Jan/Feb Health & Beauty Fitness, Nutrition, Spas, Salons, Romance 12/6/13 12/13/13

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1 204 EDITORIAL CALENDAR Walnut Creek Magazine celebrates the city and surrounding areas with rich content and local photography. We re on a mission to find the most exciting places, new experiences and emerging trends for our readers. From culture and fashion to food and style, we publish a premium bi-monthly magazine that reaches over 20,000 readers with each issue who live, shop, work and play in Walnut Creek. Issue Cover Story Additional Focus Space Deadline Artwork Due Jan/Feb Health & Beauty Fitness, Nutrition, Spas, Salons, Romance 2/6/3 2/3/3 Mar/April Architecture & Design Neighborhoods, Landscape Design, Gardens, Summer Camps 2/7/4 2/4/4 May/June The Dining Issue Restaurants, Chefs, Getaways, Spring Fashion, Gift Guide 4/4/4 4//4 July/Aug Summer Fun Adventures, Concerts, Pets, Outdoor Dining 6/6/4 6/3/4 Sept/Oct Fashion & Style Back to School Style, Boutiques, New Season on Stage, Charities 8/8/4 8/5/4 Nov/Dec Best of Walnut Creek Readers Favorites, Holiday Shopping, Entertaining, Recipes 0/0/4 0/7/4

2 CIRCULATION Media Information Distribution Complimentary copies available at over 60 location close to 30,000 readers with each issue who shop room copies are available at local hospitals, medic every guest room at Walnut Creek Marriott, Hyatt S ClubSport. Available to guests and visitors at all o Walnut Creek Magazine is available at over 00 locations in Walnut Creek, Alamo, Lafayette, Pleasant Hill and Concord. We print 0,000 copies, six times a year, and reach over 20,000 readers with each issue. Waiting room copies are available at local hospitals, medical and professional offices throughout the area. Guests find In-room copies at all local hotels. Distribution (partial list): Alain Pinel Realtors Atlas Bedford Gallery Brandman University Broadway Eyeworks Broadway Plaza Concierge Casa Belicoso Cigar Lounge Changes Salon & Day Spa Children s Hospital Shadelands Campus City of Walnut Creek Civic Arts Shadelands Cocoswirl Coldwell Banker Realtors Consignment Plus Contra Costa Oncology Cornerstone Copy Counter Burger Countrywood Shopping Center Deli Delight Diablo Mountain Inn Diablo Valley Farmers Market DiPietro Todd Salon Embassy Suites Hotel Extreme Pizza Forma Gym Galleria Shades Genova Delicatessen Holiday Inn Express Hubcaps Hyatt House Pleasant Hill John Muir Cancer Center, Concord John Muir Hospital John Muir Women s Health Center J Rockliff Realtors Jumpstart MD Kaiser Hospital Kitchen Table Lafayette Chamber Lafayette Park Hotel Leonidas Chocolates Lesher Center for the Arts Lindsay Wildlife Museum Locust Street Deli Main Street Postal Marriott Walnut Creek Mechanics Bank Mel s Diner Michael Stead Cadillac Morucci s Deli Original Hickr y Pit Pacific Bay Coffee Co. Pleasant Hill Chamber Prima Vini Raymond Marc Salon Renaissance Club Sport Rocco s Ristorante Toyota Walnut Creek Find us at one of these Locations Seven Hills School Shadelands Dental Walnut Creek Ace Hardware SkinSpirit Alain Pinel Realtors Skippolini s Atlas Sola Bedford Salon Art Gallery Sports Borders Basement Books Sunrise Broadway Bistro Eyeworks Sweet Broadway Affair Plaza BakeryConcierge The Caffé Nail Delle ShopStelle Thirteen Calypso Twist Tice Casa Valley Belicoso Gym Cigar Lounge Changes Salon & Day Spa 2 Minute Fit for Life Walnut Creek Chamber City of Walnut Creek offices Civic Arts Shadelands Coldwell Banker Realtors Color & Image Studio Consignment Plus Copy & Postal Express Countrywood Fitness Deli Delight Diablo Mountain Inn Diablo Valley Farmers Market WC Farmers Markets Walnut Creek Library Walnut Creek Schools Whole Foods Market, Walnut Creek Whole Foods Market, Lafayette

3 ADVERTISING SPECIFICATIONS Magazine Size (w x h) Trim size: x Safety from trim: 4 on all sides Bleed: Add 8 on all sides Digital Media All ads need to be provided in digital format. ACCEPTED FILE TYPES PDF/X-a High resolution (300 dpi) TIFF or JPEG Full page Full page with bleeds RESOLUTION/COLOR Images placed in ad need to be 300 dpi at 00% print size and CMYK (not RGB) mode. We will convert if not submitted correctly but color cannot be 00% guaranteed. FILE SIZE Files under 5MB can be ed to: wcmag@sbcglobal.net Files over 5MB should be submitted on CD and mailed to: Walnut Creek Magazine 280 Boulevard Way, Suite 08 Walnut Creek, CA page vertical Ad Sizes (w x h) 2 page horizontal 4 page Additional charges will apply for ad design and may apply if supplied ads do not fit Walnut Creek Magazine s ad sizes or other specifications. Contact: Publisher: Pam Kessler info@ Art Director: Carrie Wallahan carrie@ Phone: Fax: Full page 7.25 x Full page bleed (trim) x * ½ page horizontal 7.25 x ½ page vertical 3.5 x page 3.5 x * Keep any important text or images 4 from edges. Add 8 to all sides for bleeds. 280 Boulevard Way, Suite 08 Walnut Creek CA 94595

4 Advertiser Information: ADVERTISING CONTRACT / INSERTION ORDER Company name Title Contact name Phone Fax Address City State Zip Ad Specifications: Position: Inside page Premium page specify page: Ad size: Full page 2 page horizontal 2 page vertical 4 page Frequency: x 3x 6x Rate: Ad design needed? No Yes (Design services billed separately.) Contract begins: Submit documents in high resolution (300 DPI) in PDF, TIFF or JPEG format. Special notes: Billing: For one-time and first-time ad insertions, total payment is due with signed contract. Multiple-run ads will subsequently be billed by mail 30 days prior to publication. Invoice is due upon receipt. Mail check and signed contract to: 280 Boulevard Way, Suite 08 Walnut Creek CA I agree to advertise in the issue(s) of Walnut Creek Magazine specified in this contract. I have read and accept all advertising information, contract terms and conditions. I understand and agree to comply with all Walnut Creek Magazine ad submission guidelines and deadlines. Authorized Signature Title Date This constitutes a binding contract. Upon acceptance of this contract, Walnut Creek Magazine agrees to publish your ad.

5 TERMS & CONDITIONS Terms & Conditions 2009/200 Advertising Contract / Insertion Order General Policy Advertiser hereby agrees to furnish advertisements within the published deadlines, meet payment schedule and terms, and hold Publisher harmless from any and all liability. Proofs Walnut Creek Magazine shall not be responsible for errors in any advertisement due to errors in ad copy or artwork furnished by the Advertiser. Advertisers and agencies representing the Advertiser assume liability for all ad contents, text, photos, illustrations, representations and advertisements printed. The ad will appear in Walnut Creek Magazine as provided by the Advertiser. If errors are discovered after the magazine has gone to press or distribution, Walnut Creek Magazine will not be held responsible for said errors. The Publisher reserves the right to reject any advertising which is not in keeping with the publication s standards. Proof Changes and/or Corrections The Advertiser is responsible for mailing, faxing or ing all ad copy changes to Walnut Creek Magazine by each issue deadline date. Copy corrections or changes cannot be guaranteed after the deadline date. Walnut Creek Magazine reserves the right to repeat previous copy if the new copy is not received by the space reservation deadline. Position Placements Walnut Creek Magazine reserves the right to place ads on any internal page position as necessary, unless special ad placement has been agreed upon and reflected in rates and contract. Key placements are on a first come, first serve basis when space permits; all ad placements shall be at the discretion of the Publisher. Billing Total payment is due with contract for first-time Advertisers and one-time ads. Multiple-run ads will subsequently be billed, and invoice is due on receipt. Any additional insertions will not occur if payment has not been received 5 days prior to the next publication. If it becomes necessary to turn a delinquent account over to an attorney or collection agency for payment of published advertising, the Advertiser shall be responsible for paying reasonable attorney fees and costs that Walnut Creek Magazine incurs as a result of collection action. Acceptance The Advertiser assumes full and complete responsibility and liability for the contents of all advertising copy or artwork submitted, printed, and published pursuant to this agreement, and the advertiser shall indemnify and hold Walnut Creek Magazine harmless against any demands, claims, or liability. Submission of any advertisement, insertion order, space reservation or position commitment constitutes acceptance of all the foregoing general conditions. Please initial 7