEE BAG 6-FOOT TABLE DISPLAY during evening reception (optional) ATTENDEE INTERACTION»ATTENDANCE» at General Sessions & Training Workshops NETWORKING LUNCH BLACK OLIVE NETWORKING RECEPTION 1 FULL CONFERENCE PASSES and additional unlimited passes at $395/registration ATTENDEE LIST MARKETING AND PROMOTION BRONZE SPONSORSHIP $2,500 (unlimited) LOGO REPRESENTATION Pre/Post recognition on all communications Sponsorship listing on GAIN 2016 event website Onsite signage (and there will be a lot of signage!) ATTENDEE INTERACTION ATTENDANCE at General Session (not at Workshops)»NETWORKING» LUNCH BLACK OLIVE NETWORKING RECEPTION 1 FULL CONFERENCE PASSES and additional unlimited passes at $395/registration 11

12 A La Carte Sponsorships We understand that Sponsors have many different priorities when sponsoring events, to help you better achieve your goals, we are offering a la carte options. These additional opportunities may be added to any level of sponsorship to enhance your offerings and opportunities at the conference. CONFERENCE SOCIAL MEDIA PHOTO BOOTH $3,000 (1 available) Logo representation and customized photo strips NETWORKING LUNCH (Thursday) $2,000 (1 available) Logo representation AFTERNOON SNACK (Thursday) $1,000 (1 available) Logo representation CONTINENTAL BREAKFAST (Friday) $1,500 (1 available) Logo representation BOXED LUNCH (Friday) $2,000 (1 available) Logo representation and branded sticker ROOM DROP $1,000 (multiple available) Enables you to provide a branded giveaway RAFFLE PRIZES Raffle prizes must be valued at $250 or more (multiple available). We encourage you to raffle off one of your programs/campaigns as attendees are asking for this. RECEPTION KARAOKE $2,000 SIGNATURE COCKTAIL $2,000 (you provide the liquor!) GUEST BARTENDER $2,000 (you provide the bartender!) 12

13 SPONSORSHIP PROSPECTUS AGREEMENT Customize Your Sponsorship! Be Creative Thank you for your sponsorship! SPONSOR INFORMATION SPONSORSHIP LEVEL * By signing below, I certify that I am authorized to execute this Agreement on behalf of my company. SIGNATURE DATE NAME TITLE COMPANY PHONE BILLING ADDRESS CITY STATE ZIP BILLING CONTACT NAME BILLING PHONE BILLING PAYMENTS SHOULD BE MADE TO Lou Anne Brossman President & Founder, University DATE University Lanier Island Square, Leesburg, VA If you have questions, feel free to contact Stephanie Geiger at your convenience by at GAIN2016@GMarkU.com or call your form to GAIN2016@GMarkU.com This agreement is considered binding upon signature. Sponsor will be invoiced for the entire balance of the event fee upon receipt of this agreement payment due prior to start of conference. All fees are deemed earned and nonrefundable when due. 13