MPaRIkSS & RecReatO IOn au SSOcIR atio I n 2015 advertising Rate card

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1 2015 ADVERTISING RATE CARD

2 2015 ADVERTISING RATE CARD Magazine Advertising: MISSOURI Parks & Recreation magazine is the official magazine of the Missouri Park and Recreation Association. It is the most powerful communication tool in Missouri in the field of parks, recreation, and leisure. Missouri Parks & Recreation is published three times per year and each issue is read by more than 1,500 parks and recreation professionals who purchase and influence the sale of recreation and leisure-related products and services. This is your opportunity to market directly to the people who need your products, services, classes and facilities. Membership Directory & Buyer s Guide: Put your company s name within reach of thousands of park and recreation professionals year-round by advertising in the annual Membership Directory and Buyer s Guide. The guide gives recreation professionals a source to find equipment and materials their departments need in one easy-to-access location. This handy reference contains the contact information of each MPRA member and many other municipal and county agencies in the state. This is your opportunity to advertise in the only official membership directory of professionals in the Missouri park and recreation field! Digital/Online Advertising: MPRA offers a monthly online enews newsletter sent directly to subscribers s. Advertising options are available for single or multiple issues. MPRA s web site offers a thorough, easy-to-navigate, useful site for members and other viewers. Online advertising options will include live links that take viewers directly to your site with a simple click of their mouse! Watch for more details on how you can advertise online with MPRA and watch your web-traffic soar! Who should advertise? Businesses and suppliers who have products and services to sell directly to key city, county and state recreation decisionmakers District city, state and county park/ recreation departments who want to promote facility rentals and programs to meeting and event planners Organizations that offer classes or programs for recreational outings and trips Anyone who wants to market to park and recreation departments and event planners What you should advertise? New and cutting-edge recreational products and services Industry-standard products and services Supplies and consumables Park furnishings and equipment Consulting services Continuing education programs Group outings and ticket packages Sports equipment Signage and printing Arts events and performers Event services and rentals

3 Magazine Advertising Sizes & Rates ALL ADS ARE Width x Height 1x 2x 3x 4x FULL COLOR Dimensions Ad Rate Ad Rate Ad Rate Ad Rate A) Inside Front Cover 8.5" wide x 11" high (add.125" bleed) $750 $675 $600 $600 B) Inside Back Cover 8.5" wide x 11" high (add.125" bleed) $750 $675 $600 $600 C) Back Cover 7.875" wide x 8.25" high $750 $675 $600 $600 D) Full Page 7.5 wide x 10.5 high $650 $600 $550 $550 E) 1/2 Page Horizontal 7.5 wide x 5 high $575 $500 $450 $450 F) 1/2 Page Vertical 3.75 wide x 10 high $575 $500 $450 $450 G) 1/4 Page 3.75 wide x 4.75 high $425 $375 $300 $300 H) Pre-printed Insert Flat, 17.5 wide x 11.5 high $1,500 $1,500 $1,500 $1,500 Publication is full color throughout. Spot colors not available. For premium placement add 20% (fee does not apply to cover rates). Space limited to a first-come, first-served basis. Advertising Deadlines Issue Space Deadline Artwork Deadline Mailing Date (approx) Winter 2015 Friday, November 29 Friday,December 5 January 2015 Spring Friday, February 13...Friday, February April 2015 Fall Friday, July 17...Friday, July October 2015 A B D C E F G

4 2015 Buyer s Guide & Membership Directory Sizes & Rates ALL ADS ARE Width x Height Full Color Black & White FULL COLOR Dimensions Ad Rate Ad Rate A) Inside Front Cover 8.5" wide x 11" high (add.125" bleed) $1,000 N/A B) Inside Back Cover 8.5" wide x 11" high (add.125" bleed) $1,000 N/A C) Back Cover 7.875" wide x 8.25" high $1,000 N/A D) Full Page 7.5 wide x 10.5 high $650 $500 E) 1/2 Page Horizontal 7.5 wide x 5 high $575 $400 F) 1/2 Page Vertical 3.75 wide x 10 high $575 $400 G) 1/4 Page 3.75 wide x 4.75 high $425 $325 Spot colors not available. For premium placement add 20% (fee does not apply to cover rates). Space limited to a first-come, first-served basis. Buyer s Guide Advertisers Companies advertising in the 2015 Buyer s Guide & Member Directory receive one free four-line classified listing with their ad. You can make your company stand out even more by adding a box around your classified listing and having the type set in bold for an additional $50. Once we receive your contract, you will be sent additional information containing deadlines and listing category information. Digital/Online Advertising Sizes & Rates enews Banner with live link to your site (800 pixels x 100 pixels) One month, $100 Six consecutive months, $550 Twelve consecutive months, $1,000 Front Page Banner on (550 pixels x 100 pixels) Includes a live link to your site One month, $300 Six consecutive months, $1,500 Twelve consecutive months, $2,000 Advertising Deadlines Item Space/Artwork Deadline Mailing Date (approx) Buyer s Guide & Member Directory...Friday, January 9, End of February 2015 mopark.org Web Site... 2nd Friday of the month before posting month...1st of every month enews Newsletter Banner... 2nd Friday of the month before mailing month...1st of every month

5 Magazine Advertising Specifications Accepted Formats Electronic file on CD or ed, 300 dpi or higher. Include all fonts and images as needed. Acceptable: Mac/PC: Adobe InDesign file, Illustrator eps (fonts outlined), or PDF (press setting) electronic files to: or mail to address below. Design Services Available Digital ads must be ready for pre-press at correct size when submitted. If you need help designing or writing your ad, we also offer creative services. Depending upon your need, the first hour of ad creation is complimentary, after that your ad will be billed at a pre-approved rate of $100 per hour. For more information, contact Todd Pernsteiner at or Material Submission Send copy of contract, hard copy print-out of disk contents and ad layout, digital files (CD or DVD only), and contact information (in case of corrupt or missing files) to: Pernsteiner Creative Group, Inc. Attn: Todd Pernsteiner 5115 Excelsior Blvd. #433 St. Louis Park, MN Or electronic file (print-ready pdf only) to Acceptable Forms of Advertising Pernsteiner Creative and MPRA reserve the right to decline any advertising they deem to be inappropriate for any reason. Notification will be made in writing prior to publication. Payment Terms Payments for advertising are due prior to publication going to press. Make checks payable to Pernsteiner Creative Group or pay online with VISA/MC at Paypal: For more information, contact Todd Pernsteiner at or

6 Magazine Advertising Please reserve the following advertising space(s) for us in the 2015 MISSOURI Parks & Recreation magazine. Each placement will be billed when the issue goes to press. Circle magazine frequency enter ad rate: q (A) Full Page 1x 2x 3x 4x $ q (B) Inside Front Cover 1x 2x 3x 4x $ q (C) Inside Back Cover 1x 2x 3x 4x $ q (D) Back Cover 1x 2x 3x 4x $ q (E) 1/2 Page Horiz 1x 2x 3x 4x $ q (F) 1/2 Page Vert 1x 2x 3x 4x $ q (I) 1/4 Page 1x 2x 3x 4x $ Online Advertising enews Banner with live link to your site Months (check all that apply) Sept 2014 Feb 2015 July 2015 Oct 2014 Mar 2015 Aug 2015 Nov 2014 Apr 2015 Sept 2015 Dec 2014 May 2015 Oct 2015 Jan 2015 June 2015 Nov 2015 Dec 2015 Front Page Banner on One Month 6 Months 12 Months Magazine issues running in (check all that apply): q Winter 2015 q 2015 Directory q Spring 2015 q Fall 2015 Advertiser Information (Please print clearly) Company Contact Street City Type of Business Suite or Unit # State Zip Phone ( ) Fax ( ) Website Check payable to: Pernsteiner Creative Group (see below for credit card payment option) Terms and Conditions: Pernsteiner Creative Group reserves the right to assign advertising space. Premium space placement based on chronology of date purchased. Ads must be submitted in formats as listed on specifications page. Payments are due prior to issue going to press. Advertising requests received after the deadline will be accepted based on space availability and at the discretion of the Pernsteiner Creative Group and MPRA. Pernsteiner Creative Group and MPRA reserve the right to refuse advertisements for any reason. Authorized By Title Printed Name Date Return agreement and payment to: Pernsteiner Creative Group 5115 Excelsior Blvd. #433 St Louis Park, MN or fax agreement to (952) VISA/MC accepted via paypal, add 3% to total amount due - submit payment via paypal to: Thank you for supporting MISSOURI Parks & Recreation!

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