Global Overview of Truck Video Safety Solutions Market. 360 Degree Solution to Unwind Newer Opportunities
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1 Global Overview of Truck Video Safety Solutions Market 360 Degree Solution to Unwind Newer Opportunities June 2015
2 Contents Section Slide Number Executive Summary 3 Research Scope, Objectives, Methodology, and Background 10 Definitions and Segmentation 15 Total Truck Video Safety Solutions Market Overview 17 Business Model and Pricing Analysis 27 Market Measurements and Market Share Analysis 31 Profiling of Key Vendors 41 Conclusions and Future Outlook 47 Appendix 52 2
3 Key Findings Advanced solutions, which include integration of advance driver assistance systems (ADAS) and surveillance to the existing video solutions, are expected to catch up during the mid term. Total Truck Video Safety Solutions Market: Key Findings, Global, Market Size Size of the total truck video safety market is approximately in 2014, with % of the total sales contribution coming from Key Markets North America, by far, is the biggest market. It accounts for of the total installedbase, followed by Europe with a share. 3 Key Solutions Driver behavior management, driver coaching with forwarding monitoring, and driver monitoring fulfills the need of the hour for fleet operators. 4 Forecast The total truck video safety market is expected to grow at a compound annual growth rate (CAGR) of from 2014 to 2021, surpassing million units by Market Leaders Together, Lytx Inc., SmartDrive Systems Inc., and Bendix CVS LLC hold a combined market share of about in 2014, globally. Source: Frost & Sullivan 4
4 Market Evolution At the global level, penetration for truck video safety is expected to reach by 2021 (up from in 2014) of total commercial vehicles in operation. Total Truck Video Safety Solutions Market: Market Evolution, Global, Lytx, formerly DriveCam Inc., tested and rolled out driver safety to effectively track, monitor, and coach drivers. High-end Driver or forward recording or both with risky drivers in the fleet getting coached is the current trend. Telematics vendors are expected to venture into the video safety market in the mid term. Original equipment manufacturers (OEMs) are expected to enter the market with degree capture (camera-radar fused with active safety systems) by OEMs will look to collaborate with aftermarket vendors. Market Penetration Entry-level Introduction Development Growth Source: Frost & Sullivan 5
5 Market Roadmap The focus from driver management and coaching will gradually extend to asset monitoring and regulation compliance by Key Participants Lytx SmartDrive Bendix CVS PeopleNet Navman Wireless Omnitracs Telogis Teletrac Scania, Volvo, Mercedes Total Truck Video Safety Solutions Market: Market Roadmap, Global, Peoplenet and Navman Wireless (in collaboration with Smart Witness) are expected to foray into video safety solutions in the second half of Omintracs, Telogis, and Teletrac are expected to enter the market in the mid term. Legend NA North America; RSA Republic of South Africa, LATAM - Latin America 6 CH 2G second generation cellular; 3G third generation; 4G - fourth generation; CH - Channel 5G 4 CH 4G 3G 2 CH NA Europe Australia LATAM RSA Middle East Russia Artificial Intelligence Asset Monitoring Insurance Driver Behavior India Upfront China Subscription OEM Backup Source: Frost & Sullivan 6
6 Global Outlook Video safety vendors are currently focusing on Europe and gradually expanding across other emerging regions in the mid to long term. Total Truck Video Safety Solutions Market: Regional Forecast, Global, Unit Sales CAGR + NA Unit Sales CAGR + Europ e Immediate Focus Europe will be the sweet spot in the short term for current and emerging participants due to the ascendance of focus towards safety and accident reduction, largely in UK Unit Sales CAGR + RSA Medium Term Focus Australia and South Africa will progressively develop, owing to awareness and receptiveness for driver behavior management in these regions. CAGR + Australia Unit Sales Note: All figures are rounded. The base year is Source: Frost & Sullivan 7
7 Segment Contributions Business Model 2 contributes to a meager currently, which will burgeon in developed markets like North America and Europe by Total Truck Video Safety Solutions Market: VIO Installed Base and Contributions, Global, 2014 ~ Million Market Segment Types Recording View Types M/HCV LCV Driver and Forward Others* Units VIO Business Model Types Fleet Types ~ Million Installed Base Standard/ Upfront Leasing Small Fleet Large Fleet 2014 VIO Vehicles in Operation; LCV Light Commercial Vehicles; M/HCV Medium and Heavy Commercial Vehicles *Others Side (Left/Right), Load and Rear Note: All figures are rounded. The base year is Source: Frost & Sullivan 8
8 Key Predictions Solution integration will experience an ascendance of interest during the mid term. Total Truck Video Safety Solutions Market: Top 6 Predictions, Global, Industry-based Scoring and Coaching Solution Integration 1 2 Going forward, drivers will obtain industry based scores and coaching. This will help drivers to specialize and learn standard operating procedures (SOPs) of specific industries they are catering to. Integration of video safety with surveillance, in-vehicle telematics and active safety systems solutions will be the future. Safety as an Option OEM Collaboration Telematics Vendors Vendors offering video safety solution, integrated with real-time monitoring will have a competitive edge in the emerging markets. Beyond 2020, OEMs are expected to offer a 360 degree video solution through camera-radar fusion technology across North America and Europe, through collaborations. Major telematics vendors will add video safety solutions to their existing portfolio in order to make their offerings more comprehensive in the driver management suite. Video Safety Vendors 6 Video safety vendors will expand into fleet management solutions (FMSs), safety systems, and other value adding markets to counter the threat from new entrants. Source: Frost & Sullivan 9
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