I m just so tired of negative news!

Transcription

1 2015 Media Kit

2 I m just so tired of negative news! You hear it every day. Likely you ve even said it or thought it yourself. It just wears us down. And no wonder. Research shows that for every 17 media stories, only one is positive. When it comes to business news, the number is far lower. Yet in community after community, talented job creators are quietly at work. Despite a challenging economy, they turn ideas into paychecks, opportunities for American families and innovation our country can grow on. You know them. You are them. NEWS YOU CAN USE Business Innovation, Jobs & Opportunity As America s only GOOD economic news service, JustGOODNews.BIZ strips away the negative, delivering positive business news and opportunities - who s hiring, who s expanding, plus innovative companies and communities with great ideas - state-by-state, sector-by-sector, free-of-charge. JGN gives companies and communities of every size a national platform to share accomplishments and success. You ll find our economy s bright spots while filtering out negative news when making key personal and business decisions. And, with workforce availability ranked business #1 concern today, our job board helps people seeking jobs find successful companies who need them. Today our robust site features nearly 19,000 positive business stories shared by companies like yours, governors, chambers and economic developers - plus leading headlines from media across the country. Our founders are career business, chamber and economic development executives with seven decades combined experience and the deep business relationships needed to drive this unique grassroots venture. We re guided by an expert cadre of business advisors and writers who share our passion for business success.

3 Your brand is always connected with GOOD news. National, state and sector news sites cover your GOOD news. Premium ad and sponsor opportunities ensure your brand s always aligned with the best business stories. Native ad capabilities let you sponsor stories important to your company or cause Featured Community sites let you sponsor and support stories in communities where you live and/or do business. Free, weekly GOOD e- Newsletters deliver national, state-by-state and sectorby-sector news directly to your inbox. GOODNews Feeds -- Treat your website visitors to the same positive, encouraging JGN GOOD news you enjoy. Use our free, easy-to-install widget to add a constantly updated feed of national, state or sector news on your site. Why choose JustGOODNews.BIZ? A national archive of nearly 19,000 positive business stories (and growing daily) searchable by state, company and sector new stories each month. Readers come back again and again for news in their state. Share YOUR news. We send you a story link for your PR and social media. Expand your workforce. Job hunters access JGN s stories and our Who s Hiring job board for over 7.5 million jobs searchable by community, company and skills. Proven. Trusted. Reliable. JGN s management team has 70+ years of business, news and economic development experience. Only JGN delivers a wealth of information about: Expanding, innovative companies investing across America Who s hiring so employers and job seekers can connect Start-up ventures with cutting-edge ideas Creative, successful entrepreneurs with stories to share Workforce breakthroughs nationwide Competitive communities ready for growth and what they do to make it happen

4 Business connections Job leads Investment opportunities Who Reads GOOD News? Our Good News Subscribers Influential entrepreneurs and their teams, small business owners, startups, CEO s, economic developers, government and chamber leaders, job seekers and site locators who are looking for: 60% 51% 35% 14% Potential site locations Positive business news 98% *Most subscribers selected multiple interests and benefits of JustGOODNews.BIZ JGN visitors are people and companies you care about. At JGN your brand is always associated with GOOD business news. Grow an archive of your own GOOD company content to attract them. Vertical Sites & Editions National News The best stories from across the country State News Separate sites deliver innovation and opportunities state-by-state Sector News Top stories nationwide on sites dedicated to news about Technology Manufacturing Construction & Real Estate Retail Education Entertainment & Recreation Energy Startups Tourism & Hospitality Finance Transportation Health Care & Biotech Agriculture Entrepreneurs Workforce & Training Featured Communities Sites for sponsoring communities feature their news archive, dynamic videos, online publications & brochures GOODNews Feeds Treat your website visitors to the same positive, encouraging JGN GOOD news you enjoy. Use our free, easy-to-install widget to add a constantly updated feed of national, state or sector news on your site.

5 728 x x 250 NATIVE AD Sponsored... SPONSORED 300 x 600 BANNER ADS 728 x x x x (mobile) 320 x x x x 100 Sponsor your favorite communities. Creative Solutions Native Advertising Professionally written content by JustGOODNews.BIZ writers engages your target audience on a more insightful level. Our native ads work for you to position the reader in front of content that is important to your business or cause. Longevity in recurring sponsored content Your story associated with quality content without being overtly promotional Increased engagement time from a focused JustGOODNews.BIZ reader Premier National, State, and Sector Sponsorships Includes premium banner ad placement among the site s most desirable locations, plus: Embedded video capabilities to more effectively convey your message. Two native ads featuring engaging, compelling and socially shareable sponsored content and a digital enhancement package to drive attention, traffic and buzz for your brand. A one month sponsor banner (4 editions) on the weekly GOOD e-newsletters featuring the week s best news around the nation, your state or sector. Free newsfeed for your website featuring national, state or sector news. Individual banner ads on national, state, sector or community pages.. Featured Communities Local communities and regions put their own GOOD news in a national spotlight on attractive, custom, community-branded sites. Affordable sponsor and banner ad opportunities connect your brand to their accomplishments. JGN reinvests a portion of your support back to the economic development organization that fosters economic growth where you do business.

6 JustGOODNews.BIZ launched in August, 2014 and is offering charter rates and discounts through the end of NEWS YOU CAN USE Business Innovation, Jobs & Opportunity Partnership Contacts Sales & Ad Ops Adam Belusko Vice President Sales or News Stories Heidi Rambo Centrella National Editor Specialized Digital Services Boost Your News Full display targeting, retargeting, SEO, and other digital services blend to drive attention and traffic for your brand, your community and your news. Our analytic tools help you to better understand your audience, their interests and new opportunities to connect with them. Digital enhancement services are included in most sponsor, banner ad and native ad packages. All campaigns are geotargeted to your exact markets. Protect your marketing investment. 95% of visitors to the average website leave without taking an action. Keep your message in front of visitors on other websites they visit for 30 days, reminding them to come back again. Engage clients, customers and prospects. With the latest technology, display your message to key contacts as they read content that interests them on sites they choose. Deliver your message on premium business content in trusted business websites and publications. Offset inevitable bad news We strategically place ads on premium business news sites where your negative news story is published The ad links readers to the real story a rich GOOD news feed about your company at JustGOODNews.BIZ. Capitalize on GOOD news. Prominently place your ad adjacent to positive business news articles on premium sites. Media Kris Rush CEO & Founder or [email protected]