with the help of our advertising department.

Transcription

1 Women s Health Hellas Media kit 2016

2 Benefit from the dynamism of Women s Health and discover the best promotion for your brand with the help of our advertising department. Women s Health Hellas Pricelist 2016

3 WH PRICELIST MAGAZINE Benefit from the dynamism of Women s Health! Type of Advertisement 4 color Full Page /2 Page /3 Page /4 Page (vertical) Spread /2 Spread Premium Positions 4 color Β Cover st Content Page Cover Leaf st Spread nd Spread rd Spread th Spread th Spread th -10 th Spread nd Content Page Next to Masthead Next to Editorial A Right b Right c Right d Right C Cover Back Cover *All prices have been reduced 20% for advertising agencies The rest of pages until pg. 40 will incur a surcharge of 15%. Black and white pages will bear a price reduction of 7%. When an advertisement uses a fifth color, there will be a surcharge of Free pages cost 50. All advertisements must be delivered with 5 mm of bleed. The cover leaf has extra production costs which are examined separately. SIZES Full page Non bleed sizes: width 21, height 28 Bleed sizes: width 18, height 24,6 SPREAD Non bleed sizes: width 42, height 28 Bleed sizes: width 38,8, height 24,6 1/2 PAGE (horizontal) Non bleed sizes: width 21, height 14 Bleed sizes: width 18, height 12,3 1/2 PAGE (vertical) Non Bleed Sizes width 10,5, height 28 Bleed Sizes width 8,9, height 24,6 1/3 PAGE (vertical) Non bleed sizes: width 7, height28 Bleed sizes: width 5,4, height 24,6 1/4 PAGE (vertical) Non bleed sizes: width 5,25, height 28 Bleed sizes: width 4,25, height 24,6 1/2 SPREAD Non bleed sizes: width 42, height 14 Bleed sizes: width 38,8, height 12,3 Contact person Group Advertising Director Haris Contrafouri contrafouri@identitymedia.gr info@identitymedia.gr tel.:

4 WH PRICELIST MAGAZINE Inserts policy 2PAGE 4PAGE 6PAGE 8PAGE 8 page and more (for each 2-page) Free Stapled for plan 1-2 pgs. > -10% for plan 3-4 pgs. > -15% for plan 5 pgs. > -15% + 1 free (6th page) for plan 6 pgs. > -20% + 1 free page The first two stapled inserts will be charged an additional 15% on the rate. For Athens and Piraeus only, 25% discount. For Athens, Piraeus and Thessaloniki only, 20% discount. For outside Athens only, 25% discount. For Thessaloniki only, 50% discount. Additional Insert Expenses 1. Free floating inserts, without bag (upon customer request): 0,01 per issue for insert expenses. 2. Free floating insert on specific page (upon customer request): 0,02 per issue for insert expenses. 3. poly-bagged free floating insert (upon customer request): Cost of bagging 0,03 per issue. Special agreements apply for all other forms and options. Inserts 1. Inserts published on magazine paper will be charged an additional 100% on the regular insert rate. 2. Department store inserts, once approved by the magazine, will be charged an additional 100% on the pricelist rates. 3. Multi-product inserts will be charged as per the current pricelist rates, while featured advertisers will be additionally charged as per the pricelist. for plan 8 pgs. > -20% + 2 free pages for plan 10 pgs. > -25% + 3 free pages for A plan 15 pages and over there is special agreement *Free pages cost 50 per page 1. Each plan of the above scale works independently. 2. Association listings are calculated as a whole for maximum discount benefits. 3. The above services are valid on the condition of drafting a contract detailing the total number of adverts as well as the time frame. 4. For programmes not executed as planned, listings that have already been charged according to discount scale or other agreement will be charged retrospectively according to relevant additional costs. 5. Discounts will be calculated for advertisements published by 31/12/ The above scale is also valid for special shapes and forms. Attention! All the aforementioned insert rates are valid once submission of final sample has been received by the magazine s advertising department and following written approval, at least 15 days prior to circulation date. Targeted Sampling The cost of hosting targeted sampling is agreed on a project to project basis. Work cost: 0,054 per issue. In case of cardboard box use, aforementioned cost incurs an additional 0,02 per issue. Attached Envelopes 1. product sample in an envelope or small counter card (attached): 50% charge on page rate. 2. Attach regular insert (4page etc.) in envelope or not: 50% charge on page rate. 3. For all other cases, rate subject to agreement. It is assumed that the above advertising inserts will be small in size, otherwise an additional 0,02 per issue will be charged for attaching expenses.

5 WH PRICELIST MAGAZINE Financial Terms and Conditions 1. Pricelist rates are charged with current legal costs and fees. 2. Invoice payment must take place by the end of the following month of the date of issue. Post-dated cheques accepted up to maximum of 5 months. 3. Cash payments in full benefit from discounts relevant to total invoice sum and credit duration. 4. pages referred to in pricelist as special pages, as well as listings published on specific pages are charged as per pricelist rates, upon customer request. Otherwise, listings are charged as per regular page rates. 5. Alternative listings in other Mass Media are charged with 80% discount on pricelist rates, are not subject to discount scale and are published only upon space availability. 6. listings for companies Identity Media or its shareholders have stakes in are charged 50 per listing. In addition, listings of Identity Media partner companies, which provide Identity Media readers with products or services, will also be charged at the same rate. 7. Self-promotion listings of advertising companies are published only upon space availability, benefit from 50% discount and are not subject to any additional discounts. 8. The magazine can offer free space (upon availability) to nonprofit organisations and associations for nonprofit or cultural goals, for example UNICEF, GREENPEACE, ANTI-CANCER. 9. listings cancellations must be expressed in writing and received by Advertising Department 25 days prior to circulation date. Otherwise, the listings will be charged as per pricelist rates and will not be subject to any discounts. 10. Association listings are calculated as a whole for maximum discount benefits. For programmes not executed as planned, listings that have already been charged according to discount scale or other agreement will be charged retrospectively according to relevant additional costs. Publication Specifications Listings must comply with the EDEE code for journalism ethics. The magazine reserves the right to refuse publication of listings that do not conform to its aesthetics or opposes its principles or interests. In cases where listings may be considered magazine content (without prior agreement for advertorials), the magazine has the right to label listing as Advertisement. Listings for tobacco and alcohol products with more than 35% alcohol content are not allowed. Inserts, Bookazines, Cards, Samples or other preferences are approved subject to precise specifications and proof submitted 15 days prior to circulation date, as well as taking technical issues into consideration. Rates are then calculated accordingly. ATTENTION! In cases of inserts printed without prior submission and approval of final proofs, the magazine reserves the right to invoice and collect the appropriate rate from the main advertiser or partner advertising firm, regardless of the amount mentioned in the publication order. Publication Specifications The magazine accepts separations that must be accompanied by a preliminary colour proof for the best possible printing quality. In cases where final proof has not been sent or there are changes or deviations after printing, the magazine assumes no liabilities. The magazine is published with offset printing and spine gluing. Planning Deadlines Listing order delivery: 30 days prior to circulation date. Material delivery (separations, proofs): 20 days prior to circulation date. Insert delivery: 15 days prior to circulation date. Contact person Group Advertising Director Haris Contrafouri contrafouri@identitymedia.gr info@identitymedia.gr tel.:

6 WH PRICELIST DIGITAL Advertising Cost ( ) per 1000 impressions (CPM) SIZE Home Page target Section run Of Site 300x250 px x90 px x600 px 300x250 px 300x100 px 160x600 px x250 px Preferential Promotions & Sponsors / Advertising Rate (Display Time) action Action / Cost in 1 Day 1 Week 1 Month Advertorial Ή text link per day 100 Upon agreement Branding background Section Sponsorship Upon agreement Upon agreement specifications 1. Push Down Banners - Initial size 1024*66 pixels, maximum push down size of 1024*418 pixels without covering the page, just push down. - Maximum Size: 40KB - Expansion Duration: 5 seconds - Must be user-initiated with mouse over. Close button must be discernible. - Cap 2 Frequency recommended - Must be clickable and lead to customer website. - Not applicable on website Home Page 4. Skin / Backtile - All skin must be clickable - Must appear left and right in sections across the screen - Can include codes - Can be activated and de-activated (from example, can appear from July) - possibility of determining impressions so as to play multiple skins at the same time - Auto detection allows skin to be visible by a maximum number of users - Up to 80KB and static (gif or jpg) 2. Floating Ad / Overlay - Must be active on the Page - Maximum Dimensions: 400*300 pixels - Maximum Duration: 10 seconds - Not applicable on website Home Page - Close button necessary - Cap 2 Frequency recommended - Must be clickable and lead to customer website - Must not cover the website logo or advertiser Banners 5. Pop-up ή Pop-under - Dimensions: Pop-ups: 250*250 or 550*480/ Pop-under: 720*300 - From 40 to 80KB - Duration up to 15 seconds - Close button necessary - Must not cover the website logo or advertiser Banners 3. Transitional Ad/ Interstitial Ad και Prestitial ad - Full-page ads that appear before the Home Page downloads or when moving between website pages - Maximum Size: 40KB - Duration: 7 seconds on Home Page and up to 15 seconds with automatic closing on other website pages. - Cap 2 Frequency recommended - Dimensions: Between 770 pixels width and 600 pixels height - Must be clickable and lead to customer website

7 The magazine-phenomenon that developed into an international lifestyle mega brand in just 8 years has finally came to Greece!

8 WH: 18 publications in 29 countries! With 18 international publications covering 29 countries and more than 15 million readers each month, WH is the world s fastest growing magazine. A proud member of this family Women s Health Hellas aims to become the best women s magazine in Greece!

9 WH: The Mission WΗ is the must-have action plan for today s modern woman. From beauty to style and fitness, WH magazine gives readers the tools to make instant, positive changes in their lives. Fresh, dynamic and practical above all. 100% useful, WH does not rest on theory but puts ideas into practice, motivating and inspiring its readers to change their lives for the better, propelling consumers into action and driving them to buy. It is this approach that makes WH different from any other brand.

10 The WH Woman: Who s that Girl? WH is a women s magazine that wants to make a difference, motivating its readers to look and feel their best; encouraging the modern woman to pursue the career she loves, nurture the relationships and friendships that make her happy, while also providing her with knowledge and advice to make her confident in mind and in spirit. The WH woman is not the kind of woman who waits to see where life will take her, but the kind who directs and guides her own life. WH is the brand that sets her on the course to make the real difference she dreams of.

11 # years old # tries to cater to her multiple roles # is aware that health and well-being are prerequisites for a better life in all aspects # is employed and tries to do what makes her happy, as well as being ambitious enough to do her best to achieve her goals and dreams # relaxes by taking care of her family, likes to live intensely and to love, cultivating her relationships and sex life # enjoys good food but is also interested in maintaining her appearance and adopting a healthy, balanced diet # is interested in her personal style and wants to adopt the new trends before the crowd, always tailoring latest fashions to meet her needs # loves to laugh and have fun, she is a role model for her friends and the leader of the gang # understands that technology and gadgets can facilitate our everyday life # likes new experiences, adores travelling and cannot imagine her life without a car

12 WH: Categories Beauty 25% Fashion 18% Health & Fitness 15% lifestyle 10% Food & Nutrition 17% Sex & Relationships 15%

13 WH: Philosophy A healthy and fit body does not show how much you work out; it reveals how happy you are in all fields of your life. That is why WH, fresh and dynamic, full of innovative ideas and specific advice and tips that bring immediate results, inspires and motivates women to make fast, but essential changes in their lives, while also offering the best in health, fitness, beauty, fashion, weight loss, nutrition, relationships and sex. At WH we praise the woman in you; we celebrate you for what you are, the way you are. Because you, and we, like you just like that. women s health: It s good to be yourself!

14 WH: Spending time with women, 24/7. Always. Everywhere. super σωμα παραλιασ! Fitness Special 3 On cell phones 1On computers 2 On tablets hot SEX ΚΑΘΕ ΦΟΡΑ φέτος φοράς μπικίνι! Με 5 Ασκήσεις από τη Μαρία Μενούνος θα Αποκτήσεις Αυτή την Κοιλιά Friend request Πώς Γίνεται στην Αληθινή Ζωή Crazy Sexy Cool 25+ Ιδέες για να παλέψεις τη ζέστη τό selftanner των όνειρων σόυ Xωρίς Σημάδια. Χωρίς Αρωμα. Μόνο Λάμψη! Νερό για κόφτερό μυαλό digital & social media powerhouse Women s Health IS ONLINE Find out what s happening, when it happens. Every post is useful. 100%.