Ad Specifications Web 2015

Transcription

1 HD SYDSVENSKAN CITY NÄRA HITTAHEM.SE MERAJOBB.SE Ad Specifications Web

2 Standard formats Panoramabanner Size: 980x240 px Device: Desktop / Tablet Video / Audio: Yes *** Rightbanner Size: 300x250px Device: Desktop / Tablet Video / Audio: Yes *** Rectangelbanner Size: 644x360px Device: Desktop / Tablet Video / Audio: Yes *** Outsiderbanner Size: 250x360px Device: Desktop Video / Audio: Yes *** Outsider sticky-banner Size: 250x600px Device: Desktop Video / Audio: Yes *** Outisder sticky is scrollsafe banner. The ad follows when you scroll down. * Fallback image (gif, jpg, png) must be provided with SWF-file. ** HTML5 has own specifitations. *** Video and audio can only play after click. Not on mouseover. **** clicktag in SWF AS2 / 3: AS2: on (release) { geturl(clicktag, "_blank"); AS3 import flash.events.mouseevent; import flash.net.urlrequest; import flash.net.navigatetourl; button.addeventlistener(mouseevent.mouse_up, onclick); function onclick(e:mouseevent):void { navigatetourl(new URLRequest(root.loaderInfo.parameters.clickTag), _blank );

3 Standard formats Sponsorbanner Size: 980x60px Tech: JPG, GIF, PNG Device: Desktop /Tablet Video / Audio: No *** Click tag: No **** Only static images. Brand Ad only. Can not display price or offerings. Special formats Takeoverbanner Don t have RSS-feed and close after 5 sec. Size: 1060x600px Tech: JPG, GIF, PNG, SWF * Weight: 100 kb Device: Desktop /Tablet Video / Audio: Yes *** Full page Have RSS-feed and active close button. Size: 1280x800px Tech: SWF + fallback image (gif, jpg, png) without RSS and a close button. Weight: 100 kb Device: Desktop /Tablet Video / Audio: Yes *** Flash Player version: 8, AS 2 Click tag: Yes **** RSS-box Functionality: Visitor must click on sydsvenskan.se material to come on sydsvenskan.se site. Size: RSS-box must be inside 375x155 pixels and ad as whole is 1280 pixels in width. Placement: RSS-box can be placed anywhere in the ad area. Fonts: Be sure to include fonts with nordic signs, å, ä, ö and Å, Ä, Ö. * Fallback image (gif, jpg, png) must be provided with SWF-file. ** HTML5 has own specifitations. *** Video and audio can only play after click. Not on mouseover. **** clicktag in SWF AS2 / 3: AS2: on (release) { geturl(clicktag, "_blank"); AS3 import flash.events.mouseevent; import flash.net.urlrequest; import flash.net.navigatetourl; button.addeventlistener(mouseevent.mouse_up, onclick); function onclick(e:mouseevent):void { navigatetourl(new URLRequest(root.loaderInfo.parameters.clickTag), _blank );

4 Special formats Wallpaper Size: 250x600px x800px Tech: JPG, GIF, PNG, SWF * Weight: 100 kb Device: Desktop Video / Audio: Yes *** Flash Player version: 9, AS 2 / 3 Click- url: Yes **** Wallpapper Background image must be 1280x800 px but it can even be one smaler image that repeat itself and build a pattern, it can even be custom a color (HEX). Outsider Sticky is included in this ad solution, but if you want Wallpaper Plus you can ad one Panorama to it. Wallpaper Plus Size: 250x600px + 980x240px x800px Tech: JPG, GIF, PNG, SWF * Weight: 100 kb Device: Desktop Video / Audio: Yes *** Flash Player version: 9, AS 2 / 3 Click- url: Yes **** Wallpapper Plus Background image must be 1280x800 px but it can even be one smaler image that repeat itself and build an pattern, it can even be custom color (HEX). Wallpaper Plus include Outsider Sticky and Panorama. * Fallback image (gif, jpg, png) must be provided with SWF-file. ** HTML5 has own specifitations. *** Video and audio can only play after click. Not on mouseover. **** clicktag in SWF AS2 / 3: AS2: on (release) { geturl(clicktag, "_blank"); AS3 import flash.events.mouseevent; import flash.net.urlrequest; import flash.net.navigatetourl; button.addeventlistener(mouseevent.mouse_up, onclick); function onclick(e:mouseevent):void { navigatetourl(new URLRequest(root.loaderInfo.parameters.clickTag), _blank );

5 Mobile Retina Sydsvenskan.se and hd.se in mobile devices support retina material. Mobilebanner large Size: 320x320px Retina: 640x640px Tech: JPG, GIF, PNG, HTML5 ** Device: Mobile Click-tag: No Vikt: 60 kb Mobilebanner medium Size: 320x160px Retina: 640x320px Tech: JPG, GIF, PNG, HTML5 ** Device: Mobile Click-tag: No Vikt: 60 kb Mobilebanner small Size: 320x80px Retina: 640x160px Tech: JPG, GIF, PNG, HTML5 ** Device: Mobile Click-tag: No Vikt: 60 kb * Fallback image (gif, jpg, png) must be provided with SWF-file. ** HTML5 has own specifitations. *** Video and audio can only play after click. Not on mouseover. **** clicktag in SWF AS2 / 3: AS2: on (release) { geturl(clicktag, "_blank"); AS3 import flash.events.mouseevent; import flash.net.urlrequest; import flash.net.navigatetourl; button.addeventlistener(mouseevent.mouse_up, onclick); function onclick(e:mouseevent):void { navigatetourl(new URLRequest(root.loaderInfo.parameters.clickTag), _blank );

6 External material HTML 5 HTML5 files can be submitted as an <iframe> link or as a compressed folder. The supplier is responsible for correct linking to image, javascript and css. The total weight of all the files should not exceed 100kb. All submitted files are tested by HD-Sydsvenskan. Make sure to deliver your files on time. Vertical scrolling in banners is not permitted if the design does not require it. The banner can be iframed on Sydsvenskan.se / hd.se. Banners can be hosted by the supplier or HD-Sydsvenskan. HD-Sydsvenskan can troubleshoot files for a fee. Third part code / script In all ads that use JavaScript must click-variable be provided. Variable shall be named: click=[our parameter here] Material may not autoplay. Video and audio may not start on mouseover but on click. The maximum weight for banners are inclusive script. For tech support with your script contact: webbyran@hdsydsvenskan.se Video / audio-banners Include video in flash: You can use Flash build in Neatstream function to include video in your flash file. If flv is hosted by Fusion ad service than will path be provided by videourl variable thru actionscript. If flv is hosted on your server than path must be provided inside your flash file. If your flash container load other swf files that are hosted on other domains than crossdoman.xml file must be inside root folder. Swf must have security allowdomain policies in root of actionscript files. More about Netstream on this link: Netstream example code: var netconn:netconnection = new NetConnection(); netconn.connect(null); var NetStream:NetStream = new NetStream(netConn); my_video.attachvideo(netstream); //my_video ersätts med namnet på det objekt i din flash där filmen ska synas. NetStream.setBufferTime(5); NetStream.play(_root.videourl); //om filen hostas på annan server kan sökvägen till flv filen hårdkodas in i flashen så här //NetStream.play( com/video.flv ); Use NetStream.stop(); to stop and NetStream.pause(); to pause your video, on mouseout for example.

7 Expandable banners Expandeble banners incurre additional cost. Expandeble ads need to be booked after cost agreement. Material: This specification aplly to all expandeble ads regardless expanding up, down, right or left. Ad-creator create one flash in full size, ad have to include expandble area too. Example: 300x250px and ad will expand 200px to the left. Full size will be 500x250. Ad will have one visible part and one part that is hidden that shows on expanding action. Fusion system will provide all javascript that shows ad on Sydsvenskan.se correctly. Expand / collapse: 1. Sydsvenskan.se don t allow expande on mouseover/mouseout. 2. If you want your ad to expand/collapse on event it must be on click or after animation/video is done. If you want to use speciell calls to Fusion when to expand or collapse you can use calls below. Video and audio must triger after click like expanding effects. Call in actionscript. Put calls on event in flash when animation for expanding / collapsing starts. AS2 Fscommands calls in Flash. When ad is about to expand: When ad about to collapse: fscommand( adtoma_expand ); fscommand( adtoma_collapse ); AS2/AS3 Javascript/ExternalInterface call i Flash. An adid flash variable calls always from Fusion ad system, this adid (including ads unique id within ad system) must parse with expand/collapse function name. Function names: For ad expand: adtoma_expand_ for ad collapse: adtoma_collapse_ Ad-creator is responsible to send adid variable as part of function name: ExternalInterface.call(( adtoma_expand_ + stage.loaderinfo.parameters.adid));

8 Subject to any typographical errors.