CASCINA SAN CASSIANO PRESS RELEASE

Transcription

1 CASCINA SAN CASSIANO PRESS RELEASE September 2011 Contact: Location at TFWA 2011 : Red Village K7 Cascina San Cassiano, born in the 1990 in Alba the land of truffle and famous wine as Barolo and Barbaresco - is leader of italian quality food: our products are positioned in the high level segments and niche markets. Cascina San Cassiano has a range that covers more than 300 items: starting from the vegetables, cheese and salami in olive oil, passing through sauces, special butter, patés and mayonnaises, truffle based products, mostarda and pasta, getting to the sweet list of our products that includes fruit in syrup, jams and marmalades or cocoa based sweet creams. The concept is to EAT SMART, that means that each product is ready to use and ready to eat: it doesn t need to be cooked or transformed otherwise. All Cascina San Cassiano production is made only with Italian and strictly selected products, then transformed in our facility. All products are subject of a constant research in order to get innovative ingredients and recipes. That s why we take the chance of this 2011 TFWA Fair to proudly promote and launch our newest recipes: new kind of butter, sauces, pesto, jams and sweet creams. Just to make some examples, the highlights of the mostarda group is the APPLE and GINGER Mostarda that consists in a perfect combination between apples processed like a jam and ginger (only a 3%). This mostarda could be used in different ways: it could be paired with cheeses but also spread on bread or on a cake. Moreover, the highlights of the butters, sauces, rices and Amaretti are: Butter with Truffle: it s a very delicate butter that can give an unforgettable taste to pasta and meats, but it can be a very different and special snack if simply spread on bread. You can store this butter at room temperature. Butter with anchovies: it s a special butter that you can spread on bread or season pasta, to make bruschetta or pair with fish and boiled vegetables. You can store this butter at room temperature.

2 Butter with chive: it s a special butter that you can spread on bread or season pasta, to make bruschetta or pair with fish and meat. You can store this butter at room temperature. Butter with ramson: it s a butter prepared with special garlic (ramson) that you can spread on bread or season pasta, to make bruschetta or pair with fish, grilled meat and vegetables. You can store this butter at room temperature. Butter with strawberry and lemon: it s a special that you can spread on bread ando on tasted bread or to make dessert. You can store this butter at room temperature. Butter with cinnamon, cardamom and ginger: it s a special that you can spread on bread and on tasted bread or to make dessert. You can store this butter at room temperature. Butter with orange: it s a special that you can spread on bread and on tasted bread or to make dessert, pair also with fish and wild meat. You can store this butter at room temperature.

3 Pistaches pesto sauce: It a a new special pesto that can enrich your pasta or bruschetta, but you can also pair with meat, fish or vegetables. Carnaroli Rice with flavours ready to eat: discover our different Risotto ready to eat. Put the rice in a pot, cover it with boiled water and cook it for a few minutes, and eat it! Carnaroli rice with truffle Carnaroli rice with mixed vegetables Carnaroli rice with asparagus Carnaroli rice with porcini mushrooms, Carnaroli rice with zucchini and saffron

4 Soft Amaretti with flovours: Traditional amaretti biscuits with a new recipe Cappuccino soft amaretti Chestnut soft amaretti Piedmont igp hazelnut soft amaretti Bluberry soft amaretti Black and white chocolate truffle But behind the new products, also new packs are presented now: a bis pack that contains two kind of our sauces and a tris pack that contains three of our mostarda and finally a tris pack that contains three of our selected honeys (chestnut, acacia and orange).

5 This kind of packaging (available only on Duty Free Shops) has a strong first visual impact, that confirm the Cascina San Cassiano philosophy, by which the transparence of the jar allows to see what you ll eat; moreover, the pack itself show what it contains and gives how to use suggestions. Come visit our stand at the RED VILLAGE K7.