Science Communication & Public Engagement

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1 Science Cmmunicatin & Public Engagement This presentatin is a cllectin f infrmatin frm varius surces and is strictly meant fr educatinal and persnal use All rights reserved India Alliance

2 Cmmunicatin versus Cnversatin Cmmunicatin transfrmatin f thughts and wrds int meaningful actin fcuses mre n what yu wish t accmplish key t bring abut a change Cnversatin exchange f wrds invlves what yu wish t share with anther necessary part f living within a cmmunity The (big) difference between cnversatin and cmmunicatin. David J Smith. Guardian

3 Nbel Prize winner!! Elevatr pitch YOU! Dining table pitch Elevatr pitch is a statement t quickly and simply summarise yur science. Useful at cnferences, meetings, netwrking events, jb fairs etc. Dining table pitch this is same as the elevatr pitch, except yu will be explaining yur wrk simply t yur friends and family. Answer t the questin s.. what d yu really d?

4 What is Science Cmmunicatin? Science cmmunicatin (SciCm) has been defined as "the use f apprpriate skills, media, activities, and dialgue t prduce ne r mre f the fllwing persnal respnses t science (the AEIOU vwel analgy): Awareness, Enjyment, Interest, Opinin-frming, and Understanding" (Burns et al. 2003)

5 Why Cmmunicate Science? asks the scientist Surce: Research cuncils UK, 2010

6 Hw t cmmunicate Science? Written cmmunicatin t supervisr, cllabratrs, ptential emplyers, media etc. Resume r CV Scientific Reprt Jurnal r Review article Bk Oral Cmmunicatin Lecture/Talk/Wrkshp Meeting Presentatin (PwerPint, pster, jurnal club) Interview Visual Cmmunicatin Lecture/Talk Pster presentatin PwerPint presentatin Science dcumentary r mvie

7 Cmmunicating yur research Why? Yur purpse fr cmmunicating (thesis defense, cnference, lecture etc.) What? What is that yu want t tell? What is yur pint? (yur message) Wh? Wh is yur audience? (scientists, clinicians, clleagues frm ther departments, thesis cmmittee, schl children etc.)

8 PUBLIC ENGAGEMENT WITH SCIENCE

9

10 Cmmunicatin style: Scientist versus Public Scientist Public Backgrund Bttmline Supprting details S what? Cnclusins Supprting details AAAS.rg

11 Fr Scientists Fr The Public AAAS.rg

12 Adapted frm UCL Public Engagement with Science is.. Telling public grups abut yur wrk Taking part in dialgue abut the directin f yur research and teaching Supprting cmmunities with yur expertise Creating knwledge in cllabratin with cmmunities and interest grups utside the Institutin Nurturing a sciety in which the next generatin wants t take part in research, teaching and learning Creating pprtunities fr peple utside the Institutin t cntribute their research and knwledge t yur prgrammes

13 Public Engagement with Science is NOT.. a ne way prcess; it is abut giving and receiving abut self-prmtin but rather abut infrming, engaging and cllabrating with the Public

14 Examples f Public Engagement with Science Mre cmmnly.. Public lectures, discussins and debates Science fairs and pen days Telling a scientific narrative thrugh a film, dance, drama Science magazines, blgs, radi Mre creatively..

15 The Team: Prject is led by team f neurscientists at the Wellcme Trust Centre fr Neurimaging at University Cllege Lndn App is built by a prfessinal app develpers Fun game and the user is als cntributing t scientific research Media

16 Cmpetitin spnsred by Science Students made cmplex scientific cncepts graspable t a laypersn, they als made them beautiful, funny, and awe-inspiring Internatinal Science & Engineering Visualizatin Challenge

17 Wellcme Trust/DBT India Alliance Public Engagement Unseen : a three-day public event fcused n mental ability Public Lecture Series Public discussins: Vices fr Cancer Public Engagement cmpetitin fr ur Fellws

18 Useful resurces fr Science Cmmunicatin & Public Engagement Scitable by NATURE Educatin- Science Cmmunicatin Frum Bk Trees, maps and Therems by Jean-Luc Dumnt. Watch his Yutube vides TED (Technlgy, Entertainment & Design) Talks n hw t be an effective science cmmunicatr. Fr e.g vides like Talk Nerdy t me, Hey Science teachers.. make it fun etc. Wellcme Trust, UK ; American Assciatin fr Advancement f Science (AAAS)

19 Engagement with yur Research Click here t watch the vide Cmmunicate, Engage, Influence and Impact

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