companies in the Mashreq» April 2016 Cairo, Egypt

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From this document you will learn the answers to the following questions:

  • What does the EUROMED Invest project hope to do?

  • How is professional training provided to you?

  • What type of business is already existing?

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1 Are you an entrepreneur with an existing business or a business idea in a tourism related sector? Do you see web and social media channels playing an increasing role in your marketing strategy? Would you like to learn more about diverse web and social media strategies to enhance your business performance? Why attend: Learn how to use social media to raise your business profile and win new customers Learn how to put your website on the top of search engine results Get hands-on professional training by an international consultant for web-marketing Network with peers from Spain and the Mashreq Region (Egypt, Jordan and Lebanon)

2 Presentation Registration Form TOURCLASS initiative Mashreq aims to help offline and online marketing and online training in the tourism business in the Mediterranean, in particular in Egypt, Lebanon and Jordan, as well as to stimulate business and create synergies between the companies of these territories. TOURCLASS Mashreq will take place in Cairo and will benefit some twenty young entrepreneurs of Mashreq (Egypt, Lebanon and Jordan) in the tourism sector. The aim is to develop the corporate culture and increase the ability of young entrepreneurs to develop and expand their business projects by combining between theoretical and practical learning. The training is designed for entrepreneurs or students in their last course who already are operating or want to start a business in the following sectors under the tourism framework: restaurants, hotels & accommodation, travel & transportation agencies, health tourism, business tourism, cultural tourism, thematic / amusement parks, spas, etc. To book your space please fill in this form and send it to magicx@ahk-mena.com and we will shortly reply to you regarding the further procedures for participation at the master class. For more information please contact us at magicx@ahk-mena.com

3 About EUROMED Invest The main purpose of the EUROMED Invest project ( is to promote business and private investment in the Euro-Mediterranean area to contribute to the economic development of the region. More specifically, the project aims to support business networks and investment in the implementation of strategies to promote the creation and international development of Micro, Small and Medium Enterprises (MSMEs). EUROMED Invest targets are promising sectors in terms of job creation and economic benefits: food, water and renewable energy, tourism, transport and logistics, cultural and creative industries. EUROMED Invest is a project of 3 years ( ) 80% financed by the EU and has a budget of 5 million. The project is co-financed by ANIMA Investment Network, through the MedAlliance. More information is available at:

4 Identification Mrs/Mr.: Names: Surname: Position: Organisation: Address: City: Post code: Country: Phone: Mobile: Website:

5 Education level: Secondary Degree University Degree Master University (or similar) Please specify: Sector of activity Restoration Hospitality & Accommodation Travel agencies Transport Health tourism Business tourism Cultural tourism Thematic parks

6 SPA Other Please specify: Start Activity Date of your business (MM/YYYY) and number of employees Please specify the followings details: I am the owner and the person in charge of the business I am the owner I am the person in charge of the business

7 Capacities building needs What are the main aspects to be developed in your case? What is your interest in online and offline marketing for tourism businesses? According to the program of training 'offline and online marketing for tourism businesses in the Mashreq ", what are your preferences in relation to the content: 1. We ask you to choose two Social Networks between Facebook, Twitter, Pinterest, Instagram, Linkedin and Youtube

8 Knowledge In relation to the Online Marketing & Social Media, what is your level of knowledge and how did you apply in your business:

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