Coverage of Car & Travel Publication

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1 Coverage of Car & Travel Publication FULL CIRCULATION: 940,000 County Legend 1. Manhattan 2. Bronx 3. Brooklyn 4. Queens 5. Staten Island 6. Nassau 7. Suffolk 8. Orange 9. Putnam 10. Rockland 11. Dutchess 12. Sullivan 13. Ulster 14. Westchester 15. Delaware 16. Otsego 17. Schoharie 18. Chenango 19. Herkimer 20. Oneida 21. Madison 22. Lewis C&T/New York Circulations Northern New York Metro New York 940, , , ,000 7

2 Car & Travel Digital Options C&T/New York 2016 Digital Edition The New York Digital Edition is monthly. Digital ad rates and sizes Digital Spread Digital Digital Enhancements to Individual Ads Ad Jolt Page Plus/Ad Flash Video Integration Audio Integration Ad Gen Monthly-Carrier sent to 700,000 AAA members in New York and is sent out on the first Thursday of the month. Carrier Banner (180x150px) *Monthly Carrier Text Link 5-7 words of text, links to advertiser s URL $3,300 $1,950 $1,100 Carrier (enewsletter)/digital Edition $2,600 monthly* $2,600 monthly DIGITAL EDITION DEADLINES January Close 11/6/15 Materials 11/13/15 March Close 2/4/16 Materials 2/11/16 May Close 3/31/16 Materials 4/7/16 July Close 5/27/16 Materials 6/3/16 September Close 8/1/16 Materials 8/8/16 November Close 9/30/16 Materials 10/7/16 February Close 12/4/15 Materials 12/11/15 April Close 2/18/16 Materials 2/25/16 June Close 4/14/16 Materials 4/21/16 August Close 6/6/16 Materials 6/13/16 October Close 8/11/16 Materials 8/18/16 December Close 10/10/16 Materials 10/17/16 Digital Edition Logo Digital Magazine Sponsorship Logo on Digital Magazine Toolbar AAA.com/Magazine Banner (180x150px) ny.aaa.com/magazine monthly $1,000 monthly Destination Spotlight (Sponsored Content) Online article written by an H&A Media Group writer; homepage link on AAAJourneys.com for one month and archived for five months. Basic $1,765/month (1,000 words of copy and up to three client-supplied photos) Premium $3,500/month (2,000 words of copy and up to six client-supplied photos. This package includes transportation for H&A writer; lodging and meals to be provided by the client) AAA.com/Magazine Banner Ad EventsAndDestinations.com EventsAndDestinations.com is a one-stop website designed to let travelers search exciting locales and related activities. Advertisers are able to fill the site with information about their respective attractions, festivals or other points of interest giving travelers plenty to choose from as they make their vacation decisions. 8

3 Car & Travel Full Circulation Rates Rate Card 18 Rates effective with the January/February 2016 Issue All rates are gross Northern New York Metro New York ISSUE DATES: JAN/FEB MAR/APR MAY/JUN JUL/AUG SEP/OCT NOV/DEC Circulation (Each Issue) 2/3 Page 1/6 Page 940,000 $31,500 $22,000 $17,300 $12,600 $ 6,300 Regional Rates Circulation (Each Issue) 306,000 $12,500 $ 7,000 $ 5,000 Digital Ad Rates & Shapes 2016 Digital Edition Digital Spread Digital Digital Digital Magazine Sponsorship AAA.com/Magazine Banner (180x150px) *Monthly Carrier Banner Carrier Sponsored Link Enhancements to Individual Ads Ad Jolt Page Plus/Ad Flash Video Integration Audio Integration Ad Gen Metro New York 367,000 $17,000 $ 9,500 $ 7,000 $3,300 $1,950 $1,100 $1,000* $2,600 $2,600 Northern New York 270,000 $10,500 $ 6,000 $ 4,500 Tabloid Rates Circulation 2/3 Page 1/4 Page 1/6 Page County Legend 1. Manhattan 2. Bronx 3. Brooklyn 4. Queens 5. Staten Island 6. Nassau 7. Suffolk 125,000 $4,095 $2,860 $2,249 $1,638 $1,105 $ Orange 9. Putnam 10. Rockland 11. Dutchess 12. Sullivan 13. Ulster 14. Westchester 15. Delaware 16. Otsego 17. Schoharie 18. Chenango 19. Herkimer 20. Oneida 21. Madison 22. Lewis ISSUE DATES: FEB APR JUN AUG OCT Distributed in the five boroughs and Westchester 9

4 Car & Travel Specs and Materials - Magazine AD SIZES LIVE AREA [WXH] TRIM SIZE [WXH] BLEED [WXH] 2 PAGE SPREAD 15 X X X FULL PAGE 7 X X X /3 PAGE WITH BLEED X X X /3 PAGE WITHOUT BLEED X /2 HORIZONTAL 7 X X X 5.5 1/2 VERTICAL X / X /3 VERTICAL 2.25 X /6 HORIZONTAL X /6 VERTICAL 2.25 X 4.75 FULL PAGE 2/3 PAGE 1/6 PAGE V 1/6 PAGE H 1/3 PAGE S 1/2 PAGE V 1/2 PAGE H 1/3 PAGE V January/February Reserve Space By Oct 29, 2015 Materials Due By Nov 12, 2015 In Home Jan 2, 2016 March/April Reserve Space By Jan 8, 2016 Materials Due By Jan 22, 2016 In Home Mar 1, 2016 May/June Reserve Space By Mar 7, 2016 Materials Due By Mar 21, 2016 In Home May 2, 2016 July/August Reserve Space By May 2, 2016 Materials Due By May 16, 2016 In Home Jul 1, 2016 September/October Reserve Space By July 8, 2016 Materials Due By July 22, 2016 In Home Sep 1, 2016 November/December Reserve Space By Sep 9, 2016 Materials Due By Sep 23, 2016 In Home Nov 1, 2016 AD POLICIES Cancellation Cancellations will not be accepted by the publisher after the closing date. Cancellation must be in writing. Commissions/Credit Agency Commission: 15 percent Net in 30 days. First-time advertisers required to pay in advance. Publisher reserves the right to hold advertiser and/or advertising agency jointly and severally liable for such monies as are due and payable to the publisher. Reader Service Available to all advertisers. Insertions received after closing date may not receive a listing. Inserts Rates quoted on request. Advertising Acceptance The publisher reserves the right to accept or decline any advertising. The advertiser assumes liability for all advertising content (including text, representations and illustrations of advertising printed) and also assumes responsibility for any claims arising thereof made against the publisher. Any advertisement that simulates editorial content will be labeled as advertisements. When a date change in copy is not received by the material due date, copy run in the previous issue will be inserted. Late fees may be assessed for copy received after the due date. Publication of an advertisement demonstrates acceptance by the publisher. Prior to publication, there is no obligation or liability upon the publisher. No credit for positioning unless agreed to in writing. AD SPECIFICATIONS Mechanicals Printing Process: Web Offset Trim Size: x 10.5 Binding: Saddle-stitched (jogged to the head) Macintosh Supported Software PDF files must be version 1.3 (PDF/X-1a) QuarkXpress Adobe Creative Cloud Fonts Always use real typeface. Do not use application to apply styles (i.e., bold, italic, outline, shadow, underline) Black type should be 100% black File Requirements High resolution of 300 dpi LPI is 150 Maximum ink density is 280% Four color process, CMYK DELIVERY OPTIONS Delivery to: Upload Instructions Must be compressed or zipped Disclaimer Any reflowing of text in layout because file was not ripped through a high-end output device, 600 dpi or above, will not be the responsibility of the magazine White color is only available as a knock out QR Codes are accepted, but should be 100% black and set to overprint Complete advertising specifications can also be found at For additional information, call ext. 294 or ext

5 Car & Travel Specs and Materials - Tabloid AD SIZES LIVE AREA [WXH] FULL PAGE 9.75 X /3 VERTICAL 5.75 X /3 HORIZONTAL 9.75 X 9 1/2 HORIZONTAL 9.75 X 6.5 FULL PAGE 2/3 V 2/3 H 1/3 V 1/3 1/2 VERTICAL 5.75 X / X 8.5 1/ X 7.5 1/3 VERTICAL 3.75 X /6 V 1/2 V 1/4 V 1/6 H 1/4 1/2 1/2 H 1/4 VERTICAL 3.75 X / X 5.5 1/6 HORIZONTAL 5.75 X /6 VERTICAL 3.75 X February Close 12/4/15 Materials 12/11/15 April Close 2/18/16 Materials 2/25/16 June Close 4/14/16 Materials 4/21/16 August Close 6/6/16 Materials 6/13/16 October Close 8/11/16 Materials 8/18/16 AD SPECIFICATIONS Macintosh Supported Software QuarkXpress Adobe Creative Cloud Fonts Always use real typeface. Do not use application to apply styles (i.e., bold, italic, outline, shadow, underline) Black type should be 100% black File Requirements Save ad files in high resolution (fonts embedded): PDF, EPS, TIFF or JPG format Image resolution should be 300 dpi Four color process, CMYK TAC Color Density 240 Ads with bleeds are not available DELIVERY OPTIONS Delivery to: Upload Instructions Must be compressed or zipped Disclaimer QR Codes are accepted, but should be 100% black and set to overprint. Complete advertising specifications can also be found at For additional information, call ext. 294 or ext

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