BUILD YOUR BRAND BEFORE YOU BUILD YOUR STAND AT LABELEXPO EUROPE 2015
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1 BUILD YOUR BRAND BEFORE YOU BUILD YOUR STAND AT LABELEXPO EUROPE 2015 SPONSORSHIP OPPORTUNITIES AT LABELEXPO EUROPE 2015
2 OPPORTUNITIES You have the stand make sure everyone knows about it! Expand your reach at Labelexpo Europe: Pre-show advertising through: Labels & Labeling Labelsandlabeling.com Label News e-newsletter Webinar At the show advertising through Labelexpo Europe: Show guide Show daily Floor plan labelexpo-europe.com Or choose from a wide variety of alternative options to suit your marketing objectives and budgets, including: Adverts Inserts/invites Videos CDs Tip-ons Banner ads and more [email protected]
3 THE OFFICIAL MEDIA PARTNER OF LABELEXPO EUROPE 2014 WHY LABELS & LABELING? BUILD YOUR BRAND (BEFORE YOU BUILD YOUR STAND) Exhibition visitors normally plan to only see a few exhibitors in advance. While this may not always be the case, it is wise to make sure that potential visitors know who you are, what you are showcasing and how you could change their business. By the time you meet them at the show, you can get right down to business. Labels & Labeling provides a way to do exactly that. As the media partner for Labelexpo, Labels & Labeling has exclusive and unlimited access to past and potential attendees, allowing for targeted messages to a pre-qualified list. Only the top decision makers are selected for our circulation, meaning that these people are serious buyers and they spend big money. PURCHASING RESPONSIBILITY SENIORITY MANAGEMENT SENIORITY MANAGEMENT LEVEL LEVEL COMPARATIVE READERSHIP 91% 93% SENIORITY 31% EUROPE 24% 20% 17% 16% 16% 16% 12% 12% involved in or make purchasing decision SENIORITY 89% WHICH OF THESE PUBLICATIONS DO YOU READ REGULARLY? 1. Labels & Labeling 2. Label & Narrow Web 3. Digital Labels & Packaging 4. Flexotech 5. NarroWebTech 6. Rassegna Grafica 7. Packaging Today 8. Etiketten-Labels 9 Rassegna Dell Imballagio 10. Flexo & Gravure Manager level or higher Source: Survey among label converters before Labelexpo Europe
4 WHY LABELS & LABELING? Labels & Labeling has been a partner of the Labelexpo Global Series for over 30 years. Together they make up the largest, most up-to-date, global database within the industry specifically the largest database of label converters in Europe. In addition to our 25,000+ circulation all pre-registered and onsite visitors to the 2015 event and past Labelexpo Europe 2013 visitors will receive Labels & Labeling issue 4 (published August 2015) be one of the first companies to reach the visitors! Labels & Labeling is renowned for providing the essential planning tool for visitors before the show through our exclusive and extensive previews of exhibitors and features at the show It is the only official magazine that will be distributed to all visitors at Labelexpo Europe 2015 through registration points and official distribution areas throughout the exhibition. [email protected]
5 LABELSANDLABELING.COM WEBSITE Labelsandlabeling.com averages an astounding 27,500 visitors per month. Our highly knowledgeable editorial team provides readers with international news and features as they occur. Promote your company to a global audience choose from a targeted banner, site overlay, gold directory listing and more. LABEL NEWS Label News is the free bi-weekly online newsletter brought to you by Labels & Labeling magazine. With over 30,000 readers worldwide, Label News is received by the industry s top converters and covers the industries breaking news including: Latest technology updates Features and interviews Mergers and acquisitions Conference & event coverage Label News offers you a global audience reach and an incredibly cost-effective advertising solution. SPONSORSHIP OF LATEST ISSUE S Our alert goes out six times a year to our Labels & Labeling database to announce the release of the latest issue on the website. Take full sponsorship of this with a top and side banner throughout the year increasing the visibility of your product and brand. LABELS AND LABELING ONLINE MAGAZINE The magazine can now be flicked through as if you held it in your hands! Choose to link your magazine ad or trailer to your website, increasing your overall visibility. VIDEO While it s great to read about new technology, nothing beats seeing it in action. Labels and Labeling video page gives manufacturers the opportunity to display a video to show product demonstrations and company profiles. WHAT IS IT? It s a video clip (hosted by YouTube, created by you) which is placed along with a description in the video section section of the website. Your potential customer can then see your product in action, regardless of where they are in the world. Link this to your supplier drectory listing or company website.
6 LABELEXPO EUROPE EVENT OPPORTUNITIES SHOW GUIDE Labelexpo Europe show guide is compiled and produced by Labels & Labeling, distributed FREE of charge to all visitors at the show, and kept as the only resource tool back in the office. It's a cost effective way to ensure you stand out from your competitors at the show. Book an ad or highlight your exhibitor listing with your logo. FLOOR PLAN Let visitors locate you in the blink of an eye! With its handy and lightweight format, the floor plan is distributed for FREE alongside the show guide at the entrance and throughout the exhibition. Promote your stand on the floor plan with your logo, company name and stand number. Labelexpo Europe also offers an online floorplan, available for viewing on the Labelexpo Europe website, before the show. Let visitors know you re exhibiting today! [email protected]
7 LABELEXPO EUROPE EVENT OPPORTUNITIES WEBSITE ( Labelexpo Europe has a consistent traffic flow to the website throughout the year, building to an astounding 53,500+ visitors in the month before the event. All pre-show registration is done through the website, allowing you to reach all attendees before they have even gone to the show. A range of branding opportunities linking to your own site are available in key areas across the website allowing you to stand out when visitors plan their trip. ONLINE BUSINESS CARDS This is your chance to really make a difference The exhibitor listings are among one of the most popular pages on the Labelexpo Europe website. Gold business cards are highlighted profiles at the top of the listings page. They include company name, profile, stand number and product category. Jump to the top of your product categories (including full product descriptions and images) by simply upgrading to a gold business card now! LABELS TV Ever wished your brand could be on TV? Now it can. Our specialist show camera crew will video, direct and edit a film of your stand or other activity at Labelexpo Europe. They ll edit the footage to your approval and post it on labelsandlabeling.com and feature on the show daily Let those who can t make it, or who want to watch it again and again, see the highlights of your brand s display.
8 LABELEXPO EUROPES EVENT OPPORTUNITIES WEBINAR Sponsor the Labelexpo preview webinar hosted by one of the top editors from Labels & Labeling. This includes your company logo on the holding page and all marketing prior to the webinar, along with mentions of your company during the session. SHOW DAILY The show daily is ed to all attendees each day of Labelexpo Europe 2015, summarizing headline stories and videos of the day. Choose from a top banner or side MPU, include your video or sponsor the entire thing. If you are launching a product at the show get in touch with a member of our editorial team. [email protected]
9 SPECIAL OFFERS FOR EXHIBITORS As an exhibitor at Labelexpo Europe 2015 you are entitled to the following discounts in Labels & Labeling and the official Labelexpo Europe 2015 show guide. 1 advert 15% discount 2 adverts 20% discount 3 adverts 25% discount* *When you book 3 adverts, we will also include your company logo and link on the online floor plan CONTACT US TODAY Call us today to discuss your pre-event marketing plan and how you can maximize your presence at Labelexpo Europe 2015.
10 Labels & Labeling (UK Office) Metro Building, 1 Butterwick London, W6 8DL, United Kingdom t: +44 (0) f: +44 (0) Labels & Labeling (US Office) 175 North Patrick Boulevard, Suite 180 Brookfield, WI 53045, United States t: f: Labels & Labeling (China Office) Room G, the 29th Floor, SIIC, No.18, North Caoxi Rd., Xuhui District, Shanghai, China t: +86 (21) f: +86 (21) Labels & Labeling (India Office) Tarsus Exhibitions India Pvt Ltd O4U Centre, 649, Office M-03, Phase-5 Udyog ViharGurgaon, India t: e: [email protected] w:
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