media kit twothousand12 LOGISTICA MANAGEMENT is the leading magazine in the

Transcription

1 w w w. l o g i s t i c a m a n a g e m e n t. i t media kit twothousand12 LOGISTICA MANAGEMENT is the leading magazine in the Italian logistics and supply chain management market. It is the official magazine of AILOG (Italian Logistics Association) and has been in publication for over twenty years targeting a broad spectrum of managers in the areas of logistics, production, distribution and supply chain. With a monthly circulation of 8000 copies, 10 issues are published throughout the year, including the YEARBOOK, which features a yearly in-depth overview of the industry. The web site and weekly e-newsletter complement the printed magazine, supplying information in real time to managers and directors in Italian companies. In addition, Logistica Management videos on bring news to life and serves as an excellent and efficient tool of communication.

2 Target Audience Logistica Management readership encompasses professionals, directors and managers in production (food and non food), retail distribution and key players in logistics and transport companies. Directors of logistics and supply chain management 28,2% Logistics and production managers 21,5% Logistics consultants and organizations 12% Directors of companies supplying technology and service to the logistics market 13,3% Production supervisors 12% Managing directors and company presidents 9% Professors, researchers, students and others 4% Companies and Industry Sectors Logistics and Transport Services 19% Retail Distribution 11,4% Logistica Management Initiatives All print editions cover topics related to the world of logistics and supporting this, there are the following initiatives: : in-depth coverage SPECIAL THEMES of a special topic or news in the logistics world. The content prepared by the editorial staff is dedicated to a specific area and can also be based on company contributions. : focus on a specific range of WORKSHOPS products and technologies. The content is made up of advertorial spaces on double page. of Logistica THE YEARBOOK Management s July/ August edition: an overview of the leading suppliers and technology for logistics. Content is organized in an info-sheet format with a lay-out that highlights the essential technical information. Editorial Calendar January/February INTERMODAL TRANSPORT Ports, Interports and international logistic networks 223 March LAST MILE LOGISTICS WORKSHOP: Automated warehouses Food and Beverage 12,9% Clothing 15,9% Electronics and electrical 11,2% Chemical and pharmaceutical 10,5% Mechanical/Metalworking 6,5% Various 5,9% Furniture and accessories 4,8% Logistics education 2,1% Circulation Monthly Frequency: 8,000 copies on a monthly basis of which 3500 are subscribers and 6500 are contacts selected on a rotating basis from a database of 25,000 names. The magazine is distributed at all the most important industry events. Where in Italy NORTH 60% CENTRAL 28% SOUTH 10% ISLANDS 2% 224 April RETAIL LOGISTIC SERVICES WORKSHOP: SOFTWARE FOR MANUFACTURING/MES 225 May LEAN HEALTHCARE Logistics contribution to healthcare management 226 June FASHION: Logistics and value added technology WORKSHOP: FORK LIFTS 227 July August Logistica Management YEARBOOK VALUE-ADDED LOGISTICS OPERATORS, MATERIAL HANDLING AND TECHNOLOGY 228 September GREEN LOGISTCS Reverse logistics, alternative energy, innovative buildings, recyclable packaging, alternative transport systems WORKSHOP: SOFTWARE FOR SCM 222 October THE LOGISTICS OF E-COMMERCE: planning, management, delivery WORKSHOP: FLEET MANAGEMENT SYSTEMS AND TECHNOLOGIES: ROUTE OPTIMIZATION, GEO/RADIO TRACKING AND GPS 223 November OUTSOURCING: models and strategies 224 December THE MANAGEMENT OF SEASONALITY WORKSHOP: SYSTEMS AND SOFTWARE FOR DEMATERIALIZATION

3 Portal and Web Marketing As a complement to the print magazine, is a meeting place for the key players in the logistics market: a forum where the latest information is available on a daily basis. Updates on transport, logistics, technology solutions and support are all available on a broad basis to furnish real value to companies. KEY DATA web (avarage monthly statistics 2011) - unique visitors/month: pages visited/month : newsletter - Registered users : video TeMichannel on YouTube (from june 2011 to october 2011) viewings PORTAL: diverse communication options with banner advertising (rotating, slim, frame) and fixed buttons. e-newsletter weekly publication sent to 10,496 users (includes communication banners) DEM/HTML: custom messages sent in defined periods, ideal for product launches, strategies and market news. Sent to registered users COMPANY VIDEO: production of company videos and video interviews posted on com/temichannel as well as the home page of Logistica Management, in prime position for a week. All videos are promoted via the dedicated e-newsletter. BANNER 1000x100 SLIM BANNER 1000x45 portal BANNER 468x60 BANNER 468x60 FRAME SLIM BANNER 1000x45 300x300 SLIM BANNER 1000X45 300x x x100 fixed buttons 300x X100 fixed buttons fixed buttons weekly newsletter banner DEM(html) custom

4 Web marketing 2012 portal SERVICE DESCRIPTION DURATION BANNER STANDARD BANNER LEADERBOARD BANNER SLIM FIXED BUTTONS 468x 60 pixel, graphic / flash / code file, app. 50kb; viewed in rotation (max 10 banner) 1000x100 pixel,graphic / flash / code file, app. 50kb; viewed in rotation (max 5 banner) 1000x45 pixel, graphic / flash/ code file, app. 50kb viewed in rotation (max 5 banner) 300X X X100 pixel - graphic/ flash / code file, 50kb, fixed right side, always visible in all pages of site 3 months 6 months 12 months 3 months 6 months 12 months 3 months 6 months 12 months 1 month 300x300 1 month 1 month 300x100 FRAME Rectangle totaling 1260x1000 pixel, with usable area made up of: -2 side bands 130X900 pixel + -upper band 1000x100 pixel, graphic or flash file max 250kb, visible only on home page 1 week 1 day VIDEO - 10mb, format 320x240,wmv,ar 4100,fps15-1 company logo 160x50 pixel - title and description (50 characters) - link sent with newsletter and posted on on home page of for one week VIDEO production Complete turnkey service newsletter SERVICE BANNER STANDARD FILE HTML/DEM 468x60 pixel, JPG or GIF graphic file, 50kb DESCRIPTION charset=iso images on line on your server w w w. l o g i s t i c a m a n a g e m e n t. i t

5 Advertising 2012 magazine technical specs PAGES Full page Half page Special positioning FULL PAGE TRIM 210x290 mm 1/2 PAGE VERT. 103x290 mm 1/2 PAGE HORIZ. 210x145 mm Cover 2 Cover 3 Cover 4 Material: - High resolution PDF - bleed: 4 mm per side for trim, with crosses and cut marks ADVERTORIAL Full page Editor is responsible for the graphic layout of materials supplied by the advertiser. WORKSHOP Editor is responsible for the graphic layout of materials supplied by the advertiser. Reserving space: 60 days from the date of publication of the edition Material delivery: via at least 45 days before the printing date Publication: generally the last week of the cover month N 218 N 214 YEARBOOK JULY/AUGUST Full page ADVERTISING PLACEMENT Front and back sheet max size : 280 x 205 on 200g weight paper For different formats/weights, request custom quote discount GROSS REVENUE DISCOUNT From 10,000 to 20,000 20% From 20,000 to 30,000 30% > % N 000 N 217 N 215 GISTICA MANAGEMENT - Anno 22 n. 217 Luglio / Agosto PT MAGAZINE apito inviare al CMP di Roserio per la restituzione al mittente previo pagamento resi. m a G G i o Speciale: GreeN logistics BSH: un magazzino ai vertici LUGLIO/AGOSTO 2011 dell efficienza la pianificazione delle parti di ricambio Quadro del traffico merci NeGli aeroporti italiani LOGISTICA&MANAGEMENT ITAL 180x180 :LOGISTICA&MANAGEMENT ITAL 180x180 13/04/11 15:32 Page 1 Editrice TeMi Srl logistica ManagEMEnT - anno 22 n. 215 Maggio e 7.5 PT MagaZinE In caso di mancato recapito inviare al CMP di Roserio per la restituzione al mittente previo pagamento resi. a p r i l e S p e c i a l e : l a l o g i S t i c a N e l m o N d o d e l l a m o d a Supply chain: pianificazione Strategica della rete logistica WorkShop: SoftWare per la produzione/mes Editrice TeMi Srl logistica ManagEMEnT - anno 22 n. 214 aprile e 7.5 PT MagaZinE In caso di mancato recapito inviare al CMP di Roserio per la restituzione al mittente previo pagamento resi. ditrice TeMi Srl logistica ManagEMEnT - anno 22 n. 219 ottobre e 7.5 PT MagaZinE n caso di mancato recapito inviare al CMP di Roserio per la restituzione al mittente previo pagamento resi. N 219 Editrice TeMi Srl logistica ManagEMEnT - anno 22 n. 218 Settembre e 7.5 PT MagaZinE In caso di mancato recapito inviare al CMP di Roserio per la restituzione al mittente previo pagamento resi. s e t t e m b r e Dossier lean: snelli per competere l importanza Del risk management Nell area acquisti Dematic, innovazione in movimento Workshop: software per il scm o t t o b R e L impatto della tecnologia RFid sull out-of-stock metodo e/o esperienza: due approcci per La LeaN organization WoRkshop: geolocalizzazione e sistemi gps Copertina.indd 1 13/09/11 10:07 OPERATORI LOGISTICI A VALORE AGGIUNTO MOVIMENTAZIONE E STOCCAGGIO INFORMATION TECHNOLOGY La vostra supply chain non ha mai avuto tanto valore. L EXPERTISE NELLA LOGISTICA CHE FARA CRESCERE IL VOSTRO BUSINESS l'annuario Il controllo della supply chain è un elemento chiave per la vostra crescita e la vostra redditività. GEFCOprogetta e implementa costantemente soluzioni logistiche integrate su scala internazionale. Per saperne di più, consultate il sito Copertina.indd 1 19/04/11 12:57.logisticamanagement.com 13/05/11 09:57

6 specialized publishing house, web marketing, event organization w w w. e d i t r i c e t e m i. c o m EDITRICE TEMI publishes Logistica Management ( the magazine of reference for the Italian logistics and supply chain management market and official journal of AILOG (Italian Logistics Association). In addition, the company publishes DATACollection ( in Italy (since 1995), in Spain (since 1997) and in France (since 2000), a monthly publication focussing on automatic identification technology and solutions for tracking, tracing and logistics and GreenLog ( a Spanish magazine dedicated to sustainable logistics. Editrice TeMi also organizes targeted events and offers its clients a range of web marketing services that provide complete market communication in real time and organization of targeted events.. Editrice TeMi manages the web TV channel which publishes videos of case histories and demonstrations of products and services. This is a highly efficient tool that complements the print and web content of the magazines. CONTACTS Editrice TeMi Srl Via Italia Monza (MB), tel , fax w w w. e d i t r i c e t e m i. c o m General Management and Administration amministrazione@editricetemi.com Advertising: advertising@editricetemi.com Marketing: marketing@editricetemi.com Editorial: press@editricetemi.com Subscriptions: abbonamenti@editricetemi.com