549 Ottawa Ave. NW Suite 201 Grand Rapids, Ml P: F: Like us on Facebook. Follow

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1 549 Ottawa Ave. NW Suite 201 Grand Rapids, Ml P: F: Like us on Facebook Follow

2 Grand rapids is west michigan s largest city and its most vibrant. It teems with art, culture, universities, destination attractions and urban vibrancy. And reflecting it all is Grand Rapids Magazine. Every issue gets readers close to the people and businesses that make Grand Rapids sing and give it a voice unique to its own. Art Prize; Beer City; Grand Valley State University and myriad others; world-class dining destinations; a bustling inner-city, and a creative class second to none. No single medium captures the dynamic of Grand Rapids better than Grand Rapids Magazine! COLUMNISTS... Living Local / Elissa Hillary is executive director of Local First, a non-profit organization supporting locallyowned businesses in West Michigan. Local Laughs / DK Hamilton is a stand-up comedian and freelance writer who finds humor in examining things we secretly believe but are too polite to say out loud. Frame Works / Architect Mark F. Miller is an urban designer at Nederveld. He has led the Grand Rapids Historic Preservation Commission and the local chapter of the American Institute of Architects. Art Talk / Joseph A. Becherer is curator of sculpture at Frederik Meijer Gardens and Sculpture Park and a professor at Aquinas College.

3 Life & Style: People, trends, books, fashion, fitness and more Art & Design: Friends, people, innovation and places Food & Drink: Restaurants, chefs, bars, breweries and reviews Near & Far: Backyards, local neighborhoods and nearby cities Out & About: Where to go, what to do and what to expect when you get there bloggers... Nosh & Sip / Amy Ruis owns Art of the Table in Grand Rapids. She s a wine enthusiast, wine country traveler and is nearing her Master Sommelier diploma. Top Shelf / Pat Evans is a researcher/reporter for the Grand Rapids Business Journal, works at The Mitten Brewing Company and has been writing and studying the brewing industry for years. Just A Girl / Chris Carey is more than just a girl. The Rockford wife, mom, teacher and avid do-it-yourselfer shares her home projects and decorating tips in her month column and on her justagirlblog.com HeFedSheFed / Juliet and Jeremy are the authors of the culinary blog hefedshefed.com. They love to entertain, eat, drink, travel and make readers laugh.

4 Grand Rapids Magazine 2014 Editorial/Marketing Calendar January Grand Rapids Magazine s Annual Best of Grand Rapids Readers Poll plus staff picks of interesting stuff you ll want to know. Advertising Space Reservation Deadline: November 5, 2013 February Power couples: Meet some of GR s most interesting twosomes. Fitness trends Best breakfasts Special advertising section: Wedding Michigan-made honeymoons Advertising Space Reservation Deadline: December 10, 2013 March Grand Rapids Magazine s Annual Dining Awards, including Restaurant of the Year and Best New Restaurant 4th Annual Gilda s Laughfest Landscaping without grass Special Advertising Supplemental Magazine: Home and Garden Show Program Advertising Space Reservation Deadline: January 7 April GRM s 50th Anniversary: A nostalgic look at West Michigan s largest city Special Advertising Section: Profiles of 50 Grand Rapids Area Businesses Advertising Space Reservation Deadline: February 11 May Selling Grand Rapids: an inside look at the city s Realtors and what they do to help people buy and sell. Weekend getaways: 10 things to do on Michigan s east side. Special advertising section: Culinary Escapes Advertising Space Reservation Deadline: March 11 June Cheap Eats: Delicious deals under $10 Grand Rapids Top Dentists as compiled by USA s Top Dentists Choosing the right bicycle Special advertising section: The Boomer Generation Advertising Space Reservation Deadline: April 8 July Grand Rapids Magazine s Annual City Guide Bucket list: 50 fabulous things to do in Greater Grand Rapids Advertising Space Reservation Deadline: May 6 August Not your average students: profiles of some unique students in West Michigan Plus, a guide to local colleges and universities Restaurant Week GR Special Education Advertising Spreads Special Advertising Supplemental Magazine: Taste This (Grand Rapids Magazine s Annual Restaurant Guide) Advertising Space Reservation Deadline: June 10 September Arts preview: schedules for local arts organizations ArtPrize Six Behind the scenes: How TV reporters and anchors get ready to face the camera. Advertising Space Reservation Deadline: July 8 October The Man issue Plus, a look at man s best friends Special advertising section: Design Home Showcase Advertising Space Reservation Deadline: August 5 November All about the latest trends in food and beverages Special Advertising Supplemental Magazine: Grand Rapids International Wine, Beer & Food Festival program Advertising Space Reservation Deadline: September 9 December Home for holidays: Tips on everything from decorating the table to wrapping gifts. Happenings you won t want to miss Advertising Space Reservation Deadline: October 7

5 GRAND RAPIDS WORLD S LARGEST OPEN ART COMPETITION TOP 10 MID-SIZE CITY FOR JOB GROWTH TOP 10 HAPPIEST CITY TO WORK IN TOP 15 EMERGING DOWNTOWN NUMBER 1 BEER CITY

6 Grand rapids Magazine by the numbers Copies per each issue: 15,000 Total paid/in-home distribution per each issue: 13,861 Percentage paid per each issue: 72 % Total readers per each issue: 40,197 GENDER: Female 65 % Male 35 % Average Household Income: $ 153,300 Grand rapids Magazine Reader Readers of Grand Rapids Magazine are mature, educated, established and affluent. They comprise about ten percent of the local population but have a household income three times that of the average resident, accounting for considerable purchasing power. Top Five Reader Activities: Dining out, attending concerts, museums and arts, local travel and keeping fit Shopping: 31% of readers have shopped an advertiser s store in past 30 days 84% have purchased women s apparel in past 12 months 66% have purchased home accessories in past 12 months 41% have purchased home furnishings in past 12 months 20% have purchased fine jewelry in past 12 months 16% have purchased fine art in past 12 months Education: 94 % attended college Wealth: Average net worth of $ 728,300 Research: September 2013 U.S. Postal Service Statement of Ownership; Boone Group Readership Study, 2010.

7 Advertising Rates/Sizes/Frequency Rate Card #38 Effective November 1, 2013 STANDARD 3X 6X 9X 12X 2-page spread $5140 $4630 $4110 $3600 Full-page $2870 $2580 $2300 $2010 2/3-page $2460 $2210 $1970 $1720 1/2-page V $2170 $1950 $1740 $1520 1/2-page H $2020 $1820 $1620 $1410 1/3-page V or H $1310 $1180 $1050 $920 1/6-page V or H $1030 $930 $820 $720 COVERS 3X 6X 9X 12X Cover 2 $3560 $3200 $2850 $2490 Cover 3 $3270 $2940 $2620 $2290 Cover 4 $3980 $3580 $3180 $2690 Special positions: Regular rates plus 15%, as available. No extra charge on bleed ads (Full Page units only). Gatefolds and inserts available. Call for prices. Late charge: A late charge of $90.00 will be assessed to the advertiser if print-ready materials are not provided on deadline. Cancellations: Not accepted after the advertising space reservation deadline below. Advertising of last insertion will be run if copy isn t received by specified closing date. ON NEWSSTAND DATES: The last Tuesday before each following month. full standard 1/3 horizontal 1/2 horizontal 1/6 vertical 1/6 horizontal 1/2 vertical 1/3 vertical 2/3 vertical Ad sizes width Height Two Page Standard (15.375) (9.875) Two Page Bleed** (16.75) (10.875) Full Page Standard (7.125) (9.875) Full Page Bleed** (8.375) (10.875) 2/3 Page 4 11/16 (4.6875) (9.875) 1/2 Page (Hor.) (7.125) 4 7/8 (4.875) 1/2 Page (Vert.) 4 11/16 (4.6875) (7.375) 1/3 Page (Hor.) 4 11/16 (4.6875) 4 7/8 (4.875) 1/3 Page (Vert.) 2 1/4 (2.25) (9.875) 1/6 Page (Hor.) 4 11/16 (4.6875) 2 3/8 (2.375) 1/6 Page (Vert.) 2 1/4 (2.25) 4 7/8 (4.875) 1/12 Page (Hor.) 2 1/4 (2.25) 2 3/8 (2.375) **Add an additional 1 4 on each side for bleed allowance. Page trim size is wide x high. Two page spead gutter area: wide. 1/12h 1/12h 1/12h 1/12h Policies Frequency discounts earned by contracting, in advance, for the desired frequency to be run during the contract year. Minimum rate holder for larger units 1/6 page. Contracts must be completed within one year of first insertion. Commission/discount of 15% to any Client/ Recognized Agency that supplies a print-ready advertisement. Ads designed/produced by the publisher not subject to any commission/discount. Payment terms for credit-approved Clients/ Agencies are net 10 days from date of invoice. Credit terms are available upon approval from Publisher s credit department. A credit application must be completed and submitted one week prior to closing date. Client may submit an approved current and complete Dun & Bradstreet report (not just a rating). One-time advertisers are cash in advance. Cash discount of 5% for annual contracts of six or more insertions if paid in advance prior to first insertion deadline. Production charges are in addition to space charges. Any alterations necessary to convert ads to either size, color or to meet printing specifications are subject to charges. Advertising submissions that require consultation services with the Gemini Publications Design & Production Department staff are subject to additional charges, which will be separately itemized on billing invoices. The current rate for consultation by phone, fax, , or in person is $90/hour. Clients & agencies are held liable jointly and severally for all advertising charges. No credit will be extended for any advertising orders or space reservations that claim sequential liability. Acceptance of all advertisers and copy is subject to approval by publisher. No space may be purchased for resale. Publisher is not liable for damages if, for any reason, he fails to publish an advertisement. All advertisements are accepted and published by Publisher upon representation that Client/Agency is authorized to publish entire contents and subject matter thereof. Advertising which simulates editorial content must include word Advertisement above and/ or below. Borders around all advertisements, except bleed. Publisher not responsible for materials left unclaimed for more than one year from date of insertion. If copy is not furnished by the closing date as contracted for, Publisher reserves the right to repeat last regular ad order and/ or charge Client/Agency for minimum space required under the contract. Publisher will not be bound by conditions, printed or otherwise, on contracts, order blanks or instructions when such conditions conflict with its policies. Short rate billed at the earned rate to Clients/ Agencies who do not complete contract schedules. Credits earned during contract year applied to future billing for space. No cash rebates. Service charges billed on all receivables over 30 days at the rate of 1% per month. Billing date 25th of month preceding issue month (cover date). Billing date and service charge rate subject to change. Advertising designed and produced by the GRAND RAPIDS MAGAZINE and/or Gemini Publications is exclusively for use in its publications and production charges cover only that use. Any other uses will result in applicable creative agency user fees.

8 Advertising must do more than make an impression... It must be impressive. Like us on Facebook Follow 549 Ottawa Ave. NW Suite 201 Grand Rapids, Ml P: F: