Celebrity Gifting by Stella Events THE 66TH INTERNATIONAL VENICE FILM FESTIVAL S. Suite Stella

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1 Celebrity Gifting by Stella Events THE 66TH INTERNATIONAL VENICE FILM FESTIVAL S Suite Stella

2 Table of contents Suite Stella 2009 The International Venice Film Festival Overview The Venice Film Festival Terrace Operation Previous Editions of the Terrace Operation

3 Suite Stella Concept The Suite will take place in the Quintessentially Terrace right in the heart of the Venice Film Festival from 2 September ~ 12 September, The celebrity gift lounge is reserved for the finest luxury brands and is guaranteed to attract the top international stars. Your can expect your brand to receive invaluable international media coverage while being showcased with the world's most influential group of trendsetters, gaining tremendous brand exposure and creating exciting brand experiences.

4 Suite Stella Personalised Approach The Suite is managed personally by Stella Events, the company entrusted by La Biennale di Venezia with the management of hospitality, entertainment and sponsors during the festival since Suite Stella is the only gift suite operating during the festival providing participating brands with an exclusive opportunity to be present at the Venice Film Festival and have an intimate access to A list celebrities.

5 Suite Stella Details Date: 2nd September - 12th September 2009 Location: Quintessentially Terrace Deadline: 25th July 2009 Product: Benefits: 50 VIPs products for talents and main editors Plus entourage gifts for 50 publicists, agents, stylists and press 2 samples of each product, which will not be returned 100 products max (negotiable depending on brand & products) Opportunity for product exposure with high profile celebrities Photographs by a professional photographer of celebrities with product Company name feature on on all invitations, press release and media alerts To have a brand presence at the Venice Film Festival Celebrities may choose to wear your products on the red carpet Work in coordination with your PR department

6 Suite Stella Packages Suite Talker 10,000 euro Enhanced premium logo placement on step and repeat. Premium position within the gift suite. Opportunity to have a company representative who will have direct contact with major celebrities. Your company will receive mention in media and printed collateral. Edited cd of photos of your space, your products, celebrities and the event

7 Suite Stella Packages Short and Suite 5,000 euro Brand logo on step and repeat. Designated display area in suite for products. Celebrities will be offered your products. Company will receive mention in media and printed collateral. Edited cd of photos of your space, your products, celebrities and the event

8 Gifted Celebrities Mickey Rourke (The Wrestler) Rachel Evan Woods (The Wrestler) Kathryn Bigelow (The Hurt Locker) Antony Mackie (The Hurt Locker) Jeremy Renner (The Hurt Locker) Brian Geraghty (The Hurt Locker) Wim Wenders Huang Li (Plastic City) Yu Lik-wai (Plastic City) Valentino Rossi Mikheil Kalatozishvili (Wild Field) Matteo Marzotto Eva Riccobono Jane Alexander Spike Lee Sting Angie Everhart Josh Hartnett Scarlett Johansson Brian De Palma Aaron Eckhart David Lynch Alexei Aigi (Wild Field) Olig Dolin (Wild Field) Valeria Marini Sean Bean Diane Kruger Viggo Mortensen Joely Richardson Takeski Kitano Michelle Yeoh Rupert Everett Members of the Jury Terrence Howard Richard Gere Tilda Swinton Charlize Theron Valentina Vezzali Trudi Styler

9 The Venice Film Festival overview Background For more than 70 years the end of summer has marked the transformation of the island of Lido - Venice into the world s cinema capital. Described as the definitive test for any director, the Venice Film Festival, known as La Mostra Internazionale d Arte Cinematografica, has consecrated cinema as a true art form, etching important chapters in its history and expanding recognition around the world. The Venice Film Festival remains a point of reference for all other international film festivals, discovering and launching hundreds of directors, industry trends, foreign film projects, and careers of celebrated divas and maestros in cinematographic culture. La Biennale di Venezia is the internationally recognised cultural foundation responsible for the creation, production and promotion of the festival, as well as many other internationally important cultural events during the year. The Venice Film Festival now includes over 2,700 press attendees from the most influential and respected global publications.

10 The Venice Film Festival overview Figures 11 days of scheduling 60 feature length films in 3 official selections Over 300,000 visitors 3,188 accredited journalists 1,114 foreign journalists representing 61 countries 1,282 articles from press coverage 309 television and radio segments on national stations

11 The Venice Film Festival terrace operation Our partnership with La Biennale di Venezia In 2006 at the official request of La Biennale di Venezia, one of the most prestigious and renowned cultural foundations in the world, the first Venice Film Terrace operation was established. The purpose was to bring glamour, sophistication, and VIP entertainment to the festival. This partnership was realised in the Mediterranean Terrace, situated at the foot of the Red Carpet and in front of the Casino Palace. Through the partnership the terrace is recognised as the only official location of la Biennale di Venezia, making it the preferred choice for parties, lunches, dinners, press conferences and of course, the stars.

12 Terrace location Palazzo del Casino The Red Carpet

13 Terrace Floor Plan 2008 Terrace design 2008 New plans in progress

14 The Venice Film Festival terrace operation Terrace format The terrace is the central location for daily activities, press conferences, lunches, cocktails, film presentations and the ultimate party and event scene in Venice during the festival. It is celebrated as an official sponsor of the Festival, proudly occupying a prominent location in the heart of the activity. The terrace possesses a vast space for venue installation providing an immense waterfront welcoming location for all festival-goers and attendees. The terrace structure is designed a movable transformable space, allowing individual and private areas or wide open spaces seating 300 people and cocktails for up to 500.

15 The 2008 edition Event Overview and Highlights Dates: 27 August September 2008 Location: Lido di Venezia In front of the Palazzo del Cinema Attendance people Official Sponsors: Jaeger-LeCoultre Quintessentially Schonhuber Franchi Sky TV Lanson Champagne Vini dei Feudi di San Gregorio Forst U-Vola Speakers Red Bull Ken Barrell Sigaro Toscano Kaiser Wasser

16 Venice Film Festival Jury Dinner Terrace Highlights 2008 The Wrestler Cast Party Medusa Film I Semi della Discordia Cast party The Hunting Party Interviews and cast lunch Wild Field Russian Film Cocktail Valentino Rossi Dinner Party Il Pranzo di Ferragosto Cast Lunch Pacha Ibizia After Party Un Giorno Perfetto Cast Lunch / interviews Venice Movie Stars Awards Ceremony Cinema Venice Charity Evening presented by Matteo Mazotto Plastic City Cast Lunch

17 Terrace Guests 2008 Rachel Evan Woods and Mickey Rourke Matteo Marzotto Isabella Ferarri Joaquim de Almeida The Wrestler Il Giorno Perfetto The Burning Plain

18 Terrace Guests 2008 Huang Li Valentino Rossi Jane Alexander and Pierre Cosso Wim Wenders Plastic City

19 Terrace Guests 2008 Olig Dolin Alessandro Gassman Eva Riccobono Valeria Marini Wild Field I Semi della Discordia Spike Lee

20 Terrace Guests 2008 Walt Turner and Zach Thomas Isabella Ferarri, Pappi Corsicato, Caterina Murino Anthony Mackie Vegas: Based on a True Story I Semi della Discordia The Hurt Locker

21 Past Edition Guests Angie Everhart

22 Agency Contact: Mirko Negri Managing Partner Stella Events Frédérique D Abbronzo LAB18fda Fashion Events and Sponsorship marketing@lab18fda.com Melissa Stewart Events and Sponsorship Manager Stella Events melissa@stellaevents.it