Three Cost Saving Events Technology Trends: and is becoming faster, cheaper and easier to use! 1. Event management software has become web-based

Transcription

1 T Do More with Less: The Rise of Free/Low Cost Web Tools for Meeting Professionals Three Cost Saving Events Technology Trends: 1. Event management software has become web-based Corbin Ball, CSP, CMP, DES Corbin Ball Associates Course Notes: #azmpi 2014 Corbin Ball Associates and is becoming faster, cheaper and easier to use! Trends: Web-based Management Benefits: Accessible (24/7 anywhere) Standard interface (browser) Cross-platform (pc/mac) Limited IT support needed Works better with other programs (interoperability) Development tools much cheaper and faster Total cost of ownership ( freeconomics ) Web-based Events Management Event/exhibit web sites Exhibition floor plan & sales management Customer relations management (CRM) Project management Lead exchange Appointment scheduling Registration Web-based Events Management Open source web sites: wordpress.com joomla.com civicrm.com dthdevelopment.com acsmissiontraining.org 50 million monthly users 70 million users 1.23 billion users 554 million users Free web tools: amiando.com eventbrite.com floorplangenie.com 235 million users 1 billion users 1 billion monthly users 1

2 Three Cost Saving Events Technology Trends: 2. Mobile technology is transforming events and society in general. In 2014: More mobile devices than people! Cisco Visual Networking Index Forecast, Feb billion smart phones shipped in 2013*. 2.5 billion in use by 2015! 80% of US adults by August 2014**. 800, ,000 *IDC Mobile Phone Tracker, Jan **Asymco, 2013 Mobile apps moving from early to late majority for events: Mobile Apps for Events and Exhibitions Agenda / program Alerts / messaging Appointments Area information Audience polling Brochures Conference program Conference video Exhibit guide Floor plans /mapping Lead exchange Meetings logistics Micropayments Networking Registration Session handouts Surveys Ticketing 2

3 Swiss Army Event Guides ativsoftware.com core-apps.com crowdcompass.com doubledutch.com genie-connect.com quickmobile.com sherpa-solutions.com Low Cost/Free (DIY) Apps: bizzabo.com guidebookapp.com leebug.com Venue Applications swiftmobile.com emarketing360.com swamicity.com Registration Company Apps cvent.com etouches.com certain.com ungerboeck.com Contact Management bartizan.com newleads.com bu.mp en.wikipedia.org/wiki/qr_code qrcode.kaywa.com itn-international.com bloodhound.com bluestonebd.com boothtag.com goodwood.co.uk NFC Near Field Communication Radio communication standard Between smartphones and/or chips Close proximity needed (~1 inch) Uses: Ticketing Data sharing Service discovery Payments 3

4 Geo-fencing: A virtual perimeter for a real-world geographic areas. en.wikipedia.org/wiki/geo-fence Geo-fencing for Events: Automated check-in Automated alerts/welcome message Equipment security alerts CEU tracking Document access ibeacon Low-power Bluetooth technology Battery life: one year or more Low cost: <$10/beacon 50 meter range Apple and Android ibeacon for Events & Exhibitions Scavenger hunts and gamification Wayfinding map location services Lead exchange/tracking Exhibit booth dwell times Automated check-in badge printing Welcome and alert notifications Social media networking CEU tracking Automated demos/videos Ticketing/access control Wearable Computing Miniature electronic devices worn under, with or on top of clothing. Wearable Computing Google Glass NFC rings Smart bracelets / watches Smart clothing Implantable chips???? Mini-teleprompter Face-recognition/networking CEU tracking Access control Note taking 4

5 Augmented Reality A view of a real world supplemented by computer generated sensory input (sound, video, graphics, GPS data) Augmented Reality Google Glass Translations: wordlens.com Product Demos: youtube.com/watch?v=xxv_qfxebww Magazines and paper Social Engagement Mobile Social Media Attendee to Participant! 680 million mobile Facebook users -- Facebook news release, Feb, 2013 LinkedIn: Half of Users to Come Via Mobile Next Year -- Bloomberg, Oct, 2013 Mobile Twitter: 164M+ (75%) Access From Handheld Devices Monthly -- TechCrunch Oct, 2013 Surveys, Polling, Q&A Course Notes Apps lobbypad.com polleverywhere.com quicktaplead.com conferences.io ativsoftware.com nicemeeting.com technology4events.co.uk evenium.net (ConnexMe) 5

6 Gamification Gamification Using game mechanics in non-game contexts to engage users in solving problems. Gamification What rules? Scavenger hunt Post pictures Tweet impressions Analytics: Today Onsite: Every touch is trackable! Rewards? Points Recognition Gifts Build the game in your app. U.S. Technology Adoption Rates Time from consumer availability to 10% penetration: Decisive Asset Mgmt. October 2012 MIT Technology Today, May

7 Large, high resolution screen Light Instant on Intuitive GPS capable Thousands of free apps Business Insider, Aug Event Tablet Uses: Destination and venue sales Interactive event programs Interactive tradeshow guides Attendee onsite assistance Kiosks Attendee engagement/polling Lead exchange Paperless binders Paperless Event Binders dropbox.com apple.com/iwork/pages/ apple.com/iwork (numbers) bytesquared.com/product/office/ipad paperportnotes.com goodiware.com/goodreader.html onenote.com asana.com podio.com cocoabox.com/penultimate nuancemobilelife.com/apps/dragon-dictation Paperless Event Binders 3 steps: A. PDF conversion B. Cloud storage (optional) C. PDF readers/annotators Three Cost Saving Events Technology Trends: 3. Virtual and hybrid meetings and tradeshows will not replace faceto-face meetings and tradeshows (but will still play an important role). 7

8 ww.rolandsystemsgroup.com) VR-5 Virtual and Hybrid Meetings Video Conferencing skype.com essentialet.com plus.google.com rolandsystemsgroup.com Hybrid event: An event that combines both face-to-face and virtual experience for local and remote attendees Tele-immersion polycom.com cisco.com/telepresence advanced.org teleportec.com dvetelepresence.com Resources: Course Notes: corbinball.com/assets/more-azmpi.pdf Corbin s Favorites File corbinball.com/bookmarks Corbin s Article Database corbinball.com/art rolandsystemsgroup.com VR-5 9 lbs./4.3 kg, US$4,795 Corbin s TechTalk Newsletter corbinball.com/techtalk Thank you! Please fill out the evaluation form. Contact Info: Web: corbinball.com Blog: corbinball.wordpress.com Facebook: facebook.com/corbin.ball LinkedIn: linkedin.com/in/corbinball Twitter: twitter.com/corbinball Google+: goo.gl/zvmn6 Pinterest: pinterest.com/corbinball Course notes: Corbin Ball Associates Corbin Ball, CMP is an international speaker, consultant and writer helping clients worldwide use technology to save time and improve productivity. With 20 years of experience running international technology meetings, he now is a highly acclaimed speaker with the ability to make complex subjects understandable and fun. His articles have appeared in hundreds of national and international publications and has been quote in the New York Times, the Wall Street Journal, Fast Company Magazine and numerous other publications. Corbin serves or has served on many hotel, corporate and association boards. He is the only person to receive both MPI s International Supplier of the Year and MPI s International Chapter Leader of the Year awards. Corbin has been named in 2012 as one of "The 25 Most Influential People in the Meetings Industry" by Successful Meetings Magazine, the 5 th time he has received this award. Corbin Ball Associates th Street Bellingham, WA Phone: corbin@corbinball.com Web: 8