Wanderlust Journal PARTNERSHIPS & ADVERTISING

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1 Wanderlust Journal PARTNERSHIPS & ADVERTISING

2 Wanderlust s Premium Print Publication The Wanderlust Journal is an annual magazine dedicated to sharing beautiful and inspiring stories about the modern mindful lifestyle: yoga, meditation, food, music, travel, and adventure. We share knowledge modern and ancient, hidden in far off places and close to home, everyday and extraordinary. We empower readers to live inspired, happy, and purpose-driven lives. Print Circulation: 70,000 Digital Distribution: 300,000+ Paper Type: Premium uncoated recycled paper Trim Size: 7.5 x 9.5 Distribution: Summer festivals Wanderlust 108 events Partner studios & Wanderlust Centers Digital distribution to full Wanderlust community The Wanderlust Journal is designed to be a keepsake for our attendees a beautiful reminder that lives on their coffee table long after the event.

3 Connect with a Passionate, Aligned Audience The Wanderlust Journal provides a premium platform for brands to connect with the Wanderlust audience, an influential and highly engaged community of those who are passionate about yoga, health, and wellness. The 2015 print edition will be distributed to attendees at Wanderlust s six summer festivals and fourteen Wanderlust 108 events throughout North America. It will also be available at Wanderlust partner studios and by our community teams. A digital edition of the magazine will be promoted through a dedicated to our community and on social media. Partnership opportunities include: Presenting Partner of the 2015 edition Full- and Half-page Advertisers Marketplace Advertisers (1/8 page listings) AUDIENCE 89% female Average age: 33 (63% age 25-44) Highly educated: 77% 4yr college degree or more Affluent: 56% earn $75k+ and 41% earn $100k+ Healthy & fit outdoor enthusiasts VALUES Outdoor & adventure getaways Living a healthy, balanced lifestyle Natural products from food to fashion Music Authenticity Source: 2014 Wanderlust consumer survey

4 Marketplace Section We wanted to create a space for our community of teachers, vendors and small businesses to reach Wanderers efficiently and effectively. The Marketplace is a special, limited-space section that does just that. Each Marketplace ad is 1/8 of a page and allows for a photo, a headline, body copy, and a link. Ads will be designed by the Wanderlust Art Department, creating a beautiful browsing environment for readers. There are only 8 pages of Marketplace ads in the launch issue, so do not miss out! Marketplace Ad Cost: $395

5 Presenting Sponsor Package Premium Full Page Advertising Placements Opening spread (COVER 2 + PAGE 3) Back cover placement (COVER 4) Left-hand adjacency to Welcome from the Founders Left-hand adjacency to Feature Well Opening Page FIRST SPREAD in Feature Well Total: 2 covers; 5 internal ad pages As presenting sponsor, you will also receive the following mentions and promotions: Exclusive inclusion in the dedicated that will distribute the digital version of the Journal (~150K list size) Exclusive inclusion as presenting partner in the press release announcing the first ever edition of the Wanderlust Journal Exclusive inclusion in the wanderlust.com article announcing the publication of the issue In-text acknowledgement on the Founder s Welcome page that opens the magazine s content Package Value: $30,000

6 Advertising Sizes & Rates RATES Full page $3,125 1/2 page* $1,875 1/8 page** marketplace $395 2nd cover $4,975 3rd cover $4,975 4th cover $11,250 Full page 1/2 page 1/8 page (marketplace) * Only 4 available ** Only 78 available. To purchase full-page, half-page or marketplace ads, visit wanderlust.com/magazine-advertising If you are interested in purchasing a cover, or have other questions, please contact Grace Edquist (grace@wanderlust.com) Ad Submission Deadline: March 24 Please see following page for technical ad specs

7 Advertising Information Publication Trim Size: 7.5" x 9.5" Perfect Bound Fonts: Use Postscript fonts only. Embed all fonts, do not subset. Two page spread: 15" Width x 19" Height Full page: 7.5" Width x 9.5" Height Half page: 7.5" Width x 4.75" Height Marketplace: Image: 900px width / 1200px height (will be cropped to fit design) Headline: 25 characters max Body Description: 130 characters max Website: 23 characters max Bleed: All ads must have a.125" bleed. Safety Area: All type and images (unless they bleed off the page) should be at least.25" inside trim. Maintain this safety for all live matter. For Spreads: Create document as two facing pages. For spreads bleeding across gutter, allow no safety for photographs. Do not mirror image in gutter. For body copy, allow.25" on each side of gutter. For headlines, split copy at gutter between letters, and allow.25" safety on each side of gutter. Uploading Your Files: Go to: Username: Ads Password: wljournal15 Click on File Station Choose the folder named Incoming Drag & Drop your file Please name the file with the advertiser name. When you are finished uploading your file, send an to grace@wanderlust.com. Image Quality: Minimum resolution for placed images is 300 ppi and should be placed at 100% scale. Minimum effective resolution for embedded images is 200 ppi. Please Note: Files not conforming to our specs (i.e., incorrect ad size, missing or stylized fonts, colors, or images not set to cmyk) will incur fix-file charges at the prevailing production rate of $100/hr. Color Space: All images must be in CMYK. Do not include RGB, indexed color, or spot colors in any of your submitted files. Do not use registration as a color. For Technical Assistance: design@wanderlust.com. A member of our production team will follow up with you.

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