Media data 2016 JAPANMARKT Our Distribution Partners: - German Embassy - German Consulate Osaka-Kobe - German Academic Exchange Service (DAAD) - Ostasiatische Gesellschaft (OAG) - German Institute for Japanese Studies - Japan External Trade Organization 2016.01 EN
JAPANMARKT IS YOUR 1 STOP SHOP FOR NEWS, BACKGROUND INFO & ANALYSES ON JAPAN. Print, online and in your in-box. Magazine JM online Online news aktuell Newsletter Social Media + ahk.japan.de German Chamber of Commerce and Industry in Japan 2
JAPANMARKT REACHES 10,000 12,000 3,500 + 30,000 READERS OF OUR PRINT MAGAZINE VISITS ON OUR ONLINE NEWS SUBSCRIBERS OF OUR EMAIL NEWSLETTER VISITS ON THE GCCIJ WEBSITE Magazine JM online Online news aktuell Newsletter Social Media + ahk.japan.de German Chamber of Commerce and Industry in Japan 3
1 MAGAZINE JAPANMARKT profile Full Renewal from 2016 on! Published bi-monthly, with a fresh new design! We will bring you more information in a more appealing fashion! JAPANMARKT is the bi-monthly business magazine of the German Chamber of Commerce and Industry in Japan (AHK Japan). It informs executives, experts and decision makers about the most recent and relevant trends of the Japanese business world. With its unique focus, JAPANMARKT reaches a broad readership, all the way through into the boardrooms of prominent and large German and Swiss companies. At a glance: Circulation: 4,500 copies per issue Total Readers: 10,000 per issue Date of publication: the 1st of each month (January, March, May, July, September and November 2016) Magazin * The JAPANMARKT is available on our trilingual website www.japan.ahk.de or the online book store Fujisan www.fujisan.co.jp Publishing frequency: bi-monthly, 6 times a years Language: German Page volume: 56-60 pages Format: Width 210 mm x Hight 275 mm Color: 4/4 color German Chamber of Commerce and Industry in Japan 4
1 MAGAZINE JAPANMARKT readers Focused, international readership Position German-speaking expatriates in Japan Over 400 GCCIJ-Member companies & organizations Newcomers to the Japanese market Distributed to: Lufthansa business class, Swiss Air business class, JAL lounge in Frankfurt, Space Design Hotels & Service Apartments, German embassy, German Consulate in Osaka, Swiss embassy, DAAD Tokyo, OAG, German Institute for Japanese Studies, German language schools & German schools in Japan and more! Affluent target group 14 13 11 Owner 28 33 Executive Manager Employee other Over 70% of JAPANMARKT readers are executives Over 50% receive an annual income of more than 100,000 Over 70% live in Japan and fly to Europe several times a year 25% hand over JAPANMARKT to 3 or more colleagues, another 36% to 1 or 2 colleagues, 6% bring it home to their family. Faithful Readership Over 70% have been reading JAPANMARKT for over 4 years Over 80% are very satisfied with the magazine Every issue is read by mostly the same, loyal group of subscribers! Annual Salary 27 32 13 27 > EUR 200,000 EUR 100,000-200,000 EUR 50,000-100,000 < EUR 50,000 Our Distribution Partners: Magazin German Chamber of Commerce and Industry in Japan 5
1 MAGAZINE JAPANMARKT 2016 topics Issue The date of issue (Advertisement dead line) Main Topic Sub Topic Special contents JAN/FEB January 8th (Nov. 30th, 2015) Megacities & Mobility Smart cities, Automotive industry, E-mobility, Railways, Public transport etc. Diversity HR, LGBT, Sexual orientation, Career development, Recruitment etc. MAR/APR March 1st (January 29th) MAY/JUN May 2nd (March 25th) Consumer trends 2016 Consumer trends, Hit products, Aging society, Travel, Convenience Stores etc. Real Estate & Office Space Real estate agents, Banks, Office equipment, Incubators, Movers etc. Rebuilding Tohoku 5 years after 3/11, Reconstruction, Energy market, Renewable energy, Liberalization etc. Industry Outlook 2016 Automotive, Chemical, Electronic, Engineering, Construction industries etc. Hidden champions Regional economy HR Online Marketing Monozukuri Finances CSR Transport and logistics Health care JUL/AUG July 1st (May 27th) Joint Ventures and M&A Joint venture, M&A, Consulting, Banks, Examples of successful M&As in Japan etc. Risk Reduction Compliance, Cyber security, Catastrophe measures, Media laws, Accounting offices, Consulting, IT support etc. etc. SEP/OCT September 1st (July 25th) Japan s Heavyweight industries Heavyweight industry, Steel industry, Aviation, Astronautics, Defense industry, Globalization, De-industrialization etc. Food in Japan Japanese and German food, Food industry, Food-service industry, Imports & exports etc. Magazin NOV/DEC November 1st (September 23th) Japan s top runners Corporate ranking Japan, 30 top companies (Automotive, Electronics, Chemistry, Japanese suppliers etc.) * Topics and the date of issue may be changed without notice. Leisure, Fashion and Luxury German luxury and fashion products in Japan, Accessories, Cars, Japanese luxury & fashion products, Luxury hotels, Travel agents etc. German Chamber of Commerce and Industry in Japan 6
1 MAGAZINE JAPANMARKT ad rates Full page W 210 x H 275 mm (Bleed size) W 216 x H 281 mm Half page W 180 x H 110 mm Third page W 180 x H 75 mm Quarter page W 180 x H 60 mm Banner W 180 x H 40 mm Third Page W 56 x H 225 mm Place Regular Price GCCIJ Member Price (20% discount) Cover page 4 (Back cover) : 500,000 Yen 400,000 Yen Cover page 2 (Inside front cover) : 460,000 Yen 368,000 Yen Cover page 3 (Inside back cover) : 400,000 Yen 320,000 Yen Double page spread, inside : 400,000 Yen 320,000 Yen Full page, inside : 300,000 Yen 240,000 Yen Half page, inside : 200,000 Yen 160,000 Yen Frequency discounts 2 insertions 5% OFF 3 insertions 10% OFF 4,5 insertions 15% OFF Annual contract (6 insertions) 20% OFF Third page, inside : 150,000 Yen 120,000 Yen Quarter page, inside : 120,000 Yen 96,000 Yen Banner ad, inside : 80,000 Yen 64,000 Yen * Inserting promotional flyers and booklets is also possible. Please ask for details. Magazin * Price in Yen includes sales tax. German Chamber of Commerce and Industry in Japan 7
1 MAGAZINE JAPANMARKT job market Job Advertisement in JAPANMARKT XYZXYZ Full page W 210 x H 275 mm (Bleed size) W 216 x H 281 mm Half page W 180 x H 110 mm Quarter page W 180 x H 60 mm Online Job Market Post your job ad also on our trilingual Online job market! You can reach not only German candidates in Japan but also Japanese candidates with international experience and German language skills. Place Regular Price Full page, inside 216,000 Yen + online 3 months GCCIJ Member Price (20% discount) 172,800 Yen Half page, inside 129,600 Yen 103,680 Yen + online 3 months 162,000 Yen 129,600 Yen Quarter page, inside 86,400 Yen 69,120 Yen + online 3 months 108,000 Yen 86,400 Yen Magazin * Price in Yen includes sales tax. German Chamber of Commerce and Industry in Japan 8
2 ONLINE NEWS JAPANMARKT online JAPANMARKTonline is the only news website in German language that focuses solely on news on economics and politics in Japan. It produces original content on a daily basis. It is your hub to all JAPANMARKT media: the print magazine, the email-newsletter, social media and more! With 22,000 views per month on average it has a huge variety of readers mainly located in Germany and Japan. At a glance: URL: http://www.japanmarkt.de/ Language: German Scope: Target group: New content on a daily basis > 100 Pages > 2.000 articles archived German-speaking executives and expatriates. Newcomers to the Japanese market over 3,500 Newsletter subscribers. Visitors: Average of 12,000 visitors in 2015 (month) JM online Traffic: Average of 22,000 page views in 2015 (month) Online news German Chamber of Commerce and Industry in Japan 9
2 ONLINE NEWS JAPANMARKT online Top 600 x 60 px Mini 300 x 90 px Half 300 x 180 px All pages Top Mini Regular Price (GCCIJ Member Price: 20% discount) 1 month 100,000 ( 80,000) 60,000 ( 48,000) 3 months (15% discount) 255,000 ( 195,000) 153,000 ( 117,000) 6 months (20% discount) 480,000 ( 360,000) 288,000 ( 216,000) Full 300 x 250 px Half 100,000 ( 80,000) 255,000 ( 195,000) 480,000 ( 360,000) Full 140,000 ( 112,000) 357,000 672,000 ( 273,000) ( 504,000) * Price in Yen includes sales tax. Package bonuses* : + ad in JAPANMRKT magazine 20% OFF + ad on GCCIJ homepage 20% OFF JM online * please consult regarding the possibility to combine several bonuses. Online news German Chamber of Commerce and Industry in Japan 10
3 NEWSLETTER JAPANMARKT aktuell JAPANMARKTaktuell is your overview over all relevant news on Japan from third party news sources in German language. Sent out twice a week, it reaches 3,500 subscribers in Germany and Japan and completes the general news and info offering by the GCCIJ. At a glance: Your banner 510 px 125 px Language: German 2 issues per week (Mon/Thu) Scope: Ca. 20 links to German news coverage on Japan. Listings of selected events by GCCIJ as well as third parties. Target group: Anybody interested in news on Japan Subscribers 3,500 facebook.com/japanmarkt twitter.com/japanmarkt youtube.com/user/japanmarkt Ad rates: 1 issue 8,100 Yen 1 month (continuous 8 times) 55,000 Yen aktuell Newsletter * Price in Yen includes sales tax. German Chamber of Commerce and Industry in Japan 11
4 GCCIJ HOMEPAGE www.ahk.japan.de The Homepage of the GCCIJ (AHK Japan) is the no.1 gateway for German companies and entrepreneurs interested in Japan and vice versa. With over 30,000 visits every month in 3 languages it is one of the most frequented pages in German bilateral trade. It also serves as a host for all JAPANMARKT media and as a platform for your advertisement towards a highly sophisticated and broad audience interested in both Germany and Japan. At a glance: URL: www.japan.ahk.de Language: German, Japanese, English Scope: About 70 pages per language Visitors: Pageviews: Readers per language: Main Contents: Average of 30,000 visitors in 2015 (month) Average of 55,000 page views in 2015 (month) GER 40% JP 35% EN 25% Basic information and news on doing business in Japan, events by the GCCIJ in Germany and Japan, fairs in Germany, job market, member company ies information, reports and special publications, JAPANMARKT media ahk.japan.de German Chamber of Commerce and Industry in Japan 12
4 GCCIJ HOMEPAGE www.ahk.japan.de Half 190 x 120 px Full 190 x 250 px Half Place Only Top page All pages Regular Price (GCCIJ Member Price: 20% discount) 1 month 60,000 ( 48,000) 120,000 ( 96,000) 3 months (15% discount) 153,000 ( 117,000) 306,000 ( 234,000) 6 months (20% discount) 288,000 ( 216,000) 576,000 ( 432,000) Double 190 x 550 px Full Only Top page All pages 100,000 ( 80,000) 200,000 ( 160,000) 255,000 ( 195,000) 510,000 ( 390,000) 480,000 ( 360,000) 960,000 ( 720,000) Double Only Top page All pages 140,000 ( 112,000) 280,000 ( 224,000) 357,000 ( 273,000) 714,000 ( 546,000) 672,000 ( 504,000) 1,344,000 ( 1,008,000) * Price in Yen includes sales tax. Package bonuses* : + ad in JAPANMRKT magazine 20% OFF + ad on JAPANMARKT Online 20% OFF ahk.japan.de * please consult regarding the possibility to combine several bonuses. German Chamber of Commerce and Industry in Japan 13
5 TECHNICAL REQUIREMENTS Please prepare your ad data in one of the following formats: Magazin Websites aktuell Newsletter Technical requirements for advertisements in the print magazine PDF/X-1a (optimized for printing) or Adobe Illustrator ai/ EPS All fonts outlined Technical requirements for advertisements online JPG, PNG, GIF or SWF files (<30kb) Maximum of 3 loops in case of animations Image resolution 350 dpi CMYK-colors Do you need help with your advertisement? We are happy to assist you in the creation process of your ad (translation, design and technical realization). Please feel free to ask us. German Chamber of Commerce and Industry in Japan 14
Please contact us for individual consultation. Our advertisement team is happy to help with words and deeds: German Chamber of Commerce and Industry in Japan Communications, Editorial JAPANMARKT Sanbancho KS Bldg. 5F, 2-4 Sanbancho, Chiyoda-ku, Tokyo 102-0075, Japan Ms. Aki Yamazaki Tel: +81-3-5276-8744 Email: japanmarkt@dihkj.or.jp www.japan.ahk.de www.japanmarkt.de German Chamber of Commerce and Industry in Japan 15