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1 Open/ Run of Site Leaderboard (728x90) or Expandable Leaderboard (728x90) or Monster banner (300x600) Local Banner Display Rates Mobile banners (300x250, 300x250, 640x77, 640x100, 600x500, 288x288) Targeting Options Above the fold Category Day parting High Impact Ads Pencil banner (day= 24 hrs) (week= 7 days) Daily Progress: $250/ day $1,000/week News Virginian & Star Exponent: $150/day $600/week Wallpaper: add $100/day $400/week Pencil expandable banner Daily Progress: $300/ day $1,200/week News Virginian & Star Exponent: $200day $800/week Home Page takeover Leader board (728x90) and Daily Progress: $500/ day News Virginian & Star Exponent: $300/day Home Page takeover Add on Monster Banner (300x600) Daily Progress: $650/day News Virginian & Star Exponent: $400/day 234x60 Weather Sponsorship (above navigation bar) 25%SOV Daily Progress $600 / MONTH *Ask about targeting options News Virginian & Start Exponent $250 / MONTH Marketing Ad Mail (586x800) Daily Progress: $420/ send or $299/send bundled with print News Virginian & Star Exponent: $90/send or $75/send bundled with print Newsletter Sponsorship banner (150x125) 5x run weekly, 20x run monthly (Mon- Fri) Daily Progress: $140 weekly,$100 bundled with print / $280 monthly $250 bundled with print News Virginian & Star Exponent: $30 weekly,$25 bundled with print / $60 monthly $50 bundled

2 Enhanced Package: Power Directory Featured Basic Business Listing Reputation Intelligence Basic Store Front Listing Distribution Organic SEO Google, Bing, Yahoo $154/Month* ($300 Value) Charlottesville Waynesboro Culpeper Power Plus Package: Power Directory Coupons * Uploaded Print Ads Social Media Links Featured Business Listing Latest Local Offer Listing Organic SEO Google, Bing, Yahoo Reputation Intelligence Listing Distribution Google Registration Extended SEO Power Store Front Video Banner Impressions, 65k (web & mobile) Monthly Offers- * Newsletter e-blast logo sponsorship $599/Month* ($1400 Value) Power Package: Power Directory *Coupons *Social Media Links Featured Power Business Listing *Latest Local Offer Listing Organic SEO Google, Bing, Yahoo Reputation Intelligence Listing Distribution *Google Registration Extended SEO *Power Store Front *Video *Banner Impressions, 30k(web only) *Monthly Offers- $334/Month*($800 Value)

3 Extended Audience Reach Extended Banner Display Rates Run of Network Leaderboard (728x90) or Mobile banners (300x50,320x50,216x36) Targeting Options Demographic +$2CPM Behavioral Dayparting Geo-Targeting

4 Premium News & Extended Networks Premium News & Extended Networks Banner Display Rates Run of Network Leaderboard (728x90) Monster banner (300x600) ($800 monthly minimum) YOUTUBE.COM Run of Site or Channel Non-Targeting add-on - Extended Reach Network Leaderboard(728x90) Monster banner (300x600) (DMA, RON, Specific Radius) ($750 monthly minimum) $7.50 CPM Advanced Audience Targeting Options ($1,000 monthly minimum, $3,000 IO min) Demographic Behavioral Retargeting Search Retargeting Job Title Retargeting Contextual Keyword targeting Category +$4 CPM

5 Premium News & Extended Networks Premium News & Extended Networks Banner Display Rates Mobile banners (DMA, Zip, Radius) Targeting Category (DMA only) ($2,000 minimum) ($2,000 IO minimum) Dayparting +$2.50 CPM Weather- trigger Distance Tag **Tablet Banner Display Rates Run of Network (DMA or Zip) ($2,000 monthly minimum) $13.50 CPM Targeting Category (DMA only) ($2,000 monthly minimum) +$3.50 CPM

6 Premium News & Extended Networks Premium News & Extended Networks Banner Video Products YOUTUBE.COM Run of Site, pre/mid/post roll video $0.40 cost ( :15 second videos only & 300x60 bonus companion unit) per view PRE-ROLL video network (:15 second and :30 videos, can combine with advanced audience targeting to meet min requirements) (DMA or Zip) $21 CPM Targeting Channel (DMA only) $24 CPM Advanced: Demographic or Behavioral ($1,000 monthly minimum, $3,000 IO min) $26.50 CPM

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