MEDIA MARKETING PACK 2015

Transcription

1 MEDIA MARKETING PACK 2015

2 INTRODUCTION Nuclear Connect has established itself as the UK s leading supply chain magazine and directory representing and targeting the nuclear industry. With an audience of over 4,500 quarterly readers and subscribers across management, procurement and suppliers in all tiers of the supply chain, it provides an unparalleled platform for any nuclear business to be a part of. Senior buyers, influencers and operations executives, including Site Licensing Companies, Parent Body Organisations and principal contractors, use Nuclear Connect as a trusted reference and recommendation tool when sourcing suppliers to work on projects across decommissioning, waste management, fuel cycle and new build. As a signatory of the NDA Supply Chain Charter, we aim to foster good working relations across the NDA estate s supply chain. Nuclear Connect works in partnership with many of the leading industry events, such as TotalDECOM and the Nuclear Decommissioning Conference, adding further value for any company operating in the nuclear industry. Each quarterly edition is carefully put together to provide Q&As, topical features on key industry issues, regular sections focusing on health & safety, law, training and recruitment, up-to-date industry news, events information, and a vibrant showcase for new products and services. By combining timely and informative content with an extensive supply chain directory, we have created a publication that bridges the gap between buyers and suppliers and helps you do business. All of this and more is available in print and now digitally on ipad and tablet.

3 INSIDE THE MAGAZINE Nuclear Connect is the one-stop publication for supply chain information for the UK nuclear energy industry, covering decommissioning and waste, existing generation and new build. Q&A / INTERVIEW We spotlight leading industry figures in our regular Questions and Answers session. Recent Q&As include Mike Hawe of NES, Tom Jones of AMEC, Roger Hardy of Cavendish Nuclear and Mike Tynan of the Nuclear AMRC. Our Day in the life features provide a glimpse of insight into the working life of professionals across the industry. INDUSTRY NEWS Read all the latest news in policy and industry directives, contract awards, collaborations and innovation compiled in an easy-to-read section to give you a snapshot of the key industry developments from the previous quarter. MAIN FEATURES We explore the people, companies, products/services and key developments in the nuclear sector via a lively mix of in-depth articles written by our specialist energy journalist and invited contributors. Features include interviews with key industry figures, analysis and opinion pieces from leading experts, updates on major projects, and case studies sharing best practice in supply chain solutions from engineering and materials innovation to collaborative working. Across the year we ll focus on different themes from decommissioning and waste management, operating plant and fuel cycle, to new build with special features on developments at Sellafield, Magnox/RSRL, Dounreay, LLWR and Springfields, along with Hinkley and other new sites. What s more, regular sections each edition highlight developments across H&S, Skills, Recruitment, Finance, Law and R&D and innovation. If you have an idea for an article, please get in touch with the Editor: bryony.stuart@theconnect series.co.uk EVENTS PREVIEW Make sure you never miss the important events relevant to your company with our quickreference Diary of Events section. Regular Event preview specials also focus on key industry events and provide the opportunity for suppliers to get involved through exhibitor profiles. PRODUCT PROFILE The Product Profile section is the perfect opportunity to promote a new product and launch it to the individuals that count with a punchy 150 word editorial. DIRECTORY LISTINGS The directory covers the range of companies and breadth of products and services available to the nuclear industry organised by A to Z and by categories to create a handy reference tool for buyers at all levels of the supply chain.

4 EDITORIAL CALENDAR ISSUE 21 APRIL JUNE Themes: Decommissioning & waste management; LLW Repository Ltd Editorial deadline: 20th March 2015 Advertising deadline: 9th May 2015 ISSUE 22 JULY SEPTEMBER Themes: International; Operating plant; Fuel cycle; UK Nuclear Skills Awards National Apprentice winner interview Editorial deadline: 20th May 2015 Advertising deadline: 5th June 2015 ISSUE 23 OCTOBER DECEMBER Themes: Sellafield; New build; NDA Estate Supply Chain Event preview; UK Nuclear Skills Awards Leadership winner interview Editorial deadline: 20th August 2015 Advertising deadline: 7th September 2015 ISSUE 24 JANUARY MARCH Themes: NDA Estate Supply Chain Event/Awards review; Dounreay; Magnox; Transportation Editorial deadline: 20th November 2015 Advertising deadline: 4th December 2015 Additional features will run throughout the year. These will be decided by the editorial team nearer the publication date. Please contact us for further information.

5 READERSHIP The publication is read on a quarterly basis, both in print and online, by 4,500 industry professionals. This is split between a UK and global circulation, who use the publication as a trusted reference and recommendation tool when sourcing suppliers to work on their projects. n Tier 1 principal buyers n Tier 2 principal buyers n Managing directors / CEOs n Operations directors n Asset managers n Project managers n Chief engineers n Government personnel n Supply chain managers

6 EVENT DISTRIBUTION EDITION 21: JANUARY MARCH Nuclear Decommissioning & Waste Management London 18th 19th February Nuclear Decommissioning Forum London 4th March Istanbul Nuclear Power Plants Summit Istanbul 19th 20th March Cyber Security Conference Bolton 23rd 24th March EDITION 22: APRIL JUNE TotalDECOM 2015 Glasgow 20th 22nd April Nuclear Decommissioning Conference Manchester 7th 8th May Nuclear Knowledge Management & Cyber Security Cardiff 17th 18th June Nuclear Industry Forum London 18th June EDITION 24 OCTOBER DECEMBER NDA Estate Supply Chain Event Manchester October Nuclear New Build Forum London November

7 ADVERTISING OPPORTUNITIES PRINT MAGAZINE RATES Prime positions: 3 adverts 1,249 Double Page Spread: 2,699 Outside Back Cover: 3,299 Inside Front Cover: 2,599 Inside Back Cover: 2,399 Full Page Colour: 1,799 Half Page Colour: 1,049 Quarter Page Colour: 599 Diary of Events Banner: 549 Enhanced Entry (3 months) 249 Royal Mail Carrier Sheet 499 TECHNICAL DATA All sizes in mm (height before width) Trim Type Bleed Prime position 1: 72 x x x 220 Prime position 2: 72 x x x 430 Prime position 3: 297 x x x 220 Double Page Spread: 297 x x x 430 Outside Back Cover: 297 x x x 220 Inside Front Cover: 297 x x x 220 Inside Back Cover: 297 x x x 220 Full Page Colour: 297 x x x 220 Half Page Colour: 126 x x x 192 Quarter Page Colour: 126 x x x 96 Diary of Events Banner: 42 x x x 192 Royal Mail Carrier Sheet: 210 x x x 210

8 ONLINE OPPORTUNITIES Access and connect with up to date news and features from within the nuclear industry via our Nuclear Connect online platforms. nuclearconnect.co.uk has an annual reach of over 4,500 users, 65% of which are new users (2014). The overall reach of nuclearconnect.co.uk is growing and we have seen a 13.1% increase in users compared with our previous years figures (2013). Our users spend on average 2 minutes 39 seconds per visit (2014); this represents a strong interaction with the content that can be found on nuclearconnect.co.uk. You can promote your business across our site via any of the following opportunities: online publication, up to date supply chain directory, job board and our online diary of events. Source: Google Analytics DIGITAL EDITION As well as being available in print, Nuclear Connect is accessible digitally via During 2014 each digital edition of Nuclear Connect was read on average 765 times, with an average reading time of 6 minutes. The total reading time of Nuclear Connect for 2014 is estimated at 12 days. Source: Issuu Marketing Each edition of Nuclear Connect coincides with two campaigns that are individually sent to over 1,500 Nuclear Connect recipients. The Nuclear Connect recipients list has an average 12.5% open rate with an average click rate of 2.1%. The first campaign that is sent with each edition is a Feature Preview of the latest publication. The Feature Preview is sent out towards the end of the month prior to distribution and includes an exclusive link to the latest magazine. The second , which goes out alongside each edition, is our Industry Events Preview. This includes a list of forthcoming industry events that are also available in the printed edition. Both the Feature Preview and Industry Events Preview s include the opportunity to exclusively advertise your company. Please contact a member of our sales team for further information. SOCIAL MEDIA You can also keep up to date with Nuclear Connect via our social media platforms. You can follow us on join our Nuclear Connect group on LinkedIn and like our facebook page (facebook.com/nuclearconnect).

9 ADVERTISING OPPORTUNITIES ONLINE ONLINE RATES Animated Flash Box: 399 Website Banner (Top): 299 Website Button (Right Lower): 199 TECHNICAL DATA All sizes in pixels (height before width) Animated Flash Box: 315 x 315 Website Banner (Top): 90 x 635 Website Button (Right): 130 x 315

10 SPECIAL ADVERTISING OPPORTUNITIES YEAR PLANNER RATES Box A: 999 Box B: 599 Box C: 299 Box D: 599 TECHNICAL DATA All sizes in mm (height before width) Trim Type Bleed Box A: 140 x x x 216 Box B: 140 x x x 112 Box C: 69 x x x 112 Box D: 69 x x x 216 BELLYBAND This position gives you the opportunity to be featured on the front and back cover of the magazine. This exciting prospect allows your message to receive full exposure with readers who must remove the band in order to open the magazine. Why not use this position to highlight a main feature or advert inside. Rates: POA GATEFOLD This position allows the advertisers page to open out revealing a further double page spread. Their physical nature makes them demand reader attention and interaction. A good position if you are looking for high impact. Rates: POA