Findability Consulting Services

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1 Findability Consulting Services In 2012, after twelve years of running the Findability Group, I was delighted to merge my firm with industry innovators Volume 9 Inc., who are now my exclusive referral partners. Volume 9 offers some fantastic proprietary technologies that have dramatically enhanced our core offerings, to deliver even better results for our clients. One of the unique hallmarks of Findability Consulting is the FREE 5 Minute Snapshot, a process that leads to: better search engine ranking more clicks on your website better user experience on your site more conversions from perfectly targeted potential clients. Click here to start Your Findability 5 Minute Snapshot: Consulting services include: Full Search Engine Optimization (SEO) Audit Mini SEO Audit SEO Management (Once the Audit is complete) Website Launch Support Website Services Blog Design Location Based Marketing Full Website Design and Development Paid Search Advertising Social Media Marketing Monthly Coaching Full Coaching Programs Full SEO Audit Super charge your SEO! This audit includes every aspect of your website, from analytics to keywords, to content and more. No technical detail is left unexamined, and we ll present all our recommendations as to the changes you need to make to move to the top of Google search rankings. Please contact us today at for more information and for customized pricing. Google Account Review and Analysis Google Analytics Google Webmaster Tools Conversion Tracking Technical and Content Review Domain Authority Review Content Optimization Keyword Identification and Mapping Content Scoring Page Title and Body Copy Optimization Competitive Analysis Link Profile Research Competition Set Website Metrics Keyword Difficulty Page Level Signals Meetings Approximately 3 meetings throughout the process to review deliverables and insights.

2 SEO Mini-Audit A less intensive (and less expensive) version of the full SEO audit, but filled with enough detail and best practices information to make a large impact on your website s search rankings. Contact us today at for more information and for customized pricing. Search Engine Optimization Management (Once the Audit is Complete) Here s where we ll implement all the best practices and strategies we developed during the audit itself. This can include keyword research, optimization of all page titles, optimized web page content and more. Take a look... Technical Support Google Webmaster Tool Review Checkup Review Content Optimization Keyword Identification and Mapping Content Scoring Body Copy Optimization Content Marketing Editorial Calendar Copywriting Content Optimization Link Marketing: Submissions Link Targets Review Directory Submission Business Registration Blog Directories Content Distribution Bookmarking Site

3 Website Launch Support Let us provide you with SEO feedback before you ever launch your new site, so you don t have to redo it later. Includes keyword review, link strategies, design feedback, and other SEO best practices. Please contact us today at for more information and for customized pricing. Design Review Design Comp Reviews Search Friendliness Pre-Launch Review 301 URL Redirect Mapping Page Inventory Keyword Identification and Mapping Page Title Optimization Website Metrics Post-Launch Review Google Analytics 301 URL Redirect Mapping Content Review Page Review Meeting A 1-2 hour meeting to review all findings, as well as provide prioritized recommendations for moving forward. Full Website Design and Development Project A high performing, high ranking WordPress website, from soup to nuts! We conduct an initial design Discovery exercise, to ensure we have clarity on your brand direction as well as the overall aesthetics you want. You will receive up to 3 design comps showing the layout. Everything from your navigation to your content will be optimized based on usability and Search Engine Optimization. Please contact us today at for more information and for customized pricing. Design Design Discovery Wireframe Comps Template Design Images Videos Development WordPress Set Up and Installation Top Plugins installed Blog HTML and XML Sitemaps Setup Conversion Optimization and Tracking Custom Contact Form program signup Google Analytics and Google Webmaster Tools Platform Upgrades and Hosting *optional add on* Monthly hosting via a Linux hosting provider. WordPress and Plugin Updates Website Backup Meetings as needed!

4 Blog Design No business should be without a blog, both for the SEO benefits, and to establish expertise and engage with your target market. We conduct an initial design Discovery exercise, to ensure we have clarity on your brand direction as well as the overall aesthetics you want. Once the look and feel of the design is approved, we deliver final designs to your developer, as well as walk them through any questions they have on the intended functionality of website features. Each Design Comp will be Search Engine friendly, professional, and designed to increase conversion rates on the website. Contact us for more info! Location Based Marketing Local Maps Placement & Optimization If your business is dependent on local customers, it s important to have local keywords, and to be listed in local directories like Google Places. We identify specific keywords that will be used to improve location based rankings. Listing optimization is available for the following platforms: Google Maps, Google+, Yahoo! Maps, Bing Maps, Yelp, Foursquare, TomTom, and Apple Maps. This service includes on-line meetings via conference call to review reports, deliverables, work completed, and upcoming work schedule. Location Audit and Support Location Keyword Mapping Citation Discovery Location Page Inventory Listing Optimization Create New Listings

5 Paid Search Advertising Pay Per Click Management Pay-Per-Click (PPC) is the immediate way to get on the front page of a Google Search. Let us design and implement a campaign that gets you targeted customers, and makes every click count. We ll review and recommend specific network for Paid Search, including Google Adwords, Microsoft Adcenter, Facebook Social Ads, YouTube, etc. We make initial budget recommendations, and PPC is completely trackable, so you ll always know what s working and what isn t, and where your advertising dollar is being spent to its best advantage. A PPC campaign is extremely effective when done right! Pay Per Click Audit Google Analytics Conversion Tracking Industry Review Network Targeting Analysis Keyword Identification Account Restructuring and/or Setup Campaigns and Ad Groups Keywords and Negative Keywords Ad text and Landing Pages Pay Per Click Expansion Strategies Retargeting Social Media Advertising Seasonal Campaigns Meetings and Reporting On-line meetings via conference call to review reports, deliverables, work completed, and upcoming work schedule. Social Media Marketing If you are doing social media marketing without a specific strategy, or not doing it at all, let us help! Social is here to stay, and it s effective for building your brand, creating buzz, bringing in new traffic, reputation enhancement and so much more. It s even trackable and measurable! Let us show you how to create a social media campaign that creates real ROI and real business! We currently manage the following platforms: YouTube, Facebook, LinkedIn, Twitter, Pinterest, Google+ and blogging. Please contact us today at for more information and for customized pricing. This service includes: Social Media Audit Social Media Setup / Optimization Ongoing Facebook Management Community Building Engagement Cross Platform Promotion Driving Traffic Meetings and Reporting Hold on-line meetings via conference call to review reports, deliverables, work completed, and upcoming work schedule.

6 Coaching / Training Full Coaching Program Let us teach your team everything we know! This is a 6-month program that then moves month to month, for as long as you want it. This coaching program can be custom designed to your business s needs and goals, whether you want to learn SEO, social media, Google Analytics, or anything else internet marketing related! Contact us for more details about this exciting program at Each month will incorporate the following elements: A relevant summary of Internet Marketing results, as measured by Google Analytics and other SEO tracking programs. Bi-Weekly Meeting/Coaching Session with an Account Manager, each lasting approximately one hour. A set of deliverables to be completed by Volume 9 to help support the Client s team as they work to get the Client s online presence optimized. Client will have and phone access to an Account Manager each month in order to ask questions. In addition, in your first month, our team will be doing the following: Verify proper Google Analytics ( GA ) installation and provide insights on GA data for top keywords, landing pages, direct traffic, referring traffic, organic traffic, paid media, page metrics, user engagement, and visitor location information. Verify proper Google Webmaster Tools ( GWT ) installation and provide insights on GWT data including sitemaps, crawl errors, search queries, content recommendations, and site performance. Ensure tracking is set up allowing the ability track conversions. Input the Client s website and tracking into our proprietary reporting dashboard, giving the Client 24/7 access to all data and results. Click here to start Your Findability 5 Minute Snapshot:

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