11 13 November 2015, Berlin. Service packages Other marketing services. 50th Symposium Procurement and Logistics.

Transcription

1 11 13 November 2015, Berlin Service packages Other marketing services 50th Symposium Procurement and Logistics wwwbme-symposiumde

2 Company presentation at the venue Exclusive services Welcome gift at check-in BME staff hand over your gift to all attendees at the Symposium check-in, or it is handed over with the promotional material for the attendees Leave a lasting impression at the beginning of the congress Services are provided by the contractual partner Symposium bag Sponsorship of the Symposium bag is one of the most eye-catching logo placements Your company logo features next to the BME logo on the high-quality bag; this results in your company being perceived as one of the top partners of the event BRANDING Lanyards At the beginning of the event, attendees receive your branded lanyard for wearing their attendee IDs This ensures that your logo is prominently placed throughout the entire event Services are provided by the contractual partner BRANDING ELEVATOR AVERTISING Writing folders or pads and pens in the Symposium bag Attendees each receive a writing case or a pad and a pen for their personal notes This means that the partner's logo is prominently placed both during and after the event Services are provided by the contractual partner Wellness sponsor Treat the attendees of the Symposium to a brief moment of relaxation, by offering them a moment of tranquillity in a massage chair in a 2 m² area featuring your banner and attended by booth staff Additional costs to be borne by the contractual partner Event souvenir photo Create a long-lasting impression of your company by placing your logo on the event's souvenir photo for the attendees The souvenir photos are exhibited and distributed on the 2nd and 3rd days of the event (Incl photographer and production) Presentation of a top speaker Present one of the top speakers in the closing keynote A representative from your company announces the speaker In addition, your logo is featured in the on-screen presentation Presentation of the Innovation Award (exclusive for 2 years) A unique opportunity to boost your business by sponsoring the Innovation Award As a member of the jury, you are involved in selecting the winner and in the award ceremony at the Symposium Elevator advertising You place your DIN A3 positioner during the exhibition hours at the "Lift Landing" in the west wing of the Intercontinental, on the ground floor Production costs are borne by the contract partner Wi-fi in the exhibition area Wi-Fi in the exhibition area is sponsored by you You can provide this service with advertising (For example, your logo appears on log-in) Mobile phone charging stations Charging stations (in a lounge) are made available in your name to the participants The charging stations are branded with your logo s wwwbme-symposiumde Page 2

3 Company presentation at the venue Exclusive services Display units Budapester Straße You can place large advertising displays, provided by the partner, on the entire length of the pavement in front of the InterContinental Hotel Each attendee sees your advertising message on arrival This service is produced and provided by the contractual partner Banner ad Marlene Bar The Marlene Bar is surrounded by a porch with railings that immediately catch each hotel guest's eye These can be covered with the partner's advertising banners The contractual partner bears the production costs Projection on sidewall of InterContinental (gobo) The Hotel InterContinental s driveway is as elegant as the hotel itself Your logo is projected on the large granite wall at twilight, alternating with the congress logo in an eye-catching display Slipcovers for RFID gates The RFID gates are the only entry and exit points to and from the event and are thus guaranteed to attract a great deal of attention The slipcovers can be branded with your logo The contractual partner bears the production costs s Hostesses branded with your logo The hostesses wear Symposium dresses with your logo They are constantly in the eye of the attendees The contractual partner bears the production costs PRESEN- TATION Media columns in the foyer and at the check-in desk Show your corporate movie or image presentation on our media columns Floor advertising Floor advertising, directly behind the RFID gates, in front of the Marlene Bar, or in the hallway to the conference rooms, gives you an opportunity to present yourself to the attendees Show the attendees the way to your stand or draw their attention to a piece of news The contractual partner bears the production costs BRANDING BRANDING BRANDING Advertising on the steps at the Marlene Bar You can brand the steps at the Marlene Bar, putting your company directly in the attendees field of view Attract the attention of attendees immediately behind the check-in and the RFID gates, The contractual partner bears the production costs wwwbme-symposiumde Page 3

4 Company presentation at the venue Exclusive services Display units in the Conference Centre The Symposium's lecture rooms are in the Conference Centre Each attendee will repeatedly pass through this area and see your advertising message (Maximum of 4 roll-ups, banners, etc, with a format of approximately 80x200 cm; to be provided by the partner) They can be prominently placed at this location throughout the event Presentation of the download area The download area for keynote presentations on the Symposium website provides an opportunity to present your logo to attendees for six months after the event Your logo is also featured in the reference to the download page in the Symposium Guide s 2016 Wall calendar 2016 Each participant will receive a 2016 wall calendar with the Symposium bag The calendar is printed with your logo and an event announcement for the Symposium Purchasing and Logistics 2016 Production costs are borne by the contract partner Advertising in the conference programme (Symposium Brochure) Ad on cover page 4 Ad on cover page 4 (back) The Symposium Brochure contains the complete programme, including the framework programme, keynotes and sponsors, etc Your ad, 2/3 page A4, 4c, on the 4th cover page of the Symposium Brochure (40,000 copies) Promotion/Sales promotion Promotional campaign on the first, or first and second, day of the congress (limited) You can address Symposium guests on the first, or first and second day, throughout the exhibition, with a maximum of 2 promoters Two promoters can be provided, * s * The contractual partner bears the cost of providing the promoters wwwbme-symposiumde Page 4

5 Advertising in the exhibition guide (Symposium Guide) Ad cover page 4 Ad cover page 4 The Symposium Guide contains the current programme, the room schedule and the exhibition plan It is an indispensable guide for attendees which they usually keep to hand throughout the entire congress Ad cover page 2 or 3 Ad cover page 2 or 3 Placement on cover pages 2 and 3 is attractive because this puts your ad under the flap of the room or exhibition plan This means you are automatically seen when visitors need to find their way around at the congress Ad in interior Ad in interior The Symposium Guide contains the current programme, the room schedule and the exhibition plan It is an indispensable guide for attendees and something that attendees typically keep with them constantly during the event s IHR Binder wrap The Symposium Guide (long side about 100 mm) is delivered with a binder wrap that each attendee needs to remove to open the current programme and the exhibition plan An ideal placement, to draw attention to a promotion at your booth, eg, using an attractive coupon The contractual partner bears the production costs BRANDING Bookmark Make your mark in the Symposium Guide The bookmark with your brand helps the attendee to mark a particular page This means that you are always in the eye of the beholder The contractual partner bears the production costs Display items and supplements 16 "Standard" advertising supplement in the congress bag A4 supplement with up to 16 pages 32 "Extra" advertising supplement in the congress bag A4 supplement with up to 32 pages Display of information material in the plenum During the talks, the Symposium's plenum is full of top-class keynote speakers The documents are laid out on the seats and thus automatically end up in the hands of your target audience s Display of informational material in the special subject conferences The Symposium's special subject conferences are held simultaneously in different rooms Your display material is laid out on the seats in each room at the beginning of the special subject conference and thus ends up directly in the hands of your potential customers wwwbme-symposiumde Page 5

6 Coffee-break sponsor on the first two days of the congress (exclusive) Your company logo appears in the Symposium Brochure (circulation 40,000) and on the Symposium Website, where it is prominently featured under the heading "Coffee-break sponsor" Your company logo appears next to the coffee-break notice in the Symposium Brochure In the area of the separately located coffee stations, roll-ups or table-top displays with your company logo will be effectively positioned They shall be made available by the contract partner You can also your own cups, napkins, etc, for the coffee breaks Services are provided by the contractual partner UPGRADE Pavilion Bar In addition to sponsoring the coffee breaks, you can brand the Pavilion Bar with your logo in the lighting elements The contractual partner bears the production costs Lunch break sponsor on the first two days of the congress (exclusive) Your company logo appears in the Symposium Brochure (circulation 40,000) and on the Symposium Website, where it is prominently featured under the heading "Lunch break sponsor" Your company logo appears next to the lunch break notice in the Symposium Brochure In the area of the separately located coffee stations, roll-ups or table-top displays with your company logo will be effectively positioned They shall be made available by the contract partner Menu cards with your company logo will be placed on tables and in the buffet area Production costs are borne by the contract partner You can also use your own cups, napkins, etc, for lunch breaks Services are provided by the contractual partner Host function during evening event In the course of the evening event, you take on the role of a host in an entertainment feature This service is made available or paid for by the contract partner All our quotations are subject to confirmation and are non-binding All prices quoted are exclusive of VAT Travel expenses and/or fees for any employee of the partner or of its reference customer shall be borne by the partner Any marketing activities on the part of the partner/exhibitor, which differ from the services agreed in the contract, must be agreed with BME and in some cases are subject to a performance fee (eg promotion, additional displays outside the contracted area, etc) An agreement with the hotel alone is not sufficient wwwbme-symposiumde Page 6