Welcome to Aller Mediasale

Transcription

1 prices 2013

2 Welcome to Aller Mediasale At Aller Mediasale, we are 43 dedicated and colourful employees of all ages, representing a variety of interests and combining a broad range of competences. But there is one thing we all share: our passion for our media and for finding the optimal media solution tailored to your needs and communication goals. We are always striving for a high degree of professionalism and a close relationship with our collaborative partners. We cover the interests of all Danes At Aller Media, we are in contact with almost 2,4 million Danish consumers every month through our print media, and almost 1 million on our websites. Our readers cover a broad spectrum in terms of age, behaviour and interests, and this is reflected in our portfolio, encompassing subjects ranging from teenage life, fashion, everyday health, family life, entertainment, travelling, destiny stories, and much more. In short, everything of concern to Danish readers. Our broad variety of print and digital media enables us to give your campaign coverage, frequency and not least synergy with relevant topic areas. Continuous renewal of our brand universe At Aller Media we work continuously on developing our strong brand universe on different platforms and with a variety of publications to remain attractive to our readers, users and commercial collaborative partners. Developing our website has high priority, and already now, we can promise you plenty of exciting initiatives in the near future aimed at increasing traffic on our websites. Accordingly, we will be able to offer you even better coverage in combined print and online advertising campaigns. If you wish to discuss a campaign integrating several media solutions, please contact Aller Mediasale. We look forward to working with you. Best regards, Ene C. Krog Sales Director, Aller Media Aller cares about the women Our knowledge of Danish women is particularly extensive, and we are in contact with more than 1,5 million Danish women every month through our weekly and monthly magazines, and almost 400,000 through our websites. This means that we are in contact with 70% of all Danish, female decision makers of all ages and in all phases of life. We make our living by communicating to and with women, and consequently, we have the expertise to give you advice on how best to communicate with your female customers. Media solutions of any variety At Aller Mediasale we make a virtue of offering you the best and most creative media campaign, integrating a number of platforms and thus covering all aspects of your product to make sure that it is seen, heard and felt. For instance, a campaign could combine print ads, creative advertorials, online competitions, Facebook activities and participation in events by means of a sponsorship, sampling, a stand, or other activity. 2 Aller Media A/S Aller Media A/S 3

3 Print MAGAZINES 2/1 1/1 1/2 1/4 Backcover Advertorial price per full page Single module Double module ANTIK & AUKTION 31,900 19,900 13,500-25,900 23,900 4,200 8,300 BAZAR 55,900 35,000 23,700 15,000 45,400 41,900 6,100 12,200 ELLE 82,100 49,800 34,900-69,700 59, FRIKVARTER 52,000 30,600 20,500 15,400 38,300 36, IN 77,900 48,700 33,100 21,000 63,300 58,400 10,100 20,100 ISABELLAS 60,800 38,000 25,800 16,400 49,500 45,600 7,700 15,200 MAD! 49,900 31,100 21,200 10,600 40,500 37, MAD & BOLIG 68,500 42,800 29,100 18,400 55,600 51,300 8,700 17,200 PSYKOLOGI 58,300 36,500 24,800 15,700 47,300 43,800 8,000 15,900 Q 59,900 37,500 25,500 16,200 48,800 45,000 9,900 19,000 ROYAL 35,300 21,800 14,600-28,400 26, STREET BOYS 25,600 16,000 10,900 6,900 20, TIDENS KVINDER 36,700 22,900 15,600 9,900 29,100 27,500 5,300 10,700 TOPMODEL 31,900 19, VI UNGE 52,300 31,900 21,600 13,700 41,500 38, VI UNGE STORY 32,500 20,300 13,800 8,800 25,900 24, VI UNGE POSTERS - 14, , WEEKLIES 2/1 1/1 1/2 1/4 Backcover Advertorial price per full page Single module Double module 7 TV DAGE - 20,100 13,600 8,900 22, BILLED-BLADET 93,800 58,600 39,800 25,200 67,400 70, FEMINA 94,500 59,100 40,200 25,400 68,000 70,900 15,300 30,400 FAMILIE JOURNAL 109,800 68,700 46,700 29,600 79,000 82,500 16,100 32,100 KIG IND 47,700 29,800 20,200 12,800 34,300 35, SE OG HØR 129,000 80,800 55,000 34,800-97, SØNDAG 59,200 37,100 25,100 16,000 42,500 44,500 10,600 21,100 UDE OG HJEMME 91,700 57,400 39,000 24,700 66,000 69,000 13,800 27,500 All prices are ind DKK excl. VAT. Prices are subjets to increases, errors and omissions in the ratecard. All advertorials must be approved by the editors of the magazine in question. The price of advertorials do not include production costs and advertorials are not covered by the other discount structure. For other creative solutions, contacts Aller Mediasale. 4 Aller Media A/S Aller Media A/S 5

4 Online Lifestyle: in.dk, elle.dk, bazaronline.dk, magasinetmad.dk, madogbolig.dk, mama.dk, antikogauktion.dk, psykologimagasinet.dk, q.dk, oestrogen.dk, streetboys.dk, viunge.dk, storynet.dk, femina.dk, soendag.dk, familiejournal.dk, udeoghjemme.dk, isabellas.dk Entertainment: billedbladet.dk, kigind.com, seoghoer.dk, pling.dk and tjektv.dk. Format Lifestyle Entertainment Delivery 930x180/728x CPM 300x CPM RON* CPM ROS** CPM DHTML (floating ad) CPM Expandable CPM Geotargeting CPM Re-targeting CPM Frequency per unique browser CPM Sequence CPM Premium position CPM Microsite 75,000 75,000 Fixed price User survey by agreement by agreement by agreement *Pageviews distributed randomly at 930x180, 728x90 and 300x250 on random sites in the category. **Pageviews distributed randomly at 930x90, 728x90 and 300x250 on one selected site in the category. Site HOMEPAGE OWNERSHIP (per day, all banners + wallpaper on the homepage) Wallpaper (per day, on the whole site) Ad Article** (3 months) COMPETITION (14 days) Quickpolls (14 days) antikogauktion.dk* 3,500 5,000 7,500 7,500 7,500 bazaronline.dk* 7,500 5,000 7,500 7,500 7,500 billedbladet.dk 10,000 10,000 17,500 17,500 elle.dk 9,500 9,500 12,500 12,500 10,000 familiejournal.dk* 7,500 9,500 22,500 22,500 12,500 femina.dk* 9,500 16,500 25,000 25,000 15,000 in.dk* 3,500 3,500 7,500 7,500 7,500 isabellas.dk 3,500 5,000 7,500 7,500 7,500 kigind.com 7,500 7,500 7,500 7,500 7,500 madogbolig.dk* 3,500 5,000 7,500 7,500 7,500 magasinetmad.dk* 3,500 5,000 7,500 7,500 7,500 mama.dk* 3,500 5,000 12,500 12,500 7,500 oestrogen.dk 5,000 12,500 15,000 15,000 10,000 psykologimagasinet.dk* 3,500 5,000 7,500 7,500 7,500 q.dk* 3,500 5,000 7,500 7,500 7,500 seoghoer.dk 12,500 12,500 30,000 30,000 17,500 soendag.dk 7,500 7,500 7,500 7,500 7,500 storynet.dk* 3,500 5,000 7,500 7,500 7,500 streetboys.dk* 3,500 5,000 7,500 7,500 7,500 udeoghjemme.dk* 7,500 9,500 12,500 12,500 7,500 viunge.dk 12,500 14,500 30,000 30,000 15,000 All Aller sites 85,000 75,000 *** All lifestyle sites 75,500 50, ,000 **Price when delivering finished material. There is a supplement of DKK 8,500 if the editors write the article text. ***Excluding billedbladet.dk Minimum order: DKK 10,000. Segmented campaigns: + CPM 20 Discount is not given on editorial products, advertorials, competitions and quick polls When purchasing ownership and wallpapers on sites marked with * at least three must be bought. 6 Aller Media A/S Aller Media A/S 7

5 Mobil site TOP BANNER* BOTTOM BANNER* m.biledbladet.dk m.seoghoer.dk m.bazaronline.dk m.oestrogen.dk m.kigind.com m.udeoghjemme.dk m.madogbolig.dk m.q.dk m.mama.dk m.femina.dk m.elle.dk m.viunge.dk m.streetboys.dk site Lifestyle Entertainment Delivery Ron** CPM *Format: 320x80 max 65 KB jpg/gif. **Pageviews distributed on all Allers sites and distributed randomly at the two positions at randomly sites in the category. Photo by Garo/Phanie / Rex Features 8 Aller Media A/S Aller Media A/S 9

6 prices 2013 Digital Products NEWSLETTER We offer advertising in the newsletters for the following brands: Slankedoktor kost, Slankedoktor motion, ELLE, Familie Journal, FEMINA, Oestrogen, MAD OG BOLIG, mama.dk, Q, UDE OG HJEM- ME, SØNDAG, Soendag.dk. format Price Delivery 300x CPM WEB-TV Web-tv package A DKK 45,000: Production of 4 spots Exposure of 4 spots over a 3 months period on an Aller website DVD with the spots, which can be used on the advertiser s website/shop Web-tv package B DKK 75,000: Production of 10 spots Exposure of 10 spots over a 3 months period on an Aller website DVD with the spots, which can be used on the advertier s website/shop Web-tv package B DKK 75,000: Web-tv package A DKK 8,000 per site Web-tv package B DKK 15,000 per site Puchase of spots for use on websites other than an Aller site and advertiser s Web-tv package A DKK 45,000 Web-tv package B DKK 75,000 The video spots can be purchased after the expiration of the agreement. Read the full terms and conditions on Livestreaming Live streaming (1 day) DKK 20, hours of edited film from the live streaming day (can only be purchased when buying 1 day of live streaming) DKK 5,000 Submission of material Material should be sent to www@aller.dk at least three days before the start of the campaign. Specifications For specifications see 10 Aller Media A/S

7 Discounts print COMMON DISCOUNT FOR WEEKLIES AND MAGAZINES Annual contracts: When entering into an Annual Contract for 2013 of at least DKK 200,000 with Aller Mediasale, it is possible to obtain a turnover discount. It is possible to make individual Annual Contracts, which combine Aller Media s platforms. The Annual Contract is concluded on the basis of the customer s net investment before commission in respect of all weeklies and magazines covered under Aller Mediasale (individual contracts are made in respect of ELLE) and includes the full investment. However, technical costs, postage etc. are not included in the investment amount, which is invoiced to the customer. Please contact Aller Mediasale for further information on terms and conditions. The turnover discount is the only type of discount which is combinable with other discounts. Multi-shots: By placing at least 4 sequential pages in the same publication, we offer a discount on the advertisement s full page price in four colours of: 35% discount. MAGAZINES Quantity discount: BAZAR, Q, IN, FEMINA, Mad og Bolig, Vi Unge, Vi Unge Story, Vi Unge Posters, TopModel, Streetboys: 2 pages 5% 3-4 pages 10% 5-8 pages 15% 9-14 pages 20% pages 25% 21 pages or more 30% The advertisements must be placed within 12 months. 2 half pages equals 1 full page and 1 double page spread equals 2 full pages. Quantity discount: Isabellas, Antik & Auktion, Mad!, Psykologi, Tidens Kvinder: 2 pages 5% 3 pages 10% 4 pages 15% 5 pages 20% 6 pages 25% 7+ pages 30% The advertisements must be placed within 12 months. 2 half pages equals 1 full page and 1 double page spread equals 2 full pages. 12 Aller Media A/S Aller Media A/S 13

8 Discounts print (continued) WEEKLIES Special placements: First half + 15% Other special placements + 10% Quantity discount in weeklies: The placements must be made in the same media. In order to achieve the discount, the placements must be booked on the same order. Discount on 2-5 placements: 2 placements within 2 weeks 10% 3 placements within 3 weeks 15% 4 placements within 4 weeks 25% 5 placements within 5 weeks 30% The above deal does not apply in respect of FEMINA. Discount on 5-10 placements: 5 placements within 6 months 20% 6 placements within 6 months 21% 7 placements within 6 months 22% 8 placements within 6 months 23% 9 placements within 6 months 24% 10 placements within 6 months 25% Special placements for magazines: Mad & Bolig, Antik & Auktion, ROYAL, Mad!, IN, Bazar, Isabellas, Q, Psykologi, Tidens Kvinder, Vi Unge, Vi Unge Story, TopModel, Streetboys: First ¼ of the magazine + 15% Inside back cover and other special placements + 10% Material: Upload material on: portal.aller.dk 14 Aller Media A/S Aller Media A/S 15

9 contact Visiting adress Havneholmen Copenhagen V Denmark Telephone Fax: Postal adress Aller Media A/S Att.: Aller Mediasale Postboks Copenhagen C Demark