DESIGN-A-BAG COMPETITION 2016 SPONSORSHIP PACKAGES

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1 DESIGN-A-BAG COMPETITION 2016 SPONSORSHIP PACKAGES Stack - Pht Curtesy t Ludvic Ledger, France Ec-friendly Weekend Winner (Student Grup) and Best f Overall Winner

2 What is Design-A-Bag Cmpetitin? Design-A-Bag (DAB) cmpetitin, rganised by Fashin Access trade fair, is pen t designers and design students all ver the wrld. It uniquely takes place via an nline platfrm, allwing participants t submit their design illustratins frm anywhere, at any time. The event brings tgether a glbal design cmmunity, cultivates innvatin, and keeps Fashin Access plugged in with talents frm varius cultures and backgrunds. 2

3 What is Design-A-Bag Cmpetitin? Cmpetitin Categries (t be named by / after the spnsrs) Business Bag Evening Bag Sprty Bag 3

4 Prizes Categry Winner Free trip t Hng Kng t cmpete fr the Best f Overall Winner at Fashin Access the tradefair Cash prize f USD500 One-year subscriptin f Ars Arpel Magazine Best f Overall Winner 4-week curse fr bag cllectin develpment at Ars Sutria Schl in Milan (valued at 3,500) Cash prize f USD1,000 (as subsidy fr winner s accmmdatin) 4

5 Vide Highlights 2013 Best f Overall Winner taking her leather training curse at Ars Sutria Schl 5

6 Judging Prcedure and Criteria Hw winners are selected? 1. Three categry winners are selected by judges via the nline judging platfrm 2. Winners are then flwn t Hng Kng tgether with their prttypes t attend the Final Judging (held at Fashin Access March 2016) during which the Best f Overall Winner will be selected 3. Best f Overall Winner will be rewarded a 4-week bag cllectin develpment curse at Ars Sutria Schl in Milan 6

7 Judging Prcedure and Criteria The judges award pints n the basis f: 35% Originality Of Design 35% Fashin Trend Awareness 30% Wearability & Marketability Entries are evaluated via an nline platfrm by a distinguished panel f prfessinal judges frm arund the wrld. They lk ut fr unique, innvative yet trendy frms, creative use f materials, functinality and marketability. 7

8 Vide Highlights 2014 Best f Overall Winner presenting her prttype t the judges at Fashin Access March Fair 8

9 Panel f Judges Creative Directr Jayne Estève Curé is the Creative Directr f the DAB cmpetitin. She is respnsible fr the preselectin f all the entries frm designers and students acrss the glbe and is part f the panel f judges nline & nsite. Mre than 25 years f experience have enabled her t becme a true expert in Parisian and internatinal fashin, in which she has a cmmand f bth the strategic and peratinal aspects. In the past 15 years, Jayne has taught fashin related disciplines in sme f the best internatinal schls (I.F.M/C.S.M, Studi Berct, Bangkk Internatinal Fashin Academy, ENSAD, Ecle de la Chambre Syndicale de la Haute Cuture, K.I.A.D, ) 9

10 Panel f Judges DAB s panel f judges cnsists f senir prfessinals frm the design and fashin field. Panel f judges 2016 are t be cnfirmed. Panel f Judges 2015: Jayne Estève Curé, Jayne Fashin Agency Namhee Lee, Clr Planning Team, Krea Clr & Fashin Trend Center Suthini Tanangsnakl, InFASH Thailand Institute f Fashin Research Natalie Spelge, Ars & Arpel Stefan Migliavacca, Ars & Arpel Olivier Vedrine, Designer / Partner [O, O] Laur Meyrieux, Laur Meyrieux Studi Ltd 10

11 Past Winners Many DAB cmpetitin winners have gained great expsure at the cmpetitin and have ften gne n t successful careers in fashin and design. One example is Muntain Yam wh is the verall winner f the 2008 DAB cmpetitin. Since then, Muntain has established his wn My Fashin Design Cmpany and launched tw successful fashin labels. 11

12 Past Winners Success Stry Muntain Yam Althugh I studied fashin at university, I had very little experience in handbag design. My pprtunities have widened since winning the cmpetitin. I am nw a designer fr upscale handbag brand CcMj, based in Hng Kng. Fr the full article, please click here. 12

13 Past Winners Success Stry Muntain Yam 13

14 Past Winners Inspiratinal stries include Edit Urban, Sphie Dulaurent, Antine Bttn r Marie Cabiru whm graduated frm prestigius internatinal fashin schls. Sphie Dulaurent, IFM, 2010 Marie Cabiru, ESAA Duperré, 2011 Antine Bttn, ENSAD, 2012 Edit Urban, Hungary,

15 Past Winners Winners f 2015 Urban Super Fashin Nightlife Super Fashin Ec-friendly Weekend Student Grup Designer Grup 15

16 Benefits f Spnsring Gain Media Expsure Each year, Design-A-Bag cmpetitin and the Fashin Access tradeshw attract the attentin f numerus internatinal and lcal media including: Ars Arpel (Italy) Fashin Insight (Krea) MdaPelle (Italy) Inside Fashin (Hng Kng) Fashin Mag (France) Next Magazine (Hng Kng) Mdin (Finland) Metr Pp (Hng Kng) Pinker Mda (Spain) Suth China Mrning Pst (Hng Kng) As a spnsr f the cmpetitin, yu will jin the varius press events including bth press cnferences and media netwrking events. 16

17 Benefits f Spnsring Gain Media Expsure 17

18 Spnsrship Packages Official Media Partner Media lg in all prmtinal materials including but nt limited t enewsletter, pster, advertisement Media lg and link n DAB fficial website which attracts ver 2,000 visits per mnth Media name mentined in press releases prir, during and after the cmpetitin Media lg n DAB display panel at the fair Media name mentined at DAB Final Judging and Awards Presentatin 18

19 Spnsrship Packages Supprting Spnsr - Spnsred Amunt: USD1,000 Cmpany lg in all prmtinal materials including but nt limited t enewsletter, pster and advertisement Cmpany lg n DAB fficial website which attracts ver 2,000 visits per mnth Cmpany lg n DAB display panel at the fair 19

20 Spnsrship Packages Categry Spnsr - Spnsred Amunt: USD3,000 Spnsred categry t be named after / by the spnsr Cmpany lg in all prmtinal materials including but nt limited t e- newsletter, pster and advertisement Cmpany lg n DAB fficial website which attracts ver 2,000 visits per mnth Cmpany lg n DAB display panel at the fair Participatin f a cmpany representative as ne f the judges f Online Judging Publicity generated by prize distributin t Categry Winner at the Award Presentatin held during APLF Ccktail 20

21 Spnsrship Packages Categry Spnsr - Spnsred Amunt: USD3,000 (cnt d) A 3-minute vide interview f a cmpany representative t be put up n DAB and Official Media Partner website 21

22 Spnsrship Packages Best f Overall Winner Spnsr - Spnsred Amunt: USD5,000 Cmpany lg in all prmtinal materials including but nt limited t e- newsletter, pster and advertisement Cmpany lg n DAB fficial website which attracts ver 2,000 visits per mnth Advertising banner n (n a rtating basis) One prmtinal article n DAB newsletter which will als be put up n DAB website and Facebk Cmpany name mentined at APLF s Press Cnference, DAB Final Judging and Awards Presentatin Cmpany lg n DAB display panel at the fair 22

23 Spnsrship Packages Best f Overall Winner Spnsr - Spnsred Amunt: USD5,000 (cnt d) Participatin f a cmpany representative as ne f the nsite judges f Final Judging Publicity generated by prize distributin t Best f Overall Winner at the Award Presentatin held during APLF Ccktail A 5-minute vide interview f a cmpany representative t be put up n DAB and Official Media Partner website Cmpany name mentined in press releases prir, during and after the cmpetitin 23

24 Spnsrship Packages Spnsred categry t be named after / by the spnsr Best f Overall Winner Spnsr USD 5,000 (Limited t 1 spnsr) Categry Winner Spnsr USD 3,000 (Limited t 3 spnsrs) Supprting Spnsr USD 1,000 (N limit) Cmpany lg in all prmtinal materials Cmpany lg n DAB fficial website Advertising banner n One prmtinal article n DAB newsletter Cmpany name mentined at APLF s Press Cnference, DAB Final Judging and Awards Presentatin Cmpany lg n DAB display panel Participatin f a cmpany representative as ne f the nsite judges f Online Judging Participatin f a cmpany representative as ne f the nsite judges f Final Judging Prize distributin t Categry Winner at the Award Presentatin 24

25 Spnsrship Packages Prize distributin t Best f Overall Winner at the Award Presentatin Best f Overall Winner Spnsr USD 5,000 (Limited t 1 spnsr) Categry Winner Spnsr USD 3,000 (Limited t 3 spnsrs) Supprting Spnsr USD 1,000 (N limit) Vide interview f a cmpany representative Cmpany name mentined in press releases 25

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