MICROSOFT DYNAMICS CRM

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1 biztech TM MICROSOFT DYNAMICS CRM Experienced professionas, proven toos and methodoogies, tempates, acceerators and vertica specific soutions maximizing the vaue of your Customer Reationships Competency Brochure

2 MICROSOFT DYNAMICS CRM SERVICES Deivering effective, secure, integrated CRM Soutions for Market Leaders Microsoft Dynamic CRM soution is fexibe, easy to use and engineered to fit your business. It can transform every touch point into a marketing opportunity and harness the undiscovered potentia within your customer base. Every enterprise has benefitted from MS Dynamics CRM's famiiar and inteigent marketing capabiities, to market more effectivey, improve productivity and gain actionabe insight into marketing efforts. Ray Business Technoogies provides impementation & Technoogy Consuting Soutions on Microsoft Dynamics CRM to automate entire saes and support processes. We aso hep companies to create a custom soution. With our strategic and integration experience to compement Microsoft Dynamics CRM, you have a soution that can be quicky impemented to hep increase productivity and profits. And since Dynamics aso integrates easiy with famiiar appications ike Microsoft Office and Outook, your team can begin seeing resuts in a shorter span of time. Raybiztech has impemented Microsoft Dynamics CRM projects for a number of sma and medium sized businesses on time. We are Microsoft Partner and have deep expertise on Microsoft CRM impementations, Microsoft CRM customization, and CRM upgrade. We have deep expertise on CRM 4.0, CRM 2011 and Onine CRM. Our expert Offshore Dynamics CRM Deveopment India team has executed mutipe projects, which utiize the existing features of Dynamics CRM and pass on the cost and time benefit to the customers. Our dedicated Dynamics CRM deveopment team is we appreciated by our customers for our expertise, quaity of work and commitment to business growth of our customers. Why Microsoft Dynamics CRM? Microsoft Dynamics CRM heps you drive consistent and measurabe improvement in everyday business processes. So you can: Pan and track activities, tasks, budgets and detais for each marketing activity Set up product cataogues, price ists and discounts for optima offers Taior messages and offers to highy targeted ists Save time and money with reusabe campaign tempates Use predefined workfows to streamine processes and approvas Create Internet anding page for campaigns without any coding Easiy create marketing pans with embedded document management capabiities

3 For Saes: No matter how compex your saes process, Microsoft Dynamics CRM can hep you quicky quaify saes eads and opportunities, streamine your saes strategy, and hep your saes force access critica customer information. So quicky create demand and generate new business with Dynamics CRM. For Marketing: MS Dynamics can quicky transform customer information into action. Your marketing team wi have deep insights into your customers' unique needs and preferences with buit-in reporting and anaysis toos. It heps your marketing teams to generate repeat business and create strong saes pipeine. you can pinpoint your marketing efforts with: Natura-anguage queries to instanty segment customers or prospects Highy targeted ists and associate them with campaigns Persona or pubic views for reuse Share target ists with coeagues and vendors. Exporting ists into mutipe formats for buk emai or direct-mai communications For Enhanced Customer Service: With MS Dynamics CRM, your teams can respond faster to customer service issues and empower your service organization to anticipate, address and deiver consistent, efficient customer care that contributes to ong-term business profitabiity. Microsoft Dynamics CRM provides functionaity for: Account and Contact Management Case and Interaction Management with Product and Contract Management Knowedge-Base Management and Service Scheduing Service Reporting and Anaytics Better workfow for we managed business processes: MS Dynamics heps you to coaborate at every eve - and give everyone access to the business process best practices that can make them more effective and efficient business decisions. So you are abe to share information across your organization and stay productive. For managing your data effectivey: MS Dynamics can import data effortessy from other sources into Microsoft Dynamics CRM. You can use predefined data-mapping rues or create new ones on the fy. It ceanse your data inteigenty to eiminate dupications and decrease your cost per engagement (CPE). For better mobiity: Saes & Marketing teams need to be fexibe and mobie and MS Dynamics heps them to Access customer data from any web-enabed device anywhere, anytime. They can Track budgets and push through approvas whie on the road or Create or update campaigns on the fy.with Microsoft Dynamics, your teams can update, quaify or assign eads whie on the road and Track key marketing metrics with rich offine reporting virtuay from anywhere.

4 Ray Business Technoogies has deep expertise in Microsoft Dynamics CRM Microsoft Dynamics CRM Consuting Services: We have strong expertise in various industry domains in the areas if CRM, Business Processes, productivity measures, saes force effectiveness etc. Our functiona experts can visit, discuss with your team, understand your Business Processes & future requirement and suggest best ways of impementing Dynamics CRM into your esteemed Organization. Microsoft Dynamics CRM Impementation: Raybiztech's Functiona and Technica team has aways heped our cients with on-time turnkey soution. Being end user friendy, our team can educate saes teams on Microsoft Dynamics. MS Dynamics CRM has inbuit customization faciities, which can ead to faster preference setup resuting faster impementation. Microsoft Dynamics CRM Support and Enhancement: We have got recognition from our domestic and internationa cients in word cass support and enhancement services. Being a software deveopment company, we have strong expertise in Microsoft technoogies. Our deveopment team has Microsoft certified software programmers in Dynamics. Raybiztech CRM Group can assist you with: à Business Process Assessment à Strategy Definition and best practices à Software Seection à Requirements Definition à Turnkey Impementation Services à Data ceansing, Data migration, and integration services à Post-impementation Services à Upgrades and Enhancements à Off-site/offshore Deveopment Services Case Study: Raybiztech heps eading reseer of DISH Network to reduce the cost of ead acquisition with Microsoft Dynamics CRM About Cient Cient is a eading reseer of DISH Network in the state of Caifornia. The cient has number of onine marketing programs aimed at ead generation incuding eads from affiiates. The cient has a saes team in the US and has engaged four contact centers outside US to support the outbound customer acquisition process. The contact centers contact the eads, quaify them and transfer the quaified eads to the US saes team for foow up and cosure. The cient has decided to use Dynamics CRM for the compete saes and support processes. We were engaged to design and impement the saes and support processes for the cient. Business Need The cient works with number of affiiates as part of the onine marketing campaigns geared towards ead generation. These eads need to be scrubbed against existing database for dupicates, accuracy in ead information such as phone number, emai and address etc. Once processed, the eads need to be stored in the

5 CRM system for aocation to various saes representatives who woud then contact the ead for quaification and cosure. The chaenge in the ead processing is the voume of eads that come in from various affiiates and their accuracy foowed by ead aocation to various contact centers. Once a ead is converted to customer, the customer information needs to be tracked for various promotiona campaigns, payment history and other marketing purposes. The Soution The cient decided to use Dynamics CRM as the soution for saes and support processes. Ray Business Technoogies ( RBT ) worked with the cient IT and saes teams to anayze the process, recommended changes for smooth adoption and impemented the CRM soution. Lead Processing: RBT deveoped custom modue for high voume ead processing. The ead processing modue deveoped was high-performance, mutithreaded and configurabe for the eads coming into the system. The eads are checked for dupication against the existing database and for accuracy such as address, zip code and phone number, DNC etc. against the Meissa Data. Lead Aocation: RBT deveoped a custom modue which aowed the cient managers to modify the aocation rues on the fy such as aocating a certain percentage of eads to a contact center or ead aocation based on the time of the day. Customer Life Time Vaue and Retention: The cient has designed a set of rues for cacuating the customer ife time vaue to manage both high-vaue customers and customers that are prone to churn. RBT deveoped modues for cacuating the LTV based on the customer data such as demographics and payment patterns to identify high-vaue customers and customers prone to churn. Benefits Significant reduction in the cost of ead acquisition: Due to the automated and streamined ead acquisition process, the cient was abe to save up to 63% of the amount spent on ead acquisition. Improved conversions and Increase in Customers: Due to the automated ead aocation process, the time from a ead comes in to the time ead is contacted and cosed is reduced significanty. This has ed to an improvement in conversions and increase in number of customers. ROI Improvement of Marketing Campaigns: With the buit-in reporting capabiities of CRM, the marketing team was abe to segment the customers better and create campaigns that had better ROI. Contact Ray Business Technoogies Private Limited United States of America India United Kingdom UAE Daas, Texas 5050 Quorum Drive Suite 700 #114 Daas, TX Te: /23 Los Angees Ventura Bvd., Suite A, Woodand His, CA Te: Hyderabad Pot No. 204, Bock B, Kavuri His, Next to IGNOU, Madhapur, Hyderabad- 33 Te: /22 x:101/102 5 Lisbon Way Coventry, CV3 2AQ Te: Office: 507 CEO Buiding Dubai Investment Park:1 Dubai Te: Mumbai 439, Laxmi Paza, Link Road, Andheri West, Mumbai Te:

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