Media Kit. dri.org. Creating opportunities to meet your goals through our channels

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1 2016 Creating opportunities to meet your goals through our channels Media Kit dri.org

2 Contents 3 Overview 5 For The Defense 8 In-House Defense Quarterly 10 Print Advertising Rates 11 Print Ad Sizes 12 Electronic Advertising 21 Get Started Diversity and Inclusion in DRI: A Statement of Principle DRI is the largest international membership organization of attorneys defending the interests of business and individuals in civil litigation. Diversity is a core value at DRI. Indeed, diversity, which includes sexual orientation, is fundamental to the success of the organization, and we seek out and embrace the innumerable benefits and contributions that the perspectives, backgrounds, cultures and life experiences a diverse membership provides. Inclusiveness is the chief means to increase the diversity of DRI s membership and leadership positions. DRI s members and potential leaders are often also members and leaders of other defense organizations. Accordingly, DRI encourages all national, state and local defense organizations to promote diversity and inclusion in their membership and leadership. DRI Media Kit

3 Overview Engage Connect Grow Learn. DRI The Voice of the Defense Bar is the world s largest network of attorneys defending the interests of business and individuals in civil litigation. For more than 50 years, DRI has grown from a small group of like-minded individuals, to an engaged network of nearly 22,000 defense attorneys and in-house counsel all working together to strengthen the defense bar. Breakdown of DRI Membership 21,837 DRI Law Firm Size by Number of Attorneys Other 3.9% Corporate Counsel 6% Defense Counsel 90% Other 14% % % % % % % * Membership as of August Subject to change. DRI Members by Region DRI Members by Years of Practice 15+ years 58.3% Northwest 3.9% Pacific 9.8% North Central 12.6% Mid 7.8% Southwest 13% Northeast 4.7% Atlantic Central 10.6% 7.1% Mid-Atlantic Southern 5.7% 9.5% Outside U.S. Southeast 12.3% 2.9% years 11.2% 6 10 years 10.8% 1 5 years 6% N/A 14% DRI Media Kit

4 Overview Engage Connect Grow Learn. Membership in DRI Substantive Law Committees* DRI s Substantive Law Committees consist of DRI members who have voluntarily joined subgroups to represent their preferred area of practice. Many of our members will join multiple committees to expand their expertise. Below is a breakdown of our membership s participation in DRI s Substantive Law Committees. 12,760 members participate in Committees* 0 1,000 2,000 3,000 4,000 Alternative Dispute Resolution 539 Appellate Advocacy 727 Aviation Law 184 Commercial Litigation 1,705 Construction Law 1,178 Corporate Counsel** 1,081 Data Management and Security 752 Diversity 597 DRI International 743 Drug and Medical Device 1,205 Employment and Labor Law 1,444 Fidelity and Surety 145 Government Enforcement and Corporate Compliance 230 Governmental Liability 639 Insurance Law 2,698 Intellectual Property Litigation 1,274 Law Practice Management 457 Lawyers Professionalism and Ethics 867 Life, Health and Disability 558 Medical Liability and Health Care Law 1,470 Product Liability Professional Liability 1,098 3,157 Retail and Hospitality 343 Toxic Torts and Environmental Law 1,273 Trial Tactics 2,152 Trucking Law 1,029 Women in the Law 1,136 Workers Compensation 394 Young Lawyers*** 3,950 * Committees list and committee membership numbers as of July 31, 2015; subject to change. Please note: members often participate in more than one committee. ** In-house counsel only. *** Open to those in practice 10 years or less. DRI Media Kit

5 For The Defense DRI s Flagship Publication As DRI s flagship publication for over 50 years, For The Defense (FTD) is the only national monthly magazine specifically written for and distributed to defense practitioners. Each issue contains in-depth, full-length, feature articles addressing crucial developments in the law and litigation practice. Articles are penned by top defense practitioners and experts from across the country on a variety of topics of interest to lawyers and others concerned with the defense of civil actions. Highlights and Special Sections DRI Committees and FTD Each issue of FTD is anchored by a collection of original writings prepared by members of one or more of DRI s Substantive Law Committees. These articles all fall within the practice interests of the particular committee and are published together along with a one-page message from the committee s chair that introduces the section and provides an update of committee projects and activities. On the Record Each month, FTD begins with the On the Record column. On the Record can be thought of as an editorial in which a DRI leader addresses the membership on DRI- related matters such as planning for the future, the role of the state and local defense organizations (SLDOs), legislative trends, the benefits of DRI membership or relationships between the organization and other industry groups. DRI News DRI News provides FTD s readers with timely information regarding the organization, our members and related education and networking activities. Examples of content typically featured in DRI News include Members on the Move, DRI s Calendar of Upcoming Events, Trends in Defense Law and reports on recent DRI seminars, regional meetings, etc. Affiliates in Action The Affiliates in Action column provides a regular report on recent meetings, projects and other activities of the various SLDOs whose interests are represented by the DRI state representatives and regional members of DRI s Board of Directors. 92% of DRI members receive most or some of their information from FTD DRI Media Kit

6 For The Defense DRI s Flagship Publication Center for Law and Public Policy In 2012, the leadership of DRI created the Center for Law and Public Policy to act as a think tank and the public voice of DRI on issues of importance to the defense bar. The Center, which works through three committees: Issues and Advocacy, Amicus, and External Policy Groups, provides a regular column for FTD to update DRI members on current issues and initiatives. Writers Corner Writers Corner is a monthly one-page column that provides the FTD readership with insights and advice on how defense attorneys can improve their professional writing style. Think Globally Think Globally tracks developments around the world that are of interest to international defense lawyers, as well as U.S. practitioners with internationally based clients. Diversity Advantage Diversity is a core value at DRI. One way that is demonstrated is through the DRI Diversity Committee s regular FTD column, Diversity Advantage, which highlights and embraces the innumerable benefits and contributions that the perspectives, backgrounds, cultures, and life experiences of a diverse membership provide. Defense Ethics and Professionalism The monthly, one-page Defense Ethics and Professionalism column is dedicated to educating FTD s readership, and the legal community as a whole, on the latest ethical issues facing defense counsel and their clients. Digital Advertiser Directory Advertisers who contract for 6 or more FTD placements will be included in the DRI Digital Directory in appropriate issues of the publication and in an annual directory of advertisers. Your directory listing can include the name of your company/firm, a contact name, phone number, address, website and 50-word description. Example: DRI The Voice of the Defense Bar Tracy Schorle, Director of Sales and Marketing info@dri.org DRI is the leading organization of defense attorneys and in-house counsel. Membership in DRI provides access to resources and tools for attorneys who strive to provide high- quality, balanced and excellent service to their clients and corporations. DRI provides access to resources and tools to grow your practice. DRI Media Kit

7 For The Defense DRI s Flagship Publication For The Defense 2016 Editorial Calendar Issue Committee* Print Space Closing Print Material Closing Tablet Space Closing Tablet Material Closing January February March April May June July August September October November December Employment and Labor Law Intellectual Property Litigation Insurance Law Fidelity and Surety Retail and Hospitality Trial Tactics Appellate Advocacy Alternative Dispute Resolution Toxic Torts and Environmental Law Product Liability Insurance Law Young Lawyers DRI International Government Enforcement and Corporate Compliance Construction Law Governmental Liability Commercial Litigation Life, Health and Disability Medical Liability and Health Care Law Drug and Medical Device Litigation Diversity Professional Liability Data Management and Security Insurance Law Product Liability Law Practice Management Trucking Law Aviation Law Automotive * 50 percent or more of the editorial content for each issue of FTD is provided by the above referenced committees. DRI reserves the right to change these committee placements. DRI Media Kit

8 In-House Defense Quarterly Addressing the Needs of In-House Counsel DRI s national quarterly publication, In-House Defense Quarterly (IDQ), addresses the specific needs of in-house defense counsel and corporate legal executives. In addition to full-length articles, IDQ keeps its readers up-to-date with substantive information and reports on technology, legislative tracking, international legal trends and developments, as well as fellow DRI members. IDQ is distributed to DRI corporate members as well as non- corporate member subscribers. IDQ Readership Profile DRI s corporate members are a niche group within the organization and represent over 250 companies from various industries. In-house counsel from both private and publicly owned companies comprise the majority of DRI s corporate members, but other professionals who work closely with in-house attorneys such as claims adjusters, risk managers, etc., are also actively involved in DRI. Geographic Breakdown of DRI Corporate Counsel Membership (View map of DRI Regions) Outside U.S. 0% Atlantic 12% Central 10% Mid 8% Southwest 5% Southern 4% Mid-Atlantic 8% Southeast 5% North Central 25% Pacific 6% Northeast 7% Northwest 2% DRI Media Kit

9 In-House Defense Quarterly Addressing the Needs of In-House Counsel Highlights and Special Sections Perspectives: In-House to In-House Monthly commentary authored by select DRI members, including Corporate Counsel Committee leaders, as well as the organization s officers and directors. Diversity Spotlight Regular article series that discusses various companies diversity initiatives and strategies. In-House Defense Quarterly 2016 Editorial Calendar Issue Feature Topics* Space Closing Material Closing Spring Medical Liability and Health Care Law Life, Health and Disability Appellate Advocacy Drug and Medical Device Employment and Labor Law Summer Product Liability Electronic Discovery Young Lawyers Appellate Advocacy Drug and Medical Device Employment and Labor Law Fall Insurance Law Trial Tactics Construction Retail and Hospitality Appellate Advocacy Drug and Medical Device Employment and Labor Law Winter 2016 Commercial Litigation Governmental Liability Appellate Advocacy Drug and Medical Device Product Liability Employment and Labor Law * Subject to change. DRI Media Kit

10 Print Advertising Rates For The Defense Size Back Cover $5,400 $5,200 $5,100 $4,800 $4,600 Inside Front Cover $5,200 $5,100 $4,900 $4,600 $4,500 Inside Back Cover $4,900 $4,800 $4,700 $4,300 $4,200 Full Page $3,700 $3,600 $3,500 $3,200 $3,000 1/2 Page $2,900 $2,800 $2,700 $2,500 $2,400 1/3 Page $2,700 $2,600 $2,500 $2,300 $2,200 1/4 Page $2,400 $2,300 $2,200 $2,100 $2,000 1/6 Page $2,200 $2,100 $2,000 $1,900 $1,800 In-House Defense Quarterly Size Back Cover $3,900 $3,800 $3,700 Inside Front and Inside Back Covers $3,700 $3,600 $3,500 Full Page $2,500 $2,400 $2,300 1/2 Page $2,100 $2,000 $1,900 1/3 Page $2,000 $1,900 $1,800 1/4 Page $1,900 $1,800 $1,700 1/6 Page $1,700 $1,600 $1,500 Subject to change. All advertising fees include color pricing. There is no discount for B/W ads. These rates cover the inclusion of the print ad in the tablet edition. DRI Media Kit

11 Print Ad Sizes Full page (bleed) 8.75" " 52p6 66p9 (8¾" 11⅛") Full page (no bleed) 7.5" 10" 45p 60p (7½" 10") 1/2 page (horizontal) 7.5" 5" 45p 30p (7½" 5") 1/2 page (island) 4.944" 8.208" 29p8 49p3 ( " ") 1/3 page (square) 4.944" 5" 29p8 30p ( " 5") 1/3 page (vertical) 2.389" 10" 14p4 60p (2⅜" 10") Full-page ad ad with bleeds Trim size: 8.5" " (51p0 65p3) Bleed size: 8.75" " (52p6 66p9) 1/4 page (horizontal) 7.5" 2.5" 45p 15p (7½" 2½") 1/6 page (vertical) 2.389" 5" 14p4 30p (2⅜" 5") Live matter must fit within the burgundy border (see inset below). Trim (edge of page) Spread (gutter bleed) 16" 10" 52p6 60p (16" 10") Keep live matter (text and important graphics) 3/16" (1p3) away from trim on all sides Spread (bleed) 17.25" " 52p6 66p9 (17¼" 11⅛") Bleed extends 1/8" (0p9) past trim on all sides DRI Media Kit

12 Electronic E-discoverAdvertising DRI s electronic advertising opportunities provide a great way to maximize your company s exposure within the DRI Community while creating an interactive touch-point that puts our audience right in front of your brand. Acceptable ad file types include.gif,.png and.jpg, except where otherwise noted. DRI.org DRI s mainstay website is our members home portal for all information related to DRI education and network offerings. Our password protected section offers a menu of helpful resources including our Expert Witness Database, DRI Online s archive of previously published FTD and IDQ articles and more. Advertising opportunities are available throughout the site, and can be easily tailored to meet your specific needs. All webpage, newsletter and digest ads include a hyperlink to the advertiser s website. Individual ads on DRI s webpages will run for a period of 30 days unless otherwise specified. At the completion of the 30-day cycle, the ad will be flagged as expired in our database and will no longer be displayed. Discounted multi- month runs are also available. All advertisers are required to sign a DRI Website Advertisement Agreement. All costs are based upon 30-day placements. For more information, contact the DRI Sales Department at Seminar Pages (sold separately) $ px w 130 px h + Alt tag Expert Witness Database Ad $1, px w 90 px h + Alt tag Membership Directory $ px w 300 px h + Alt tag DRI Media Kit

13 E-discover DRI s electronic advertising opportunities provide a great way to maximize your company s exposure within the DRI Community while creating an interactive touch-point that puts our audience right in front of your brand. E-Newsletter Schedule and Pricing Produced by DRI s substantive law committees, our committee e- newsletters provide an excellent way for you to reach a more niched and targeted audience. Available for a variety of practice areas, advertising in one of DRI s committee- specific publications allows you to maximize your exposure to in-house counsel, leading defense firms and practitioners worldwide. 300 px w 230 px h Newsletter Circulation** Issues (per year) Alternative Dispute Resolution Appellate Advocacy Aviation Law Commercial Litigation 1,705 6 Construction Law 1,178 4 Corporate Counsel 1,081 2 Pricing contingent on size and placement Data Management and Security Daubert Online* 21, Diversity DRI International DRI s ERISA Report * Newsletter distributed to entire DRI membership ** Circulation numbers as of August 2015; subject to change. DRI Media Kit

14 E-discover Newsletter Circulation** Issues (per year) Drug and Medical Device 1,205 4 Employment and Labor Law 1,444 4 Government Enforcement and Corporate Compliance Governmental Liability Insurance Law 2, Intellectual Property Litigation 1,274 2 Law Practice Management Lawyers Professionalism and Ethics Life, Health and Disability Medical Liability and Health Care Law 1,470 4 Pricing contingent on size and placement Product Liability 3,157 4 Professional Liability 1,098 4 Retail and Hospitality The Voice* 21, Toxic Torts and Environmental Law 1,273 3 Trial Tactics 2,152 4 Trucking Law 1,029 3 Women in the Law 1,136 2 Workers Compensation Young Lawyers 3, * Newsletter distributed to entire DRI membership. ** Circulation numbers as of August 2015; subject to change. 60% of members read every committee newsletter they receive DRI Media Kit

15 E-discover The Voice DRI s weekly e- newsletter, The Voice, is sent every Wednesday to the entire membership of more than 21,000 defense attorneys and in-house counsel. Each issue has one to two feature articles that are submitted by one of our 29 substantive law committees and relate to the civil defense community. Members can also highlight a recent winning case in our And the Defense Wins section. Maximize your exposure by reaching multiple target markets at one time. For complete details and availability, contact DRI Sales at E-Newsletters (including The Voice) Ad Sizes and Placement Options 300 px w 230 px h 430 px w 60 px h Top, middle, bottom 250 px w 250 px h Top, side, bottom 200 px w 200 px h Top, side, bottom 160 px w 600 px h Left side DRI Media Kit

16 E-discover Webpage, Newsletter and Communities Ads at a Glance Medium Price Size (in pixels) File Type Hyperlinked? Alt Tag or Description? DRI.org Expert Witness Database $1, w 90 h All Yes Alt tag Seminar Page $ w 130 h All Yes Alt tag Membership Directory $ w 300 h All Yes Alt tag E-Newsletters * 300 w 230 h All Yes * 430 w 60 h All Yes * 160 w 600 h All Yes * 250 w 250 h All Yes * 200 w 200 h All Yes The Voice * 300 w 230 h All Yes * 430 w 60 h All Yes * 160 w 600 h All Yes * 250 w 250 h All Yes * 200 w 200 h All Yes DRI Communities * Varies.PNG Yes *Contact DRI Sales for pricing. DRI Media Kit

17 E-discover Webcast Sponsorships DRI offers webcasts on a variety of topics to meet the timely education needs of our members. Demonstrate your commitment to the legal profession and reach your target audience quickly and efficiently by participating as a sponsor. WEBCAST The iattorney: Practicing in the Mobile Age PRESENTED BY VERITEXT AND DRI The iattorney, a complimentary webinar sponsored by Veritext, guides you through the advantages of using apps throughout all stages of the legal process. This course provides an overview of carefully selected mobile apps and demonstrates how they simplify tasks such as the scheduling of depositions, note taking, legal research, document review, document storage, remote desktop access and trial presenting. Sponsored by TUESDAY, AUGUST 5, :30 p.m. 2:30 p.m. Eastern 12:30 p.m. 1:30 p.m. Central 11:30 a.m. 12:30 p.m. Mountain 10:30 a.m. 11:30 a.m. Pacific Sponsorship Package $2,500 Receive 3 complimentary site registrations Acknowledgment of sponsorship during webcast Company logo with hyperlink on webcast registration flyer and PowerPoint slide Promotion of sponsorship in marketing materials Sponsorship mention in The Voice with a hyperlink to your website Who Should Attend Speaker Michael Murray Michael Murray is the Director of Client Solutions for Veritext Legal Solutions. Attorneys His technical expertise includes proficiency in legal applications such as LiveNote, Summation, Paralegals Sanction, TextMap, and more. As the former president and founder of the realtime software company, Transcript Manager Pro, he has also become an integral and influential member of Secretaries the Veritext product development team. This team is dedicated to examining industry and technological trends to create leading edge programs and applications for the benefit of both clients and employees. Some of their recent developments include Veritext Mobile, a deposition Types of Mobile Applications scheduling application for ios and Android users, as well as Veritext Virtual, a cost-effective and convenient way You Will Learn About to depose inaccessible witnesses via laptop. In addition to foreseeing litigation technology trends, Mr. Murray Scheduling apps travels throughout the nation providing informative and entertaining CLEs, educational instruction, and product Note taking apps demonstrations to legal professionals. He has also been a featured speaker at several legal organizations, including Legal Secretaries Incorporated (LSI), San Diego Legal Secretaries Association (SDLSA), Orange County Research apps Legal Secretaries Association (OCLSA), NALS, the Alameda Bar Association, and numerous other paralegal studies At the depo apps programs. Mr. Murray earned his B.F.A. at the Art Institute of Chicago. Document review apps About Veritext Document storage/sharing apps Veritext is a full service court reporting company and the leader in deposition and litigation support solutions. For Remote desktop apps law firms and corporations, the company provides national coverage, skilled court reporters, advanced technology, and unmatched client service. Veritext solutions utilize the latest easy-to-use technologies that streamline the Trial apps deposition process, enhance delivery flexibility, and reliably handle the most complex cases. Proprietary video, mobile, and remote services combined with unmatched security, including HIPAA and PII compliance, ensure that Veritext clients have the best tools available and the confidence of working with the market leader. More information can be found at DRI Antitrust Policy DRI, The Voice of the Defense Bar, intends to comply with all applicable antitrust laws. Accordingly, DRI cannot, and will not, tolerate conduct that could lead to, or even suggest, agreement among its members that might restrain trade or violate such laws. All such conduct is a violation of DRI policy. REGISTER NOW! This live webcast combines clear, reliable, high-quality audio and video displayed via the Internet. The webcast is best viewed on a personal computer or laptop. All you need is an Internet connection and a computer. This webcast is complimentary for all DRI members to attend. Click here to register online. Code: 3352 For details and more information on webcast sponsorship opportunities, contact DRI Sponsorship and Exhibits Manager, John Hovis, at jhovis@dri.org or DRI Media Kit

18 E-discover NEW! DRI Community Advertising Options DRI s new Communities are the center of all substantive activity. Connect with DRI influencers through targeted, efficient and timely advertising to drive awareness. Community site main home page ads Price by number of insertions Position Size (in pixels) Top 964 w 125 h $2,000 $1,750 $1,500 $1,250 Right 125 w 1000 h $1,750 $1,500 $1,250 $1,000 Bottom 962 w 125 h $1,500 $1,250 $1,000 $750 Main home top Main home right Main home bottom DRI Media Kit

19 E-discover Community site interior page ads Ads cross all communities. Price by number of insertions Position Size (in pixels) Top 640 w 125 h $5,000 $4,000 $3,000 $2,000 Right 125 w 1000 h $5,000 $4,000 $3,000 $2,000 Bottom 962 w 125 h $3,000 $2,000 $1,000 $500 Interior top (and right) Interior right Interior bottom (and right) Community-specific discussion group ads Ads appear next to every post, whether online or via Size (in pixels): Price: $1,000 per month per community; there are 32 substantive communities and eventspecific communities are also available. Online DRI Media Kit

20 E-discover Slide deck on home page Size (in pixels): 633 w 280 h Price: $4,000 per month Home page Video or static HTML Size (in pixels): 316 w; auto adjust for height Price: $2,500 per month Home page Interior pages (community-specific) DRI Media Kit

21 Get Started Advertising Agreements are available from the Sales Department Call or Magazine Advertising: For The Defense and In-House Defense Quarterly Website Advertising: dri.org E-Newsletter Advertising DRI Community Advertising Webcast Sponsorship DRI Media Kit