Media Kit. Why Advertise on Planetizen? What We re About. How the heck do you pronounce Planetizen? PLAN (7526)

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2 What We re About Planetizen is a public-interest information exchange for the urban planning, design, and development community. We are a one-stop source for urban planning news, editorials, book reviews, announcements, jobs, education, and more. How the heck do you pronounce Planetizen? We combined Plan, as in planning, and Netizen, as in a citizen of the Internet, and came up with Planetizen. We pronounce it pla-net-a-zen. However, you won t find our name in Webster s so feel free to pronounce it however it suits you. Why Advertise on Planetizen? Planetizen is the go-to news and information site for the urban planning, design, and development community. With a steady stream of fresh, relevant stories every day, our readers check in regularly to get the latest news on transportation, architecture, infrastructure, housing, economic development, and urban design. Our readers follow our influential bloggers and read original features from leaders in the field. An advantage of advertising with Planetizen is that we don t accept spammy ads, and we don t want to. Our goal is to connect relevant organizations and institutions with the right audience.

3 Readers by Location Planetizen s Demographics Planetizen s audience includes professional planners, planning commissioners, developers, architects, landscape architects, transportation planners, policy makers, educators, economists, and civic enthusiasts. Devoted readers, including well-known journalists and many planning directors, set Planetizen as their home page. You ll find Planetizen on computer screens in planning departments and land use consulting and real estate development firms around the country. On an average weekday, over 15,000 people visit the Planetizen website. Twice a week, more than 20,000 opt-in subscribers from the U.S. and around the world receive our free Newswire. With over 1.8 million unique visitors every year, Planetizen is a great place to get seen by a dedicated audience of urban professionals. By the Numbers Visitors Unique Visitors Page Views 3.9 Million 1.8 Million 9.3 Million Twitter 43,500+ Facebook 12,200+ Newswire Subscribers 21,000+ Planetizen is at the top of Google results for hundreds of search terms like urban planning, planning schools, smart growth, bicycle planning, public space, and many more. Our website has over 70,000 pages of content and has been online for over ten years, giving us a significant footprint on web traffic in our category.

4 Advertisers Ziman Center

5 Advertising Options Premium & Leaderboard These ads display on nearly every page of the website. Premium Ad: Two spots of rotating ads in the top right column. Leaderboard Ad: One dedicated ad displayed at the top of the site. Schools Directory Displays on the Directory of Planning Schools home page and all non-premium school profiles in the directory. Includes a gratis premium school profile page in the directory. Newswire & Jobswire Ad appears in bi-weekly Newswire and weekly Jobswire. ed to over 20,000 opt-in subscribers. File Specifications Leaderboard Ad 728 pixels wide x 90 pixels Premium Ad 280 pixels wide x 210 pixels File Size 60K or less Formats PNG, GIF, or JPEG Animation 6 seconds maximum Schools Directory Ad 280 pixels wide x 116 pixels File Size 60K or less Formats PNG, GIF, or JPEG Animation 6 seconds maximum Newswire & Jobswire Ads 162 pixels wide x up to 194 pixels high File Size 40K or less Formats PNG, GIF, or JPEG Animation 6 seconds maximum Advertisements are positioned on a first come, first served basis. Ads will be placed within two business days of receipt of artwork. Planetizen reserves the right not to accept ads for any reason. Planetizen reserves the right to add or remove advertisers at any time. Planetizen does not guarantee numbers of page views, clicks, hits, or readership of an ad. Planetizen is not liable for any errors in text, content, artwork, or any other aspect of an electronic ad.

6 Premium & Leaderboard Leaderboard Ad This eye-catching spot will display a large banner ad at the top of the site and is limited to only one advertiser at a time for one full week. Premium Ad Our layout places advertisements in eye-catching locations. Your ad will appear and rotate between two spots at the top of the right column on nearly every page of the site. File Specifications Leaderboard Dimensions 728 pixels wide x 90 pixels Premium Dimensions 280 pixels wide x 210 pixels All Ads File Size 60K or less All Ads Formats PNG, GIF, or JPEG All Ads Animation 6 seconds maximum Planetizen is the CNN of planning. - Glen Bolen, Vice President Fregonese Associates Leaderboard Ad $550 1 week Displays prominently at the top of nearly every page. Limited to 1 advertiser at a time. Includes gratis announcement. Premium Ad $1,090 1 month Displays on nearly every page in upper right column. Includes gratis announcement. Premium Ad $2,940 3 months Displays on nearly every page in upper right column. Includes 3 gratis announcements or 1 social media packages. Save 10%. Premium Ad $5,560 6 months Displays on nearly every page in upper right column. Includes 6 gratis announcements or 2 social media package. Save 15%.

7 Schools Directory We publish the Planetizen Guide to Gradute Urban Planning Programs. The Guide drives huge amounts of planning students to our online Directory of Planning Schools ( We re also the #1 result in Google when you search for urban planning school, and urban planning programs. Planetizen is where I spend the bulk of my advertising dollars. It helps me to attract at least a third of the people who take our courses. - Leonardo Vazquez, Director Professional Development Institute, Edward J. Bloustein School of Planning and Public Policy Schools Directory Ad Stand out from the pack with a Schools Directory ad. They are featured on the Directory home page and on all standard school profiles. Premium School Profile Let students know even more about your program with a premium profile. Your program will be highlighted in the Directory. Add photos, logo, text, and social media links to your profile. No outside ads will be displayed on your page. File Specifications School Ad Dimensions 280 pixels wide x 116 pixels File Size 60K or less Formats PNG, GIF, or JPEG Animation 6 seconds maximum Schools Directory Ad $555 1 month Featured at the top of the Schools Directory listings and on standard school profiles. Schools Directory Ad $2,995 6 months All School Directory Ad benefits. Includes gratis premium profile. Save 10%. Schools Directory Ad $5,660 1 year All School Directory Ad benefits. Includes gratis premium profile. Save 15%. Premium Profile $600 6 months Highlighted in Schools Directory. Enhanced features include photos, logo, text and social media links. Premium Profile $1,000 1 year All Premium Profile benefits. Save 17%.

8 Newswire, Announcements & Jobs Newswire & Jobswire Ad appears in bi-weekly Newswire and weekly Jobswire, ed to over 20,000 opt-in subscribers. File Specifications Newswire & Jobswire Ads 162 pixels wide x up to 194 pixels high File Size 40K or less Formats PNG, GIF, or JPEG Animation 6 seconds maximum Announcements A Planetizen announcement is the most affordable and easiest way to reach our audience. Announcements are published on the home page for a minimum of two days and included in the next Newswire which is sent to over 20,000 opt-in subscribers. Social Media Package Job Postings Thousands of planners, designers, architects, developers, and other professionals and academics visit our website every day. Reach a large and targeted audience by advertising your job openings on Planetizen. Our social media package includes an announcement published on the website and posted to our Facebook and Twitter communities, and included in the next Newswire. Announcement $99.95 time varies Minimum of 2 days on home page. Displays on nearly every page in upper right column. Listed on Announcement page. Text link inclusion in next edition of the Newswire. Social Media Package $299 time varies All Announcement benefits. Posted twice to our Facebook and Twitter followers. Newswire Package $399 1 week All Announcement benefits. Ad graphic included in Newswire. Premium Announcement $499 1 week The whole enchilada. All Announcement benefits. Posted twice to our Facebook and Twitter followers. Ad graphic included in Newswire. Job Posting $ days Listed on Jobs page. Text link inclusion in next edition of the Jobswire. Enhanced Job Posting $ days Minimum of 2 days on home page. Displays on nearly every page in upper right column. Highlighted listing on Jobs page. Included in Newswire in addition to Jobswire. Premium Job Posting $ days All Enhanced Job Posting benefits. Displays at top of Jobs page. Included in Newswire in addition to Jobswire. Posted to our Twitter followers.

9 Pricing: All Ad Opportunities Leaderboard Ad $550 1 week Displays prominently at the top of nearly every page. Limited to 1 advertiser at a time. Includes gratis announcement. Premium Ad $1,090 1 month Displays on nearly every page in upper right column. Includes gratis announcement. Premium Ad $2,940 3 months Displays on nearly every page in upper right column. Includes 3 gratis announcements or 1 social media packages. Save 10%. Premium Ad $5,560 6 months Displays on nearly every page in upper right column. Includes 6 gratis announcements or 2 social media package. Save 15%. Schools Directory Ad $555 1 month Featured at the top of the Schools Directory listings and on standard school profiles. Schools Directory Ad $2,995 6 months All School Directory Ad benefits. Includes gratis premium profile. Save 10%. Schools Directory Ad $5,660 1 year All School Directory Ad benefits. Includes gratis premium profile. Save 15%. Premium Profile $600 6 months Highlighted in Schools Directory. Enhanced features include photos, logo, text and social media links. Premium Profile $1,000 1 year All Premium Profile benefits. Save 17%. Announcement $99.95 time varies Minimum of 2 days on home page. Displays on nearly every page in upper right column. Listed on Announcement page. Text link inclusion in next edition of the Newswire. Social Media Package $299 time varies All Announcement benefits. Posted twice to our Facebook and Twitter followers. Newswire Package $399 1 week All Announcement benefits. Ad graphic included in Newswire. Premium Announcement $499 1 week The whole enchilada. All Announcement benefits. Posted twice to our Facebook and Twitter followers. Ad graphic included in Newswire. Job Posting $ days Listed on Jobs page. Text link inclusion in next edition of the Jobswire. Enhanced Job Posting $ days Minimum of 2 days on home page. Displays on nearly every page in upper right column. Highlighted listing on Jobs page. Included in Newswire in addition to Jobswire. Premium Job Posting $ days All Enhanced Job Posting benefits. Displays at top of Jobs page. Included in Newswire in addition to Jobswire. Posted to our Twitter followers. Advertisements are positioned on a first come, first served basis. Ads will be placed within two business days of receipt of artwork. Planetizen reserves the right not to accept ads for any reason. Planetizen reserves the right to add or remove advertisers at any time. Planetizen does not guarantee numbers of page views, clicks, hits, or readership of an ad. Planetizen is not liable for any errors in text, content, artwork, or any other aspect of an electronic ad.