2016 Advertising Rates

Transcription

1 2016 Advertising Rates The Magazine Music, Opera & Dance The Website

2 THE MAGAZINE Music, Opera & Dance. The international musical and cultural News Magazine The Music, Opera & Dance Magazine is the ideal medium for event-linked communication: new Seasons, Festivals, specific Events, hotel packages, exhibitions, etc. It allows to reach an international readership of music lovers and travellers in France and around the world. CONTENTS The Magazine includes news on the concert, opera and ballet seasons, festivals, must-see shows, major events, new programmes, exhibitions, tourism packages, etc. READERSHIP Music, Opera and Dance lovers, Travellers attending to performances around the world, High purchasing power, Subscribers to orchestras, venues and opera houses, Professionnals : Travel Agencies, Theaters managers, agents, journalists... CIRCULATION Direct Mailing toward our data base of subscribers to the Music & Opera Guide, + An online version is available on and also sent by to more than adresses. Distribution as well through Hotels, Tourism Offices, travel agencies... Trilingual : English, French, German Next Issue : Festivals Special Issue : Published by April -May 2016 Book your advert before March 25 th, Material to be sent by March 31 st, 2016

3 The Website: music-opera.com Dedicated to Classical Music around the World A unique portal offering an overview of the international live Classical Music, Opera and Dance Scene. It includes the programmes of more than 500 opera houses, orchestras, dance companies and festivals in 35 countries, Ticket Booking for all performances around the world. Daily update. The website is in French / English / Spanish / Italian / Dutch Visitors Profile : An international Target Visitors : France Australia Spain Norway Sweden Netherlands Belgium- Lux. Canada Switzerland Italy Germany Austria Over 20 nationalities - Targeted Visitors: Music and Opera lovers, Travellers - High purchasing power Average booking : Interested by all news on classical music to plan travels and book their tickets. - Web users come from other websites : azurever.com, operaroma.it, asopera.fr, tempslibre.ch, francefestivals.com, ticketbureau.com - Followers from Facebook, Twitter, Google+ - Venue Subscribers : Opéra national de Paris, Deutsche Oper Berlin, Teatro dell Opera di Roma,... - Professionnals : Travel Agencies, Concierges (American Express, John Paul, Visa Infinite), companies, Agents, etc. USA UK Google Analytics Traffic : Google Analytics info - About pages seen / month 3,32 pages /session - Average time spent on the website: 2,55 min unique visits / month subscribers to our E-Newsletter

4 Offer : Print and Web ADVERTISEMENT RATES B/W Advert: -10% on the rates Back Cover 2 nd or 3 rd Cover + + FREE: Editorial in the Magazine 1 Page Advert + FREE : Editorial in the Magazine 1/2 Page Advert 1/3 Page Advert 1/4 Page Advert 1/8 Page Format: 210 x 297 mm + 3mm Format: 210 x 297 mm + 3mm Vert: 96 x 267 mm Horiz: 210 x 135 mm Horiz : 196 x 87 mm Vert. : 96 x 132 mm 590 Vert: 46 x 115 Horiz: 96 x 55 mm + The Magazine A Unique Offer to communicate in 2 complementary media MUSIC & OPERA OFFER Your advert is included in the Magazine + Web : Your performances on the web. (average of vistors / month) AIMS : - Promote your venue and your performances toward a diversified target : music lovers, travellers, professionnals, - Reach an international target, - Sell more tickets. ADVANTAGES : - Your performances are also presented on the web, - You choose to put on sell your performances on our website or just present them with link to your website, - Pictures are added to your page. Materiel for the Magazine : Format : TIF, JPEG, PDF High Resolution (300 dpi min.) - Text and 2 images for the Editorial presentation.

5 OFFRE WEB + ING WEB RATES 1- Leaderboard on Home Page 290 / week 2- Side Horiz Banner On Homepage and main pages (landing adwords) 3- Square Side Banner On Home Page and main pages (landing adwords) Banner on country Page only Your banner presented on the page of selected city Dedicated Page Including 1 picture and a text presenting the season + link to your website or selling your performances through the website. PACK Banner + 1 ing 880 / month 1030 / month 250 / week 730 / month 940 / month 345 / week 1150 / month 1150 / month 200 / month 590 / month 590 Online until the end of your Season or Festival 4- Horiz Banner in ing 490 / ing 740 / month 1 Leaderboard (rotating on the Homepage) Size: 670 x 95 pixels 2- Side Horiz Banner on main pages (landing pages adwords) Size: 300 x 98 pixels 3 NEW : Square Side Banner: on Home Page and main pages (landing pages adwords). Size: 300 x 196 pixels 4 Banner in E-Newsletter Banner included in 1 Newsletter sent weekly to addresses. Size: 600 x 100 pxls - PACKAGE: Website + E-newsletter Banner 4 or dedicated page + Banner in one E-Newsletter and text. Dedicated ing sent to adresses 2 targets : French : ad. English : 6000 ad Complete database 1980 French 1100 English Technical information for the web: Banners : Image GIF, JPG or Flash 72 dpi. Your detailled Programme for the calendar, 1 picture and if possible a presentation text in F/GB Dedicated Page: Logo and 1 picture - Image GIF ou JPG - RVB ( 72 dpi). Text presenting the festival / venue in french /english (about 300 words)

6 ADVERTISING ORDER Company Contact name.... Title Address Postal Code... City Country European VAT Number Magazine Music, Opera, Dance RATES : Four Colors Advert Black / White Advert ISSUE: April-May 2016 Formats : 1 page Backcover. 2 nd / 3 rd cover 1/2 page Verti. Horiz. 1/4 page Verti. 1/8 page Verti. Horiz. 1/3 page Horiz Website : Formats : Leaderboard Horiz Side Banner Square side banner Dedicated Page PACK Leaderboard. PACK Horiz Side Banner PACK Square side banner PACK Dedicated Page Dedicated ing Banner in ing Banner Lenght: From : / / To: / / ing Week : / / Technical expenses for advertisement layout: + 15% : Payment to EDITIONS LE FIL D ARIANE Conditions : Payment on order Banking charges to be paid by the client TOTAL... V.A.T. not incl. Date, Stamp and Signature