Doctors in Quebec - Health Care and Medical Tourism

Transcription

1 Santé inc PRINT AND ONLINE MEDIA KIT UNDERSTANDING THE PROFESSION OF MEDICINE IN QUEBEC Janvier/Février 2016 Vol. 13 N o 1 L ABOLITION DES EMP Les bilans de santé seront-ils bientôt illégaux au Québec? DERRIÈRE LE SARRAU L hémato à moto VOTRE ARGENT Nouvelles règles d exonération en assurance vie RÉCIT DE VOYAGE Novembre/Décembre 2015 Vol. 12 N o 6 POUR UN RENOUVEAU SYNDICAL Plaidoyer pour une transformation du syndicalisme médical québécois DES GARDES ANGOISSANTES Quand c est au tour du médecin de se faire du mauvais sang... MÉDISECOURS L organisme qui vient au secours des médecins À VÉLO SUR LA COSTA BRAVA Récit de voyage Juillet/Août 2015 Vol. 12 N o 4 BUDGETS ET INCORPORATION Les impacts potentiels des récents budgets sur l incorporation médicale UN ADJOINT POUR LE MÉDECIN Le Québec est-il prêt? MÉDECINS ET CONTRAT SOCIAL Médecin : profession ou métier? Zanzibar, mon amour cover-santeinc-jan16.indd :34 PM EN CROISIÈRE SUR LE DANUBE Récit de voyage HÔPITAL cover-santeinc-july15.indd :27 PM 3557

2 2016 MEDIA KIT SANTÉ INC. Santé inc offers excellent value by reaching more GPs and more Specialists than any other French publication* Published 6 times per year. The largest journal circulation to all GP/FMs, specialists and residents in Quebec. Medical publications remain one of the most valuable information sources for prescription products and patient treatment. The value of traditional media continues to outrank online media and other sources of medical information. * Print Measurement Bureau, Medical Media Study,

3 Septembre/Octobre 2015 Vol. 12 N o MEDIA KIT SANTÉ INC. RIEN N EST RÉGLÉ! Chaque omnipraticien devra tôt ou tard se lever. DOSSIER Le pouvoir des médecins a-t-il des limites? DROIT ET DÉONTOLOGIE Télémédecine et obligations DERRIÈRE LE SARRAU Le psychiatre musicien Financial of keen interest to all physicians, this section addresses: n income statistics for Quebec physicians n billing tips on proper procedures n tax-saving tips n medical law n financial planning Santé inc. is highly acclaimed by doctors in Quebec for its unique and unbiased editorial focus. The mandate of the magazine is to provide articles of interest for Quebec physicians. Content includes financial management, practice and business management strategies and lifestyle and personal matters. Editorial calendar Main features an independent and objective analysis of the Quebec medical environment that provides varying viewpoints. Often featured on the cover as the lead article, this feature provides unbiased coverage of union and association activities, politics, or practice stakes relevant to Quebec physicians. Perspectives written by doctors for doctors this section offers perspective and balanced opinions on health care matters specific to Quebec. Practice profiles features a doctor s practice, demonstrating various possibilities to colleagues why some doctors have chosen to work in different practice settings. Legal articles written by medical lawyers focusing on doctors rights, duties and obligations. Quality of life helps physicians experience the best in life as it may or may not relate to their profession. Clinical bonus an educational practice-based section translated from the pages of the CMAJ. Doctors health an in-depth examination of the well-being of physicians, coping skills and work life balance and an exclusive from doctor to doctors column written by Quebec Physicians Health Program (QPHP). Medical fiction stories Stock watch a complete listing of all mutual funds available to Quebec physicians through the FMOQ, FMSQ and MD Management. This is very popular with physician investors and is a quick and easy reference guide. Travel, recipes, and restaurant reviews. PRINT CIRCULATION Santé inc. has the highest verified circulation among Quebec medical publications, reaching 22,230 doctors and medical residents. CIRCULATION COMPARISON FOR QUEBEC PUBLICATIONS- SEPT 2015 Journal GP/FM Specialists Residents Total Santé inc Le Medecin Profession Santé *Source: CAMP website Distributed to physicians preferred address A unique advantage of the magazine due to our association with the Collège des médecins du Québec. 3

4 2016 MEDIA KIT SANTÉ INC. Preferred positions No cancellations. Four-colour process included. Price per issue for 6 issues. Front cover tip-on (supplied) $11,420 Inside front cover: $5,770 Inside back cover: $4,975 Outside back cover: $5,970 Half cover: $5,950 Bellyband: $15,000 Inside front cover gatefold (3 pgs.) $17,300 Supplied advertising inserts Quantity to be supplied: contact rep. 2 pages $4,990 Full circulation 4 pages $9,975 Full circulation GP Splits 2 pages $3,940 4 pages $7,875 Polybag outserts available upon request Technical specification Display Advertising: PDF Export Settings: Four-colour advertising rates SIZE 1X 6 X 12 X 24 X Ad sizes Bootlug Trim 7 x 1 5/8 Bleed No Bleed Live 7 x 1 5/8 1/3 page horizontal Trim 8 1/8 x 3 5/8 Bleed 8 3/8 x 3 7/8 Live 7 x 3 B/W FAIR BALANCE 1 page $4,305 $4,120 $3,940 $3,585 $1,140 2/3 page 1/2 page 1/3 page $3,675 $3,525 $3,370 $3,065 $1,080 $3,200 $3,065 $2,935 $2,670 $800 $2,800 $2,678 $2,560 $2,330 $700 DPS $8,275 $7,940 $7,590 $6,900 TOC bootlug $2,050 1/2 page vertical Trim 4 1/16 x 10 7/8 Bleed 4 5/16 x 11 1/8 Live 3 3/8 x 9 1/2 2/3 page vertical Trim 5 3/8 x 10 7/8 Bleed 5 5/8 x 11 1/8 Live 4 5/8 x 9 1/2 Closing dates ISSUE ADVERTISING/ MATERIAL DEADINE Jan/Feb 2016 Dec 9/2015 Mar/Apr Feb 8/2015 1/3 page vertical Trim 2 5/8 x 10 7/8 Bleed 2 7/8 x 11 1/8 Live 2 1/4 x 9 1/2 1/2 page horizontal Trim 8 1/8 x 5 7/16 Bleed 8 3/8 x 5 11/16 Live 7 x 4 5/8 Full Page Trim 8 1/8 x 10 7/8 Bleed 8 3/8 x 11 1/8 Live 7 x 9 1/2 Double-page Spread Trim 16 1/4 x 10 7/8 Bleed 16 1/2 x 11 1/8 Live 7 x 9 1/2 (on each full page) Binding: Saddle stitch May/Jun Apr 11 Jul/Aug Jun 13 Sep/Oct Aug 15 Nov/Dec Oct 17 I always choose to read your magazine first when I decide to attack my magazine pile... I keep every issue. Dr. Sophie Désautels 4

5 Santé inc. delivers a highly attractive, unbiased editorial environment for advertisers to reach all physicians and Quebec medical residents MEDIA KIT SANTÉ INC. Santeinc.com Santé inc.com is an independent open access site showcasing full content of every issue of Santé inc. (since 2011) The site consistently delivers over 6000 unique visitors with average page views reaching close to 10,000 monthly. The vast majority of our page views are from Canadian physicians. Web advertising rates are based on ad impressions (as measured by Google analytics and our internal tracking system.) Direct to consumer ad PAAB rules apply for pharmaceutical advertisers. All banner advertising is subject to approval by Santé inc. s publication department. All rates in NET $. Banner ad sizes available Leaderboard 728 x 90 IMU $100 cost per thousand ad impressions Big Box 300 x 300 IMU $100 cost per thousand ad impressions Santé inc. etoc Delivered bi monthly to approximately 1200 Quebec physicians Top banner $1000 PNG, JPEG, GIF accepted (animated GIFs accepted) No flash. Resolution 72 dpi No third party ad serving Banner ad must be submitted with a URL and/or PDF for linking Note Some programs do not support animated GIFs. Static ads on all alerts are recommended. All advertising is due 3 working days prior to posting date. 5

6 2016 MEDIA KIT SANTÉ INC. Material submission Please send your advertising material on an electronic file storage device along with your colour print to: Santé inc. Coordinator, David Bertrand Publications Department 1867 Alta Vista Drive Ottawa ON K1G 5W8 Tel: or x2159 Payment information Commission Agency commission of 15% allowed to recognized agencies only. Payment All invoices are payable to Canada Inc., a wholly owned subsidiary of the Canadian Medical Association. Advertising agencies and advertisers are jointly and severally responsible for payment of invoices. The publisher reserves the right to charge interest at 1.5% per month (18% per annum) on accounts unpaid after 30 days. Cancellation Cancellation requests will not be accepted past the advertising deadline. Advertising Sales Blair Graham Director, Media Sales blair.graham@cma.ca Cell: Tel: or Trish Sullivan Sr. Advertising Sales Rep. trish.sullivan@cma.ca Tel: Cell: Trademarks of the Canadian Medical Association used under licence Your magazine is unique. It helps us in important aspects of our careers. Congratulations! Dr. Reynald Gilbert 6