Banner types. Advertising formats iaa.de. Content. Total banner types page 2. HEAD banner page 3/4. BOTTOM banner page 5/6

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1 Advertising formats iaa.de Banner types Content Total banner types page 2 HEAD banner page 3/4 BOTTOM banner page 5/6 CONTENT banner (nomal full) page 7/8 CONTENT banners (half double) page 9/10 SLIDE CONTENT banner page 11/12

2 Banner types

3 1 Content: on all pages in the 1st und 2nd navigation levels Position: side header 3 HEAD banner NORMAL FULL The HEAD banner (normal full) appears in the side header on all pages in the 1st and 2nd navigation levels and can be booked exclusively for one exhibitor. Size in pixels Medium max. content width Delivery formats 1200 px 960 px 768 px 480 px 320 px 1200 x 120 px 960 x 96 px 768 x 77 px 480 x 85 px (960 x 170 px Retina) 320 x 57 px (640 x 114 px Retina) * 1200 x 120 px * 2400 x 240 px (Retina) * 480 x 85 px * 960 x 170 px (Retina) Please note the minimum resolution for Retina displays. Please note: None of the banners are diplayed in the ticket shop, catalogue shop, hall plans or event registration pages. File formats *.jpg *.png *.gif (non-animated or animated) *.swf on request / please clear with us first HTML5 on request

4 1 Screenshots HEAD banner 4 / /

5 2 Content: on all pages in the 1st und 2nd navigation levels Position: side footer 5 BOTTOM banner NORMAL FULL EXPANDABLE The BOTTOM banner (normal full expandable) appears in the side footer on all pages in the 1st and 2nd navigation levels. When the page is called up 50 % is visible; a mouse-over opens up the banner to its full height. On mobile devices the banner is opened by clicking on an arrow symbol in the right-hand corner of the banner, and closed by clicking on it again. The banner can be exclusively booked for one exhibitor. Size in pixels Medium max. content width Delivery formats 1200 px 960 px 768 px 480 px 320 px 1200 x 240 px (expanded) 960 x 192 px (expanded) 768 x 154 px (expanded) 480 x 170 px (expanded) 960 x 340 px (expanded, Retina) 320 x 114 px (expanded) 640 x 228 px (expanded, Retina) * 1200 x 240 px * 2400 x 480 px (Retina) * 480 x 170 px * 960 x 340 px (Retina) Please note the minimum resolution for Retina displays. Please note: None of the banners are diplayed in the ticket shop, catalogue shop, hall plans or event registration pages. File formats *.jpg *.png *.gif (non-animated or animated) *.swf on request / please clear with us first HTML5 on request

6 2 Screenshots BOTTOM banner 6 / /

7 3 Content: on all pages in the 1st und 2nd navigation levels Position: in the content 7 CONTENT banner NORMAL FULL The CONTENT banner (normal full) appears after the first content element of the page. It is visible on all pages in the 1st and 2nd navigation levels and can be booked exclusively for one exhibitor. The banner is not displayed in the exhibitor lists, date lists, new product lists or after-market lists or in the search (or content search result list ). Size in pixels Medium max. content width Delivery formats 1200 px 960 px 768 px 480 px 320 px 1200 x 120 px 960 x 96 px 768 x 77 px 480 x 85 px (960 x 170 px Retina) 320 x 57 px (640 x 114 px Retina) * 1200 x 120 px * 2400 x 240 px (Retina) * 480 x 85 px * 960 x 170 px (Retina) Please note the minimum resolution for Retina displays. Please note: None of the banners are diplayed in the ticket shop, catalogue shop, hall plans or event registration pages. File formats *.jpg *.png *.gif (non-animated or animated) *.swf on request / please clear with us first HTML5 on request

8 3 Screenshots CONTENT banner (normal full) 8 / /

9 4 Content: on all pages in the 1st und 2nd navigation levels Position: in the content 9 CONTENT banners HALF DOUBLE The CONTENT banners (half double) appear in the content section on all pages in the 1st and 2nd navigation levels. Two positions are offered. The banners are positioned next to one another. The banners are not displayed in the exhibitor lists, date lists, new product lists or after-market lists or in the search (or content search result list ). Size in pixels Medium max. content width Delivery formats 1200 px 960 px 768 px 480 px 320 px 570 x 240 px 420 x 180 px 350 x 150 px 440 x 185 px 320 x 135 px * 570 x 240 px * 1140 x 480 px (Retina) Please note the minimum resolution for Retina displays. Please note: None of the banners are diplayed in the ticket shop, catalogue shop, hall plans or event registration pages. File formats *.jpg *.png *.gif (non-animated or animated) *.swf on request / please clear with us first HTML5 on request

10 4 Screenshots CONTENT banners (half double) 10 / /

11 5 Content: above the exhibitor lists, date lists, new product lists and after-market lists 11 SLIDE CONTENT banner NORMAL FULL The SLIDE CONTENT banner (normal full) appears above the exhibitor lists, date lists, new product lists and after-market lists and in the list header for the content search results. A maximum of three exhibitors are available (alternating every 3 seconds). Animation is not possible. Size in pixels Medium max. content width Delivery formats 1200 px 960 px 768 px 480 px 320 px 1200 x 120 px 960 x 96 px 768 x 77 px 480 x 85 px (960 x 170 px Retina) 320 x 57 px (640 x 114 px Retina) * 1200 x 120 px * 2400 x 240 px (Retina) * 480 x 85 px * 960 x 170 px (Retina) Please note the minimum resolution for Retina displays. Please note: None of the banners are diplayed in the ticket shop, catalogue shop, hall plans or event registration pages. File formats *.jpg *.png *.gif (non-animated or animated) *.swf on request / please clear with us first HTML5 on request

12 5 Screenshots SLIDE CONTENT banner 12 / /