Get up to Speed with Superfast Broadband Business Engagement Activity Ideas

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1 Get up to Speed with Superfast Broadband Business Engagement Activity Ideas Get up to Speed programme can provide a range of activities for businesses A talk or seminar to your business or business group A workshop with a group of businesses or staff Sessions can last an hour, day or part-day session in a business venue, community or parish or village hall. These sessions are aimed to stimulate interest in broadband technology and how it can help businesses of all sizes. Sessions can combine many of the activities below; for example a session on tablets can be combined with the gadget show as an exhibition for attendees to try during networking. Sessions can be carried out as a presentation format as part of a larger meeting agenda, or can be stand alone for an event. Talks and seminars series: The future of business A peek into what technology is available to businesses in the very near future and how we can prepare our business for change. The seminar focusses on very practical applications like the use of mobile in the business, cloud computing, social media use and data applications. Digital marketing mega trends Learn about the latest trends in digital marketing and which ones are worth pursuing. Understand tools and techniques to help you in your digital marketing that are cost saving and easy to use. You will be inspired, it s guaranteed! What is superfast broadband and what are the business benefits? Find out what superfast broadband is and how it can help your business. Understand ways which other local businesses are utilising superfast broadband and the impact it is making on their business productivity. Intelligent use of social media This session focusses in on how social media can be used intelligently in your business, without it taking over your life. It can be tailored for different sectors; farming, manufacturing, micro Commercial in Confidence Page 1 of 5

2 businesses and larger businesses. The session allows attendees to understand how they can use social media for sales, marketing, customer support and learning. Reputation management What does your reputation look like online? Are you valued for your knowledge and expertise? Are you a thought leader? This session looks at ways to audit and manage your profiles and gives ideas to become a thought leader in your industry. Getting the most out of online marketing A good overview to digital marketing, highlighting the most important activities that businesses should be thinking about. Covering topics such as; marketing, search engine optimisation, Pay Per Click and social media. This session is often used as an introductory session, with follow up workshops on detailed subjects. A day in the life of a mobile phone Having a smart phone is one thing, using it to become much more productive and efficient in the day is much better! This fun interactive session guides you through a wide variety of apps that will help you throughout your daily business and home life, keeping you in touch with the office and home and making sure you never have to do paperwork on a Sunday night! The Connected Business Having a connected business could dramatically change many aspects of our daily lives. It is not just about networked business; it covers customer connections, staff communications and connecting software across the business. Digital leadership How can you lead your business in the 21 st Century? Find out how to integrate digital into your business and ways learn, communicate with your staff and customers, manage your personal productivity and lead your organisation. Top 10 free business applications Find out which free apps and software are great for business and how to use them in your business life. With live demonstrations of the software and an opportunity to test drive them yourself. Making the most of tablets Learn the difference between Android, Apple and Microsoft products and which suits your business the best. Find out about great apps to use and ways to integrate technology into your business saving your time and cost. Commercial in Confidence Page 2 of 5

3 What is CRM and how could it work in your business Find out how Customer Relationship Management software is transforming the business lives of micro, small and large businesses. Learn about the best software for your business and budget. Getting to know the Cloud What is the cloud and how can it benefit your business? What are the costs, how can you migrate and what are the risks? Learn about software products such as Google Drive, Dropbox, One Drive and tools like cloud accounting, project management software and personal productivity tools. Content marketing What is it and how can it be used to increase sales in your business? Find out why content marketing is gaining so much coverage and how it can save you time and effort, whilst increasing engagement with your customers. The Gadget Show Get to grips with the latest gadgets and gizmos such as the Apple ipad, Androids, laptops and smartphones. Explore all the possibilities and functions of handheld devices and have a play with them; discover how you can use these devices to their potential and which device suits you best. Digital marketing workshops: Digital marketing strategy Do you have a quiet time of year? Want to launch a new product? This session looks at pulling together Social Media, Adwords, SEO techniques and other tools to carry out a specific, targeted digital marketing campaign. Search Engine Optimisation Training Learn to improve your Google listing. Find out how Google works and the key to getting your website noticed and visible in Google and the other search engines. Looking at on-site and offsite strategies and free tools to enable you to optimise your own site. Measuring your online success Understand how successful your social media online marketing and web strategies work for you by learning how to measure your online success. We ll delve deep into Google Analytics and review some social media measuring platforms too. Commercial in Confidence Page 3 of 5

4 Selling online Learn top tips to selling online and find the best platforms available. The session will include guides to selling on platforms, legislation and software applications. Introduction to social media Learn about social media and what it can do for your business. A hands-on course covers the main platforms including Twitter, Facebook, YouTube, Blogging and LinkedIn. Stand out on social media A more advanced session for those businesses that already have a social media presence, but struggling with engagement. You ll learn what makes engaging content, tools to help you create it, scheduling techniques and ways to deal with customer responses. Focus on Facebook We ll run through profiles, groups and pages, highlight the differences and show you how to set up Pages for your business. We ll help you to understand Facebook Advertising, Check-in and other related applications that can help you engage customers. Get to grips with Twitter Set up and be proficient on Twitter within a session. Learn how to tweet, tips to following Twitter, the importance of Bios, Hash tags and profile. Blogging and YouTube Get up and blogging in the session, find out how blogs can improve your search engine visibility and learn how YouTube can impact on your business. Getting to grips with LinkedIn Learn how to make the most of LinkedIn. Connect, communicate, recruit and learn through the LinkedIn Platform. E-Newsletters using e-newsletters effectively You've got a customer! What's the best way to make sure that customer keeps coming back? Make them feel like they're special and part of a conversation with your business. Sending regular, well targeted e-newsletters has proved to be a great way to do this. This session will cover how to put together an effective e-newsletter and how to send it out, using the popular, on line tool, Mail Chimp. Social media clinics Come along and book in a one-to-one session to review your learning in social media and get quick tips to improve your social media presence. Commercial in Confidence Page 4 of 5

5 Taking good photographs Learn what makes a good photo, what settings to use on your camera and when to take good shots. Learn shooting tips, subject lighting tips and ways to manipulate images after shooting. The future is video Learn to create concepts, record and edit video for the web. Learn shooting tips, subject lighting tips and ways to manipulate video after shooting. Commercial in Confidence Page 5 of 5

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