VRN NATIONAL OUTLET CONVENTION

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1 PRELIMINARY PROGRAM VRN NATIONAL OUTLET CONVENTION September 25 27, 2016 #VRNCon New York + Outlets

2 Don t miss being part of the world s largest gathering of outlet industry executives! You ll have two-days packed with deal making, educational sessions, the Retailer Runway, networking opportunities, industry awards and a keynote presentation by top retail analyst Dana Telsey. Plus, a special pre-convention optional event on Sunday. SUNDAY, SEPTEMBER 25 Optional Event 5:30 7:30 pm DOC&R Dinner Boat Cruise Sponsored by Empire Outlets For more information please contact Sharon Haggard at shaggard@openra.com or Jamie Bourbeau at Jamie.Bourbeau@macerich.com. MONDAY, SEPTEMBER 26 Registration 8:15 am 6:30 pm Welcome & Opening Remarks 8:45 9:15 am Charles V. Devine Program Planning Co-Chair Outlet Real Estate Consultant Dressbarn River Vale, NJ Sharon S. Haggard Program Planning Co-Chair Real Estate Consultant Open Realty Advisors Dallas, TX State of Outlet Industry Report 9:15 9:30 am SPEAKER Liz Holland ICSC Chairman Chief Executive Officer Abbell Associates, LLC Chicago, IL Retailer Perspective 9:30 10:00 am Trends 10:00 10:45 am SPEAKER Carmela Spinelli Professor, International Special Projects Representative Savannah College of Art and Design Savannah, GA Retailer Runway 10:45 11:30 am Networking Break 11:30 11:45 am Keynote Presentation & Boxed Lunch 11:45 am 12:30 pm Key Trends Impacting the Consumer, Retail and Outlet Landscape GUEST SPEAKER Dana Telsey Chief Executive Officer and Chief Research Officer Telsey Advisory Group LLC New York, NY Deal Making 12:30 5:30 pm Networking Reception 5:30 6:30 pm 2

3 I TUESDAY, SEPTEMBER 27 DOC & R Meeting (by invitation only) 7:30 9:00 am Registration 7:00 am 5:00 pm Continental Breakfast 7:00 8:00 am Developer Roundtables 8:00 9:00 am Deal Making 9:00 am 12:00 pm Lunch Served 12:00 12:30 pm Outlet Retail Chain Awards and Outlet Hall of Fame 12:30 1:30 pm Deal Making 1:30 5:00 pm Meeting Adjourns 5:00 pm Program information current as of June 22, CONFERENCE CO-CHAIRS Charles V. Devine, Dressbarn, River Vale, NJ Sharon S. Haggard, Open Realty Advisors, Dallas, TX PROGRAM PLANNING COMMITTEE Ann Ackerman, AWENEXT, North Miami, FL Chuck Anderson, Francesca s, Houston, TX Jamie Bourbeau, Macerich, Key Biscayne, FL Michele Dawson, Paragon Outlet Partners LLC, Baltimore, MD Maren Donovan, Tanger Outlet Centers, Greensboro, NC Connie Dyer, Norton Shores, MI Philip Ende, Simon - Premium Outlets, Roseland, NJ Karen Fluharty, Strategy+ Style Marketing Group, Montville, NJ Marc Gurstel, The Outlet Resource Group, Chicago, IL Rick Hopper, Craig Realty Group, San Rafael, CA Nikki Keiser, Macerich, Platte City, MO Rick Kiely, Kiely &, Cotuit, MA Robin Klein, Fashion Retail Group, Inc., New York, NY David Lobaugh, August Partners Inc., Woodstock, GA Jeffrey Montang, AM Retail Group, Brooklyn Park, MN David Ober, PA Outlet Management, Lancaster, PA Joshua Podell, Podell Real Estate Advisors, LLC, White Plains, NY Jim Pye, CALERES, Hoffman Estates, IL Ronald Simkin, Simkin Group LLC, Germantown, TN Barry Sturm, Factory Stores and G by Guess?, Freehold, NJ Jon Thompson, Express, LLC, Columbus, OH Lillian Thrasher, Simkin Group LLC, Bridgewater, NJ Michelle Waak, The Howard Hughes Corporation, Dallas, TX Lisa Wagner, The Outlet Resource Group, Knoxville, TN 3

4 REGISTRATION FORM How to Register Fax: Online: Mail: ICSC P.O. Box New York, NY Registration Fee Early Bird Advance On-Site (by July 15, 2016) (by Sept. 16, 2016) Member* $400 $465 $575 Non-Member $480 $545 $675 Student Member** $ 50 $ 50 N/A *To qualify for the member rates, each registrant must be a member or an affiliate member of ICSC. To become an ICSC member, call ICSC information services at **ICSC student members are required to register in advance to receive the discounted student registration fee. No discounted registration will be offered on-site. Retailers Attend For Free! To register see the Retailer Registration form or visit Deadlines To qualify for the Early Bird registration fee, your registration must be received by 12:00 pm on July 15, To qualify for the advance registration fee, your registration must be received by 12:00 pm on September 16, Hotel Reservations A block of rooms has been reserved at: New York Hilton Midtown 1335 Avenue of the Americas New York, NY Rates: $379 Single/Double Occupancy $399 Triple Occupancy $419 Quad Occupancy Cut-off Date: Thursday, August 25, Note: Hilton room delivery hours: 6:30 10:30 am & 5:30 10:30 pm To make reservations, visit and click on Book Hotel. For questions, call during our office hours of Monday through Friday, 9:00 am to 7:00 pm ET at , or internationally at Cancellations All cancellations are subject to a $25 cancellation fee. No refunds will be given for cancellations received after September 9, All requests for refunds must be received by ICSC in writing. Special Needs Anyone desiring an auxiliary aid for this meeting should notify Ester Vivona at no later than August 15, Contact Ester Vivona at evivona@icsc.org or Terms, Conditions and Rules This Registration Form is subject to ICSC Terms, Conditions and Rules for Event Registrants available at which are hereby incorporated by reference. Please Check One: ICSC Member Non-Member Student Member Name Telephone Fax Your Membership I.D. # (FVR2016) Method of Payment Check made payable to ICSC enclosed for $ MasterCard Visa AMEX Discover $ Name (as it appears on credit card) Signature Credit Card Number (include all digits) Expiration Date (month/year) 4

5 EXHIBIT SPACE APPLICATION FORM Exhibit Fees The fees shown below are for a booth, and include pipe and drape and a company ID sign. They do not include meeting registration, furnishings, electrical or other booth services. EARLY BIRD (10 x10 ) (9 x10 ) Member $ $ Non-Member $ $ ADVANCE (10 x10 ) (9 x10 ) Member $ $ Non-Member $ $ First Call Early Bird Rate Must be received no later than June 27, The fee does not include meeting registration. Guidelines Exhibits must not extend beyond the boundaries of the booth. Exhibits must comply to the event s design criteria. All exhibitors are required to provide General Liability insurance naming ICSC, the official expo contractor and the New York Hilton Midtown as co-insured to the ICSC contact listed below. All guidelines are subject to regulations of venue and ICSC. Please Return Form to ICSC P.O. Box New York, NY Fax: ICSC Contact Sally Stephenson Tel: sstephenson@icsc.org Carlos Baudett Tel: cbaudett@icsc.org Terms, Conditions and Rules This application is subject to ICSC Terms, Conditions and Rules for Exhibitors available at which are hereby incorporated by reference. Exhibitor Information Contact name (for booth confirmation) name that should appear on Identification Sign Telephone ICSC Membership Number (2016FVR) Exhibitor Payment and Processing Total number of Booths requested $ Total Cost for Booth(s) $ Total Check Amount $ No refunds will be issued for voluntary booth cancellations. Important: All exhibitors must register. Please complete registration form. Method of Payment Check made payable to ICSC enclosed for $ MasterCard Visa AMEX Discover $ Name (as it appears on credit card) Signature Credit Card Number (include all digits) Expiration Date (month/year) 5

6 SPONSORSHIP FORM Benefits Four (4) GON button ads Two (2) GON button ads One (1) button ads in GON Gold $1,500 Silver $1,000 logo on event signage logo to loop during select event functions logo in event directory* logo and URL on event page logo and URL on event s Sponsor Ribbons Bronze $500 *Pending production deadline dates. Deadline Sponsorship must be received by July 29, 2016 to be recognized at the conference. Return Completed Form to Sponsorship P.O. Box New York, NY Include With Form Payment by credit card or check made payable to ICSC. Payment must accompany the Sponsorship Form. Your company logo (.jpeg and.eps format) to ICSC Contact ICSC Sponsor Contact Ester Vivona Sally Stephenson Tel: Tel: Please Check One: Gold Silver Bronze Name Telephone Fax Your Membership I.D. # (2016FVR-S) Method of Payment Check made payable to ICSC enclosed for $ MasterCard Visa AMEX Discover $ Name (as it appears on credit card) Signature Credit Card Number (include all digits) Expiration Date (month/year) 6

7 Retailers Attend For Free! How to Register Form MUST be ed or faxed to Natasha Reed at Fax Deadline Your registration must be received by 12:00 pm ET no later than September 16, Special needs Anyone desiring an auxiliary aid for this meeting should notify Ester Vivona at no later than August 15, Terms, Conditions and Rules This Registration Form is subject to ICSC Terms, Conditions and Rules for Event Registrants available at which are hereby incorporated by reference. Questions Contact Natasha Reed at or Retailer Registration Form (Please print and complete an individual registration form for each attendee.) Please Check One: I am an ICSC Member I am not an ICSC Member Name Telephone Fax Your Membership I.D. # (2016FVR-AR) 7

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