January presentation

Transcription

1 January 2015 presentation

2 the online news magazine January 2015 Pneusnews.it is the web magazine with information, documentation and analysis on tyres and wheels in Italy, though it is specialized in giving out the latest news to the trade. Pneusnews.it has been launched by a well known international publisher with its both paper and online magazines, dedicated to the German market and the English speaking one: Neue Reifenzeitung + reifenpresse.de Tyres & Accessories + tyrepress.com All the 3 of them, in their mother tongues, send e-newsletters to their loyal readers.

3 the online news magazine January 2015 Pneusnews.it believes to represent a complete and updated information source for all professionals of tyres, wheels, retreading, distribution and sales in Italy. The wide experience gained with our paper and online magazines in both English and German markets has been used to better answer to the Italian market needs, so we propose a high quality product which will be needful for most readers. Pneusnews.it, with its e-newsletter to which readers can freely subscribe, is run by editors Lucia Tonini and Ludovico Bencini, and Federica Dotto as advertising sales. Together we want to offer the best editorial and promotional solution for your company.

4 FOCUS ON! PneusNews.it focus on is a new editorial product, a thematic one. It is a web magazine which looks like a paper A4 one, but which can be read online. The thematic e-paper will be sent, through a link, to all our 8,000 trade players who subscribed for our Newsletters. Focus on will be also stored and available on our webpage: January 2015 The aim is giving an in-deepth information, issue by issue, on specific subjects and products, such as: wheels, AGRI tyres, TPMS, fleet products, e-commerce, distribution and so on. Focus on can be read online, or printed, or sent by to: clients, agents, sales personnel and other interested readers.

5 PneusJobs! January 2015 Since July 2012, Pneusnews.it has a new section all dedicated to people looking for a job and to companies willing to find new specialized personnel. PneusJobs, the new page name, is the ideal showcase for companies searching for people coming from tyres and wheels field, having a specific knowledge of it. Into the section companies have the chance to publish their job recruitment ads. PneusJobs page is linked from each page of our website and from each newsletter we send out to our readers. You can see it at the following link:

6 Business Directory! January 2015 Together with the new website launch, occurred at the end of September 2013, a new section has been added, the Business Directory. Being there is the best way to show up!! The surfing is organized by categories: f.i. tyre producers, wheel producers, machineries, tools, associations, rethreading, dealers etc etc. You can choose to be there in base or premium version, in this last case your company profil will be linked from each page of the website and from each newsletter. You can see it at the following link:

7 Tyre tests! January 2015 Since the new launch, Pneusnews.it also have a new section dedicated to tyre tests results. Tests are held by assosiations, or independent institutions which professionally check all details relevant to tyre characteristics. Tyre test are available and ready printable for tyre dealers. You can see it at the following link:

8 a few interesting datas January 2015 Pneusnews.it, launched in August 2010, has been constantly viewed with a growing interest, reaching in the second semester 2014 the following traffic datas: visitors / month visits / month viewed pages / month but mostly subscribers to our newsletters!!!

9 our readers are your clients! January 2015 last adding your banner into our website or to our newsletters is the fastest, cheapest and worthy way to advise your clients about your products. The website is updated day by day with all latest news. The standard newsletter reaches all subscribers about 12 times a month. The TOP 10 newsletter reaches all subscribers once a month. The advertorial, a featured newsletter completly available for the sponsor contents, helps getting straight in touch with referent readers in a strong and focused action.

10 January 2015 rates

11 website homepage and all pages net monthly rates Interstitiale (pop up) Header 468x60 pixel: 820 Top central banners 600x100 pixel: x200 pixel: 1,190 Central banners 600x100 pixel: x200 pixel: 1,030 Wall paper 1200x900 pixel: 4,050 Side banners 120 x 60 pixel: x125 pixel: x240 pixel: x600 pixel: x120 pixel: x250 pixel: 630 EXTRAs Video: +40% Sound: +20% Interstitial banner 400x600 pixel (to be confirmed): 4,800 Special shaped banners upon request Italian VAT tax (22%) will be applied where necessary

12 website article page net monthly rates Interstitiale (pop up) Header 468x60 pixel: 1,640 Top central banners 600x100 pixel: 1, x200 pixel: 2,380 Central banners 600x100 pixel: 1, x200 pixel: 2,060 Side banners 120 x 60 pixel: x125 pixel: x240 pixel: x600 pixel: x120 pixel: x250 pixel: 1,260 EXTRAs Video: +40% Sound: +20% Interstitial banner 400x600 pixel (to be confirmed): 4,800 Special shaped banners upon request Italian VAT tax (22%) will be applied where necessary

13 website PneusJobs page monthly rates for an open recruitment ad The job recruitment ads include: Interstitiale (pop up) - Company address and contact plus website. - Link to the researchon pdf ifrequired - Link from all website page - Link from all our newsletters Price: 500 / month Interstitial banner 400x600 pixel (to be confirmed): 4,800 Italian VAT tax (22%) will be applied where necessary

14 website Business Directory net yearly rates You can choose among two versions: - Base (f.i. Mak) - Premium (f.i. Kenda Tires) Base version: 250/year It contains: Logo Address Contact Website and social media links Brief company description Premium version: 500/year It contains (all what said into the base version): photos (maximum of 3) a longer company description the chance to load a pdf file (catalogue) Italian VAT tax (22%) will be applied where necessary

15 FOCUS ON! Thematic epaper Italian VAT tax (22%) will be applied where necessary

16 standard newsletter out about 12 times a month net monthly rates Header 550 x 80 pixel: 1,165 SUPER TOP central banner 800x120pixel: 1,950 Top Central banners 600x100 singolo pixel: x200 doppio pixel: 1,700 Side Banners 200x300 pixel: x150 pixel: 530 Italian VAT tax (22%) will be applied where necessary

17 TOP 10 newsletter out once a month net yearly rates for the whole 2015 Header 550 x 80 pixel: 1,165 SUPER TOP central banner 800x120pixel: 1,950 Top Central banners 600x100 singolo pixel: x200 doppio pixel: 1,700 Side Banners 200x300 pixel: x150 pixel: 530 Italian VAT tax (22%) will be applied where necessary

18 FEATURED NEWSLETTER sponsored newsletter net rate per issue The newsletter content is prepared by the sponsoring company for what concerns: texts, images, links and the general message. We ll input it all into a PneusNews.it feature newsletter template. The newsletter goes out to all our subscribers. Rate per issue: 2,200 Italian VAT tax (22%) will be applied where necessary