Investor Garage. Marketing & Advertising

Transcription

1 September 2015 Investor Garage Marketing & Advertising

2 Investor Garage A Web TV series supported by an online information portal for luxury, classic and exotic sports car fans. Investorgarage.com will be anchored by the new reality TV series, Investor Garage, plus will contain articles, updates, car auction results and information of value to the automotive collector and enthusiast. Investor Garage TV Each episode of Investor Garage TV will follow our host, Jim Martyn, as he visits with an owner of a collection of rare and exotic automobiles. He ll learn about the history of some of the vehicles and candidly ask what the whole collection might be worth. Examining the collection will include going for a ride in one of these special vehicles to give the viewing audience a true sense of the pleasure of ownership.

3 Demographics and Reach Our Readers Your Ideal Audience When it comes to communicating with your target demographic, InvestorGarage.com is second to none. We cater primarily to owners and enthusiasts from high net-worth households. Visitors to InvestorGarage.com are highly educated, active entrepreneurs and business-elite who are always looking for the latest products and services that cater to their sophisticated tastes. Investor Garage editorial is both a relevant and entertaining source that automotive owners and enthusiasts trust when researching classic or exotic automobiles. Entertaining TV programming. Clear writing. Reliable sources. That's what visitors to Investor Garage (I.G.) can expect. A benchmark resource guide for owning and investing in specialty automobiles. I.G. also presents the website visitor with a unique and informed look into the world's finest lifestyle products from the latest trends in luxury items to experiential automotive travel in exotic destinations. Make the Most of Your Online Marketing Budget Whatever the product and budget, our objective is always to facilitate a successful online marketing experience for our advertisers and readers alike. The selection of advertising space allows you to create an effective, highly-targeted campaign. You may choose to run your video TV ads in specific broadcast episodes, showcase your product with banner and badge ads, or take advantage of custom user-engagement campaigns. Target Demographic ADULTS 100% Men 88.00% Women 12.00% AGE 100% % % % % EDUCATION Graduated College Or Better 32.00% Any College (Attended College+) 68.00% HOUSEHOLD INCOME $50, % $75, % $100, % Median HHI $98,000 1st month estimated unique visitors 6,000-10,000

4 On Site and TV Advertising TV episode Advertising and Sponsorship Episode Advertising 1 x 30 2 x 30 4 x sec. ad insertion $625 $1,250 $2,250 Episode Sponsorship A custom episode produced about your business. Ask for details Banner and Display Advertising Banner Ad 3 months 6 months 1 Year 728 x 90 $2,175 $4,350 $8,700 Display Ads 3 months 6 months 1 Year 300 x 250 $ 750 $1,500 $3,000 Static Banner Creative Requirements Unit: 728x90, 300x250, File Size: 40 KB maximum Media Types Accepted:.jpg,.gif,.png Click URL: Click through URL required Flash Banner Creative Requirements Unit: 728x90, 300x250, Invisible Button: All Flash creatives must include an invisible button as the top layer, set to have action script code as an action on the button. Action script: (on press) {get URL (click tag, "_blank");} AS2, please do not include a click-through URL in the script File Size: 40 KB maximum (both Flash and Alt image files)

5 Visitor Engagement Subscription to free special offers, N newsletter and updates Investor Garage Twitter feed on website providing on-going updates.

6 Content and Editorial 10 new Episodes of Investor Garage TV in Season One G Guest writers/experts will publish on Investor Garage and their own websites providing I.G. the benefit of their writing and notoriety. Submissions: Investor Garage is constantly looking for accurate, current and relevant editorial content and images on the subjects of automotive collectors, automotive experiential travel, automotive collection ownership and other topics related to enjoying the classic and rare automobile. Submission of brief news and product content is encouraged as well, and all editorial boosted by good images and quantitative information of value to our readers receives priority. Stories should contain appropriate links, and multiple sources are preferred. Blogs Drive and 4 Entertainment features run Inc. 150 words, features 400 to 800 depending on art quality. Please submit...to admin@investorgarage.com

7 Social Media Marketing Twitter.com/InvestorGarage Daily postings and updates. Build followers. Post all web site information and episode teasers. Encourage followers to like FB page. Promote, Instagram, Pinterest, LinkedIn and YouTube pages. Facebook.com/InvestorGarage Multi-weekly postings. Build Likes / Followers. Promote Instagram, Pinterest, LinkedIn and YouTube. LinkedIn.com/company/investorgarage Multi-weekly postings same content as FB page. Join LI groups and promote website and episodes. investor_garage Use when in the field at events and when on video shoots for television episodes. pinterest.com/collector Add content as it ties into and links to Twitter and FB postings. Channel: Investor Garage Consumer video and episode teasers on YouTube channel. Promote with Twitter, LinkedIn and FB updates. Advertising. Promotion of the Investor Garage website / FB pages through Facebook promotional advertising

8 Ways To Get Involved 1. Advertisers have five ways to promote products or services with InvestorGarage.com 1. Custom TV episode 2. In broadcast TV advertising 3. Sponsored content 4. Banner ad 5. Badge ad 2. Guests in each episode will be owners of selected collections. 1. Investor collectors 2. Entrepreneur collectors 3. Celebrities 3. InvestorGarage.com is marketed and supported through an unique and comprehensive social media network. 4. Lots of opportunities to cross-link show with customer website and social media activities. 5. Get noticed in the luxury automobile world and create sales opportunities for your business. Reserve your ad today Investor Garage A production Contact Ron Baker Ext Mobile rbaker@drvnmktg.com