MARKETING & PROMOTIONAL OPPORTUNITIES FLORIDA OCTOBER 23-24, 2O16 NEW YORK MARCH 12-14, 2O17 LAS VEGAS JUNE 24-26, 2O17. the Spa & Wellness Shows

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1 the Spa & Wellness Shows MARKETING & PROMOTIONAL OPPORTUNITIES FLORIDA OCTOBER 23-24, 2O16 Broward County Convention Center FORT LAUDERDALE NEW YORK MARCH 12-14, 2O17 Javits Convention Center NEW YORK CITY LAS VEGAS JUNE 24-26, 2O17 Las Vegas Convention Center LAS VEGAS IECSC.COM

2 Endless Possibilities to Make a Lasting Statement Today, more than ever, marketers are building campaigns using a mix of traditional and new media, and for good reason. Recent studies, like The 2x Cross Media Multiplier Effect, by Outsell, Inc., show that combining print, events and digital media makes for a far more effective marketing message than using any one type of media on its own From floor and table graphics, to badge lanyards and column wraps, IECSC offers a myriad of ways to promote your products and set yourself apart from your competition. Customizable to any budget and objective, promotional and sponsorship opportunities are purposely designed to secure better sales, bigger brand impact and more successful exhibit results. If you do not see an opportunity that meets your needs or budget, give us a call! The beauty of marketing and promotional opportunities is that they are customizable and we can brainstorm with you to create one that works for you. Use what you see in this booklet as suggestions the sky is the limit! reserve your opportunity today! KATHY GRUTTADAURIA SHOW DIRECTOR kgruttadauria@questex.com MAURA IGOE Exhibitors A-D, N migoe@questex.com LIZ HITCHCOCK Exhibitors E-M, O, Q lhitchcock@questex.com LYNNE BOCCUZZI Exhibitors P, R-Z lboccuzzi@questex.com CORPORATE SPONSORSHIP Your company logo prominently displayed on all show materials, including: MARCH O15 Logo on all marketing promos and website Bold company listing in show directory with logo Enhanced exhibitor listing on website Full page ad in show program Corporate sponsor banner at the show Logo on show bag (opportunity to include samples or inserts) Listing on attendee featuring corporate sponsors LIMITED TO 5 SPONSORS 2 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION

3 PRE-SHOW OPPORTUNTITIES SHOW PREVIEW/PROGRAM This is the primary attendance promotional brochure. It is direct-mailed and co-mailed with American Spa magazine to more than 125,000 prospective attendees. IECSC New York Show Preview IECSC Las Vegas & Florida Show Program (also available at show) YOUR AD HERE SHOW PREVIEW/PROGRAM DIGITAL EDITION SPONSORSHIP After the Preview/Program is completed, a digital version is created and embedded on the official website, in various s and also distributed by our educators and attendees. Your ad and banner will be visible each time the digital edition is opened. WEB SITE BANNERS Advertise on the website and get maximum exposure! Premium locations on the home page and secondary conference level pages (one click off home page) are also available. Event Website - Run of Site Leaderboard Ad (728 x 90) ATTENDEE NEWSLETTERS s sent to our targeted database can include your company message along with graphics and a link to your website. 3 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION

4 ADVANCED EDUCATION WORKSHOPS: 9:00am 4:00pm MEDICAL SPA CONFERENCE: 10:15am 3:15pm PRESENTED BY ADDITIONAL FEE FOR EACH SESSION APPLIES. 9:00am 12:00pm Room N223 Spa Business Bootcamp (AW7) 9:00am 12:00pm Room N230 Spa/Medical Spa Business Start Up Management Marketing Tips and New Technologies (AW8) 9:00am 12:00pm Room N219 Extractions Made Easy (AW9) 1:00pm 4:00pm Room N219 Understanding and Using Chemical Peels (AW10) 1:00pm 4:00pm Room N223 MARKETING: Discover the ONLY Proven Marketing Blueprint to Plug Your Profit Leaks in 2015 (AW11) 1:00pm 4:00pm Room N230 Your Retail Road Map (AW12) ADDITIONAL FEE APPLIES. 10:15am 11:30am Room N112 MARKETING: Seven Secrets You Can Use To Double Your Profits... Without Spending ANY More Money 10:15am 11:30am Room N114 Get Gift Card Savvy: What Medical Spas Need to Know 11:45am 1:00pm Room N112 Hormonal Discoloration: DHEA and Melatonin Production 11:45am 1:00pm Room N114 How to Hire the Best People 2:00pm 3:15pm Room N112 Defying Age at the Genetic Level 2:00pm 3:15pm Room N114 Medical Aestheticians and Laser Technicians What You Can (And Cannot) Do in a Med Spa ADDITIONAL FEE APPLIES. 10:00am 1:00pm Room N107 Understanding the Estheticians Role with Cancer Patients (CW5) LAS VEGAS CIDESCO SECTION USA WORKSHOP: 10:00am 1:00pm PRODUCT FOCUSED EDUCATION: For more information please visit iecsc.com DAILY ADMISSION TICKET PRICE: $50* MEDICAL SPA CONFERENCE: $260* * INCLUDES: Admission to IECSC, IBS and West Coast Tanning Expo Exhibit Halls, Spa Business & Wellness Education, Makeup Education and Product Focused Education on day of purchase. ADVANCED EDUCATION WORKSHOPS: EACH WORKSHOP $175 CIDESCO SECTION USA WORKSHOP: $175 Daily admission ticket required (separate fee applies). IECSC LAS VEGAS is a professional industry event not open to the public. NO strollers pull carts or bags on rollers of any kind are allowed in the Exhibit Hall. Please check all rolling bags at bag-sitters located in the registration area. No children under the age of 15, including infants in strollers, are allowed in the Exhibit Hall. Thank you for your understanding. Registering and attending IECSC Las Vegas implies consent to use your image in future promotional materials and media coverage. NOTE: Although every effort has been made to publish current information, show management is not responsible for errors, changes or omissions. WITH YOUR PAID EXHIBIT HALL ADMISSION. 11:00am 12:45pm Room N224 CIREPIL WAX BY PERRON RIGOT: Body Waxing is BIG BUSINESS! Be Passionate and Be Room N115 ÉMINENCE ORGANIC SKIN CARE: Experience the Power of Hungarian Massage and Room N106 EVE TAYLOR NORTH AMERICA: The Art of Skin Care Using the Science Room N209 MARTINNI BEAUTY: Learn How to Earn Big $$$ Removing All Types of Room N105 NATURE PURE LABS: Instant Non-Surgical Face and Neck Lift with Age Reversing Room N101 PEVONIA BOTANICA: Pevonia Advanced Master Class - Effectively Address: Acne, Room N117 REPÊCHAGE: Introducing Real Professional Solutions for Rosacea and Room N118 SATIN SMOOTH, A DIVISION OF CONAIR PROFESSIONAL: Are You Using the Right NEW YORK CITY AT-SHOW OPPORTUNITIES the Spa & Wellness Show PLAN OF THE DAY ENHANCED FLOOR PLAN ERENCE HOURS: day JUNE 18: 9:00am 5:00pm Ay JUNE 19: 9:00am 5:00pm Ay JUNE 20: 8:30am 4:00pm E SHOW HOURS: day JUNE 18: 1 1:00am 6:00pm Ay JUNE 19: 10:00am 6:00pm Ay JUNE 20: 10:00am 4:00pm MONDAY JUNE 22 PLAN OF THE DAY CONFERENCE SCHEDULE SALES OFFICE CIDESCO SECTION USA WORKSHOP EXHIBIT HALL HOURS: 10:00am 4:00pm PAYMENT OPTIONS: Visa, Mastercard, American Express, Business Checks, or Money Orders. No personal checks will be accepted. ADVANCED EDUCATION WORKSHOPS PRODUCT FOCUSED EDUCATION 11:00am 12:45pm Room N220 CIRCADIA BY DR. PUGLIESE: Age and Acne: Hormonal Influences Present, Make Your Own Waxing History! Room N218 DR JEFF SKIN CARE/BEAUTY ATTICA: Brightening Treatment New Advances Stimulating Actives Join Us Celebrating of Essential Oils 20 Years of Corrective Room N102 IMAGE SKINCARE: Is Your Skin on a Diet? MEDICAL SPA CONFERENCE Skin Care Solutions BOOTH 2135 Skin Imperfections Free Travel Cosmetic 10% Discount Organic BioActives and MicroNeedling Bag with samples Room N215 PCA SKIN: Stem Cells and Skincare careplus@ca.rr.com Rosacea and Hyperpigmentation Room N104 ORGANIC PERMANENT MAKEUP: Organic Permanent Makeup 3 Days Class BOOTH 1756 Room N217 RELAX AND WAX: Relax... BOOTH Let s Wax! 2135 Sensitive Skin Technology: Progressive, Innovative, Results-Driven Room N216 SQUARE: The Payment Processor for the People 1270 TARGET AUDIENCE* (OF COURSE ALL ARE WELCOME): ESTHETICIAN MASSAGE THERAPIST SPA OWNER / DIRECTOR /MANAGER MEDICAL SPA PROFESSIONAL FRONT DESK MANAGEMENT MAKEUP ARTIST/ NAIL TECHNICIAN *AUDIENCE DESIGNATION HAS BEEN DETERMINED BY PRODUCT FOCUSED EDUCATION HOST CORPORATE SPONSOR Every attendee will utilize this on-site piece to navigate their way around the exhibit hall. Space is limited! An enhanced exhibit map listing is a surefire way to stand out from the crowd. Simply provide us with your logo and show special and we ll do the rest WE HAVE THE COUNTRY COVERED ION BOOTH OFFICIAL SHOW DIRECTORY* Distributed on-site to more than 60,000 IECSC and IBS New York attendees. *Available at IECSC New York only. AT-SHOW Create a considerable presence at the show with a banner, decal, kiosk or meterboard, incredible opportunities for imagery, messaging and booth directionals at the show. Placement is available in common space, eateries, hall and convention center entrances and within the halls themselves. Exposure in these heavily trafficked areas is the perfect place to showcase your company, a particular property/brand and direct additional traffic to your booth (locations first come, first accommodated exhibitor to provide graphics and labor). OPPORTUNITIES INCLUDE: Press Room Meterboards Room Drop at Host Hotel VIP Suite Indoor/Outdoor Floor Graphics Plus, others! Hanging Banners Door/Window Decals Aisle Signs Badge/Lanyard Holder Prices do not include shipping and graphic design. 4 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION

5 AT-SHOW PRESS ROOM Reserved exclusively for members of the press, the press room is typically the major hub at our events for reporters and editors. Press members use the room to check , relax and grab a bite to eat. The press room sponsor will have prominent placement of their own press materials and kits and the opportunity to hang a banner and or signage within the room itself. You will be credited as host in show signage and website (where appropriate). VIP SUITES Create your very own meeting space a short walk from the exhibit hall. Your team members can use this private VIP Suite to pitch and network with new customers, conduct meetings and even just relax throughout the day. LIMITED INVENTORY NEW PRODUCT SHOWCASE Gain major brand recognition and push traffic to your booth by displaying your product(s) in the Product Showcase at the front of the show floor. Your products will be some of the first things attendees see as they enter the exhibit hall. INTERNET LOUNGE Sponsor the Internet Lounge, a major gathering place for attendees during show hours. Your homepage will be the default homescreen and you ll be entitled to place signage and branding materials within the space. MOBILE CHARGING STATION Create a buzz by sponsoring the Mobile Charging Booth, where hundreds of attendees stop throughout the day. Create custom banners with your logo and booth number and push additional traffic to your location within the exhibit hall. Every attendee carries a phone, and many need to charge it! Prices do not include shipping and graphic design. 5 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION

6 AT-SHOW HANGING BANNERS/AISLE SIGNS/METERBOARDS Showcase your company and highlight your brand in some of the most trafficked areas in the convention hall. Banners and signs allow attendees to easily identify your brand and your location on the show floor and hence, flock to your booth! CONTACT YOUR SALES REP TO REVIEW COSTS, AVAILABILITY, SIZE & LOCATION FLOOR GRAPHICS Create attention and excitement for your properties when attendees enter and exit the Convention Center with colorful, custom floor graphics. Your company identity will be a step ahead of your competitors and in the forefront of attendees minds NOTE: Cost includes labor/production. If graphics are placed in the registration areas, additional fees will apply. DOOR/WINDOW DECALS Garner attention for your properties as attendees enter the show. Greet them at the door! Make sure your eye-catching graphics are on both sides of the glass doors along the entrances. Exposure in these densely trafficked areas is the perfect way to spread awareness about your company and hot properties. NOTE: Cost includes labor, production & convention center fees. STAIR GRAPHICS* One of the most powerful and creative vehicles at the Javits Center. Your product imagery/design will be decaled on the stairs leading up to the Crystal palace and the stairs leading down to the Conference Session rooms (Hall 1E). Whether they re coming or going, your property will grab their attention. Let attendees know you ll be at the Show and lead them straight into the exhibit hall and right into your booth. *Available at IECSC New York only. Prices do not include shipping and graphic design. Banner positions subject to change. 6 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION

7 AT-SHOW TABLETOP There s no better way to one s heart than through the belly! Your company logo/graphic will greet everyone who stops for a bite to eat, has a meeting or is just taking a break. You ll be having lunch and generating business on and off the Show Floor. NOTE: Cost includes labor, production & convention center fees. WRISTBAND SPONSORSHIP* EXCLUSIVE Each attendee must wear their wristband to gain entry into the show every day of the show. Place your logo and booth number on this wristband and along, with gaining excellent brand recognition, push traffic to your booth all three days of the show. *Available at IECSC Las Vegas and IECSC Florida. REGISTRATION AREA SPONSORSHIP Sponsor the registration area and grab the attention of thousands of attendees! Your logo will exclusively be featured on signage and banners within the registration area and if you choose, registration team members can wear t-shirts featuring your brand. The Registration Area Sponsorship opportunities are endless as are the benefits to your brand! BADGE LANYARD/HOLDER EXCLUSIVE Gain high visibility by providing badge lanyards and having your company s name hanging around every attendee s neck! Be the exclusive provider of the lanyards which are distributed in the registration area and given to attendees. Sponsorship cost of lanyards is for distribution only. Exhibitors are responsible for lanyard production and all associated costs. Badge lanyards/ holders must be pre-approved by show management. Prices do not include shipping and graphic design. 7 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION

8 AT-SHOW BADGE HOLDER INSERT EXCLUSIVE This opportunity gives you the chance to make a lasting impression on our attendees! Create a promotional piece highlighting your company and we ll insert this piece into the badge holder. What better way to get your message across to spa professionals at the show! SHOPPING BAGS Attendees pick up so much information at the show why not provide them with a customized shopping bag with your company logo and message. Bag is given to attendees during registration. Sponsorship does not include materials, production or shipping; sponsor is responsible for these costs. RESTROOM AMENITIES SPONSORSHIP This unique sponsorship gives attendees the opportunity to use your products first-hand. Display your products in the restrooms throughout the convention center along with information on your booth location and show specials. COFFEE BREAK Coffee breaks are an effective way for your company to gain recognition and appreciation from weary attendees. Included with break are napkins with your logo and the opportunity for you to place signage and brochures in each break station. Further enhance the break by adding pastries or cookies. This will also give you the opportunity to place signage and brochures in each break station on show signage (time permitting). CONCESSION CUPS Put your company logo and message in the hands of every thirsty attendee. Exhibitor to provide cups. Prices do not include shipping and graphic design. 8 MARKETING & PROMOTIONAL OPPORTUNITIES PORTFOLIO CONTACT YOUR SALES REPRESENTATIVE FOR AVAILABILITY & MORE INFORMATION