MEDIA KIT2014 BUILDING & ARCHITECTURE. .com.au mm mm
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1 mm mm MEDIA KIT2014 BUILDING & ARCHITECTURE M A R K E T I N G & L E A D G E N E R A T I O N S O L U T I O N S.com.au mm mm
2 mm mm MEDIA KIT2014 M A R K E T I N G & L E A D G E N E R A T I O N S O L U T I O N S mm mm
3 > The only national magazine in Australia covering product applications > Well respected 47 year heritage within the building and architectural industry > The most powerful lead generation system within the Australian market "REACHING OVER 102,940* BUILDING DESIGNERS, ARCHITECTS, SPECIFIERS AND BUILDERS" PRINT PROFILE Infolink - Building Products News is an essential publication that reaches, influences and generates sales leads from professionals within Australia s building & architectural sector. It combines the powerful lead generation capabilities of infolink magazine and ArchitectureAndDesign.com.au, and draws from 47 years of ingrained industry trust and respect of BPN. Infolink - Building Products News contains unique and sought-after editorial relating to products and their applications and is specifically designed to engage readers by providing essential information needed to help make informed decisions. To ensure maximum reach, your showcase will be loaded onto ArchitectureAndDesign.com.au and included within multiple newsletters during the run of the edition. ONLINE PROFILE Architecture & Design is the hub for architectual news and new award winning projects from Australia and around the world. With an average of 71,400 page impressions each month and over 9,500 e-newsletter subscribers, ArchitectureAndDesign.com.au s reach and influence is second to none. DEMOGRAPHICS AVERAGE NET DISTRIBUTION PERIOD ENDING SEP 13 22,113 ONLINE STATISTICS SUBSCRIBERS BY JOB NSW 40% ARCHITECTS 37% VIC 25% BUILDING DESIGNERS & DRAFTS PEOPLE 26% QLD 16% BUILDERS, DEVELOPERS & PROJECT MANAGERS 21% WA 7% INTERIOR DESIGNERS 10% SA 6% ENGINEERS & CONSULTANTS 6% ACT / TAS / NT / OS 6% > OVER 9,500 SUBSCRIBERS RECEIVE OUR NEWSLETTERS, SENT THREE TIMES A WEEK. > OVER 71,400 PAGE IMPRESSIONS PER MONTH > OVER 43,100 VISITS PER MONTH > OVER 27,200 UNIQUE VISITORS PER MONTH Source: Google Analytics Jun Aug 2013 *2012/13 Readers Survey EVENTS PROFILE Now in its eighth year, the BPN Sustainability Awards continue to reward designers and builders for best practice in sustainable projects across Australia. The Awards were created to support ESD initiatives and recognise companies who are striving to create a more sustainable environment.
4 HOW YOUR SHOWCASE WORKS FEATURES SHOWCASE IS DESIGNED JAN / FEB Timber Water Management & Plumbing Interior/Exterior Finishes Lighting Design Facades Environ MAR / APR DESIGN BUILD EDITION Software for Specifiers Heating & Insulation Kitchen Components & Design Concrete & Steel Healthcare Design Fitouts Environ BOOKING: WED 04 DEC MATERIAL: MON 09 DEC BOOKING: FRI 14 FEB MATERIAL: FRI 21 FEB MAGAZINE SENT TO 23,000+ PROFESSIONALS SHOWCASE IS HOSTED ONLINE WITH YOUR PDF BROCHURE MAY / JUN DESIGNEX EDITION Acoustics Flooring Roofing Environ Windows, Doors & Hardware Australian Made JUL / AUG Facades Bathroom Components & Design Timber Renovations Paints, Stains & Coatings Environ INQUIRY CARDS ENQUIRERS ARE ED YOUR PDF BROCHURE SHOWCASE INCLUDED MULTIPLE TIMES IN THE A&D NEWSLETTER BOOKING: FRI 28MAR MATERIAL: FRI 11 APRIL SEPT / OCT AWARDS FINALISTS BOOKING: FRI 13 JUN MATERIAL: FRI 20 JUN NOV / DEC AWARDS WINNERS YOUR ADVERTORIAL ALSO INCLUDES... l Design and layout of your ad (TO YOUR APPROVAL) l Leads ed to you on a regular basis l Online reports recording PDF downloads and page views l PDF Brochures ed to all enquiries for instant fulfillment LEADS SENT TO YOU Flooring Bricks & Pavers Aged Care & Access BPN Sustainability Awards FINALISTS EDITION BOOKING: THUR 14 AUG MATERIAL: FRI 22 AUG Outdoor Living & Landscape Design Fire Protection Air-conditioning & Ventilation BPN Sustainability Awards WINNERS EDITION BOOKING: FRI 17 OCT MATERIAL: FRI 24 OCT Send editorial content to: editor@architectureanddesign.com.au. Features may change at editor s discretion
5 PRINT RATES & SPECS AD SPACE 1X 3X 6X TRIM AREA Front Cover Package 8,700 $7,830 $6,900 DPS - Display $9,800 $8,820 $7, x470mm + 5mm Bleed (Type Area: 277x450mm) Full page - Display $6,100 $5,490 $4, x235mm + 5mm Bleed (Type Area: 277x215mm) 1/2 page Vertical & Horizontal - Display $4,400 $3,960 $3,560 V: 275x100mm H: 122x210mm 1/3 page Vertical & Horizontal - Display $3,350 $3,060 $2,750 V: 275x65mm H: 80x210mm 1/4 page Vertical, Square & Horizontal - Diplay $3,200 $2,880 $2,500 V: 275x45mm H: 60x210mm S: 122x100mm Q&A $6,100 $5,490 $4,900 Full Page - Product Showcase (advertorial) $6,850 $6,165 $5,500 Supply 400 words & 1-4 images 1/2 Page - Product Showcase (advertorial) $4,600 $4,140 $3,700 Supply 200 words & 1-3 images 1/4 Page - Product Showcase (advertorial) $3,250 $2,925 $2,600 Supply 100 words & 1-2 images Insert POA 1/2 V 1/2 H 1/3 V 1/3 H 1/4 V 1/4 S 1/4 H All rates exclude 10% GST
6 ONLINE ADVERTISING AND LEAD GENERATION MONTHLY PACKAGES// WEBSITE SPONSORSHIP LEADER BOARD [ 728 X 90 PIXELS 39K MAX ] MREC 1 [ 300 X 250 PIXELS 39K MAX ] ON WEBSITE ADD ON OPTIONS // NEWSLETTER DISPLAY // ADDITIONAL MREC / LEADER BOARD ON WEBSITE // WEBSITE SECTION SPONSORS // COMPANY PROFILE // PRODUCT SHOWCASE // EVENT LISTINGS // EDM // WEBSITE LOGO SPONSORSHIP // COURSES ALL INCLUDE 1/6TH SHARE OF VOICE All rates exclude 10% GST
7 ONLINE DISPLAY ADVERTISING POSITIONS WEBSITE// LEADERBOARD CONTRACT TERMS 1 MONTH 2 MONTH 4 MONTH 6 MONTH SITE SUPPORTERS SPONSORSHIP (MREC 2 + Leader Board + newsletter) (1/6 SOV) MREC 1 Reserved for Infolink magazine advertisers (1/10th SOV) $2,500 $2,250 $2,000 POA N/A $600 $1,120 POA MREC 01 MREC 3 $1,000 $900 $800 POA SITE SPONSOR (Static Tile Logo) Run of site $8,000 Terms and conditions Website allows up to 6 advertisers at a time. Each receiving equal share of voice for the duration of a campaign. MREC 02 FEATURES // PROVIDES UP-TO-DATE INFORMATION ON BUILDING PRODUCTS AND THEIR APPLICATIONS // OVER 71,400 PAGE IMPRESSIONS PER MONTH // 27,200 UNIQUE VISITORS PER MONTH MREC 03 All rates exclude 10% GST
8 OVERVIEW First class inclusion position The Architect and Specifiers Bulletin enables you to talk to over 8,000 architects and specifiers with your sales message and generate sales leads instantly. We can help you to acquire more customers and build more profitable customer relationships from the very first click. Inclusions start from $2,000 BANNER BODY COPY COMPANY IMAGE Premium / Standard inclusion positions // Capture the contact information of people interested in your inclusion offer. // Qualified leads sent to you within 2 hours // Qualify your leads with 2-3 questions // Send respondents to your website BODY COPY COMPANY IMAGE All rates exclude 10% GST
9 CONTACTS mm mm CONTACTS FOR MORE INFORMATION OR TO BOOK YOUR ADVERTISING CAMPAIGN CONTACT: KEY ACCOUNT MANAGER Margaret Clarke M: E: FOR NEW BUSINESS ENQUIRIES PLEASE CONTACT: ACCOUNT MANAGER Tom Acton T: M: E: EDITORIAL EDITOR David Wheeldon E: mm mm
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