SPONSORSHIP OPPORTUNITIES

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1 SPONSORSHIP OPPORTUNITIES Sunday October 11, 2015

2 WHAT IS OLD CITY FEST? Old City Fest is a celebration of art and design, fashion and food, creativity and culture on the streets of America s most historic square mile Old City, Philadelphia. This event highlights the region s premier art and design district, showcasing local designers, creative firms, restaurants, retailers, galleries, theater, culture, history and architecture. Now is your opportunity to be part of this exciting event. With our historic past, art presence and tech future, Old City is the place to be! More than 100 Old City businesses sponsored or participated in Old City Fest on Sunday, October 12, The event, which drew 15,000 people in its first year, showcased the best Old City has to offer. (215) info@oldcitydistrict.org oldcitydistrict.org

3 OVERVIEW WHEN Sunday, October 11, 2015 Noon - 6:00 p.m. WHERE Old City Fest will be held in the heart of Old City along N. 3rd Street from Market to Race Streets and Arch Street between 2nd and 4th Streets, home to design showrooms, art galleries and independent fashion boutiques. WHO Event programming and promotion are designed to attract an upscale and sophisticated urban and suburban regional audience. Art and design aficionados, fashionistas, foodies, history buffs and families will be invited to come out and be (re)introduced to the charms of Old City. In 2014, Old City Fest s first year, there were 15,000 attendees. WHAT S HAPPENING* Wide selection of food and retail featuring local businesses Pop-up theatrical performances Musical performances on main stages Artist demonstrations by The Clay Studio and The Center for Art in Wood and Arch Enemy Arts Fashion Show highlighting the latest designer lines from Old City s renowned fashion boutiques The curated Independent by Design showcase featuring works from Old City s art galleries and design showrooms Betsy Ross House tours and presentations Kid-zone play area with family-friendly programming *Programming in development & subject to change. (215) info@oldcitydistrict.org oldcitydistrict.org

4 PROMOTION Old City Fest will be aggressively marketed throughout the Philadelphia region. Publicity and promotion will consist of varied multimedia outlets including TV, print, radio, online and social media as well as posters and fliers distributed prior to the event. TELEVISION Expected day-of-event coverage from local TV stations. Visit bit.ly/1zwfkus to view the 2014 FOX Philadelphia television coverage. Visit cbsloc.al/1aasoik to read the 2014 CBS Philly coverage. ONLINE + SOCIAL MEDIA Event information will be available on OldCityDistrict.org and promoted on Uwishunu.com (VisitPhilly.com), Philly.com and local blogs. Visit bit.ly/1xy5kdy to read the 2014 Uwishunu.com coverage. 1,500 Facebook Likes * on Old City District page Facebook.com/OldCityDistrict 10,300 Twitter followers * of Old City OldCityDistrict Established hashtag on Twitter, Instagram and Facebook. #oldcityfest More than 500 Old City businesses will promote the event to a collective 75,000+ followers. Dedicated Old City Fest newsletter will be sent to over 10,000 contacts. * RADIO Advertising and public service announcements - CBS Radio, WXPN, WHYY. Visit cbsloc.al/zskeqk to listen to the 2014 CBS radio coverage. PRESS RELEASES Alerts to extensive Philadelphia regional outlets. Visit bit.ly/1zom7y4 to read the Philadelphia Business Journal coverage. *As of 3/9/15 (215) info@oldcitydistrict.org oldcitydistrict.org

5 SPONSORSHIP Freedom - $25,000 Inclusion in all press releases Marketing opportunity in Design Showcase venue Opportunity to make event announcement over PA system and be recognized by hosts Logo on Old City Fest volunteer t-shirt Right of first refusal for 2016 event Premier tent location Industry exclusivity for 2015 event Logo and link on Old City Fest blasts and Old City District enewsletter Logo on all printed advertising Logo on Old City Fest stage banner Dedicated Facebook placement and tweets Logo on all promotional posters 10 ft. x 10 ft. tent, tables and chairs 2 tents 2 tables 4 chairs Logo placement and link on Old City District website For more information, please contact: Brett T. Mapp, Director of Operations brett.mapp@oldcitydistrict.org (215) oldcitydistrict.org

6 CORPORATE SPONSOR APPLICATION Name of Business: Type of Business: Business Address: Contact Name: Phone: Website: Twitter: Facebook: I WOULD LIKE TO SPONSOR OLD CITY FEST AT THE LEVEL OF: Freedom $25,000 In-kind Sponsor valued at $ Other $ I would like to personalize my sponsorship level. Please contact me to discuss costs and options. PAYMENT INFORMATION Check enclosed Send invoice Contributions to Old City Community Fund are tax-deductable to the extent permitted by law; contact your tax advisor for confirmation. The official registration and financial information of Old City Community Fund may be obtained from the Pennsylvania Department of State by calling (800) Registration does not imply endorsement. Please make all checks payable to Old City Community Fund Please mail, or fax to Brett T. Mapp brett.mapp@oldcitydistrict.org Fax: (215) Old City District 231 Market Street Philadelphia, PA 19106

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