Reach our Eco Conscious Audience
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- Melina Garrison
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1 Reach our Eco Conscious Audience
2 What s on Offer Tailored advertising and editorial packages across the suite of Eco products including: Season Sponsorship of Eco TV Corporate branded series of Eco TV content for in-house or key stakeholder channels Eco TV Interview segments, Advertorials & Corporate Videos 15 & 30 second TVCs placed during Eco TV shows Promotional clips & TVCs on the Eco TV, EcoNews and EcoVoice websites & EDMs Banner Advertising across Eco TV, Eco Voice, Eco News & Ecochick websites Eco Directory Listing package across all websites Editorial articles, Advertorials, Product Offers across all eco websites & EDM s
3 Who We Are Carbon Market is a one-stop provider of environmental and carbon reducing products, services and advice in Australia. Collectively we boast marketing channels of 100,000+ eco-aware consumers via our EcoNews.com.au, EcoVoice.com.au; EcoTV.com.au and affiliated site Ecochick.com We actively communicate with our readers and viewers with daily, weekly and monthly e-newsletters, online editorial and video content.
4 Our Platforms EcoVoice.com.au is one of the leading environmental news platforms in Australia, with more than 23,000 subscribers receiving the monthly e-newsletter featuring articles sourced from industry, government, NGO s, educational bodies and others. EcoNews.com.au has been developed to complement the monthly e-magazine Eco Voice. Eco News provides as it happens news articles from Australia and around the world and has a strong daily social network feed. A daily e-newsletter is sent to more than 11,000 subscribers, whilst the website is read in over 164 countries. EcoTV.com.au is an online TV show featuring eco news, interviews, segments and advertorials. Guests include government ministers, industry leaders, NGO heads, celebrities, community groups and others. Eco TV airs as a series on Channel 31 Melbourne and segments are also featured on a range of guest and affiliated sites, including UCTV.fm, which is viewed on Sony and LG Smart TV s globally. A weekly EDM featuring the latest video and news is sent to a database of over 18,800 subscribers. Eco Chick.com was founded by Eco TV Host and environmental campaigner, Lara Shannon, to provide a resource and inspiration for people to reduce their environmental footprint through simple, sustainable lifestyle and product changes. Featuring blogs; eco product reviews, a weekly competition and more, a weekly e-newsletter is sent to over 1600, predominately female, consumers each week.
5 Our Reach (per month) Eco TV segments: 43,000 63,000 * viewers (*includes C31 audience p/m when series is on air) Website: 26,500 unique visitors (combined Carbon Market & Ecochick sites) E-Newsletters: 54,500 subscribers (combined Carbon Market & Ecochick. Solus EDM avail) Social Media: (Twitter/Facebook followers & friends)
6 Our Partners We have strategic relationships with influential bodies including UNESCO, University of Melbourne, The Banksia Foundation & Vecci, as well as media partnerships with many leading environmental events held across Australia throughout the year. Our partnership with UCTV.fm features our news platforms on Smart TV s globally. Our suite of online publications offer a wide reach into government, industry, schools & higher education, NGO s and consumers via editorial and advertising exposure. We are supported by groups included The Banksia Foundation, Keep Australia Beautiful, Conservation Volunteers Australia, Environs Australia, Parks & Leisure Australia and many others.
7 Eco TV Interview/Advertorial Segment Advertising Rates - $5,500 per 7-10 minute segment.* - Uncapped impressions & usage of video segment for own marketing purposes. *topic criteria applies and segment created at the discretion of the Executive Producer. Filmed in Melbourne CBD. Additional costs apply for interstate. Eco TV series sponsorship/corporate branded for in-house & stakeholder channels - Opportunities and program tailored to your specific needs - from $50,000 Banner Advertising - Run of Network monthly x 90 Leaderboard* $2,800 uncapped impressions - 300x 250 Island $2,000 uncapped impressions *Only one space available on each site. Guidelines apply to advertise on ecochick.com and limited advertising spots available. Details upon request. Newsletter Campaigns - Eco News 11,000 Monday to Friday - from $275 per send or $800 x 5 sends - Eco TV 18,800 Friday weekly - from $300 per send - Eco Voice 23,000 Monthly - from $330 per send *Entire lists must be purchased. Set up fee will apply if banner ads not supplied to size or format specifications. Solus EDM Eco Voice subscriber database only - $650 per insert *Applicable for advertiser special offers Guidelines apply. All prices are less agency, plus GST to be applied
8 Eco Directory Listing Feature your product & company in our Eco Directory at $365 + gst for 12 months One company logo/image; up to 80 word description; URL to website and listed in up to 3 relevant categories. ($10 per additional category) One advertorial on Eco News and Eco Voice, with URL link to company website. *One inclusion in the Ecochick 'Product of the Week' OR 'Competition of the Week. *conditions may apply 25% off any purchase from The Native Shop % off any promotional video segment created by Eco TV and hosted by Lara Shannon. 25% off any creative design work by RU Advertising -
9 Contacts For further information on Eco TV sponsorship or group advertising opportunities contact: Lara Shannon on or Tim Langdon on or URL s
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